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The Effect of Customer Satisfaction on the Service at Lady Salon during the Covid-19 Pandemic Rieneke R. Kalalo; Jane Elvira Scipio; Jola Silvana Kalangi; lenda Lumentah
Budapest International Research and Critics Institute-Journal (BIRCI-Journal) Vol 5, No 2 (2022): Budapest International Research and Critics Institute May
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v5i2.5268

The impact of Coronavirus (Covid-19) pandemic is strongly affected in business and economic world. A fairly short time path to marketing patterns changes especially when treated with Large-Scale Social Restrictions. Marketing products or services to consumers as a brand strategy survive in the Covid-19 pandemic. This study aimed to analyze the influence of Lady Salon’s customer satisfaction during the Covid-19 Pandemic. Quantitative analysis methods were based on causal analysis designs in which the data was processed by linear regression analysis. The results of the study stated that the service of the beauty salon business significantly affected the customer satisfaction at Lady Salon in Kamasi Village and the relationship between its service and its customer satisfaction. This was also supported by the achievement rate of descriptive test respondents on service variables included in the highest average value that answered the most agreed questions which means that the respondents were very satisfied with the products available at Lady Salon and trusted. As for the customer satisfaction variables included in the highest average scores that answered the most agreed questions which means that the respondents were satisfied with its appropriate service to its customers. Therefore, it can be concluded that Lady Salon needs to increase customer satisfaction in the terms of handling complaints, and the company services are supposed to continue improving.

Optimization of Promotional Marketing Strategies on Consumer Buying Interest in Okoy Flower Garden Restaurant Jola Silvana Kalangi; Franky R. Tulungen; Deisy A.P.J. Pangkey; Elsje Lintong; Jeffry Gumerung; Rieneke R. Kalalo
Interdisciplinary Social Studies Vol. 1 No. 10 (2022): Special Issue
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/iss.v1i10.267

The era of business competition in culinary field has experienced drastic changes along with the emergence of the Covid-19 Pandemic and the era of digitalization which requires every business actor to move on to the internet communication and information network. This development will certainly make the restaurant of Okoy Flower Garden Tomohon survive and continue to exist to serve consumers. The purpose of this study is to optimize the restaurant's marketing strategy in order to increase consumer buying interest. The research approach was more directed at quantitative methods with causal research on each of the variables studied. This study showed that the promotional strategy carried out by Okoy Flower Garden has not been implemented optimally. The effect of promotion has not been able to significantly increase consumer buying interest. The marketing strategy in terms of promotion in order to attract consumer buying interest has not been implemented optimally. The marketing strategy for promotion that does not have a strong effect on consumer buying interest at Okoy Flower Garden can be seen from the regression coefficient of the Consumer Buying Interest value of 0.135. The regression coefficient is positive, so it can be stated that the direction of the influence of the variable X on Y is positive.

PROFIT FROM CHICKEN LIVESTOCK AGRIBUSINESS (THE TYPE OF LAYERS THAT WERE CULTIVATED AS BROILER) Jolanda Kalangi
Jambura Journal of Animal Science Vol 6, No 2 (2024): Jambura Journal of Animal Science
Publisher : Animal Husbandry Department, Faculty of Agriculture Gorontalo State University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35900/jjas.v6i2.25025

Chicken livestock business, especially roosters laying type (which was cultivated as broiler) was one of the businesses that has recently been carried out by farmers or entrepreneurs in Kawangkoan District. This chicken business has good prospects in the future, considering that the demand for chicken meat continues to grow in line with increased income and population as well as knowledge about fulfilling nutrition for families. The chicken business had not been developed with an agribusiness concept. The concept of agribusiness was a concept that refers to overall activities from upstream to downstream which consists of 4 subsystems namely agroinput, agroproduction, agroindustry, agrocommerce and agroservices subsystems. The problem was the extent to which the agribusiness system was implemented by the chicken farmer. The research method was a survey method with a case study approach. The location of the farm, namely Kayuuwi Village, was determined by purposive sampling with the consideration that the village had a rooster company the laying type which was cultivated as broiler. Respondents in the study as the owner of the company, namely Mr. Reky. The analytical method used was descriptive and profit analysis. The results showed that the production process of rooster business, laying type, was carried out 4-5 periods each year. The profit obtained during the study for 4 periods per year was IDR 21.390.000,00. Based on the results of the study it can be concluded that the laying type of rooster agribusiness was feasible to develop in terms of the RC value ratio was greater than one.

