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Green Marketing Tools, Supply Chain, Religiosity, Environmental Attitude and Green Purchase Behavior Aslamatis Solekah, Nihayatu; Handriana, Tanti; Usman, Indrianawati; Sani Supriyanto, Achmad
International Journal of Supply Chain Management Vol 9, No 4 (2020): International Journal of Supply Chain Management (IJSCM)
Publisher : International Journal of Supply Chain Management

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The aim of the current study is to examine the role of green marketing tools, religiosity, supply chain management environmental attitude on green purchase behavior in the millennial generation based on these variables, then the Instruments are determined. Data collection methods in this study were questionnaires. The results of the collected 268 questionnaires of respondents were processed using descriptive and quantitative analysis tools using SEM (Structural Equation Model) analysis techniques with Stata 13. The greater green marketing tools which consist of Environmental Advertisement, Perception of eco-labels, Perception of an eco-brand, Trust in eco-label and eco brand the greater possibility to influence Green Behavioral Purchase (GBP). The greater Environmental Attitudes (EA) which consist of Environmental Knowledge (EK) and Environmental Value (EV) the greater positive effect on Green Behavioral Purchase (GBP). The greater religiosity value which consists of (religious belief), experiential ritualistic (religious feeling), Intellectual (religious knowledge), application consequences of religious effect the greater environmentally friendly attitude and Green Behavioral Purchase (GBP). Religiosity moderates the relationship between EA and GBP, so the relationship between EA and GBP is stronger for consumers with high Religiosity than consumers with lower Religiosity. This study will fill this gap. As a result, what this study proposes is the scarce and the new and original constructs respectively- The green purchasing behavior among millennials generation and also provides a framework for the study which makes it possible to explore the relation between green marketing tools, religiosity, environmental attitude and green purchase behavior.
PENELITIAN KEWIRAUSAHAAN DI INDONESIA : PEMETAAN PUBLIKASI DALAM PERSPEKTIF SCIENTOMETRIK (1972-2019) Agung Purnomo; Indrianawati Usman; Nur Asitah
AdBispreneur : Jurnal Pemikiran dan Penelitian Administrasi Bisnis dan Kewirausahaan Vol 4, No 3 (2019): AdBispreneur : Jurnal Pemikiran dan Penelitian Administrasi Bisnis dan Kewirausa
Publisher : Departemen Ilmu Administrasi Bisnis, Fakultas Ilmu Sosial dan Ilmu Politik, UNPAD

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (124.359 KB) | DOI: 10.24198/adbispreneur.v4i3.25021

Abstract

Entrepreneurship in Indonesia continues to grow and develop. However, there were no studies that review and map entrepreneurial studies from Indonesian affiliated researchers with data from year to year. This research aims to map entrepreneurial research by Indonesian institutional affiliated researchers that was published internationally in the Scopus indexed in a Scientometric perspective. The study conducted a bibliometric method and analyzed research data using the analyze search results service from Scopus and the VOSviewer application. Research data of 947 academic documents published from 1972 to 2019 were obtained from the Scopus database in December 2019. The results showed the most productive Indonesian-affiliated institutions and individual researchers in entrepreneurship publications were Institut Teknologi Bandung and Grisna Anggadwita. The subject area and sources of the most publications of entrepreneurship were business, management, and accounting; and proceedings of the IOP Conference Series: Materials Science and Engineering. There were five groups of research keywords, and three collaboration patterns of Indonesian affiliated researchers in the field of entrepreneurship. Kewirausahaan di Indonesia kian tumbuh dan berkembang. Namun, belum ada penelitian yang mengulas dan memetakan studi kewirausahaan hasil peneliti berafiliasi Indonesia dengan data dari tahun ke tahun. Riset ini bertujuan untuk memetakan penelitian kewirausahaan oleh peneliti berafiliasi institusi Indonesia yang dipublikasikan internasional bereputasi terindeks Scopus dalam perspektif Scientometrik. Studi melakukan metode bibliometrik dan menganalisis data penelitian menggunakan layanan analyze search results dari Scopus dan aplikasi VOSviewer. Data penelitian 947 dokumen akademik yang diterbitkan dari tahun 1972 hingga tahun 2019 yang diperoleh dari database Scopus pada bulan Desember 2019. Hasil penelitian menunjukkan institusi dan individu peneliti berafiliasi Indonesia paling produktif dalam publikasi bidang kewirausahaan adalah Institut Teknologi Bandung dan Grisna Anggadwita. Bidang studi dan sumber publikasi terbanyak ranah kewirausahaan adalah bisnis, manajemen, dan akuntansi; dan prosiding IOP Conference Series: Materials Science and Engineering. Ada lima kelompok kata kunci penelitian, dan tiga pola kolaborasi peneliti berafiliasi Indonesia pada bidang kewirausahaan. 
Consumer Innovativeness Dan Consumer Attitude Dengan Self Congruity Sebagai Variabel Mediasi Pada Konsumen Green Skincare Kristiningsih Kristiningsih; Sri Hartini; Indrianawati Usman
BALANCE: Economic, Business, Management and Accounting Journal Vol 17, No 1 (2020): Januari
Publisher : UMSurabaya Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30651/blc.v17i1.4194

