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All Journal Jurnal Sosioteknologi JENIUS (Jurnal Ilmiah Manajemen Sumber Daya Manusia) Ilomata International Journal of Management JIIP (Jurnal Ilmiah Ilmu Pendidikan) Enrichment : Journal of Management Jurnal Darma Agung Cakrawala Repositori Imwi Ilomata International Journal of Management Entrepreneur : Jurnal Bisnis Manajemen dan Kewirausahaan Jurnal Ekonomi Efektif Indonesian Journal of Society Engagement (IJSE) Jurnal Abdimas Bina Bangsa Decision: Jurnal Administrasi Publik International Journal of Social Service and Research Bina Ekonomi: Majalah Ilmiah Fakultas Ekonomi Universitas Katolik Parahyangan Prosiding Konferensi Nasional PKM-CSR International Journal of Humanities Education and Social Sciences J-AKSI : JURNAL AKUNTANSI DAN SISTEM INFORMASI Jurnal Bisnis, Manajemen & Ekonomi Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Jurnal Abdimas Multidisiplin
Pipin Sukandi
Universitas Widyatama
Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Nursing Public Health Social Sciences Other

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Development Analysis In Jonday Furniture Product Innovation In The Modern Era Sulthan Adikusuma; Pipin Sukandi
Entrepreneur: Jurnal Bisnis Manajemen dan Kewirausahaan Vol. 4 No. 2 (2023): Mei
Publisher : Program Studi Manajemen Fakultas Ekonomika dan Bisnis Universitas Majalengka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31949/entrepreneur.v4i2.4676

Abstract

This research aims to find out the development of Jonday's innovation in the field of furniture in the era of modernization, this research uses qualitative methods in order to find out how much impact furniture has on a person's effectiveness in carrying out a daily activity in the modernization era, and how big the opportunity for Jonday furniture to be able to develop its business to the international market. Based on the research results, it can be concluded that the furniture products created by Jonday can help people to be more productive and effective in working and studying. So the innovation of Jonday furniture has different benefits from its competitors in the field of furniture in this modern era, the difference in products created by Jonday furniture with other competitors is that the products produced prioritize the usefulness and beauty of a product, and have an ordering system according to what each consumer wants. With the product customization system without a minimum order, it makes consumers feel benefited, and the models created adjust to the current era that continues to develop, and become furniture that supports the creation of smarthome. From the business aspect, this product is an innovation that can be a business opportunity in the future because this product has benefits that can increase the effectiveness and productivity of every community in carrying out their activities that require furniture.
ANALISIS HARGA SAHAM MELALUI EARNING PER SHARE, PRICE EARNING RATIO DAN PRICE BOOK VALUE Yogi Ginanjar; Feby Astrid Kesaulya; Pipin Sukandi
JURNAL AKUNTANSI DAN SISTEM INFORMASI Vol 4 No 2 (2023): JURNAL AKUNTANSI DAN SISTEM INFORMASI
Publisher : Program Studi Akuntansi Fakultas Ekonomika dan Bisnis Universitas Majalengka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31949/jaksi.v4i2.5073

Abstract

Harga saham adalah hal pertama yang dilihat investor saat berinvestasi. Rasio Pasar adalah rasio keuangan yang digunakan untuk membandingkan harga saham perusahaan dengan tujuan membantu menentukan nilai pasar saham saat ini dan masa depan. Tujuan dari penelitian ini adalah untuk mengetahui pengaruh Earning Per Share, Price Earning Ratio dan Price Book Value terhadap harga.Populasi adalah perusahaan BUMN yang terdaftar di Bursa Efek Indonesia selama tahun 2018-2021. Penelitian ini menggunakan metode kuantitatif dengan sampel sebanyak 20 perusahaan. Hasil penelitian menunjukkan bahwa variabel independen Earning Per Share berpengaruh signifikan terhadap harga saham. Price Earning Ratio tidak berpengaruh signifikan terhadap harga saham. Nilai Buku berpengaruh signifikan terhadap harga saham.
The Role of Advertising and Brand Ambassadors for Casuale Project Brand Sales Pipin Sukandi; Fauzan Yafa Zain Pratama
Jurnal Ilmiah Sumber Daya Manusia Vol 7 No 1 (2023): September: JENIUS (Jurnal Ilmiah Sumber Daya Manusia)
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/JJSDM.v7i1.33908

