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Journal : Jurnal AGRISEP: Kajian Masalah Sosial Ekonomi Pertanian dan Agribisnis

ANALISIS EKUITAS MEREK MINUMAN TEH HIJAU DALAM KEMASAN SIAP MINUM NU GREEN TEA TERHADAP FRESTEA GREEN DAN JOYTEA GREEN DI KOTA BENGKULU Sartika, Burenida; Asrani, Putri Suci; Andani, Apri
Jurnal AGRISEP JURNAL AGRISEP VOL 12 NO 01 2013 (MARCH)
Publisher : Badan Penerbitan Fakultas Pertanian, Universitas Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (210.296 KB) | DOI: 10.31186/jagrisep.12.1.19-30

Abstract

The research was conducted during April to June 2012. Primary and secondary data were used in this research. The primary data related to respondent demography and brand equity.   One hundred respondents were selected accidentally around Bengkulu city.  Data were analysed quantitatively and qualitatively.  Quantitative data were processed using Test of Validity, Reliability Test (Hoyt), Cochran Test Analysis, Importance Performance Analysis (IPA), and Brand Switching Matrix Pattern.  The result of the research showed that the NU Green Tea brand is the highest one, and 48% Top of Mind value. Brand Recall in Frestea Green get 45,8%.  Brand Recognition asserts 75% among respondences to the existence of  Joytea brand. The result of Unaware Brand reveals the research doesn’t seem to know Joytea Brand. Analyzing of Branded Association declares that NU Green Tea has 12 brand associations, Frestea Green brand has 10 brand associations, and in other side Joytea Green brand has 7 brand associations which each made brand image. More results for associations Cochran testing, means the consumers aware to the attributes of the product. It’s included that NU Green Tea brand of drinking package has most of the brand image than  Frestea and Joytea Green. Consumer’s perceptions analyzing reveals that NU Green Tea has a good effort as to the respondents want to. Frestea Green must to get more effort to satisfy consumers. At least Joytea Green brand should be awared enough to increase their ability to get more result in consumer satisfying.  Consumers’ loyalty analysis showed that the Frestea brand has good consumers loyalty than NU Green Tea and Joytea Green brand.
ANALISIS PENDAPATAN DAN EFISIENSI USAHA DAGANG BUAH-BUAHAN DI KOTA BENGKULU (STUDI KASUS PEDAGANG MENETAP DAN SEMI MENETAP/MOBILE) Sidabutar, Asima M; Arianti, Nyayu Neti; Andani, Apri
Jurnal AGRISEP JURNAL AGRISEP VOL 11 NO 02 2012 (SEPTEMBER)
Publisher : Badan Penerbitan Fakultas Pertanian, Universitas Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (262.615 KB) | DOI: 10.31186/jagrisep.11.2.251-261

Abstract

This research was undertaken in Kota Bengkulu Provinsi Bengkulu. There were fifty eight fruit traders were censused method. They devided in two based on their type of services: fourty three for static services and fifteen for mobile services. All of them were interviewed to obtain information about their reasons for selecting their services. Descriptive analysis, income and R/C ratio are use in this research. The main reason to select static service is that they trade in local government licensed area. Second reason is that thier target customers and consumers often shop in traditional market and had medium income. While mobile traders, the easyness to find customers and consumers are the main reason and traders can move from one to another place. The static traders earned Rp. 4.064.236,36 and mobile traders Rp. 5.007.664,29 per month. R/C Ratio of static is 1,11 and mobile 1,16. Both of them were efficient because R/C Ratio were higher than 1.
PERANAN PEREMPUAN DALAM PEREKONOMIAN KELUARGA DENGAN MEMANFAATKAN SUMBERDAYA PERTANIAN Bertham, Yudhy Harini; Ganefianti, Dwi Wahyuni; Andani, Apri
Jurnal AGRISEP JURNAL AGRISEP VOL 10 NO 01 2011 (MARCH)
Publisher : Badan Penerbitan Fakultas Pertanian, Universitas Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (207.865 KB) | DOI: 10.31186/jagrisep.10.1.138-153

Abstract

This study aims to find out the reasons women decide to work as a farmer, knowing the understanding of women in the utilization of agricultural resources, and know how big the role of women in the intensification of the family economy. The method to determine the respondent used in this research is census method with numbering 100 persons. Analysis of the data used is descriptive analysis and qualitative analysis of revenue contribution. The results showed that the reasons women choose to work as farmers because of their desire to help their husbands in contributing family income which is driven by the load factors of family burden.  Looking for experiences and shared responsibility are other reasons for women to work in agricultural activities. Their knowledge and understanding of agriculture, women are only know how to grow crops and produce. Stages how sustainable farming, care for the environment with organic farming systems is not yet implemented. This is caused by the lack of knowledge of owmen. Income contribution of women to family incomes is high, with a range of contribution 40% - 59% of total family income. This condition can be a reason for  women to participate in decision-making within the household. So the presence of women within the family becomes more important and appreciated.
KERAGAAN USAHATANI VARIETAS UNGGUL BARU (VUB) PADI SAWAH DENGAN POLA PENGELOLAAN TANAMAN TERPADU (PTT):STUDI KASUS DI DESA ANEUK GLEE KECAMATAN INDRAPURI NANGGROE ACEH DARUSSALAM Fauzi, Emlan; Andani, Apri
Jurnal AGRISEP JURNAL AGRISEP VOL 09 NO 02 2010 (SEPTEMBER)
Publisher : Badan Penerbitan Fakultas Pertanian, Universitas Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (167.873 KB) | DOI: 10.31186/jagrisep.9.2.166-174

