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Impact of Climate Change on Sustainable Competitive Advantage of Traditional Salt in Central Java Badi'ah, Roudlotul; Harsanto, Budi; Kaltum, Umi; Zulham, Armen; Rahman Nidar, Sulaeman
Jurnal Mebis Vol. 10 No. 1: July 2025
Publisher : UPN "Veteran" Jawa Timur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33005/mebis.v10i1.684

Indonesia's salt production has great potential, but is still hampered by fluctuations in quality and productivity influenced by weather factors. Dependence on the weather causes instability in salt production results, which impacts achieving salt self-sufficiency. Therefore, this study aims to analyze the influence of climate factors on the productivity and quality of traditional salt in Central Java Province, including temperature, humidity, rainfall, and wind speed. This study uses a quantitative approach, with data collected from 8 salt-producing districts/cities in Central Java with purposive sampling. Climate data was obtained from BMKG, while productivity and quality data were obtained from the Central Java DKP. The analysis technique used panel data regression with the Least Squares (OLS) approach and the Chow, Hausman, and Lagrange Multiplier tests to select the best model. The results showed that rainfall significantly negatively affected traditional salt productivity, while temperature, humidity, and wind speed did not show a significant effect. Overall, climate conditions were shown to affect salt productivity positively. Temperature and humidity have a significant positive effect on salt quality, wind speed has a significant negative effect, and rainfall has no significant effect on salt quality. Overall, climate conditions have a positive effect on salt quality. Rainfall and temperature management are essential to increase salt productivity and quality, while climate factor management will produce optimal results. The development of modern salt production technology that reduces dependence on extreme weather and better management of natural resources and technology can support the achievement of more stable and sustainable salt self-sufficiency.

The Effectiveness of Digital Marketing Strategies in Increasing Purchases Intention in Electric Car Among Millennials in Bandung Noviany, Henny; Mulyana, Asep; Nidar, Sulaeman Rahman
Ilomata International Journal of Management Vol. 6 No. 4 (2025): October 2025
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijjm.v6i4.1771

The rapid development of digital technology has changed consumer behavior, especially among millennials who heavily rely on online platforms for information and transactions. In the automotive industry, the digital market has become the primary choice for exploring and purchasing vehicles, including electric cars, which are gaining more attention as awareness of environmentally friendly transportation increases. However, the adoption rate of electric vehicles among millennials in Bandung is still relatively low, necessitating more effective digital marketing strategies. This study aims to analyze the effectiveness of digital marketing strategies implemented through the automotive market in increasing the purchase intention of electric vehicles among millennials. A quantitative approach that includes descriptive and associative research. Additionally, the method used in this research is a survey method distributed to 398 millennial respondents in Bandung. The research results show that educational content, interactive engagement through marketplace features, and transaction ease have a positive and significant impact on purchase intention. This study concludes that digital marketing strategies through automotive marketplaces are effective in shaping positive perceptions and stimulating the interest of the millennial generation in electric cars. Practical implications suggest that industry players should optimize digital marketing strategies focused on consumer education and engagement to increase the market penetration of electric vehicles.

The Effectiveness of Digital Marketing Strategies in Increasing Purchases Intention in Electric Car Among Millennials in Bandung Noviany, Henny; Mulyana, Asep; Nidar, Sulaeman Rahman
Ilomata International Journal of Management Vol. 6 No. 4 (2025): October 2025
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijjm.v6i4.1771

The rapid development of digital technology has changed consumer behavior, especially among millennials who heavily rely on online platforms for information and transactions. In the automotive industry, the digital market has become the primary choice for exploring and purchasing vehicles, including electric cars, which are gaining more attention as awareness of environmentally friendly transportation increases. However, the adoption rate of electric vehicles among millennials in Bandung is still relatively low, necessitating more effective digital marketing strategies. This study aims to analyze the effectiveness of digital marketing strategies implemented through the automotive market in increasing the purchase intention of electric vehicles among millennials. A quantitative approach that includes descriptive and associative research. Additionally, the method used in this research is a survey method distributed to 398 millennial respondents in Bandung. The research results show that educational content, interactive engagement through marketplace features, and transaction ease have a positive and significant impact on purchase intention. This study concludes that digital marketing strategies through automotive marketplaces are effective in shaping positive perceptions and stimulating the interest of the millennial generation in electric cars. Practical implications suggest that industry players should optimize digital marketing strategies focused on consumer education and engagement to increase the market penetration of electric vehicles.