Abstract

The role of advertising and brand ambassadors has a big effect on one of the local brands, Casuale Project, especially to increase sales. The Casuale Project team made an update to be able to increase sales of its products. However, what happens here is that when advertising has been updated and brand ambassadors have been appointed for Casuale Project, potential consumers here still feel less about Casuale Project products. This study aims to analyze how the role of advertising and brand ambassadors for sales on the Casuale Project brand. This research uses qualitative research and is processed using data obtained from interviews. The results of this study show that the role of advertising does not really play a big role in increasing sales, it turns out that sales can increase because it uses a brand ambassador strategy to sell its products.
The Influence Of Compensation And Motivation On Employee Performance At The Tamansari Semanggi Apartment Naomi Caroline; Pipin Sukandi
International Journal of Social Service and Research Vol. 3 No. 11 (2023): International Journal of Social Service and Research (IJSSR)
Publisher : Ridwan Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/ijssr.v3i11.599

Abstract

Human resource management organizes, coordinates, and manages the acquisition, reconciliation improvement, support and end of employment relationships entirely aimed at achieving organizational goals in a coordinated manner. Through careful HR planning, a representative's level of presentation can be substantially expanded. The aim of this research is to examine how compensation and motivation impact the performance of employees in the Tamansari Semanggi Apartment. This scholarly article employs quantitative data collected through the distribution of questionnaires. The research utilizes purposive sampling, involving a sample of 130 employees from the Tamansari Semanggi Apartments. The analysis of the data includes instrument tests such as tests for validity and reliability, multiple regression analysis, and traditional assumption tests such as multicollinearity, heteroscedasticity, and normality testing. Furthermore, hypothesis testing involves t-tests, f-tests, and coefficient of determination tests. The research results show that compensation variables partially do not affect employee performance, motivation variables partially affect employee performance, and compensation variables and motivation variables simultaneously affect employee performance
Analisis Pelatihan dan Pengembangan SDM Sebagai Salah Satu Upaya Meningkatkan Competitive Advantage Pipin Sukandi; Yelli Eka Sumadhinata
Cakrawala Repositori IMWI Vol. 7 No. 1 (2024): Cakrawala Repositori IMWI
Publisher : Institut Manajemen Wiyata Indonesia & Asosiasi Peneliti Manajemen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52851/cakrawala.v7i1.631

Abstract

Penelitian ini bertujuan untuk menginvestigasi peran pelatihan dan pengembangan sumber daya manusia (SDM) dalam meningkatkan competitive advantage di perguruan tinggi. Dalam upaya ini, penelitian menggunakan metode verifikatif survei terhadap para dosen di lingkungan Universitas Widyatama berjumlah 200. Analisis data menggunakan Structural Equation Modelling (SEM). Hasil penelitian ini menunjukkan bahwa strategi pelatihan dan pengembangan SDM yang dipahami dengan baik dapat secara positif mempengaruhi competitive advantage organisasi. Dosen yang telah dilatih dan memperoleh peluang untuk berkembang melalui perancangan desain lingkungan dan iklim pelatihan memadai memiliki keunggulan dalam pelaksanaan tridarma perguruan tinggi. Implikasi dari teori RBV dan institutional capacity building sangat relevan dalam konteks ini, karena penelitian ini menegaskan pentingnya mengelola SDM sebagai sumber daya yang berharga dan berkelanjutan. Implikasi praktis yaitu mendorong investasi dalam pengembangan SDM yang efektif dan strategis sebagai kunci untuk mencapai dan mempertahankan keunggulan kompetitif yang berkelanjutan.
MEMBIDIK PELUANG USAHA YANG TEPAT BAGI GENERASI MILENIAL Pipin Sukandi; Yelli Eka Sumadhinata; Ayuningtyas Yuli Hapsari; Gallang Perdhana Dalimunthe; Annisa Lisdayanti; Irma Nilasari
Jurnal Abdimas Bina Bangsa Vol. 5 No. 1 (2024): Jurnal Abdimas Bina Bangsa
Publisher : LPPM Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jabb.v5i1.881

