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All Journal JURNAL PENGABDIAN KEPADA MASYARAKAT GERVASI: Jurnal Pengabdian kepada Masyarakat Jurnal Edueco JOURNAL OF BUSINESS AND ECONOMICS RESEARCH (JBE) Journal of Economics and Business UBS Journal of Trends Economics and Accounting Research Jurnal Ilmu Ekonomi Mulawarman (JIEM) Journal of Economics, Entrepreneurship, Management Business and Accounting Indonesian Journal of Economics, Entrepreneurship, and Innovation Educational Studies: Conference Series Pinisi Journal of Entrepreneurship Review
Sutrisno
Universitas Mulawarman, Samarinda
Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

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THE INFLUENCE OF PRICE AND SERVICE QUALITY ON THE DECISION TO PURCHASE OF REFERENCE BOOKS IN STUDENTS OF ECONOMICS EDUCATION PROGRAM 2020-2021 Raulia Ade Maulida; Sudarman Sudarman; Sutrisno Sutrisno
Educational Studies: Conference Series Vol 2 No 2 (2022)
Publisher : Faculty of Teacher Training and Education, Mulawarman University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30872/escs.v2i2.1630

Abstract

Students as consumers will be faced with the many choices of reference books needed, so students must be able to decide on purchasing reference books according to their needs. During the process of making a purchase decision, students are influenced by prices and also the quality of bookstore services . This study aims to find out how price and service quality influence the decision to purchase reference books in bookstores for students of the economics education study program class of 2020-2021. In measuring a sample researchers used a purposive method sampling is taking samples with certain considerations. Data collection was carried out by distributing questionnaires to 129 economic education students. The approach used in this research is a quantitative approach. To test the validity of the data researchers used validity and reliability tests. The data analysis technique used in this research is multiple regression test (partial test with T-test and simultaneous test with f-test) and model test with coefficient of determination (R2) assisted with SPSS statistics 16 software. The hypothesis results of this study indicate that price and service quality have a significant and positive effect on the decision to purchase reference books in bookstores for students of the economics education study program class of 2020-2021.
Pemberdayaan Masyarakat Melalui Pemasangan Closed Circuit Television dalam Menjaga Keamanan Lingkungan dan Keselamatan Warga Kota Samarinda Muhammad Sultan; Muhammad Rifaidi; Tony Nurmawan; Sunardi Sunardi; Ilham Abu; Sutrisno Sutrisno; Desy Rusmawati
GERVASI: Jurnal Pengabdian kepada Masyarakat Vol. 7 No. 3 (2023): GERVASI: Jurnal Pengabdian kepada Masyarakat
Publisher : LPPM IKIP PGRI Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31571/gervasi.v7i3.6190

Abstract

Abstrak Maraknya tindakan kriminal di lingkungan masyarakat, seperti pencurian kendaraan bermotor dan korban tabrak lari, mendorong pengurus RT 27 Kelurahan Teluk Lerong Ulu Kota Samarinda melakukan pemasangan Closed Circuit Television (CCTV) di lingkungan warga. Kegiatan pengabdian dilakukan oleh para dosen, pengurus RT dan teknisi CCTV sebanyak sembilan orang. Kegiatan pengabdian masyarakat bertujuan untuk meningkatkan pemahaman dan keterampilan warga menggunakan CCTV dalam menjaga keamanan lingkungan dan keselamatan warga setempat. Kegiatan pengabdian kepada masyarakat meliputi tahapan persiapan, pelaksanaan, dan evaluasi. Pemasangan CCTV dilakukan pada Minggu, 9 Juli 2023 di lingkungan RT 27 Kelurahan Teluk Lerong Ulu Kota Samarinda. Hasil kegiatan pengabdian masyarakat menunjukkan bahwa terjadi peningkatan pemahaman dan keterampilan warga dalam menggunakan CCTV yang telah berhasil dipasang yang ditandai dengan kemahiran warga mengoperasikan perangkat CCTV dengan baik.
Faktor-Faktor Lingkungan Kerja Non Fisik Yang Mempengaruhi Kepuasan Kerja Dosen di Masa Pasca Pandemi COVID-19 Rezky Amalia Hamka; Agung Widhi Kurniawan; Thamrin Tahir; Nurhaedah Nurhaedah; Sutrisno Sutrisno
Journal of Economics and Business UBS Vol. 12 No. 3 (2023): Special Issue
Publisher : UniSadhuGuna Business School

