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Analisis Faktor-Faktor Yang Memengaruhi Loyalitas Konsumen Tupperware (Studi Pada Konsumen Tupperware di Universitas Diponegoro) Nurullaili Nurullaili; Andi Wijayanto
Jurnal Administrasi Bisnis Vol 2, No 1 (2013)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jab.v2i1.5357

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This research aims to analyze the factors affecting loyalty of Tupperware customers. Estimated factors that affect customer loyalty are product quality, price, promotion, and design variables. This research is an explanatory research. Sampling technique is a purposive sampling, with a sample of 100 Tupperware customers at Diponegoro University. The analysis method used in this research is a multiple linear regression analysis. The result of this study indicates that product quality, price, promotion, and design variables are factors that significantly affect customer loyalty. Price variable is the most influential factor to customer loyalty. The coefficient of determination of 0.854 indicates that 85.4 percent of variation in customer loyalty can be explained by four independent variables used in the regression equation. This research suggests Tupperware keep the quality of its products and enchance promotion. The product design should be more interesting to make people more loyal to this product.
Pelayanan Fiskus, Pelayanan Perpajakan dan Kepatuhan Wajib Pajak Orang Pribadi di Kabupaten Semarang Andi Wijayanto
Jurnal Administrasi Bisnis Vol 7, No 2 (2018)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jab.v7i2.22697

Abstract

This study was conducted to analyze the performance of the service of tax authorities, Taxation Services and Tax Compliance of taxpayers and the influence tax authorities Services and Taxation Services to the personal taxpayer compliance in Semarang District. The study using a survey research approach. The population in this study were all individual taxpayers in the district of Semarang. Sampling method using judgment sampling with a sample of 100 taxpayers. Methods of data collection using questionnaires, interviews, and documentation. Data analysis using multiple linear regression analysis. The study concluded that: (a) variable of tax authorities service had no significant effect on the variable Taxpayer Compliance; (b) Taxation Services has positive and significant effect on Taxpayer Compliance; (c) variable service of tax authorities and Taxation Services simultaneously have significant effect on Taxpayer Compliance. The research suggestions: (a) taxation socialization should be increased so that all taxpayers know that they have choices and ease to report SPT; (b) Tax Officer must more Proactive and communicative to the taxpayers; (c) rewards and punishments apply to the taxpayer in accordance with the legislation in force; (d) variable service of tax authorities and Taxation Service has simultaneously contributed influences on taxpayer compliance is relatively small at only 16.7 percent. It is therefore recommended for future studies to examine several other factors, such as the understanding of the self-assessment system, education level, income level, tax penalties, or because of attitudes, subjective norms, and perceived behavioral control.Penelitian ini dilakukan dengan tujuan untuk menganalisis kinerja Pelayanan Fiskus, Pelayanan Perpajakan dan Kepatuhan Wajib Pajak serta pengaruh Pelayanan Fiskus dan Pelayanan Perpajakan Wajib Pajak terhadap kepatuhan Wajib Pajak Orang Pribadi di Kabupaten Semarang. Penelitian menggunakan pendekatan survey. Populasi dalam penelitian ini adalah seluruh WP Orang Pribadi (OP) di Kabupaten Semarang. Metode penarikan sampel dilakukan dengan teknik judgement Sampling dengan jumlah sampel 100 WP. Metode pengumpulan data menggunakan Kuesioner, Wawancara, dan Dokumentasi. Analisis menggunakan analisis regresi linier berganda. Penelitian menyimpulkan bahwa: (a) Pelayanan Fiskus tidak berpengaruh signifikan terhadap variabel Kepatuhan WP; (b) Pelayanan Perpajakan berpengaruh positif dan signifikan terhadap variabel Kepatuhan WP; (c) Variabel Pelayanan Fiskus dan Pelayanan Perpajakan secara simultan berpengaruh signifikan terhadap Kepatuhan WP. Saran-saran penelitian: (a) Sosialisasi media penyampaian SPT dan penyuluhan perpajakan harus ditingkatkan agar semua WP mengetahui bahwa mereka memiliki pilihan-pilihan dan kemudahan dalam menyampaikan SPT; (b) Petugas Pajak harus Lebih Proaktif dan Komunikatif kepada para WP; (c) menerapkan reward dan punishment kepada WP sesuai dengan peraturan perundang-undangan yang berlaku; (d) Variabel Pelayanan Fiskus dan Pelayanan Perpajakan secara simultan memiliki kontribusi pengaruh terhadap kepatuhan WP yang terbilang kecil yaitu hanya 16,7 persen. Oleh karena itu bagi penelitian selanjutnya disarankan untuk meneliti beberapa faktor lain, misalnya adalah pemahaman terhadap sistem self assessment, tingkat pendidikan, tingkat penghasilan, sanksi perpajakan, atau karena faktor sikap, norma subyektif, dan kontrol perilaku yang dipersepsikan.
Pengaruh Keselamatan Dan Kesehatan Kerja Terhadap Prestasi Kerja Karyawan Pada PT. PLN (Persero) APJ Semarang Catarina Cori Pradnya Paramitha; Andi Wijayanto
Jurnal Administrasi Bisnis Vol 1, No 1 (2012)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jab.v1i1.4313