Abstract

Innovation is something that is important for businesses to survive in the era of competition. Innovation allows companies to continue to make and improve their offerings, and these offers can be implemented in business only if the customer considers the product to be innovative. This study aimed to examine the effect of consumer innovation on consumer attitudes with self-congruity as a mediating variable. The study was conducted on consumers of green skincare products in East Java. To test the hypothesis, a structural Equation Model analysis was performed using WARP PLS. The results showed that there was a positive influence between consumer innovativeness on self-congruity and consumer attitude. Kata kunci                  : consumer innovativeness, consumer attitude, self congruity
Peran Switching Costs Sebagai Variabel Moderasi Pada Pengaruh Kepuasan Atas Kualitas Jasa Terhadap Loyalitas Nasabah Pt. Bank Negara Indonesia (Persero) Tbk. Cabang UNAIR Di Surabaya Indrianawati Usman; Ricky Gandhi Saputra
Jurnal Manajemen Teori dan Terapan | Journal of Theory and Applied Management Vol. 2 No. 3 (2009): Jurnal Manajemen Teori dan Terapan - Desember 2009
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (199.033 KB) | DOI: 10.20473/jmtt.v2i3.2386

Abstract

This paper examine the influence of satisfaction at service quality (SERVQUAL) that related to customer loyalty with moderated by switching costs in PT. Bank Negara Indonesia (Persero) Tbk branch UNAIR Surabaya. Variable conduct in this paper is satisfaction at service quality (X), switching costs (Z), and loyalty (Y). Sampling is conducted by purposive non random sampling and use moderated regression analysis to analyze data. The result indicates effect of customer satisfaction on loyalty in customers is less when switching cost is perceived to be high rather than low. In other words, perceived switching cost reduces customers’ sensitivity to the level of customer satisfaction.
Penyusunan Strategi Bisnis Dan Strategi Operasi Usaha Kecil Dan Menengah Pada Perusahaan Konveksi Scissors Di Surabaya Mochamad Ammar Faruq; Indrianawati Usman
Jurnal Manajemen Teori dan Terapan | Journal of Theory and Applied Management Vol. 7 No. 3 (2014)
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (392.535 KB) | DOI: 10.20473/jmtt.v7i3.2710