PENGARUH PENDAPATAN PETANI TOMAT TERHADAP POLA KONSUMSI MASYARAKAT DI DESA AMPRENG KECAMATAN LANGOWAN BARAT KABUPATEN MINAHASA PROVINSI SULAWESI UTARA Royke M. Suot; Jola S. Kalangi; Deisy A.P.J. Pangkey; Elsje H. Lintong
Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 11 No. 4 (2023): JE. VOL. 11 No. 4
Publisher : Universitas Sam Ratulangi

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Tujuan penelitian ini yaitu untuk mengetahui dan menganalisis pengaruh pendapatan petani tomat terhadap pola konsumsi masyarakat di Desa Ampreng Kecamatan Langowan Barat Kabupaten Minahasa Provinsi Sulawesi Utara. Metode yang sigunakan dalam penelitian ini yaitu metode kuantitatif, populasi dan sampel yang di gunakan dalam penelitian ini yaitu petani tomat yang ada di Desa Ampreng Kecamatan Langowan Barat Kabupaten Minahasa Provinsi Sulawesi Utara sebanyak 36 orang, teknik analisi data dalam peneitian ini yaitu menggunakan analisis regresi linear sederhana. Hasil penelitian ini menunjukan variabel pendapatan petani tomat berpengaruh positif dan signifikan terhadap pola konsumsi masyarakat. Pendapatan berpengaruh terhadap besarnya pengeluaran konsumsi seseorang, dikarenakan untuk membeli barang–barang konsumsi, individu menggunakan pendapatannya. Semakin tinggi pendapatan maka pengeluaran konsumsi akan mengalami peningkatan. Seseorang yang memiliki pendapatan lebih tinggi maka ia mempunyai lebih banyak uang yang bisa digunakan untuk melakukan konsumsi. Sehingga semakin tinggi pendapatan, maka biasanya semakin tinggi pula tingkat konsumsi seseorang. Oleh karena itu pendapatan dapat mempengaruhi tinggi perilaku konsumsi seseorang. Kata Kunci: Pendapatan, Petani Tomat, Pola Konsumsi Masyarakat

Effectiveness of the Cooperative Learning Method in English Subjects in Higher Education Kalangi, Jola S; Nurhikmah, Nurhikmah; Suyadi, Suyadi; Rais, Rinovian; Widya Fransiska, Fini
International Journal of Language and Ubiquitous Learning Vol. 2 No. 1 (2024)
Publisher : Yayasan Pendidikan Islam Daarut Thufulah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70177/ijlul.v2i1.769

Background. Cooperative learning methods have become the main focus in efforts to improve learning outcomes at the tertiary level, especially in English subjects. Its use is believed to provide a more dynamic and interactive learning environment, enabling students to develop English language skills holistically. Purpose. This research aims to explore the effectiveness of cooperative learning methods in English language subjects at universities, with a focus on speaking, listening, and understand English. Method. This research uses a quantitative approach with an experimental research design. Two groups of students consisting of the experimental group (applying the cooperative learning method) and the control group (applying the conventional method) were given speaking, listening and understanding English ability tests before and after the learning intervention. Results. Data analysis showed that the cooperative learning method had a significant improve students' speaking, listening and understanding English skills in higher education. The average score of the experimental group on tests of speaking, listening and understanding English was significantly higher than that of the control group. Conclusion. In the context of English subjects in higher education, cooperative learning methods have proven to be effective in improving student learning outcomes. Their use can enrich learning experiences, increase social interactions, and prepare students for success in an increasingly connected global environment. It is hoped that further support and application of this method can strengthen the quality of English language learning in higher education.

