Article Per Year (5 Year)
p-Index From 2020 - 2025
2.807
P-Index
This Author published in this journals
All Journal IQTISHODUNA Jurnal Ekonomi Modernisasi Syntax Literate: Jurnal Ilmiah Indonesia AGRIPEAT Management Studies and Entrepreneurship Journal (MSEJ) Bahtera Inovasi International Journal on Social Science, Economics and Art Studi Ilmu Manajemen dan Organisasi Jurnal Ekonomi Sibatik Journal : Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan International Journal of Applied Finance and Business Studies Journal of Artificial Intelligence and Digital Business Jurnal Ekonomi Pembangunan, Manajemen & Bisnis, Akuntansi Jurnal Pengabdian Masyarakat International Journal of Economics and Management Research
Meitiana Meitiana, Meitiana
Unknown Affiliation
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

Published : 21 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 21 Documents
Search

 1   2   3 
PENGUATAN KREATIVITAS MAHASISWA DALAM KEGIATAN KEWIRAUSAHAAN MELALUI PROGRAM INKUBASI DAN PELATIHAN BERBASIS PROYEK Hansly, Hansly; Meitiana, Meitiana
BESIRU : Jurnal Pengabdian Masyarakat Vol. 2 No. 4 (2025): BESIRU : Jurnal Pengabdian Masyarakat, April 2025
Publisher : Lembaga Pendidikan dan Penelitian Manggala Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62335/besiru.v2i4.1498

Abstract

Creativity is one of the key elements in the development of entrepreneurship among students. Students as the younger generation are not only required to have business ideas, but also the ability to create innovations that are worth selling. This community service activity aims to build and increase students' creativity in designing and implementing entrepreneurial ideas through project-based learning and business incubation programs. The activity was carried out within the Faculty of Economics and Business, University of Palangka Raya, involving 40 students from various study programs. Implementation methods include creative training, brainstorming ideas, business simulations, and product prototyping. The results of the activity show that training designed in a participatory manner is able to improve students' ability to initiate innovative, market-oriented, and local potential-based products. In addition, the involvement of lecturers as mentors also provides significant support for the success of the training. It can be concluded that student creativity in entrepreneurship needs to be facilitated in a sustainable manner through a supportive campus ecosystem, ranging from training, mentoring, to market access.
The Influence of Antecedent Dimensions of Service Quality on Customer Satisfaction Towards Customer Loyalty Bryanviko, Mayrichael; Meitiana, Meitiana; Kristinae, Vivy; Karuehni, Ina
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 1 (2025): Februari - April
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i1.421

Abstract

The purpose of this study was to determine the effect of antecedent dimensions of service quality on customer satisfaction towards customer loyalty at Perumdam Maruang Duhung. The population in this study were customers of Perumdam Maruang Duhung. The sample determination was carried out by multiplying the number of indicators by 5 and obtaining a sample of 80 respondents. The method of data collection was through surveys and distributing questionnaires to consumers as respondents for 1 week. The data analysis technique used was Structural Equation Modeling (SEM) Analysis with Partial Least Square (PLS). The results showed that the variables of Physical Evidence, Responsiveness, Assurance, Reliability, and Empathy had a positive and significant effect on Customer Satisfaction. Customer Satisfaction had a positive and significant effect on customer loyalty.
The Effect of Digital Marketing on Interest in Buying Indihome Products with the Role of Brand Image as an Intervening Variable Victor, Victor; Meitiana, Meitiana; Kristinae, Vivy; Aprilita, Aprilita
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 1 (2025): Februari - April
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i1.422

Abstract

This study examines the effect of digital marketing on purchase intention of IndiHome products, with brand image as an intervening variable. This study contributes to understanding the effectiveness of digital marketing strategies in increasing customer purchase intention and strengthening brand image. This research uses the Partial Least Squares-Structural Equation Modeling (PLS-SEM) method with a quantitative approach. Data were collected through questionnaires distributed to 100 IndiHome customers in Palangka Raya. The results showed that digital marketing has a positive and significant effect on purchase intention, both directly and indirectly through improving brand image. These findings emphasize the importance of an effective digital marketing strategy in shaping brand image and driving customer purchasing decisions. The implications of this research can help PT Telkom in optimizing marketing strategies to increase IndiHome's competitiveness in the telecommunications industry.
Influence of Quality, Service, Atmosphere on Satisfaction via Buying Interest – Season Coffee Prasetia, Gerry Agave; Meitiana, Meitiana; Kristinae, Vivy; Nahan, Noorjaya
Studi Ilmu Manajemen dan Organisasi Vol. 6 No. 2 (2025): Juli
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/simo.v6i2.4670