KONTRIBUSI STRATEGI PROMOSI TERHADAP KEPUTUSAN PEMBELIAN PRODUK KOSMETIK HALAL Oktafani, Farah; Nidar, Sulaeman Rahman
Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA) Vol 8 No 2 (2024): Edisi Mei - Agustus 2024
Publisher : LPPM STIE Muhammadiah Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31955/mea.v8i2.4273

Indonesia merupakan salah satu negara mayoritas muslim terbesar di dunia, dengan tingginya angka konsumsi barang pada konsumen muslim menjadikan peluang mengembangkan produk halal sangat terbuka lebar demi memenuhi kebutuhan pasar. Penggunaan unsur Syariah dalam pemasaran bertujuan untuk menghindari pelanggaran etika yang berdampak negatif pada citra, persepsi, niat beli produk kosmetik halal. Penggunaan unsur Syariah dalam pemasaran bertujuan untuk menegaskan bahwa etika promosi yang diberikan oleh Islam bersifat universal. Penelitian ini bertujuan menganalisis pengaruh promosi terhadap keputusan pembelian konsumen pada produk kosmetik halal. Metode yang digunakan adalah kuantitatif dengan teknik analisis regresi linear berganda. Populasi yang digunakan adalah konsumen produk kosmetik halal dengan sampel sebanyak 100 responden. Responden penelitian didominasi oleh wanita dewasa dengan pekerjaan sebagai pegawai swasta yang sudah memiliki persepsi kuat mengenai suatu produk tanpa harus dipengaruhi stimulus periklanan, publisitas, promosi penjualan ataupun pemasaran langsung. Hasil penelitian menunjukan bahwa strategi promosi berpengaruh terhadap keputusan pembelian kosmetik halal secara simultan, tetapi secara parsial hanya penjualan personal yang mempengaruhi keputusan pembelian.

Analysis of 4C Principles and Credit Eligibility of People's Businesses (Case Study on MSMEs Built by Mandiri BUMN House, Bogor) Astuti, Wiji; Nidar, Sulaeman Rahman; Faisal, Yudi Ahmad
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 7 No 1 (2024): Sharia Economics
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v7i1.4588

Less than 10% of Micro and Small Enterprises (MSEs) under the member of Rumah BUMN Mandiri, Bogor have successfully obtained Kredit Usaha Rakyat (KUR) from formal financial institutions. This study aims to determine the influence of the 4C Principles; character, capacity, capital, and condition, on the eligibility status for granting KUR to MSEs under the member of Rumah BUMN Mandiri, Bogor, and to formulate a business incubation program scheme based on the concept of Integrated Microfinance Management (IMM). The quantitative approach used is an independent t-test and Structural Equation Modeling (SEM), while the qualitative approach is conducted through thematic analysis. Data collection is carried out using purposive sampling through questionnaires distributed to 109 MSEs under the member of Rumah BUMN Mandiri, Bogor, and in-depth interviews with informed respondents. The research results indicate that the aspects of character, capacity, and condition significantly influence the eligibility status for KUR, while the capital aspect does not have a significant influence. There is a need for synergy between Rumah BUMN Mandiri, Bogor, and Bank Mandiri to increase the number of KUR recipients through an entrepreneurship empowerment program oriented towards achieving the output and outcome of the business incubation process, as well as effective socialization of business credit management.

Model Kepemimpinan di Klinik Kesehatan: Pengaruh Pendidikan dan Gaya Kepemimpinan Terhadap Kinerja Karyawan yang Dimoderasi dengan Kepuasan Kerja di Kota Bandung Andrianto, Charles; Nidar, Sulaeman Rahman
Jurnal Pendidikan Indonesia Vol. 6 No. 11 (2025): Jurnal Pendidikan Indonesia
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/japendi.v6i11.8823

