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Journal : Jurnal Ilmu Sosial dan Humaniora

Implementasi Metodologi Rekayasa Nilai Pendekatan Dell L. Younker pada Pengembangan Desain Penggiling Daging Manual bagi UMKM Pasar Maulana, Rifky; Simbolon, Sardiana Sepriana; Sunggu, Rachuel Ar. Op; Mukaarim, Muhammad Naufal; Renata, Viana Tasya; Yanti, Assifa Serli; Wahyudi, Rizqi
Jurnal Ilmu Sosial dan Humaniora Vol. 4 No. 1 (2025): Jurnal Ilmu Sosial dan Humaniora
Publisher : CV Insan Kreasi Media

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57248/jishum.v4i1.697

Abstract

A manual meat grinder is one of the essential tools for Micro, Small, and Medium Enterprises (MSMEs) in supporting the production process of meat-based food products. However, most of the designs available on the market still have several limitations, such as non-ergonomic working positions, low energy efficiency, and relatively high production costs. These conditions affect user productivity and comfort during operation. Based on these issues, this study aims to develop a more effective and valuable manual meat grinder design by applying the Value Engineering (VE) methodology based on Del L. Younker’s approach. The VE methodology is used to identify the main and supporting functions of the tool, analyze the relationship between cost and benefit, and generate alternative designs that can enhance functionality without compromising performance quality. The research process is carried out through six main stages: information, function analysis, creative, evaluation, development, and presentation. The results of the implementation show that the new design improves energy efficiency, reduces production costs, and enhances user comfort through ergonomic improvements. Thus, the Value in a single paragraph around 250-300 words. Engineering approach proposed by Del L. Younker has proven effective in supporting the development of simple, functional, and economical product designs that meet the needs of MSMEs.
Penerapan Metode Quality Function Deployment dalam Pengembangan Produk Minuman “Matcha Boy” Abraham, Ivan; Maulana, Rifky; Sihombing, Samuel Kevin; Anshari, Aqbil; Rohman, Muhammad Daffa Fadhlur; Darmawan; Hasibuan, Gabriel Alfredo; Samuel, Dumangga; Wahyudi, Rizqi
Jurnal Ilmu Sosial dan Humaniora Vol. 4 No. 1 (2025): Jurnal Ilmu Sosial dan Humaniora
Publisher : CV Insan Kreasi Media

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57248/jishum.v4i1.698

Abstract

The application of the Quality Function Deployment (QFD) method serves as a strategic approach to ensure alignment between consumer needs and the technical characteristics of the “Matcha Boy” beverage product, playing a crucial role in translating the voice of the customer (VoC) into measurable decision-making within the product development process. By combining qualitative and quantitative approaches, data were collected through direct observation, open and closed questionnaires, and in-depth interviews with business practitioners. The analysis results indicate that the most influential attributes on purchasing decisions are the authentic and consistent matcha flavor, affordable pricing, and fast and friendly service, while menu variety and attractive packaging design serve as supporting factors to strengthen brand image and enhance consumer experience. The development of the House of Quality (HoQ) matrix revealed that aspects such as ingredient formulation, matcha powder quality, sugar measurement control, and the selection of milk types have strong correlations with customer satisfaction levels, emphasizing that improving the quality of raw materials and ensuring flavor consistency should be the top priorities in the product development strategy. Overall, the application of the QFD method at “Matcha Boy” has proven effective in providing a systematic, efficient, and market-oriented development direction and serves as a model that can be adopted by MSME actors to enhance the competitiveness of contemporary beverage products in line with modern consumption trends.
Co-Authors Abdillah, Zaki Abraham, Ivan Afizah, Anisa Fikratul Agung Masyad Fawzi Alam Fathurochman, Alam Andhyka Tyaz Nugraha Anissa, Dwi Nur Anshari, Aqbil Arief Subhan Ariesta, Anggun Vica Armadani, Elvi Assidiqi, Zaky Astari, Ni Putu Widya Aulia, Fadillah Aulia, Lina Azzahra, Qori Sakura Bakara, Christ Yessi Marlina Bakti, Andi M. Faisal Bhakti, Sufri Eka Bisma M, Cornelia Bunaya, Yaya Dahlan, Yasin Darmawan Derina, Naila Muthi Dio Arief Utama Dwiki Subagdja Darmawan Evrilia, Nava Fandy Valentino Fantasia, Immanuel Fabian Fauziyah, Nurul Khansa Hadawiyah, Asyh Hasibuan, Gabriel Alfredo Hermawan, Andre Aqshal Hutajulu, Àn De Alvaro Tiopilus Inova Klara Saragih Intan Mardiono Juniwati Juniwati Kamaruzzaman Kamaruzzaman, Kamaruzzaman Khairunnisa, Azizah KHOIRUL ANAM Kinasih, Anjas Sukma Lina Aulia Linda Afriani Lubis, Marwah Agus M Faiz Rizqillah Ma'ruf, Nanang Manalu, Joy Marito Manggala, Widagdo Prayoga Manggala Manurung, Inggir Marsaulli Senni Mardiyah, Reza Annisa Aina’il Maulana, Rifky Miswari, Nur Miswari, Nur Muhammad Faishal Jundana Muttaqin, Muhammad Faishal Jundana Muhammad Iqbal Muhammad Iqbal Mukaarim, Muhammad Naufal Nafis Khuriyati Nurazizah, Novalina Pasaribu, Sondang Asinauli Perwira, Rizky Agung Philipus, Albion Pratama, Andhika Ramdhan Prawira, Muhammad Mirza Adi Nata Purnamawanti , Jesica Dwi Putri, Ananda Hapsari Putri, Rossa Amalia Rafi Gredita Ferdana Refly, Ahmad Renata, Viana Tasya Retnaningtyas, Victoria Nadia Elma Rifaldy, Alvin Rohmah, Aidah Zahran Nurbaiti Rohman, Muhammad Daffa Fadhlur Romanus Renaldo Nerfando Garamba Sagala, Caren Foebe Ancilla Saifuddin Dhuhri Samuel, Dumangga Saragih, Febi Nissa Sembiring, Dessy Siar Rehulina Br Setiawan, Bayu Ajib Sholeha, Riska Wirdatus Sigalingging, Adrian Reinaldy Sihombing, Samuel Kevin Simbolon, Sardiana Sepriana Sinaga, Threeatmi Ulin Sinulingga, Riska Cesarea Br Sipahutar, Erika Jelita Sirait, Steve Zefanya Sirait Solihin, Shesa Fadhila Sunarti Sunarti Sunarti Sunarti Sunarti Sunggu, Rachuel Ar. Op Susanto, Vania Putri Syalsyaira, Mariska Tahara, Tanthia Putri Tarigan, Andre Otniel Ulfa, Helza Maria Valentino, Fandy Vebriyanti, Ria Wahyu Supartono wibowo, Daniel Bagus Wijaya, Astika Sari Wijayanti, Nyoman Okta Yanti, Assifa Serli Yanuarso, Hersa Dwi Yolanda, Feby Zahradian, Asyifa Zahrah, Nabila Anilda `Manurung, Bahari Timotius