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Journal : Journal of Language Education

A Semiotic Analysis of the Political Posters in the 2024 Indonesian’s Presidential Campaign Panggabean, Nurmayanti Margaret; Pasaribu , Arsen Nahum; Sihite, Jubilezer
Journal of Language Education (JoLE) Vol. 3 No. 1 (2025): Maret
Publisher : Merwin Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69820/jole.v3i1.268

Abstract

This research discusses semiotic analysis of political posters in the 2024 Indonesian Presidential Campaign. This research aims to identify and analyze icons, index, and symbols and find the meaning of their interpretation contained in the poster. This research uses a qualitative descriptive method using the semioics theory proposed by Charles Sanders Pierce. In this research, the author first selected five posters from each candidate via the internet. Then, the author describes and analyzes the meaning of each sign on the political poster using Pierce's triangle. In this research, the author found the use of 18 icons in 15 data, 41 indexes and 48 symbols. The poster's use of color, layout, and text provide clues about the emotion it is trying to convey to voters, whether it is optimism, confidence, or a call for change. The results of these findings show that symbol signs are the type of sign that the authors found most often in this research.
An Analysis of Language Style in Political Debate of Indonesian Presidential Candidate Of 2024 Hutabarat, Nentriana; Manik, Sondang; Sihite, Jubilezer
Journal of Language Education (JoLE) Vol. 3 No. 1 (2025): Maret
Publisher : Merwin Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69820/jole.v3i1.276

Abstract

This research aims to identify various types of language styles and try to find the most dominant use of language styles in the political debates of the 2024 Indonesian presidential candidates using a sociolinguistic approach. This study uses a qualitative method. To obtain data, the author used a note-taking technique, namely taking notes. Because the data was in the form of words, it was analyzed by identifying, analyzing, and categorizing the data and noting the frequency of the most dominant types of language styles. Researchers also used Martin Joos's theory of language style types; five different language styles were studied. Frozen style is one of them, as are formal style, consultation style, casual style, and intimate style. The results of the research show that the types of language styles in political debates have a frozen style of 1 data, a formal style of 3 data, a consultative style of 35 data, then a casual style of 12 data, and finally the intimate style has 0 data. Based on the analysis, the author found that there are four language styles: frozen, formal, consultative, and relaxed. Then, the consultative style is the most widely used style, with 35 data points out of a total of 51 data points.