Kinerja karyawan pada sektor klinik kesehatan berperan penting dalam mendukung efektivitas dan kualitas layanan medis sebagai garda terdepan sistem kesehatan nasional. Variasi kinerja antar-klinik di Kota Bandung masih menjadi tantangan, terutama terkait dengan rendahnya kepuasan kerja dan ketidakmerataan kualitas kepemimpinan pimpinan klinik. Penelitian ini bertujuan menganalisis pengaruh pendidikan dan gaya kepemimpinan terhadap kinerja karyawan, serta menguji peran moderasi kepuasan kerja pada klinik kesehatan di Kota Bandung. Pendekatan penelitian menggunakan metode kuantitatif eksplanatori dengan Structural Equation Modeling–Partial Least Squares (SEM-PLS). Sampel penelitian terdiri dari 150 responden tenaga kesehatan dan non-medis yang bekerja di klinik pratama dan main clinic. Instrumen penelitian menggunakan skala Likert 1–5 dengan indikator yang telah diuji validitas dan reliabilitasnya. Hasil penelitian menunjukkan bahwa pendidikan dan gaya kepemimpinan memiliki pengaruh positif signifikan terhadap kinerja karyawan, baik secara langsung maupun melalui peningkatan kepuasan kerja. Selain itu, kepuasan kerja terbukti menjadi variabel moderator yang memperkuat hubungan pendidikan dan gaya kepemimpinan terhadap kinerja karyawan. Temuan ini menegaskan pentingnya program peningkatan kompetensi pimpinan klinik serta penerapan gaya kepemimpinan transformasional dalam menciptakan lingkungan kerja yang mendukung produktivitas tenaga kesehatan. Rekomendasi praktis mencakup pengembangan pelatihan kepemimpinan berkelanjutan bagi pimpinan klinik guna meningkatkan mutu pelayanan dan keberlanjutan organisasi kesehatan di Kota Bandung.

The Influence of Empowerment and Transformational Leadership on Member Welfare with Farmers Group Performance as a Mediation Variable (Case Study in Ampar Adhum Farmers Group) Muhammad Faqih As Shiddieq; Sutisna Sutisna; Sulaeman Rahman Nidar
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 7 No 3 (2024): Sharia Economics
Publisher : Universitas KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v7i3.5878

DKI Jakarta faces the issue of low productivity in the agricultural sector, contributing only 0.49% to the regional economy and relying on food supplies from other regions up to 98% (BPS, 2021). The Ampar Adhum Farmer Group conducts integrated hydroponic farming activities in Cipinang Besar Utara, Jatinegara District, Jakarta, as an alternative food producer with a productivity rate of 70 kg/day. Since 2018, this farmer group has implemented an empowerment program aimed at improving the welfare of its members. This study aims to analyze the influence of empowerment and transformational leadership on the welfare of the Ampar Adhum Farmer Group members with performance as a mediating variable. The data analysis method used is Structural Equation Modelling (SEM) based on a Likert scale questionnaire distributed to all group members. Out of a total of 110 members, 54 were sampled for the study. The results indicate that empowerment does not significantly affect members' welfare, while transformational leadership has a significant impact. Furthermore, performance does not significantly mediate the effect of empowerment and transformational leadership on members' welfare.

Model Teoritis Kepercayaan, Persepsi Risiko, dan Kapabilitas Digital Terhadap Adopsi Asuransi Mikro UMKM di Jawa Barat: Sebuah Kajian Literatur Sistematis Hidayat, Rachmad; Nidar, Sulaeman Rahman
The World of Public Administration Journal Volume 7 Issue 2, Desember 2025
Publisher : Fakultas Ilmu Administrasi Universitas Subang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37950/wpaj.v7i2.2539