Abstract

Purpose: This study aimed to examine the influence of product quality, service quality, and store atmosphere on customer satisfaction, with purchase intention as a mediating variable at Season Coffee in Kasongan. This study is motivated by the increasing competition in the coffee shop industry, where customer satisfaction is shaped by the quality of products, service delivery, and store ambiance. Methodology/Approach: A quantitative approach with an associative method was used. Data were collected using questionnaires distributed to 100 active customers of Season Coffee. Structural Equation Modeling (SEM) using Partial Least Squares (PLS) with SmartPLS 3.0 was used for data analysis. Results/Findings: The findings indicate that product quality, service quality, and store atmosphere each have a positive and significant effect on purchase intention. Moreover, purchase intention significantly influenced customer satisfaction and mediated the relationship between the three independent variables and customer satisfaction. Conclusions: The results suggest that enhancing product quality, improving service performance, and optimizing store ambiance can effectively increase customers’ purchase intentions, which, in turn, improves overall customer satisfaction. Therefore, coffee shop businesses should focus on these key elements to strengthen customer loyalty and competitive advantage. Limitations: This study is limited to a specific demographic in Kasongan and may not fully represent the broader customer base of the Seasons Coffee. Contribution: This study contributes to the development of consumer behavior models in Indonesia’s coffee shop industry and provides empirical support for the mediating role of purchase intention between service attributes and customer satisfaction.
SALURAN PEMASARAN SEMANGKA MERAH TANPA BIJI (Amara F1) DI DESA HENDA KECAMATAN JABIREN RAYA KABUPATEN PULANG PISAU: CHANNELS INSTITUTIONS FOR RED SEEDLESS WATERMELON (Amara F1) IN HENDA VILLAGE JABIREN RAYA DISTRICT PULANG PISAU REGENCY sunaryati, revi; Meitiana, Meitiana; Karuehni, Inna
AgriPeat Vol. 26 No. 02 (2025): JURNAL AGRIPEAT Vol. 26 No. 02 September 2025
Publisher : Fakultas Pertanian Universitas Palangka Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36873/agp.v26i02.22535

Abstract

ABSTRAK Penelitian ini bertujuan untuk: mengetahui saluran dan lembaga yang terlibat dalam pemasaran Semangka Merah Tanpa Biji (Amara F1) serta fungsi-fungsi pemasaran yang dilakukan dalam pemasaran Semangka Merah Tanpa Biji (Amara F1) di Desa Henda Kecamatan Jabiren Raya Kabupaten Pulang Pisau. Saluran pemasaran Semangka Merah Tanpa Biji (Amara F1) di Desa Henda yaitu, saluran pemasaran I hanya melibatkan satu lembaga pemasaran yaitu pedagang ecer di Kabupaten Pulang Pisau. Alurnya dimulai dari petani, pedagang ecer dan konsumen dan saluran pemasaran II melibatkan dua lembaga pemasaran yaitu pedagang besar di Kota Palangka Raya dan pedagang ecer di Kota Palangka Raya. Alurnya dimulai dari petani, pedagang besar, pedagang ecer dan konsumen. Fungsi-fungsi pemasaran yang dilakukan dalam pemasaran Semangka Merah Tanpa Biji (Amara F1) yaitu pada saluran pemasaran I dan saluran pemasaran II terdiri atas fungsi pertukaran (exchange function) berupa fungsi penjualan dan fungsi pembelian, fungsi fisik (physical function) berupa fungsi pengangkutan dan fungsi penyimpanan, fungsi fasilitas (facility function) berupa fungsi pembiayaan, fungsi penanggungan resiko dan fungsi informasi pasar. Kata Kunci: Semangka, Pemasaran, Saluran, Lembaga, Fungsiindo
PENGARUH KUALITAS PELAYANAN TERHADAP LOYALITAS PASIEN DENGAN MEDIASI KEPUASAN PASIEN RUMAH SAKIT UMUM DAERAH MAS AMSYAR KASONGAN Aditya Candra L. Awat, Natanael; Meitiana, Meitiana; Kristinae, Vivy; Giovanni, Jonathan
SIBATIK JOURNAL: Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan Vol. 4 No. 10 (2025)
Publisher : Penerbit Lafadz Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/sibatik.v4i10.3532