Abstract

This research aims to determine the performance of new varieties of farm (VUB), lowland rice through an integrated approach to crop management (ICM) in the village of Gle Aneuk Indrapuri, Aceh Besar District. Field assessment is from cooperative farmers who have lowland rice varieties with treatment, such as Cimelati, Bondoyudo, Ciherang, Kalimas, VUTB Fatmawati and IR-64. In each of these rice varieties applied packages introduced PTT technology. The result indicates that reviewed the six varieties suitable for cultivated and developed. Judging from the performance of agronomic VUTB Fatmawati better compared with 5 other varieties. VUTB Fatmawati have the greatest production (7.75 tonnes / ha) with a profit-making Rp.6.074.750, -. Fatmawati lowland rice farming system with ICM pattern is more feasible to be developed because the RC has the largest ratio (2.09) compared with the varieties Cimelati (2,06), Kalimas (2,04), Bondoyudo (2,02), Ciherang (1,51) and varieties of IR-164 (1,39).
NILAI TAMBAH PENGOLAHAN DAGING SAPI MENJADI BAKSO PADA USAHA AL-HASANAH DI KELURAHAN RIMBO KEDUI KECAMATAN SELUMA SELATAN Nasaruddin, Muhammad; Utama, Satria Putra; Andani, Apri
Jurnal AGRISEP JURNAL AGRISEP VOL 14 NO 01 2015 (MARCH)
Publisher : Badan Penerbitan Fakultas Pertanian, Universitas Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (430.512 KB) | DOI: 10.31186/jagrisep.14.1.85-96

Abstract

The aims of this research are to estimate the level of income, and measure the amount of added value obtained from processing beef into meatballs on the business of Al-Hasanah, Rimbo Kedui, South Seluma. Location research and respondents were determined by purposively. The data was collected in the form of primary data, obtained directly from respondents through a questionnaire and interview techniques. The results revealed that during one month processing revenue was Rp. 4.178.194,40 with total receipts amounted Rp.182.700.000,00/month and the total cost reached Rp. 178.521.805,60/month, while the added value obtained for unity input is Rp. 10.052,96/kg with an added value ratio of 8,25% of output produced.
ANALISIS PRAKIRAAN PRODUKSI DAN KONSUMSI BERAS INDONESIA Andani, Apri
Jurnal AGRISEP JURNAL AGRISEP VOL 07 NO 02 2008 (SEPTEMBER)
Publisher : Badan Penerbitan Fakultas Pertanian, Universitas Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (337.533 KB) | DOI: 10.31186/jagrisep.7.2.1-18

Abstract

The provisions of food in order to fullfil the humankind needs could be examined through the implementation of the process of agriculture production. However the requirement for food could only be fulfilled self-sufficiently if food supplies were higher than the total consumption. An increasingly descended trend of the increase of the Indonesian rice production was the problem that immediately must be overcome. This was caused by continously consumption growth resulting from the population growth. The aim of the research is to forecast the Indonesian Production and Rice Consumption, to estimate the supply capacity of domestic food (not including the import) compared with consumption of food nationally. To answer this aim, then it was carried out by the analysis of the forecast by using the method of Box-Jenkins with the model of ARIMA.The forecast result showed that the production of rice rise every year since the year of 2008-2012. The rise in general as big as 700 thousand ton per year is caused by the increase of the harvesting area as well as the land productivity. On the other hand, national rice consumption in aggregate also increased as big as 450 thousand ton every year. In 2012, consumption of the national rice is estimated tol reach more than 33 million ton. The continuing population growth results in increasing rice consumption per capita, but it shows a declined sign every year from 134 kg/capita in 2005 to only 130 kg/capita in 2012.  However, this result doesnot give any impact anything on total consumption. 
KERAGAAN PRODUKSI, KETERSEDIAAN BERAS, DAN TRANSFORMASI LAHAN PADI INDONESIA Andani, Apri
Jurnal AGRISEP JURNAL AGRISEP VOL 07 NO 01 2008 (MARCH)
Publisher : Badan Penerbitan Fakultas Pertanian, Universitas Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (255.398 KB) | DOI: 10.31186/jagrisep.7.1.109-121