Abstrak Artikel ini mengembangkan model teoritis yang menganalisis hubungan antara kepercayaan, persepsi risiko, dan kapabilitas digital dalam adopsi asuransi mikro oleh Usaha Mikro, Kecil, dan Menengah (UMKM) di Jawa Barat. Berdasarkan kajian literatur sistematis yang merujuk pada 60 artikel terindeks Scopus periode 2014–2025, serta sumber nasional dan internasional lainnya. Faktor-faktor tersebut dieksplorasi untuk mengidentifikasi pengaruhnya terhadap keputusan adopsi. Metode yang digunakan adalah Systematic Literature Review (SLR) dengan pendekatan PRISMA, yang mencakup penyaringan dari 2.341 artikel awal menjadi 60 artikel final. Hasil menunjukkan bahwa kepercayaan terhadap penyedia asuransi dan teknologi digital menjadi pendorong utama, sementara persepsi risiko tinggi—termasuk ketidakpastian klaim dan ketidaksesuaian produk—menghambat adopsi. Kapabilitas digital UMKM, seperti akses internet dan literasi teknologi, berperan krusial dalam meningkatkan aksesibilitas produk asuransi mikro, meskipun dibatasi oleh infrastruktur di Jawa Barat. Kajian ini juga mengintegrasikan perspektif ketahanan UMKM, di mana microinsurance berkontribusi pada stabilisasi arus kas dan pemulihan pascabencana, dengan bukti bahwa microinsurance dapat mengurangi kerugian pascabencana hingga 40% di negara berkembang. Rekomendasi mencakup peningkatan literasi finansial-digital, desain produk adaptif, dan kolaborasi dengan modal sosial untuk mendukung inklusi keuangan. Penelitian ini memberikan kontribusi bagi kebijakan di Jawa Barat guna memperkuat ketahanan ekonomi UMKM pasca-pandemi COVID-19. Kata Kunci: Kepercayaan, Persepsi Risiko, Kapabilitas Digital, Asuransi Mikro, UMKM, Ketahanan Bisnis Abstract This article develops a theoretical model that analyzes the relationship between trust, risk perception, and digital capabilities in the adoption of microinsurance by Micro, Small, and Medium Enterprises (MSMEs) in West Java. Based on a systematic literature review referring to 60 Scopus-indexed articles from 2014 to 2025, as well as other national and international sources. These factors are explored to identify their influence on adoption decisions. The method used is a Systematic Literature Review (SLR) with a PRISMA approach, which includes screening 2,341 initial articles down to 60 final articles. The results show that trust in insurance providers and digital technology are the main drivers, while high risk perceptions—including claim uncertainty and product mismatch—hinder adoption. The digital capabilities of MSMEs, such as internet access and technological literacy, play a crucial role in increasing the accessibility of microinsurance products, although they are limited by infrastructure in West Java. This study also integrates the perspective of SME resilience, where microinsurance contributes to cash flow stabilization and post-disaster recovery, with evidence that microinsurance can reduce post-disaster losses by up to 40% in developing countries. Recommendations include improving digital financial literacy, adaptive product design, and collaboration with social capital to support financial inclusion. This study contributes to policy-making in West Java to strengthen the economic resilience of MSMEs after the COVID-19 pandemic. Keywords: Trust, Risk Perception, Digital Capability, Microinsurance, MSMEs, Business Resilience

Tinjauan Literatur: Peran Kualitas Pelayanan dan Kualitas Produk/Jasa Dalam Meningkatkan Loyalitas Peserta BPJS Kesehatan di Fasilitas Kesehatan Andrianto, Charles; Hilmiana, Hilmiana; Nidar, Sulaeman Rahman
The World of Public Administration Journal Volume 7 Issue 2, Desember 2025
Publisher : Fakultas Ilmu Administrasi Universitas Subang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37950/wpaj.v7i2.2540