Abstract

This study aims to analyze the effect of service quality on patient loyalty with mediation of patient satisfaction at Mas Amsyar Kasongan Regional General Hospital. This study used a quantitative design with a survey method of 96 patients selected by purposive sampling using the Lameshow formula. The questionnaire was distributed online and analyzed with Structural Equation Modeling (SEM) 4.0 to test the relationship between research variables. The results show that service quality influences patient satisfaction at Mas Amsyar Kasongan Regional General Hospital. Service quality influences patient satisfaction at Mas Amsyar Kasongan Regional General Hospital. Patient loyalty influences patient satisfaction at Mas Amsyar Kasongan Regional General Hospital. Patient satisfaction mediates the effect of service quality on patient loyalty at Mas Amsyar Kasongan Regional General Hospital.
PENGARUH EXPERIENTIAL MARKETING & KUALITAS ACARA TERHADAP MINAT BERKUNJUNG ULANG MELALUI KEPUASAN PENGUNJUNG SEBAGAI VARIABEL INTERVENING (STUDI KASUS PADA PENGUNJUNG ACARA MINGGUAN HUMA BETANG NIGHT PALANGKA RAYA) Sihombing, Salbetta; Kristinae, Vivy; Borneo Poetra, Gema; Meitiana, Meitiana
SIBATIK JOURNAL: Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan Vol. 4 No. 10 (2025)
Publisher : Penerbit Lafadz Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/sibatik.v4i10.3533

Abstract

This study examines the effects of experiential marketing and event quality on revisit intention, mediated by visitor satisfaction, in the weekly Huma Betang Night cultural event (Palangka Raya, Indonesia). A quantitative survey of 75 visitors was analyzed using PLS-SEM (SmartPLS 3.0). Results indicate positive, significant paths: experiential marketing → satisfaction (β = 0.392; p < 0.001), event quality → satisfaction (β = 0.404; p < 0.001), satisfaction → revisit intention (β = 0.431; p < 0.001), experiential marketing → revisit intention (β = 0.251; p = 0.002), and event quality → revisit intention (β = 0.262; p = 0.005). Satisfaction partially mediates the effects of experiential marketing (indirect β = 0.169; p = 0.001) and event quality (indirect β = 0.174; p < 0.001) on revisit intention. Model explanatory power is moderate (R² satisfaction = 0.321; R² revisit intention = 0.497). The findings highlight the importance of sensory–affective experiences and service/process quality to strengthen visitor satisfaction and revisit intention in secondary-city cultural night contexts.
Kecenderungan Konsumen Kosmetik Di Kota Palangka Raya Untuk Beralih Dari Produk Konvensional Ke Produk Hijau Anggreani, Putu Maudy Purnama; Meitiana, Meitiana; Syamsudin, Achmad
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 6 No. 5 (2025): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v6i5.9498

Abstract

Penelitian ini bertujuan untuk menganalisis faktor-faktor yang memengaruhi niat beralih konsumen dari produk kosmetik konvensional ke produk kosmetik hijau di Kota Palangka Raya. Variabel yang diteliti meliputi ketidakpuasan, kualitas rendah, dan daya tarik alternatif terhadap niat beralih konsumen, dengan biaya peralihan sebagai variabel moderasi. Hasil penelitian menunjukkan bahwa ketidakpuasan, kualitas rendah, dan daya tarik alternatif berpengaruh positif dan signifikan terhadap niat beralih konsumen. Selain itu, biaya peralihan terbukti dapat memoderasi hubungan antara ketidakpuasan dan daya tarik alternatif terhadap niat beralih, namun tidak memoderasi hubungan antara kualitas rendah dan niat beralih konsumen. Temuan ini mengindikasikan bahwa meskipun biaya peralihan dapat menjadi faktor penghambat, konsumen tetap menunjukkan kecenderungan untuk beralih ke produk kosmetik hijau yang dinilai lebih menarik dan berkualitas dibandingkan produk konvensional.
The Customer Satisfaction Roles in Customer Satisfaction Affect the Quality of Service Customer Loyalty Sihombing, Ati Fitriani; Meitiana, Meitiana
JEMBA: Jurnal Ekonomi Pembangunan, Manajemen & Bisnis, Akuntansi Vol. 4 No. 1 (2024): JEMBA : Jurnal Ekonomi Pembangunan, Manajemen dan Bisnis, Akuntansi
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Palangka Raya (UPR)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52300/jemba.v4i1.15481

