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Perilaku Konsumen yang Berkunjung ke Tempat Wisata Di Kota Malang Sungkawati, Endang; Jaya Esti, Erna Atiwi
Arthavidya Jurnal Ilmiah Ekonomi Vol 16, No 2 (2014)
Publisher : Arthavidya Jurnal Ilmiah Ekonomi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (140.572 KB)

Abstract

Penelitian ini dirancang untuk mengetahui ada tidaknya perbedaantujuan berwisata dengan kelompok umur wisatawan. Sehingga terdapat duavariabel yaitu variabel tujuan berwisata dan variabel kelompok umur wisatawan.Kedua variabel tersebut bersifat bebas ini berarti keduanya bukan merupakanhubungan sebab akibat. Kecenderungan tujuan berwisata dari kalangan anakanakadalah untuk bermain-main, kecenderungan tujuan berwisata darikalangan remaja adalah untuk menikmati keindahan alam, dan kecenderungantujuan berwisata dari kalangan orang tua adalah keseimbangan antara untukolahraga dan untuk menikmati keindahan alam.Kata Kunci: Perilaku Konsumen, Taman Wisata
PENCATATAN PEMBUKUAN SEDERHANA UNTUK PELAKU UKM ANGGOTA KOPERASI USAHA BERSAMA KEPANJEN MALANG Sungkawati, Endang; Ratnawati, '; Hendrawaty, Rina
PEDULI: Jurnal Ilmiah Pengabdian Pada Masyarakat Vol 2 No 1 (2018)
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (208.297 KB) | DOI: 10.37303/peduli.v2i1.45

Abstract

The public interest to establish SMEs continue to increase, but many of them do not have the ability to manage finances. Knowledge of financial analysis , particularly for business activity is necessary, because with such knowledge of SMEs will be able to book their business finances and be able to distinguish business finance , venture capital , as well as personal finances . This was the case in the SMEs that are members of cooperatives (Kop - Uber) Talangagung District of Malang. SMEs are generally not have the knowledge and the ability to record and analyze the effort. So that they find it difficult to meet its obligations as a member of the cooperative. Therefore, there should be training and mentoring members of the financial analysis for Kop - Uber. Training and assistance was done on two groups of SMEs as Partners.This activity istransfer knowledge of financial analysis for the group of partners who are members of Kop - Uber. After training and mentoring, participants gain knowledge of : (1) how to perform financial analysis efforts, (2) is able to record financial matters related to its business , among others, are able to make cash flow, balance sheet , income statement , classifying the various types of costs, and calculate the cost of production. (3) the analysis of bookkeeping, is expected to analyze the advantages and disadvantages of business, and thus the expected participation of the cooperatives are becoming increasingly active and flowing. (4) Furthermore, participants are trained to analyze the business, financial record attempt, it is expected that trainees can pass on their knowledge to other members
Perilaku Konsumen yang Berkunjung ke Tempat Wisata Di Kota Malang Sungkawati, Endang; Jaya Esti, Erna Atiwi
Arthavidya Jurnal Ilmiah Ekonomi Vol 16 No 2 (2014)
Publisher : Fakultas Ekonomi Universitas Wisnuwardhana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (140.572 KB) | DOI: 10.37303/a.v16i2.56

Abstract

Penelitian ini dirancang untuk mengetahui ada tidaknya perbedaantujuan berwisata dengan kelompok umur wisatawan. Sehingga terdapat duavariabel yaitu variabel tujuan berwisata dan variabel kelompok umur wisatawan.Kedua variabel tersebut bersifat bebas ini berarti keduanya bukan merupakanhubungan sebab akibat. Kecenderungan tujuan berwisata dari kalangan anakanakadalah untuk bermain-main, kecenderungan tujuan berwisata darikalangan remaja adalah untuk menikmati keindahan alam, dan kecenderungantujuan berwisata dari kalangan orang tua adalah keseimbangan antara untukolahraga dan untuk menikmati keindahan alam.Kata Kunci: Perilaku Konsumen, Taman Wisata
PEMBERDAYAAN EKONOMI KREATIF MASYARAKAT MELALUI KERAJINAN BATIK DAN PENGEMASAN PRODUK MAKANAN ANGGOTA KOPWAN INTANI DESA BULULAWANG KECAMATAN BAKUNG KABUPATEN BLITAR Endang Sungkawati; Ni Wayan Suarniati; Ratnawati Ratnawati
Conference on Innovation and Application of Science and Technology (CIASTECH) CIASTECH 2019 "Inovasi Cerdas dan Teknologi Hijau untuk Industri 4.0"
Publisher : Universitas Widyagama Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (444.665 KB)