Abstrak Kualitas pelayanan dan kualitas produk/jasa merupakan dua komponen fundamental yang memengaruhi tingkat kepuasan dan loyalitas pelanggan dalam berbagai sektor layanan publik, termasuk program Jaminan Kesehatan Nasional (JKN) yang diselenggarakan oleh BPJS Kesehatan. Di tingkat fasilitas kesehatan, khususnya klinik kesehatan, peningkatan kualitas pelayanan dan mutu layanan medis menjadi faktor krusial dalam memastikan pengalaman positif peserta. Artikel ini bertujuan untuk meninjau secara komprehensif literatur terbaru (2019–2024) mengenai peran kualitas pelayanan dan kualitas produk/jasa dalam meningkatkan loyalitas peserta BPJS Kesehatan dengan kepuasan peserta sebagai variabel mediasi. Metode yang digunakan adalah systematic literature review dengan pendekatan PRISMA, melibatkan 30–50 artikel ilmiah yang disaring berdasarkan kriteria inklusi–eksklusi yang relevan. Hasil tinjauan menunjukkan bahwa kualitas pelayanan yang mencakup keandalan, keamanan, kecepatan, jaminan, empati, serta kualitas produk/jasa kesehatan seperti ketersediaan fasilitas, kompetensi tenaga medis, dan ketepatan prosedur layanan, memiliki pengaruh kuat terhadap kepuasan dan loyalitas peserta. Kepuasan terbukti bertindak sebagai mediator signifikan yang menghubungkan kualitas layanan dengan loyalitas. Temuan ini memiliki implikasi praktis penting bagi klinik kesehatan dalam meningkatkan kualitas layanan berbasis evidence. Di akhir artikel, disusun rekomendasi strategis untuk meningkatkan loyalitas peserta BPJS Kesehatan melalui penguatan kualitas layanan secara menyeluruh. Kata Kunci: kualitas pelayanan, kualitas produk/jasa, kepuasan peserta, loyalitas, BPJS Kesehatan, klinik kesehatan. Abstract Service quality and product/service quality are two fundamental components that influence customer satisfaction and loyalty in various public service sectors, including the National Health Insurance (JKN) program administered by BPJS Kesehatan. At the healthcare facility level, particularly in health clinics, improving service quality and medical care are crucial factors in ensuring a positive participant experience. This article aims to comprehensively review the latest literature (2019–2024) on the role of service quality and product/service quality in increasing BPJS Kesehatan participant loyalty, with participant satisfaction as a mediating variable. The method used was a systematic literature review with the PRISMA approach, involving 30–50 scientific articles screened based on relevant inclusion–exclusion criteria. The review results indicate that service quality, including reliability, safety, speed, assurance, empathy, and the quality of health products/services such as the availability of facilities, the competence of medical personnel, and the accuracy of service procedures, have a strong influence on participant satisfaction and loyalty. Satisfaction was shown to act as a significant mediator linking service quality with loyalty. These findings have important practical implications for health clinics in improving the quality of evidence-based services. At the end of the article, strategic recommendations are formulated to increase the loyalty of BPJS Kesehatan participants by strengthening the overall quality of services. Keywords: service quality, product/service quality, participant satisfaction, loyalty, BPJS Health, health clinic

Pengaruh Profitabilitas, Likuiditas, Dan Leverage Terhadap Financial Distress (Studi Pada Perusahaan Sektor Transportasi dan Logistik Yang Terdaftar Di Bursa Efek Indonesia Periode 2019-2023) Prihatna, Nana; Rahman Nidar, Sulaeman; Apriliani Damayanti, Savira
The World of Financial Administration Journal Volume 7 Issue 2, Desember 2025
Publisher : Fakultas Ilmu Administrasi Universitas Subang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37950/wfaj.v7i2.2437

Abstrak Penelitian ini bertujuan untuk mengetahui pengaruh profitabilitas, likuiditas, dan leverage Terhadap Financial Distress Pada Perusahaan Sektor Transportasi dan Logistik Yang Terdaftar Bursa Efek Indonesia (BEI) Periode 2019-2023. Metode penelitian yang digunakan adalah metode kuantitatif. Metode penelitian yang digunakan adalah analisis deskriptif dan verifikatif, menggunakan bantuan aplikasi Eviews 12. Sampel dalam penelitian ini adalah 12 perusahaan dari total populasi 42 perusahaan yang dijelaskan dengan metode purposive sampling. Teknik analisis yang diterapkan yaitu regresi data panel, dan pengujian hipotesis dilakukan melalui uji-t dan uji-f. Hasil penelitian ini menunjukan bahwa: Profitabilitas berpengaruh signifikan terhadap financial distress, Likuiditas berpengaruh signifikan terhadap financial distress, dan leverage tidak memiliki pengaruh signifikan terhadap financial distress, Secara simultan, Profitabilitas, likuiditas, dan leverage memiliki pengaruh terhadap financial distress. Kata Kunci: Profitabilitas, Likuiditas, Leverage, Financial Distress Abstract This study aims to determine the effect of profitability, liquidity, and leverage on financial distress in transportation and logistics companies listed on the Indonesia Stock Exchange (IDX) for the period 2019-2023. The research method used is quantitative. The research methods used are descriptive and verificative analysis, using the Eviews 12 application. The sample in this study consists of 12 companies from a total population of 42 companies, selected using purposive sampling. The analysis technique applied is panel data regression, and hypothesis testing is conducted using t-tests and f-tests. The results of this study indicate that: Profitability has a significant effect on financial distress, Liquidity has a significant effect on financial distress, and Leverage does not have a significant effect on financial distress. Simultaneously, Profitability, Liquidity, and Leverage have an effect on financial distress. Keywords: Profitability, Liquidity, Leverage, Financial Distress

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