Abstract

Customer loyalty is a very important aspect, and therefore, efforts are needed to increase customer loyalty by using several supporting factors, such as improving service quality so that customers are satisfied. This study aims to determine the effect of service quality on customer loyalty mediated by customer satisfaction. This research is quantitative. The sample obtained in this study was selected using simple random sampling. The number of samples used in this study was 78. The data analysis method used was the Partial Least Square (PLS) approach. The results of the study indicate that hypothesis 1 is significant, with a t-statistic value of 37.397 > 1.96 and a p-value of 0.000 < 0.05. This result proves that service quality plays a role in creating customer satisfaction and increasing customer loyalty. Hypothesis 2 is significant, with a t-statistic value of 23.791 > 1.96 and a p-value of 0.000 < 0.05. This result proves that service quality has a role in creating customer satisfaction and increasing customer loyalty. Hypothesis 3 is significant with a t-statistic value of 8.002 > 1.96 and a p-value of 0.000 < 0.05. This result proves that customer satisfaction is important in increasing customers' loyalty at Café Bandrek Opung Palangkaraya.
Capital Market Inclusion Improvement Strategies in Central Kalimantan Riru Apriandami Ngindra; Meitiana, Meitiana; Fitria Husnatarina
International Journal of Economics and Management Research Vol. 4 No. 1 (2025): April : International Journal of Economics and Management Research
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/ijemr.v4i1.442

Abstract

The capital market plays a crucial role in driving national economic development, including in the Central Kalimantan Province. However, the level of inclusion in this region remains relatively low, with only 5.19% of the productive-age population registered as investors. This study aims to identify the primary obstacles and propose strategic solutions to enhance capital market literacy and participation in Central Kalimantan. The research employs a library research method, focusing on the analysis of scholarly literature, secondary data, and official publications from relevant financial institutions. Through this approach, the study identifies three major barriers to inclusion: (1) the limited availability of Investment Galleries, particularly in educational institutions; (2) inadequate financial education access in remote and rural areas; and (3) a shortage of certified professionals within securities companies. To address these challenges, three strategic initiatives are proposed: (a) expanding the establishment of Investment Galleries in universities and schools without existing capital market partnerships; (b) implementing consistent financial literacy programs through both offline and online platforms, especially targeting remote regions; and (c) offering initial investment incentives to attract and engage new investors. These strategies are expected to improve financial awareness, broaden public participation, and support sustainable growth in capital market activities across Central Kalimantan, ultimately contributing to greater regional economic inclusion.
Co-Authors Aditya Candra L. Awat, Natanael Andre Setiawan Anggreani, Putu Maudy Purnama Aprilita, Aprilita Borneo Poetra, Gema Bryanviko, Mayrichael Christa, Usup Riassy Ferdinand Ferdinand, Ferdinand Fitria Husnatarina Hansly, Hansly I Wayan Ruspendi Junaedi John Budiman Bancin Jonathan Giovanni Karuehni, Ina Karuehni, Inna Kristinae, Vivy Landari , Yusi Lelo Sintani Meidian Krisna, Kade Chrysti Melanno, Osta Nahan, Noorjaya Novan, Novan Prasetia, Gerry Agave Riastini, Ni Ketut Ani Riru Apriandami Ngindra Roby Sambung Saingan, Alalanda Ludus Sihombing, Ati Fitriani Sihombing, Salbetta Sonder, Johni Sunaryati, Revi Syamsudin, Achmad Victor Victor