Abstract

The provisions of food in order to fulfill the requirement for humankind could be followed through the implementation of the process of agricultural production. However, the food requirement could only be fulfilled self-sufficiently if food supplies were higher than the total consumption. The trend of the Indonesian rice production rises the problem that immediately must be overcome. This was caused by increasing consumption continuously resulting from the increase in population growth. Besides that, the other problems are rice field transformation, from rice field to industrial and residential area.
ANALISIS PENDAPATAN DAN RESIKO USAHA BUDIDAYA IKAN AIR TAWAR DI KABUPATEN BENGKULU SELATAN Andani, Apri; Yuliarso, M Zulkarnain; Widiono, Septri
Jurnal AGRISEP JURNAL AGRISEP VOL 13 NO 01 2014 (MARCH)
Publisher : Badan Penerbitan Fakultas Pertanian, Universitas Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (259.278 KB) | DOI: 10.31186/jagrisep.13.1.67-74

Abstract

The main objective of this study is to determine the income and financial risks of freshwater aquaculture, especially tilapia. The study was conducted in Seginim, South Bengkulu, with consideration that Seginim is an area of aquaculture centers in South Bengkulu. Samples have been taken as many as 50 tilapia farmers. Data analysis was using quantitative and qualitative models. Approach starts from the calculation of operating cost, revenue, and income, and then the study of risk analysis approached by variance analysis. The results show that the income of freshwater fish farming, tilapia in particular, is Rp 59,512,743.75 per period of production per farming unit, and the level of business risk is quite high with the number of CV more than 50% (>0,5) and it has opportunity losing of income as much as minus Rp 7,127,386.37 per period of production.
MARKETED SURPLUS JAGUNG DAN DAMPAKNYA TERHADAP KETERSEDlAAN PANGAN NON BERAS DI PROVINSI BENGKULU Nusril, Nusril; Andani, Apri; Nabiu, Musryadi
Jurnal AGRISEP JURNAL AGRISEP VOL 09 NO 01 2010 (MARCH)
Publisher : Badan Penerbitan Fakultas Pertanian, Universitas Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (4567.705 KB) | DOI: 10.31186/jagrisep.9.1.140-158

Abstract

In general, focus of this study is to estimate  non-rice food farmer market participation  in Bengkulu  Province  in order to provide  information  about and variety availability  of food, especially  maize. Research  sample areas are seven districts namely Mukomuko, North Bengkulu,  Seluma, South Bengkulu, Kaur, Kepahiang, and Rejang Lebong. This research used the marketable surplus analysis, and market  participation  analysis to examine the availability of maize. This research found that maize has adequate potency as a substitution food. This commodity can fulfill approximately  12 percent of requirement  for Bengkulu province resident. For Bengkulu farmers,  maize is not an alternative food for their household members, but it has significant  role for household economies. Furthermore,  the research also found  that maize production is  able to  supply energy for  every Bengkulu resident approximately  244.09 kcal/capitajday.  This equals to 11.90 % of energy  required to conduct normal or daily activities.
KAJIAN SISTEM AGRIBISNIS UBI KAYU PADA KELOMPOK TANI SUNGAI SUCI DI DESA PASAR PEDATI KECAMATAN PONDOK KELAPA KABUPATEN BENGKULU TENGAH Siallagan, Yesco Christmas; Asriani, Putri Suci; Andani, Apri
Jurnal AGRISEP JURNAL AGRISEP VOL 15 NO 02 2016 (OCTOBER)
Publisher : Badan Penerbitan Fakultas Pertanian, Universitas Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (515.506 KB) | DOI: 10.31186/jagrisep.15.2.223-236

Abstract

The purpose of this study are identifying the types and the role of the subsystems of production facilities in the agribusiness system cassava managed by Farmer Group of Sungai Suci, subsystem farming analyzed in agribusiness system cassava managed by Farmers Group in Sungai Suci, analyze subsystem agroindustry in the agribusiness system managed by Farmer Group in Sungai Suci, analyze marketing subsystem in cassava agribusiness system managed by Farmers Group in Sungai Suci, identifying the types and subsystems supporting role in the system of cassava agribusiness managed by Farmer Group in Sungai Suci.The determination location methode is purposive. Respondents determination in this study using census methode in the Sungai Suci Farmer Group. Data collected was primary data and secondary data. Data were analyzed using descriptive analysis, farming analysis, agroindustry analysis, and marketing channels analysis.The result showed that Cassava farm incomes on average per ha in one growing season is the real income is Rp 18.681.033, unriil revenue is Rp 12.626.045 Cassava agroindustry every month have the income namely: from the farmers directly to agroindustrial Cassava Farmers Sungai Suci and from farmers to collectors village level and then to the consumer artisans cassava processing while the processed agroindustrial cassava there are three grooves, namely: mocaf flour processing Rp 1.707.500,- Rengginang Rp.1.650.693-, and Rp.2.513.400 chips. Flow marketing of cassava includes two strands, namely: from the farmers directly to agroindustrial Cassava Farmers Sungai Suci and from farmers to collectors village level and then to the consumer artisans cassava processing while the processed agroindustry cassava there are three grooves, namely: from farmer groups to consumers artisan cakes and households, the second from farmer groups to household consumers, and a third of farmers' groups to a merchant retailers and then to consumers. Subsystems supporting role in agribusiness systems of cassava in the Sungai Suci Farmers Group is Women Farmers Sungai Suci and the Government cooperation.