Abstract

Tujuan dilaksanakan PPDM pada anggota KOPWAN INTANI adalah, memberdayakan anggota dengan berbagai kegiatan yang dapat meningkatkan perekonomian mereka. Kegiatan yang dilakukan dengan membatik dari proses awal sampai menjadi kain batik dan mengolah menjadi ketrampilan yang mempunyai nilai ekonomis, selain itu membuat kemasan yang lebih menarik untuk dapat meningkatkan nilai jual dari produk-produk makanan anggota koperasi wanita INTANI. Sasaran berikutnya dalam kegiatan PPDM melatih promosi produk lewat media sosial.Metode yang digunakan degan mtransfer ilmu kepada anggota KOPWAN INTANI, meliputi proses membatik sampai menjadi ketrampilan yang siap dijual dan pengemasan makanan dengan pendampingan secara langsung. Hasil pengabdian kepada masyarakat melatih ketrampilan anggota Kopwan INTANI dalam membatik dan melakukan pengemasan produk-produk makanan yang dihasilkan anggota. Selain itu sistem penjualan dan promosi lewat sosial media juga dilakukan untuk menambah luasnya jaringan pemasaran.
The Strength of Organizational Culture and Education in Motivating of Entrepreneurs During the Covid-19 Pandemic Endang Sungkawati; Ni Wayan Suarniati
Jambura Science of Management Vol 4, No 2 (2022): Jambura Science of Management - July 2022
Publisher : Universitas Negeri Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37479/jsm.v4i2.13556

Abstract

This study aims to determine the effect of organizational culture and education on the performance of entrepreneurs through motivation as a mediating variable. This research type is quantitative research, in terms of the level of explanation this research is associative research with a causal relationship, namely a causal relationship. This means that the research focuses on organizational culture and motivation as mediating variables. Respondents were 59 entrepreneurs and used path analysis for the analytical tool. The results of the study indicate that organizational culture, education, and motivation affect the performance of entrepreneurs, either partially or simultaneously. While motivation does not act as a mediating variable for the influence of organizational culture on performance and education on performance. Organizational culture gives a strong and appropriate influence on the performance of entrepreneurs.
Penanaman Pohon Alpukat Sebagai Penciri Desa Bululawang Sebagai Desa Wisata Endang Sungkawati; Ni Wayan Suarniati; Roy Anugerah; Nova Dwi Hernanik
Jurnal Pengabdian Pada Masyarakat Vol 7 No 4 (2022): Jurnal Pengabdian Pada Masyarakat
Publisher : Universitas Mathla'ul Anwar Banten

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (792.668 KB) | DOI: 10.30653/002.202274.166

Abstract

PLANTING AVOCADO TREES AS A CHARACTERISTIC OF BULULAWANG VILLAGE AS A TOURISM VILLAGE. Community Empowerment activities in Bululawang village aim to create a tourist village that has characteristics that distinguish it from other tourist attractions. The development of tourism in Bululawang village as a tourist village considers the advantages and benefits for the Bululawang community. It is hoped that the formation of a tourist village will have a positive impact on the people, which can create wide employment opportunities. Community service is carried out through several activities, namely: 1) environmental education; 2) formation of pokdarwis; 3) planting avocado seeds 4) assistance in making tourist attractions and 5) management assistance. Pokdarwis in collaboration with the Gapoktan (Farmers Group), planted avocado trees as a characteristic of Bululawang village. The results of this community service encourage Pokdarwis members and Gapoktan members to realize Bululawang Village as a tourist village, raise awareness of the need for environmental protection, increase community commitment, and the commitment of the village government to provide full support to the establishment of a tourist village.
Online Consumer Product Purchasing Behavior Post Covid-19 Endang Sungkawati; Roy Anugerah; Marsha Almira Mardhiyah
International Journal of Science, Technology & Management Vol. 4 No. 2 (2023): March 2023
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v4i2.793