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The objective of this research is to find out the influence of Occupational Health and Safety Program toward the performance of the employees mediated by work motivation. The method of data collection in this explanatory research employs questionnaire, interview, observation, and documentation. From the population of 188 employees, the proportional stratified random sampling method results in 55 employees as the sample. Data analysis uses Path Analysis. Based on the result of the research, it can be concluded that Occupational Health and Safety Program has positive and significant influence mediated by the variable of work motivation. PT. PLN (Persero) APJ Semarang should improve its Occupational Health and Safety Program to increase employees’ work motivation which in turn will result in maximum work performance. Penelitian ini bertujuan untuk membuktikan pengaruh keselamatan dan kesehatan kerja (K3) terhadap prestasi kerja karyawan yang dimediasi variabel motivasi kerja. Teknik pengumpulan data menggunakan kuesioner, wawancara, observasi dan dokumentasi. Populasi dalam penelitian ini adalah seluruh karyawan PT. PLN (Persero) APJ Semarang yang berjumlah 118 orang. Metode pengambilan sampel menggunakan proportionate Stratified Random Sampling dan ditetapkan sampel sebanyak 55 orang. Analisis data dilakukan dengan menggunakan analisis jalur. Berdasarkan hasil penelitian, maka dapat disimpulkan bahwa keselamatan kerja dan kesejahteraan (K3) berpengaruh signifikan terhadap kinerja karyawan yang dimediasi oleh variabel motivasi kerja. PT. PLN (Persero) APJ Semarang seharusnya untuk meningkatkan K3 bagi karyawan agar motivasi kerja mereka menjadi lebih tinggi, sehingga mereka dapat memberikan performa yang maksimal.Keywords: Occupational Health and Safety, Work PerformanceKeselamatan dan Kesehatan Kerja, Prestasi Kerja
Keahlian Penjualan, Perilaku Penjualan dan Kinerja Penjualan Salesforce PT Nasmoco Pemuda Semarang Fitri Maulana; Andi Wijayanto
Jurnal Administrasi Bisnis Vol 8, No 2 (2019)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jab.v8i2.25966

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This study aims to determine the effect of sales skills and sales behavior on sales performance. The population in this study was 32 salesforces of PT. Nasmoco Pemuda Semarang. The data used in this study are primary data obtained using questionnaires, interviews and observations. Data analysis using linear regression. The results of the study indicate that sales skills has a positive and significant effect on the sales performance. The sales behavior has a positive and significant effect on the sales performance. Simultaneously, the sales skills and sales behavior have a positive and significant effect on the sales performance. To improve sales performance, salespeople are expected to further increase their sales behavior because it is a more dominant variable. To increase sales behavior, salespeople are expected to be more responsive to listen to what prospective buyers say, not be proactive.Penelitian ini bertujuan untuk mengetahui pengaruh keahlian penjualan dan perilaku penjualan terhadap kinerja penjualan. Populasi dalam penelitian ini sebanyak 32 tenaga penjual PT. Nasmoco Pemuda Semarang. Data yang digunakan dalam penelitian ini adalah data primer yang di peroleh menggunakan kuesioner, wawancara dan observasi. Analisis data menggunakan regresi linier. Hasil penelitian menunjukkan bahwa keahlian penjualan berpengaruh positif dan signifikan terhadap kinerja penjualan. Perilaku penjualan berpengaruh positif dan signifikan terhadap kinerja penjualan. Secara simultan, keahlian penjualan dan perilaku penjualan bersama-sama memiliki pengaruh yang positif dan signifikan terhadap kinerja penjualan. Sebaiknya dalam meningkatkan kinerja penjualan seharusnya tenaga penjual lebih meningkatkan lagi perilaku penjualannya karena merupakan variabel yang lebih dominan pengaruhnya. Untuk meningkatkan perilaku penjualan diharapkan tenaga penjual agar lebih responsif mendengarkan apa yang dikatakan calon pembeli, tidak bersikap proaktif.
Pengaruh Struktur Modal, Kepemilikan Manajerial, dan Kinerja Keuangan Terhadap Nilai Perusahaan (Studi Pada Perusahaan Subsektor Batubara Yang Terdaftar di BEI Periode 2014 – 2018) Nur Hidayatul Inayah; Andi Wijayanto
Jurnal Ilmu Administrasi Bisnis Vol 9, No 3 (2020)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (605.217 KB) | DOI: 10.14710/jiab.2020.28047