The Analysis Of Fast Food Marketing Strategy At Kentucky Fried Chicken Restaurant Tomohon Silvana Kalangi, Jola; R. Kalalo, Rieneke; A.P.J. Pangkey, Deisy; Lintong, Elsje; Evly R.I. Liow, Festus
Jurnal Manajemen Industri dan Logistik inpress publication
Publisher : Politeknik APP Jakarta

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The development of fast food restaurant business services is increased and expanded. This fast food business competes on quality, price, and service. Kentucky Fried Chicken (KFC) restaurant in Tomohon City is competing to serve fast food that pampers its consumers. Thus, departing from this problem, the purpose of this study is to determine the right marketing strategy for fast food products to satisfy the consumer desires. Method of analysis used in this research is the quantitative method with analytical descriptive approach. The results show that KFC restaurant in Tomohon has made strategic efforts with product safety compliance that maintains the high quality standards, creating innovation and having qualified Human Resources (HR). The quality of service to consumers is well maintained. The restaurant uses the Customer Service Excellence (CHAMPS). CHAMPS is applied to ensure the restaurant Cleanliness, Hospitality, Accuracy in receiving and preparing orders, Maintenance of best facility, Products with high quality, and Speed with service. The conclusion states that the restaurant needs to maintain the successful performance of fast food business in its competition. Furthermore, the restaurant should remain obedient to their company management by conforming the laws and regulations and realizing the company's vision and mission as well.

The Analysis Of Fast Food Marketing Strategy At Kentucky Fried Chicken Restaurant Tomohon Silvana Kalangi, Jola; R. Kalalo, Rieneke; A.P.J. Pangkey, Deisy; Lintong, Elsje; Evly R.I. Liow, Festus
Jurnal Manajemen Industri dan Logistik inpress publication
Publisher : Politeknik APP Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar

The development of fast food restaurant business services is increased and expanded. This fast food business competes on quality, price, and service. Kentucky Fried Chicken (KFC) restaurant in Tomohon City is competing to serve fast food that pampers its consumers. Thus, departing from this problem, the purpose of this study is to determine the right marketing strategy for fast food products to satisfy the consumer desires. Method of analysis used in this research is the quantitative method with analytical descriptive approach. The results show that KFC restaurant in Tomohon has made strategic efforts with product safety compliance that maintains the high quality standards, creating innovation and having qualified Human Resources (HR). The quality of service to consumers is well maintained. The restaurant uses the Customer Service Excellence (CHAMPS). CHAMPS is applied to ensure the restaurant Cleanliness, Hospitality, Accuracy in receiving and preparing orders, Maintenance of best facility, Products with high quality, and Speed with service. The conclusion states that the restaurant needs to maintain the successful performance of fast food business in its competition. Furthermore, the restaurant should remain obedient to their company management by conforming the laws and regulations and realizing the company's vision and mission as well.

Implementation of the Social Sciences Learning Model with the Jigsaw Approach to the Ability of Class X Students at SMK Negeri 3 Manado Rieneke R. Kalalo; Jola Silvana Kalangi; Welky Karauwan; Yopie AT Pangemanan; Matiti Kalempouw
Jurnal Iqra' : Kajian Ilmu Pendidikan Vol. 7 No. 2 (2022): Jurnal Iqra' : Kajian Ilmu Pendidikan
Publisher : Institut Agama Islam Ma'arif NU (IAIMNU) Metro Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25217/ji.v7i2.2807

Efforts to improve student achievement can be started by procuring various factors influencing it. One crucial factor is to present a variety of teacher-teaching methods. Teachers very much need these factors and are more creative in carrying out more interesting learning so that students like the teacher and the content taught. Applying a Jigsaw approach or cooperative learning for students so that they have significant responsibility in learning can inspire students to speak in front of the class. This study aims to determine students' understanding of social studies through learning with the Jigsaw method of choice in class X SMK Negeri 3 Manado. With a qualitative design and a descriptive approach strategy, this study is expected to understand the level of mastery of social studies content using the Jigsaw method and approach. Data collection techniques are data analysis from a series of teacher interviews and direct observations in the classroom. A single case study because it only chose one location. The case study is anchored because it has focused on the problem under study before researching the field. The procedure for implementing qualitative research is flexible according to the field's needs, situations, and conditions. In general, the results of qualitative research show that it is closely related to achieving effective and efficient learning objectives. The relationship between the material and the tasks carried out by students needs to be clarified so that each group and its members need clarification about the discussion material and its objectives. In this connection, it is unwise for teachers to criticize students' opinions, especially their criticisms, constantly. Keywords: Jigsaw Approach, Social Sciences, Learning Model