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52644/joeb.v12i3.238

Abstract

Penelitian ini dilatarbelakangi oleh kondisi lingkungan kerja atau kondisi kerja di masa pasca pandemi covid-19 sebagai aspek yang perlu diperhatikan oleh perguruan tinggi karena mempengaruhi produktivitas kerja, motivasi kerja, kepuasan kerja, prestasi kerja dan kinerja dosen. Untuk merespon hal tersebut maka peneliti melakukan penelitian melalui analisis deskriptif dan regresi linear sederhana. Penelitian ini dilakukan pada dosen ASN Fakultas Ekonomi Universitas Negeri Makassar dengan jumlah responden sebanyak 64 orang. Penelitian ini menganalisis faktor lingkungan kerja fisik yang mempengaruhi kepuasan kerja dosen di masa pandemi Covid-19. Hasil penelitian menunjukan, lingkungan kerja non fisik X secara keseluruhan masuk ke dalam kategori Cukup Baik. Hal ini menunjukkan bahwa lingkungan kerja non fisik pada Fakultas Ekonomi UNM (FE UNM) telah berjalan baik sesuai dengan yang diharapkan para dosen tetap di FE UNM. Sementara berdasarkan hasil regresi sederhana variabel Faktor Lingkungan Non Fisik (X) terhadap Variabel Kepuasan (Y) Sangat Kuat. pengaruh variabel Faktor Lingkungan Fisik (X) terhadap kepuasan (Y) adalah sebesar 89 %.
Marketing Strategy at Middle Star Hotels in Makassar City Rezky Amalia Hamka; Sutrisno Sutrisno; Arwin Arwin
Journal of Economics, Entrepreneurship, Management Business and Accounting Vol 1 No 2 (2023): Volume 1, Issue 2, May 2023
Publisher : CV. Sakura Digital Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (254.71 KB) | DOI: 10.61255/jeemba.v1i2.68

Abstract

This study aim For analyze the marketing strategy implemented by the Middle Star Hotels in face competition. This study is study qualitative in nature descriptive. Population in this study is internal and external parties external from Middle Star Hotels, meanwhile informant study this is Sales Executive, Senior Human Resource Office, and two Customers. Data collection techniques are carried out with technique observation and interview. Data analysis technique used is SWOT analysis, that is something tool analysis used for formulate a strategy or identification various factor strategic based on internal factors as well external. This study results show that position on the Cartecius Diagram appear that Middle Star Hotels located in cell I with use an aggressive strategy, with a winning strategy cost, with give cheap price, so increase power buy consumer,  this show that Middle Star Hotels face a number of opportunity and have various propelling force for get opportunities. Meanwhile, the position of Middle Star Hotels on the internal external matrix is also in cell I, namely position grow and develop or is in integration vertical which is position very competitive market in business powerful hospitality competitive tall between star hotels three other.
Understanding the Effect of Entrepreneurship Education on Students' Entrepreneurial Intentions Ilham Abu; Sutrisno Sutrisno
Pinisi Journal of Entrepreneurship Review Vol. 2 No. 2 (2024): Pinisi Journal of Entrepreneurship Review
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research investigates the impact of entrepreneurship education on the entrepreneurial intentions of vocational school students. The study employs a quantitative research methodology, utilizing observation, questionnaires, and documentation as data collection methods. The target group comprises students who have received entrepreneurship education, and the study uses their responses as the research sample. Data were gathered through questionnaires based on a Likert scale, with reliability and validity tests conducted to ensure accuracy. Simple linear regression analysis was then applied to interpret the data. The findings reveal that entrepreneurial knowledge significantly influences students' intentions to engage in entrepreneurship. The relationship between entrepreneurial knowledge and entrepreneurial interest is strong and positive, indicating that as students' understanding of entrepreneurship increases, so does their intention to pursue entrepreneurial activities. Conversely, a lower level of entrepreneurial knowledge is associated with a diminished interest in entrepreneurship. These results underscore the importance of entrepreneurship education in shaping students' entrepreneurial ambitions, suggesting that enhanced knowledge can effectively foster a greater desire among students to embark on entrepreneurial ventures.
Co-Authors Adiska Nurul Khotimah Adis Agung Widhi Kurniawan Andriawan Kustiawan Arif Budiman Arwin Desy Rusmawati Devia Roseline Irawan Dr. Michael, MS Michael Hasria Alang Ilham Abu Irdiansyah Jumiati Jumiati Kadori Haidar Khaidarsyah Khaidarsyah Muhammad Nor Muhammad Rifaidi Muhammad Sultan Noor Ellyawati Nur Amaliah Akhmad Amaliah Akhmad Nurfitriani Nurhaedah Nurhaedah Qanaya Bintang Santoso Ragil Kresnawati Raulia Ade Maulida Reza Reza Rezky Amalia Hamka Sudarman Sunardi Sunardi Syamsuri Syamsuri Thamrin Tahir Tony Nurmawan