Abstract

Currently, many young people or better known as the millennial generation are entering the business world. Various fields are involved ranging from fashion, home furnishings to culinary businesses. But after they entered the business world, many felt inadequate because their business did not run even to bankruptcy. This is due to lack of knowledge about selling techniques. Not only good and cheap goods, but communication techniques, both verbal and non-verbal, are needed in the business world to attract consumers. This community service activity provides training on communication techniques, especially in the business world  
Mengembangkan Pola Pikir Positif untuk Memulai Wirausaha bagi Klien Binaan BNN Provinsi Jawa Barat Pipin Sukandi; Neuneung Ratna Hayati; Rima Rahmayanti
Jurnal Abdimas Multidisiplin Vol. 1 No. 1 (2022): Oktober
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/jamu.v1i1.1435

Abstract

Purpose: Universities, one of the elements of society, can assist BNN in dealing with and eradicating narcotics crimes. One of the Tridharma of higher education, namely community service, can participate in activities to help BNN. One of the things our team is doing is assisting BNN in nurturing fostered clients who have been rehabilitated by BNN to become entrepreneurs so as not to fall back into a dark world. Method: This method is carried out online for BNN-assisted clients by starting to develop a positive mindset that although former drug addicts they can be successful with one of them is to create jobs for themselves and the surrounding community. Result: The result will be continuous training for these BNN mentors and in the future it is hoped that there will be mentoring for those who open entrepreneurs. Limitation: The limitations of this activity are in terms of time and cost so that it can only be carried out for the West Java Province BNN in the meantime.  
WORK SATISFACTION MEDIATE IMPACT JOB STRESS TO EMPLOYEE PERFORMANCE ON BANK RAKYAT INDONESIA Rahmayanti, Rima; Sujai, R.Achmad Drajat Aji; Sukandi, Pipin; Hayati, Neuneung Ratna; Sofyandi, Herman; Agustriyana, Darwis; Buana, Dwinto Martri Aji
Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA) Vol 6 No 2 (2022): Edisi Mei - Agustus 2022
Publisher : LPPM STIE Muhammadiah Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (232.32 KB) | DOI: 10.31955/mea.v6i2.2240

Abstract

This study has a goal to find out the influence of job stress to employee performance with work satisfaction as mediate variable in Bank Rakyat Indonesia. The method that was used on this study is descriptive research it is research methods that was done to find out independent variable value or more (independent) without made some comparation or combine a variable with the other variable. There are many samples that was researched are 180 respondents that they are employee of Bank Rakyat Indonesia, especially marketing department (marketer) and the technique that was used is non-probability sample technique with purposive sampling approach (it was taking sample based on the specific target). Based on the result of study was obtained conclusion that multiple linear regression equation of influence job stress to employee performance with work satisfaction as mediate variable. Based on the result of this study was state that there was significant influence between job stress to performance, work satisfaction to performance and job stress to work satisfaction. Whereas, simultaneously job stress and work satisfaction have significant influence to employee performance in PT BRI.
The Impact of Social Media Influencers on Consumer Behavior: A Comparative Analysis of Generation Z and Millennials Life Style Ayuningtyas Y Hapsari; Pipin Sukandi; Gallang P Dalimunthe; Annisa Lisdayanti; Yelli Eka Sumadhinata; Irma Nilasari
International Journal Of Humanities Education and Social Sciences (IJHESS) Vol 3 No 5 (2024): IJHESS APRIL 2024
Publisher : CV. AFDIFAL MAJU BERKAH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55227/ijhess.v3i5.988