Implementation of the Social Sciences Learning Model with the Jigsaw Approach to the Ability of Class X Students at SMK Negeri 3 Manado Rieneke R. Kalalo; Jola Silvana Kalangi; Welky Karauwan; Yopie AT Pangemanan; Matiti Kalempouw
Jurnal Iqra' : Kajian Ilmu Pendidikan Vol. 7 No. 2 (2022): Jurnal Iqra' : Kajian Ilmu Pendidikan
Publisher : Institut Agama Islam Ma'arif NU (IAIMNU) Metro Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25217/ji.v7i2.2807

Efforts to improve student achievement can be started by procuring various factors influencing it. One crucial factor is to present a variety of teacher-teaching methods. Teachers very much need these factors and are more creative in carrying out more interesting learning so that students like the teacher and the content taught. Applying a Jigsaw approach or cooperative learning for students so that they have significant responsibility in learning can inspire students to speak in front of the class. This study aims to determine students' understanding of social studies through learning with the Jigsaw method of choice in class X SMK Negeri 3 Manado. With a qualitative design and a descriptive approach strategy, this study is expected to understand the level of mastery of social studies content using the Jigsaw method and approach. Data collection techniques are data analysis from a series of teacher interviews and direct observations in the classroom. A single case study because it only chose one location. The case study is anchored because it has focused on the problem under study before researching the field. The procedure for implementing qualitative research is flexible according to the field's needs, situations, and conditions. In general, the results of qualitative research show that it is closely related to achieving effective and efficient learning objectives. The relationship between the material and the tasks carried out by students needs to be clarified so that each group and its members need clarification about the discussion material and its objectives. In this connection, it is unwise for teachers to criticize students' opinions, especially their criticisms, constantly. Keywords: Jigsaw Approach, Social Sciences, Learning Model

ECONOMIC LOSS OF ONLINE MOTORCYCLE TAXI DRIVERS DUE TO ACCOUNT CLONING: A CASE STUDY OF TOMOHON CITY : Kerugian Ekonomi Pengemudi Ojek Online Akibat Kloning Akun: Studi Kasus Kota Tomohon Lenda Lumentah; Jola Silvana Kalangi; Julita Inggrinne Nelwan; Royke Max Suot; Rieneke Kalalo; Sjerly Maria Lumi; Welky Karauwan; Lalira, James
Santhet: (Jurnal Sejarah, Pendidikan Dan Humaniora) Vol 9 No 5 (2025): SANTHET: (JURNAL SEJARAH, PENDIDIKAN DAN HUMANIORA)
Publisher : Proram studi pendidikan Sejarah Fakultas Keguruan Dan Ilmu Pendidikan Universaitas PGRI Banyuwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36526/santhet.v9i5.6068

This study aims to analyze the economic losses suffered by online motorcycle taxi drivers in Tomohon City due to account cloning, a growing form of digital exploitation in Indonesia’s gig economy. The research examines financial, operational, and psychological impacts, evaluates platform security measures, and assesses the erosion of consumer trust. A mixed-methods approach was employed, combining quantitative surveys with 50 drivers and qualitative in-depth interviews with drivers, customers, and platform representatives. Data were collected through structured questionnaires, participatory observation, and thematic analysis. Quantitative data were analyzed using descriptive statistics to measure income decline and additional costs, while qualitative data were interpreted through thematic content analysis to understand lived experiences and systemic vulnerabilities.Findings reveal that 44% of income reduction is directly linked to account-related disruptions, with affected drivers losing between IDR 500,000 and 1,000,000. Additional recovery costs further strain their financial stability. Psychologically, 76% reported moderate to high anxiety, and 64% stated that the threat of cloning negatively affects work motivation. Consumer trust is compromised, as 80% of drivers acknowledge reputational damage due to service inconsistencies caused by cloned accounts. Despite high awareness of cloning (82%), only 40% implement preventive measures, and 70% perceive platform responses as inadequate. The discussion highlights that account cloning is a systemic issue rooted in weak platform governance and low digital literacy. The absence of compensation mechanisms exacerbates worker vulnerability. This study recommends mandatory implementation of advanced security protocols, integrated digital literacy programs, and a formal gig worker protection framework including rapid reporting and financial compensation. These measures are essential for building a fairer and more sustainable digital transportation ecosystem.

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