Abstract

Over the past five years, the value of coal mining subsector has tended to decline. Various factors affect the value of the company including capital structure, managerial ownership, and financial performance. This study aims to examine the effect of capital structure, managerial ownership, and financial performance on firm value in the coal subsector companies listed on Indonesia Stick Exchange (IDX) for the period 2014-2018. The research sampke was determined using purposive sampling method to produce a total of 12 companies. The analytical method used is the linear regression analysis, with a significance level of 0.05 (5%) using the statictical data processing application SPSS version 21. Based on these result it can be concluded that partially capital structure has a negative and not significant effect on firm value, managerial ownership has a positive and significant effect on firm value, and financial performance has a positive and significant effect on firm value. It ts recommended for companies to always be able to increase the value of the company through the value of stock prices that are always increasing. Investors are advised to consider the fundamentals of capital structure,managerial ownership, and financial performance together to assess the value of the company.  Selama kurun waktu lima tahun terakhir, nilai perusahaan subsektor batubara cenderung mengalami penurunan. Ada berbagai faktor yang mempengaruhi nilai perusahaan diantaranya: struktur modal, kepemilikan manajerial, dan kinerja keuangan. Penelitian ini bertujuan untuk menguji pengaruh struktur modal, kepemilikan manajeria, dan knerja keuangan terhadap nilai perusahaan subsektor batubara yang tercatat di Bursa Efek Indonesia (BEI) periode 2014 – 2018. Sampel penelitian ini ditentukan dengan metode purposive sampling sehingga mneghasilkan sampel berjumlah 12 perusahaan. Metode analisis yang digunakan adalah analisis regresi dengan tingkat signifikansi sebesar 0,05 (5%). Berdasarkan hasil penelitian tersebut dapat disimpulkan bahwa secara parsial struktur modal berpengaruh negatif dan tidak signifikan terhadap nilai perusahaan, kepemilikan manajerial berpengaruh positif dan signifikan terhadap nilai perusahaan, dan kinerja keuanganberpengaruh positif dan signifikan terhadap nilai perusahaan. Disarankan bagi perusahaan agar selalu meningkatkan nilai perusahaan melaluiharga saham yang selalu meningkat. Bagi investor disarankan untuk mempertimbangkan fundamental perusahaan melalui struktur modal, kepemilikan manajerial, dan kinerja keuangan untuk menilai nilai perusahaan. 
PELATIHAN PENGELOLAAN SAMPAH SEBAGAI WUJUD PENGEMBANGAN EKOWISATA BERBASIS MANGROVE DI PANTAI GLAGAH WANGI KABUPATEN DEMAK Sari Listyorini; Bulan Prabawani; Andi Wijayanto; Robetmi Jumpakita Pinem
Dharma: Jurnal Pengabdian Masyarakat Vol 3, No 1 (2022): Mei
Publisher : Universitas Pembangunan Nasional "Veteran" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (675.907 KB) | DOI: 10.31315/dlppm.v3i1.6902