Abstract

The rapid development of technology in the world has led to changes in culture and daily habits, making internet access easier. The internet has brought great changes to all aspects of life, particularly within the development of the business and marketing world, in line with the increasing number of internet users causing many companies to change the structure of people's shopping to be made online. This study aims to determine the effect of price, trust, convenience and security of online internet purchasing decisions both partially and simultaneously. This research was conducted using quantitative research methods. The analysis technique used in this research is multiple linear regression. The results shows partially that the convenience variable had a positive and significant effect on online purchasing decisions, while the price, trust, and security variables had either no or little significance on online purchasing decisions. Simultaneously, it is known that the variables of price, trust, convenience, and security has a positive and significant effect on online purchasing decisions.
Entrepreneur Orientation as a Competitive Advantage in Student Business Startups Klemens Mere; Endang Sungkawati; Hilda Nur Savitri
International Journal of Science, Technology & Management Vol. 4 No. 4 (2023): July 2023
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v4i4.858

Abstract

This study aims to describe how the entrepreneurial orientation of students who do startup business has a competitive advantage. This study used a qualitative approach, with student informants doing business startups. Information obtained from interviews and observations. The results of this study indicate that entrepreneurial orientation is demonstrated by the ability to always be innovative, act proactively, and take risks. To have competitive capabilities can be demonstrated through competitive products and prices compared to its competitors. If a startup business wants to have a competitive advantage, it can be created through innovative, proactive, and risk-taking activities.
ENTREPRENEURIAL ORIENTATION MODEL IN CREATING PRODUCT QUALITY TO INCREASE COMPETITIVE ADVANTAGE Sungkawati, Endang; Dwi Hernanik, Nova; Prawoto, Budi
SIBATIK JOURNAL: Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan Vol. 2 No. 11 (2023): October
Publisher : Penerbit Lafadz Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/sibatik.v2i11.1490

Abstract

This study aims to prove how product quality can mediate entrepreneurial orientation in increasing a firm's competitive advantage. This research was conducted in a tourism village business unit located in the East Java region, with a sample of 115 respondents. This study used questionnaires for data collection and data analysis using path analysis. The study results stated that entrepreneurial orientation can create quality products but cannot increase competitive advantage. While quality products grow competitive advantage, product quality can mediate entrepreneurial orientation in improving a firm's competitive advantage.
Adopting the Blue Green Economy Term to Achieve SDGs in Digital Learning: Opportunities and Challenges for Indonesia Sungkawati, Endang; Uthman, Yusuf Olawale Owa-Onire
Assyfa Learning Journal Vol. 2 No. 2 (2024): Assyfa Learning Journal
Publisher : CV. Bimbingan Belajar Assyfa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61650/alj.v2i2.125

Abstract

This study examines the adoption of the "Blue Green Economy" concept to achieve the Sustainable Development Goals (SDGs) through digital learning in Indonesia. Utilizing a systematic literature review (SLR), this research analyzes 50 peer-reviewed articles focusing on the integration of Blue Green Economy principles into digital education. The methodology includes stringent inclusion and exclusion criteria to ensure the reliability and validity of the findings. Key opportunities identified include the potential for digital platforms to disseminate environmental education widely and the role of innovative technologies in promoting sustainable practices. Challenges highlighted encompass inadequate digital infrastructure, limited educator training, and resource scarcity. The study specifically addresses SDGs 4 (Quality Education), 9 (Industry, Innovation, and Infrastructure), and 13 (Climate Action), demonstrating how the Blue Green Economy can facilitate these goals. Recommendations for overcoming challenges include government policies to enhance digital infrastructure, private sector investment in educational technology, and community-driven initiatives for teacher training. By fostering collaboration among stakeholders, this study posits that the Blue Green Economy can be effectively integrated into digital learning, thus supporting both environmental and economic sustainability in Indonesia.