Abstract

The development of globalization era gives us tighter business competition in many sector including UKM (Usaha Kecil dan Menengah). A company tends to make a good business and strategic operation to gives a positive effect for all UKM doers to face business competition. This case is very interesting to be researched and taught how business and operation strategic arrangement provide high competitiveness factor towards the company. This research included as descriptive-explorative qualitative research. This research did not need any theory or hypotheses but only use some prepared questions as a guide to get primary data about information which is the first data that required for this research (Moleong: 1998). This research object is one of the UKM convection called Scissors Convection on jl. Simorejo 6, Surabaya. Data analysis technique in this research are using content analysis and matrixes as the instrument. Matrixes that used in this data analysis are External Factor Evaluation (EFE), Internal Factor Evaluation (IFE), Competitive Profile Matrix (CPM), Strengths-Weaknesses-Opportunities-Threats (SWOT), Grand Strategy, and Quantitative Strategic Planning Matrix (QSPM). Also, triangulation technique as source consistency experiment towards data and operation strategy based on Roger G. Schroeder’s Operation Management. Result of this research proved that the appropriate business strategy for Scissors Convection are product development strategy for variation and product design while the best operation strategy is product innovator strategy.
Lean Hospital Management, Studi Empirik pada Layanan Gawat Darurat Indrianawati Usman; Mira Ardiyana
Jurnal Manajemen Teori dan Terapan | Journal of Theory and Applied Management Vol. 10 No. 3 (2017)
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (344.685 KB) | DOI: 10.20473/jmtt.v10i3.7089

Abstract

This research focuses on implementing lean management in hospital service, in order to elimination of waste to make a better performance.  It’s a qualitative single case study research. This study will identified waste and show how to reduce waste using lean management by empirically research in intensive care unit of Islamic hospital in Surabaya. Quantitative tools and measurement also used in this research using value stream analysis tools, and process activity mapping in order to identify the value added and non value added activities.  The results of the analysis indicate that there are seven kind of waste. Next the value stream analysis and process activity mapping show that the most frequent waste that cause ineffective performance of hospital service are waiting time, service defect and inappropriate process.  
Normative community pressure in brand community: a study of young entrepreneurs community of mandiri bank Lindiawati Lindiawati; Indrianawati Usman; Sri Wahyuni Astuti
Journal of Economics, Business, & Accountancy Ventura Vol 22, No 1 (2019): April - July 2019
Publisher : STIE Perbanas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jebav.v22i1.1700

Abstract

Brand community has been extensively built and developed by either the companies or the customers voluntarily. These two gorups with different perspective hold different purposes. For the companies, brand community is considered an effective marketing strategy which is expected to achieve customer brand engagement. Anyhow, often companies focus more on the purposes of the brand community, but do not be quite aware of the policies, rules, or traditions firstly created as norms in order to lead the way the community members perceive and act. Often norms become pressures for the brand community members causing them reluctant to engage with he community. Referring to the theory of relationship marketing, this study develops a model of normative community pressure that is affected by both brand community identification and inter-member relationship quality, that are previously affected by brand relationship quality. The empirical analysis derives primary data of young entrepreneurship community created by one of the big five banks in Indonesia quantitatively analyzed using Structural Equation Modeling (Warp-PLS). The result helps explain the antecedents causing normative community pressure of the brand community. The implication of this study is that communitfy setter should regularly identify and analyze rules or practices within the community that might be potential barrier for the members in building engagement with the community.
Stakeholder Collaboration in Sustainable Tourism Development in Banyuwangi Regency Arief Rahman; Indrianawati Usman; Mohammad Eri Irawan
JKAP (Jurnal Kebijakan dan Administrasi Publik) Vol 26, No 1 (2022): May 2022
Publisher : Magister Administrasi Publik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/jkap.69411

