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Journal : Komunikator

Representasi Ironisme Kemanusiaan dalam Industri Musik Populer AS AMALIA, AYU
Komunikator Vol 5, No 02 (2013)
Publisher : Universitas Muhammadiyah Yogyakarta

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Abstract

Music is one of media product which is not able to be separated from Political Economy of Media even though it is packaged as leisure time entertainment product. Music which is particularly in Alternative subgenre is not far from its main genre which is Rock. In fact, this subgenre has a solid and prominent fan base which consists of young people who enjoy dynamic and fast-tempo music which tells the struggle of youngsters in their life. Ironically, the tragic incidents which surround the band personnel of ‘The All-American Rejects’ are used to increase the popularity of their single entitled ‘Move Along’. Keywords: Popular Music, the Political Economy of Media, Commodification, Discourse Analysis
Yogyakarta Tourism Promotion using User-Generated-Content Feature Amalia, Ayu; Sudiwijaya, Erwan
Komunikator Vol 12, No 2 (2020)
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jkm.122042

Abstract

The interactivity feature on social media raises crucial aspects in the era of user generated content, where internet users act as producers and consumers of media content. Tourism as an important sector of the Special Region of Yogyakarta. This study described the dynamics of Instagram account user communication in conducting recommendations on natural tourism spots in Yogyakarta, researchers conducted an analysis based on uploaded content typology, corelated with user generated content, also described the process of data analysis using social media analytics tools obtaining data based on specific keywords or trending topics, such as hashtags usage from Instagram account with tourism photography themed, known as @explorejogja. As resulted, there are recommendation type of engagement, followed by invitation to visits tourism destination, and review-like type of engagement, all derived and formulated from @explorejogja’s followers. Instagram, as a social media based on visual sharing feature, appropriate utilized as a media to promote tourism potential, especially in Yogyakarta, given the tendency of its engagement is organic, to motivate Instagram users to visit tourism potentials, as is conducted @explorejogja for tourism potential located in the Yogyakarta region.