Abstract

In today’s digital age, social media has become an integral part of marketing strategies. One of the most trending research topics in the field of marketing is the impact of social media influencers on consumer behavior, particularly among Generation Z (Gen Z) and Millennials. These two generations have grown up with social media and are heavily influenced by the content they consume on these platforms. The primary objective of this research would be to examine and compare the effects of social media influencers on the purchasing decisions of Gen Z and Millennials. This could involve analyzing data from various sources, such as social media platforms, surveys, and sales figures. Additionally, the study could explore the types of influencers that are most effective in engaging these two generations, the specific content that resonates with them, and the role that trust and authenticity play in their decision-making processes.Furthermore, the research could delve into the psychological aspects of social media influencer marketing, such as the cognitive and emotional processes that underlie the formation of consumer preferences and attitudes. By understanding these mechanisms, marketers can develop more effective strategies to target Gen Z and Millennials, which are crucial demographics in today’s market.
Commodification Of Education In Transactional Leadership [A Literature Review Study] Sukandi, Pipin; Yelli Eka Sumadhinata
International Journal Of Humanities Education and Social Sciences (IJHESS) Vol 4 No 1 (2024): IJHESS AUGUST 2024
Publisher : CV. AFDIFAL MAJU BERKAH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55227/ijhess.v4i1.1048

Abstract

Higher education is increasingly seen as a commodity that can be bought and sold in the global market. This phenomenon emerges along with the development of a culture of capitalism that penetrates into the academic realm. This research examines the role of transactional leadership in the commodification of higher education in Indonesia. Using a case study approach of literature review from various journals, this research investigates how transactional leadership practices contribute to the transformation of education into an economically fungible product. The research findings reveal that transactional leadership encourages the creation of a management system that is oriented towards financial gain. Students are viewed as consumers, while education becomes a service that must be sold competitively. Transactional leaders tend to adopt business strategies such as aggressive marketing, diversification of study programs, and exploitation of human resources to maximize institutional income. Furthermore, this study analyzes the impact of education commodification on learning quality, academic integrity, and the welfare of the academic community. The results show that commodification can sacrifice essential aspects of education, such as intellectual development, character building, and the pursuit of scientific truth, in order to pursue financial goals. This study concludes that transactional leadership has the potential to change the face of higher education into a pure business activity, with significant consequences for the quality and purpose of education itself. The findings make an important contribution to the discussion on the direction of higher education in Indonesia and the role of leadership in determining the values embraced by educational institutions.
Co-Authors Aguswin, Ahmad Aji Buana, Dwinto Martri Aji Soedjai, Achmad Drajat Akromusyuhada, Akhmad Al’aziz, Muhammad Ramadhan Annisa Lisdayanti Annisa Lisdayanti Ayuningtyas Y Hapsari Ayuningtyas Yuli Hapsari Buana, Dwinto Martri Aji Dalimunthe, Gallang Perdhana Darwis Agustriyana, Darwis Dwinto Martri Aji Buana Fariz Hanafsyah Umbara Fathurrizqi Maulidan Fauzan Yafa Zain Pratama Feby Astrid Kesaulya Gallang P Dalimunthe Gallang Perdhana Dalimunthe Hapsari, Ayuningtyas Yuli Herman Sofyandi Heru Rizky Jiwayani Inayah, Hani Khoerul Irma Nilasari Irma Nilasari Kesaulya, Feby Astrid Landy, A Latifah, Ifa Lisdayanti, Annisa Muhammad Zakariyya Yahya Naomi Caroline Neuneung Ratna Hayati Neuneung Ratna Hayati, Neuneung Ratna Nilasari, Irma Pratama, Huda Mulia Arya R.Achmad Drajat Aji Sujai Rahmayanti, Rima Sofyandi, Herman Sri Astuti Pratminingsih Sujai, R.Achmad Drajat Aji Sulthan Adikusuma Susilawati, Ruly Syah, Dika Argiyan Taqwim, Muhamad Rayhan Ahsani Windi Windi, Windi Yelli Eka Sumadhinata Yelli Eka Sumadhinata Yelli Eka Sumadhinata Yelli Eka Sumadhinata Yogi Ginanjar