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Nature tourism requires precision in managing it into a decent destination and has a high attractiveness. The previously owned potential becomes the impetus for better management. Glagah Wangi Beach is a type of marine tourism located in Demak. The attractions are in the form of a beach area, mangroves, and several beach rides. With the development of beaches with many tourist visits, new problems will arise, namely garbage that pollutes the beach area and has not been managed properly by tourism managers. Improvements are made around waste management for the realization of this destination as ecotourism tourism. Community-based management which is the focus of this activity aims to build the capacity of the local village community to continue to exist in the management of the ecotourism tourism industry. This community service is carried out in multi-years for 3 years with the first year's activities being to develop ecotourism potential through tourism waste management awareness through training in the manufacture of liquid fertilizer and composting. The goal is that people are aware of cleanliness and are able to utilize waste and beach waste into useful products. The result of this community service is an increase in knowledge, community insight in waste management, especially the manufacture of liquid fertilizer and composting. Keywords: waste management training; liquid fertilizer; composting; ecotourism
THE EFFECT OF ENTREPRENEURIAL ORIENTATION AND MARKET ORIENTATION ON SME BUSINESS PERFORMANCE THROUGH PRODUCT INNOVATION AS A MEDIATING VARIABLE IN JEPARA'S FURNITURE CRAFTSMEN Sri Swasta; Andi Wijayanto; Sari Listyorini
Jurnal Ekonomi Vol. 12 No. 3 (2023): Jurnal Ekonomi, 2023, September
Publisher : SEAN Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

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Market orientation refers to entrepreneurs' efforts to understand market needs, develop products to meet consumer demands, and build relationships with customers. The aim of this research is to examine how entrepreneurial orientation and market orientation influence the business performance of SMEs in the context of furniture craftsmen in Jepara. This study investigates whether product innovation plays a mediating role in the relationship between entrepreneurial orientation, market orientation, and business performance. The research method employed is survey or interviews with furniture craftsmen in Jepara. The research sample can be selected randomly or using appropriate sampling techniques. To gather data, entrepreneurs can be provided with open-ended questionnaires on entrepreneurial orientation, market orientation, product innovation, and business performance. Data collection techniques can be analyzed using triangulation techniques. The results of the study can provide insights into the importance of entrepreneurial orientation and market orientation in enhancing the business performance of SMEs in the furniture craftsmen sector. Furthermore, this research can identify the role of product innovation as a mediating variable that connects entrepreneurial orientation and market orientation with business performance.
Follow-up implementations on audit results in the local government of Banten Province Natta Sanjaya; Retno Sunu Astuti; Andi Wijayanto; Dyah Lituhayu
Jurnal Tata Kelola dan Akuntabilitas Keuangan Negara Vol. 9 No. 2 (2023): JTAKEN Vol. 9 No. 2 December 2023
Publisher : Badan Pemeriksa Keuangan Republik Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28986/jtaken.v9i2.1478

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Follow-up on implementing the recommendations based on the BPK audit result in the Banten Provincial Government has not been effective due to the completion time of the follow-up not being up to standard and the audited entity having difficulty carrying out the follow-up. This study aims to determine the effectiveness and challenges in implementing the policy of completing follow-up on the results of the BPK audit in the Banten Provincial Government. This study uses a descriptive qualitative approach and primary data collection techniques (observation and interviews) with informants purposively selected from BPK and local government. The technique used for data analysis is interactive models. Results show that the policy has not covered all target groups and has no impact on direct improvement changes. Decision-making has not supported the sustainability of completing follow-up audit results. The Inspectorate's mediation effectiveness is hindered by limited personnel and budget resources.  Based on the implementation environment, actors have not been fully involved in monitoring the follow-up progress, and leaders do not have the commitment and assertiveness to encourage follow-up on audit results. The potential implication of this study suggests that the BPK should consider reformulating technical policies to ensure the effective and measurable completion of follow-up recommendations on audit results.
PENGARUH ATRAKSI WISATA DAN PROMOSI TERHADAP KEPUTUSAN BERKUNJUNG KE GOA KREO SEMARANG Nurifa, Virda Apriliasya; Nugraha, Hari Susanta; Wijayanto, Andi
Jurnal Ilmu Administrasi Bisnis Vol 12, No 3 (2023)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jiab.2023.38558

