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All Journal Economic Journal of Emerging Markets Equator Journal of Management and Entrepreneurship Publikasi Pendidikan Jurnal Manajemen & Keuangan JRMSI - Jurnal Riset Manajemen Sains Indonesia Jurnal Organisasi Dan Manajemen Scientific Journal of Reflection : Economic, Accounting, Management and Business SEIKO : Journal of Management & Business JURNAL PENDIDIKAN TAMBUSAI International Journal of Supply Chain Management Indonesian Treasury Review: Jurnal Perbendaharaan, Keuangan Negara dan Kebijakan Publik Jurnal Ilmiah Mandala Education (JIME) JISIP: Jurnal Ilmu Sosial dan Pendidikan Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Dinasti International Journal of Economics, Finance & Accounting (DIJEFA) NERACA : JURNAL AKUNTANSI TERAPAN Jurnal PkM (Pengabdian kepada Masyarakat) Terbuka Journal of Economics and Business Wiga : Jurnal Penelitian Ilmu Ekonomi EKONOMIKA45 Indonesian Journal of Business Analytics (IJBA) JWM (JURNAL WAWASAN MANAJEMEN) Journal of Accounting and Finance Management (JAFM) Journal of International Conference Proceedings Jurnal Ilmu Multidisplin Journal Research of Social Science, Economics, and Management GSE-journal Gandhi: Jurnal pengabdian kepada Masyarakat (G-JPM)
Rini Yayuk Priyati, Rini Yayuk
Universitas Terbuka
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Transportation Other

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Branding & Product Knowledge Parfum Ramah Wudhu Serta Halal Sebagai Upaya Peningkatan Kewirausahaan Mahasiswa dan Produksi UKM ULFAH, INDAR FAUZIAH; Widowati Hermajiwandini, Chandra Murti Dewi; Priyati, Rini Yayuk; Pradana, Hasta Dwi; Mardoni, Yosi; Nisa Purnamasari; Rina Amelia
Gandhi: Jurnal Pengabdian Kepada Masyarakat Vol. 1 No. 3 (2024)
Publisher : Universitas Terbuka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33830/g-jpm.v1i3.13489

Abstract

The main problem faced by Small and Medium Enterprises (SMEs) in the cosmetics and perfume sector is the lack of a deep understanding of product knowledge aspects and halal product standards, especially in the context of the majority Indonesian Muslim market. This community service activity (PKM) aims to increase the entrepreneurial capacity of students and partner SMEs through intensive training on branding, product knowledge, and halal certification processes for ablution-friendly perfume products. The method of implementing activities includes three stages: (1) Socialization and education about the importance of halal certification and the concept of ablution-friendly perfume; (2) Technical training on the preparation of brand identity and digital marketing strategies; and (3) Direct assistance in improving the quality of SME Partner products. The results achieved were a significant increase in the understanding of participants (students and SMEs) by 35% regarding halal and branding aspects. In addition, SME Mitra has successfully identified and reformulated the Unique Selling Proposition of their products, namely perfumes that meet the criteria of 'ablution-friendly'. This activity succeeded in creating synergy between academics and business actors in producing competitive products in the halal market.
Effect of Profitability and Liquidity on Capital Structure and Value of Plantation Companies in Indonesia Supeno, Ari; Ali, Hapzi; Yayuk Priyati, Rini
Dinasti International Journal of Economics, Finance & Accounting Vol. 2 No. 6 (2022): Dinasti International Journal of Economics, Finance & Accounting (January - Feb
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijefa.v2i6.1123