Abstract

This research is based on developments in the tourism sector in Banyuwangi District. This case study is based on a qualitative research design. The objective of this study aimed to assess and evaluate the efforts of Banyuwangi District Government in managing the complexity of stakeholders’ interests in local tourism destinations. The study was underpinned by the stakeholder theory and collaboration theory and how their relevance in developing tourism destinations within the context of sustainable tourism. Based on the two theories, the existence of local governments is considered an important component of stakeholder space as well as the coordinator and manager of the collaboration. The study collected data from 17 informants who comprised the Banyuwangi Regent, Banyuwangi District Government, Ministry of Tourism, Tourism Association, DPRD, Community, Media, Travel awareness group, Academics, and Tourism Industry. Research results showed that tourism is a strategic sector in regional, regional and national economic development. However, the tourism industry is also known to be very complex, fragmented, and involves various interested parties. The complexity of challenges faced in tourist destination management includes planning, organizing, managing, and controlling. Therefore, cooperation, coordination, and communication among stakeholders, as well as the involvement of the government at all levels, the private sector, and also the local community are crucial.
Perancangan Sistem Pengukuran Kinerja pada Koperasi Koperasi Karyawaan Redrying dengan Menggunakan Metode Balanced Scorecard dan Analitical Hierarchical Process di Bojonegoro Indrianawati Usman; Mohammad Agung Laksono
Jurnal Manajemen dan Bisnis Indonesia Vol 2 No 1 (2014): Jurnal Manajemen Bisnis Indonesia - Edisi Oktober 2014
Publisher : Forum Manajemen Indonesia (FMI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31843/jmbi.v2i1.44

Abstract

Balanced Scorecard menyediakan kerangka komprehensif yang dapat menterjemahkan tujuan strategi perusahaan kedalam set pengukuran kinerja perusahaan secara menyeluruh, sehingga sangat membantu pimpinan peruahaan dalam mengimplementasikan strateginya secara efektif. Koperasi Karyawaan Redrying Bojonegoro merupakan bisnis yang sedang berkembang pesat dengan banyak unit usaha. Penelitian ini bertujuan untuk merancang sistem pengukuran kinerja dengan metode balanced scorecard pada Koperasi. Hal ini dikarenakan balanced scorecard mengukur kinerja perusahaan dari aspek keuangan dan non keuangan, internal maupun eksternal. Penelitian ini dilakukan dilakukan dengan men-translate visi, misi, tujuan koperasi kedalam sasaran strategik dan menyusun kedalam strategy map. Kemudian menentukan Key Performance Indicators dan validasi oleh pengurus secara focus discision group dengan dilanjutkan pembobotan KPI dengan metode Analytical Hierarchy Process. Hasil dari ini tersusunlah model balanced sorecard koperasi dengan 14 KPI dari 10 leg indicators dan hasil pembobotan KPI dengan AHP diperoleh bahwa perspektif keuangan memiliki hasil pembobotan tertinggi dengan nilai 0.418; peringkat kedua perspektif Pelanggan dengan nilai 0.271; peringkat ketiga perspektif Pemebelajaran dan Pertumbuhan 0.191; dan prioritas terakhir adalah perspektif proses bisnis internal dengan nilai 0.120. Keywords : Sistem Pengukuran Kinerja, Balanced Scorecard, Analytical Hierarchy Process, Koperasi
PENGARUH PROMOSI PENJUALAN TERHADAP REPURCHASE MELALUI TRIAL DENGAN MODERASI FEAR OF LOSING FACE PADA SOGO DEPARTMENT STORE SURABAYA Indrianawati Usman; Rizky Adhitya Arnando
EKUITAS (Jurnal Ekonomi dan Keuangan) Vol 11 No 2 (2007)
Publisher : Sekolah Tinggi Ilmu Ekonomi Indonesia (STIESIA) Surabaya(STIESIA) Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (0.057 KB) | DOI: 10.24034/j25485024.y2007.v11.i2.314

Abstract

This paper examines the influence of sales promotion related to trial which is moderated by fear of losing face and influence of trial related to repurchase in Sogo Department Store Surabaya. The variables used in this reseach are sales promotion (X), fear of losing face (Z­1), trial (Z2), and repurchase (Y). The result indicates that the effect of sales promotion on trial is weak when fear of losing face is perceived.  In other words, perceived fear of losing face reduces customers’ sensitivity to the trial. The second result indicates that trial is related to repurchase.