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Tourism is one of the sectors that contributes to foreign exchange earnings and can help drive the national economy by reducing unemployment and increasing productivity of a country. The tourism sector has a significant role in the country's foreign exchange earnings, including job creation. From 2013 to 2019, the contribution of the tourism sector to gross domestic product (GDP) was 4.8%. This figure increased by 0.30 points compared to the previous year. This study aims to determine the influence of tourist attractions and promotions on visiting decisions to Goa Kreo Semarang. This research uses an explanatory research type and uses a sampling technique with non-probability sampling and purposive sampling. The sample of this study is 107 respondents who have visited the tourist attraction of Goa Kreo Semarang. The regression analysis. Pariwisata merupakan salah satu sektor yang menyumbang penerimaan devisa dan dapat membantu mendorong perokonomian nasional dengan cara mengurangi pengangguran dan meningkatkan produktivitas suatu negara. Sektor pariwisata memiliki andil yang signifikan dalam penerimaan devisa negara, termasuk penciptaan lapangan kerja. Dari tahun 2013 hingga 2019, kontribusi sektor pariwisata dalam produk domestik bruto (PDB) sebesar 4,8%. Angka ini meningkat 0,30 poin dibandingkan tahun lalu. Penelitian ini memiliki tujuan guna mengetahui pengaruh atraksi wisata dan promosi terhadap keputusan berkunjung ke Goa Kreo Semarang. Penelitian ini memiliki tipe explanatory research serta menggunakan teknik pengambiln sampel dengan non probability sampling serta purposive sampling. Sampel penelitian ini adalah 107 responden yang pernah melakukan kunjungan ke Objek Wisata Goa Kreo Semarang. Analisis yang digunakan dalam penelitian ini adalah analisis regresi.
PENGARUH E-SERVICE QUALITY, ONLINE CUSTOMER REVIEW DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN SECARA ONLINE PADA MARKETPLACE LAZADA DI KOTA SEMARANG Tampubolon, Ekho Panorangi; Dewi, Reni Shinta; Wijayanto, Andi
Jurnal Ilmu Administrasi Bisnis Vol 13, No 1 (2024)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jiab.2024.40024

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Current technological developments have a significant impact on human behavior patterns. The innovation of this technological development is the emergence of various marketplace platforms. The marketplace that is currently developing in Indonesia is Lazada. This research is motivated by a significant decrease in the number of visitors from year to year from 2017-2022. This has an impact on decreasing sales on the Lazada marketplace as evidenced by the Gross Merchandise Value (GMV), where Lazada's transaction value ranks third after shopee and tokopedia. The sample consists of 100 Lazada users in the city of Semarang who were selected by intentional sampling. Using an explanatory research approach and a Likert scale as a measuring tool. Data were analyzed using statistical tests using SPSS version 25.0. Data analysis techniques used quantitative analysis, including cross tabulation analysis, correlation coefficient test, simple and multiple regression analysis, coefficient of determination test, t test and f test. The results showed that E-service quality, online customer reviews and prices had a positive and significant effect on purchasing decisions. Suggestions to Lazada in this study are optimizing the suitability of delivery, improving communication services, being wiser in selecting sellers to reduce fraud due to displaying inappropriate products, making it easier to return goods and refund funds as well as conducting additional research to maximize the role of price in increasing purchasing decisions at Lazada.Keywords: e-service quality; online customer review; price; purchase decisionPerkembangan teknologi saat ini memberikan dampak yang signifikan terhadap pola perilaku hidup manusia. Inovasi dari perkembangan teknologi ini adalah munculnya berbagai platform marketplace. Marketplace yang sedang berkembang di Indonesia saat ini adalah Lazada. Penelitian ini dilatarbelakangi oleh penurunan jumlah pengunjung yang signifikan dari tahun ke tahun dari tahun 2017-2022. Hal ini berdampak pada penurunan penjualan di marketplace Lazada yang dibuktikan dengan Gross Merchandise Value (GMV), dimana nilai transaksi Lazada menempati urutan ketiga setelah shopee dan tokopedia. Sampel terdiri dari 100 pengguna Lazada di kota Semarang yang dipilih dengan cara intentional sampling. Menggunakan pendekatan explanatory research dan skala Likert sebagai alat ukurnya. Data dianalisis menggunakan pengujian statistik menggunakan SPSS versi 25.0. Teknik analisis data menggunakan analisis kuantitatif, meliputi analisis tabulasi silang, uji koefisien korelasi, analisis regresi sederhana dan berganda, uji koefisien determinasi, uji t dan uji f. Hasil penelitian menunjukkan E-service quality, Online customer review dan Harga berpengaruh positif dan signifikan terhadap keputusan pembelian. Saran kepada Lazada dalam penelitian ini adalah mengoptimalkan kesesuaian pengiriman, meningkatkan pelayanan komunikasi, lebih bijak dalam pemilihan penjual untuk mengurangi penipuan karena menampilkan produk yang tidak sesuai, mempermudah retur barang dan refund dana serta melakukan riset tambahan untuk memaksimalkan peran harga dalam meningkatkan keputusan pembelian di Lazada.Kata Kunci: e-service quality; online customer review; harga; keputusan pembelian.