Abstract

This study aims to examine the effect of profitability and liquidity on firm value in plantation companies in Indonesia with the intervening variable capital structure on plantation companies listed on the Indonesia Stock Exchange for the period 2018-2021. The results of this study indicate that: (1) Profitability has a significant positive effect on Capital Structure; (2) Liquidity has a significant negative effect on Capital Structure; (3) Profitability has no significant positive effect on firm value; (4) Liquidity has a significant negative effect on Firm Value; (5) Capital structure has a significant negative effect on firm value; (6) The effect of statistical intervention on Capital Structure, can mediate the effect of Profitability on Firm Value; (7) The effect of statistical intervention on Capital Structure can mediate the effect of Liquidity on Firm Value.
Development of Micro, Small and Medium Enterprises (MSMEs) Based on Local Wisdom to Enhance Community Welfare in West Kalimantan's Border Region Rini Yayuk Priyati; Sari; Dio Bimo Saputro
Equator Journal of Management and Entrepreneurship (EJME) Vol. 14 No. 3 (2026): Vol. 14 No. 3 (2026): Equator Journal of Management and Entrepreneurship
Publisher : Universitas Tanjungpura

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Abstract

This study analyzes the creative economy development strategy of MSMEs based on local wisdom to improve the welfare of communities in the border area of Sambas Regency, West Kalimantan. The research focuses on rattan craft MSMEs in Piantus Village, Sejangkung District, an area known for its strong cultural and natural resource potential, which unfortunately remains underutilized. Piantus Village has a rattan weaving tradition passed down through generations, but its development has tended to stagnate due to various internal and external constraints. This study employed qualitative methods, incorporating data collection techniques like field observations, in-depth interviews, and focus group discussions with rattan craftsmen, cooperative administrators, village officials, and relevant government agencies. The results show that the development of rattan craft MSMEs in Piantus Village is hindered by a shortage of high-quality rattan raw materials, a lack of innovative products, and insufficient regeneration of young craftsmen willing to carry on this traditional trade. Marketing processes are still being conducted in a traditional manner, which leads to a limited market reach and an inability to keep up with the changing dynamics of modern market demand. Government support in various forms, including training, equipment assistance, exhibition facilities, and access to capital through the People's Business Credit (KUR), has not been fully implemented effectively. Most artisans still view rattan craft businesses as a sideline, which makes them hesitant to take risks to innovate or enhance product quality. This study suggests several development strategies based on its findings, including enhancing human resource capacity by using the Rattan Small and Medium Enterprises Center (Sentra IKM Rattan) as a training facility, fostering business partnerships with the furniture industry to broaden the supply chain, establishing regulations between middlemen to ensure consistent prices and product quality, and introducing the "1 Village 1 CEO" management model to improve more professional MSME business management. It is hoped that rattan craft MSMEs in Piantus Village can develop sustainably and make a greater contribution to enhancing the welfare of border communities. Keywords: MSMEs, Creative Economy, Local Wisdom, Rattan Crafts
Co-Authors A. Hadian Pratama Hamzah Abdillah, Novie Shol Aji, Danyaka Putra Ake Wihadanto Ari Warokka, Ari Aryana Satrya Bastian, Hendra Dedi Supriadi Dio Bimo Saputro Fikri, Amir Fitria Husnatarina Hapzi Ali Husnatarina, Fitria Iin Novianti, Dwi Indrianawati Usman Iqbal Miftakhul Mujtahid Isti Fadah Ludivica Endang Setijorini Matsaid Budi Reksono Meirani Harsasi Mohamad Zahri Mohammad Nur Utomo Muhammad Akbar Muktiyanto, Ali Muliatuise Muliatuise Muliatuise, Muliatuise Nisa Purnamasari Nizwan Zukhri Novita Ekasari Nurhasanah Nurhasanah Nurul Qomariah Oktaviana, Shanti Yesi Belina Pradana, Hasta Dwi Pratiwi Pratiwi Rahmad Purnama, Rahmad Rahman, Mohammad Arief Rano Wijaya Rika Bulan Karolin Rina Amelia Rudy Suprapto Sari Sasmito Sudio Usodo Sembiring, Rinawati Shine Pintor Siolemba Patiro Siti Munajah Sri Harijati Supeno, Ari Teddy Chandra Tubagus Ismail Ulfah, Indar Fauziah Uli, Aprilla Sinta Umar Sumardi Widowati Hermajiwandini, Chandra Murti Dewi Wilfridus B. Elu Yesi Belina Oktaviana, Shanti Yosi Mardoni Zulfahmi Zulfahmi