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All Journal Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) JURNAL MANAJEMEN AGRIBISNIS Agrilan : Jurnal Agribisnis Kepulauan Abditani : Jurnal Pengabdian Masyarakat Agriecobis : Journal of Agricultural Socioeconomics and Business Abdimas Galuh: Jurnal Pengabdian Kepada Masyarakat BERNAS: Jurnal Pengabdian Kepada Masyarakat ABDI MOESTOPO: Jurnal Pengabdian pada Masyarakat Agribusiness Journal JUARA: JURNAL WAHANA ABDIMAS SEJAHTERA Agrifo: Jurnal Agribisnis Universitas Malikussaleh
NI LUH MADE INDAH MURDYANI DEWI
Program Studi Agribisni, Fakultas Pertanian, Universitas Udayana, Jl. PB. Sudirman Denpasar 80232, Bali
Religion Agriculture, Biological Sciences & Forestry Humanities Dentistry Economics, Econometrics & Finance Education Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Neuroscience Nursing Public Health Social Sciences Veterinary Other

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Journal : Agribusiness Journal

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The Study of Added Value Analysis of Coffee Processing in Indonesia Ni Luh Made Indah Murdyani Dewi; I Putu Iwan Pramana Putra; I Kade Astama
Agribusiness Journal Vol 5, No 2 (2022): Agribusiness Journal
Publisher : UNIVERSITAS SEMBILANBELAS NOVEMBER KOLAKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (265.789 KB) | DOI: 10.31327/aj.v5i2.1839

Abstract

Coffee is one of the largest foreign exchange earning commodities for Indonesia. In 2021 the area of coffee plantations in Indonesia is 1,258,800 ha. This area is wider than in 2019 and 2020. Meanwhile, the total coffee production in 2021 is 774.60 tons. The five provinces in Indonesia that have the most coffee production are the provinces of South Sumatra, Lampung, North Sumatra, Aceh and Bengkulu. The highest production can encourage processing activities. Coffee processing is the process of changing form from primary form to secondary form. Coffee processing is also expected to provide added value for businesses that carry out processing activities. Value added is the added value of a commodity due to processing, transportation or storage in a production process. The various types of coffee can affect the added value for businesses in several regions in Indonesia. Therefore, it is important to do a comparative analysis of the added value of coffee processing in Indonesia to inform how much the level of added value exists in several regions in Indonesia. The data used in this study is secondary data derived from previous studies by collecting several journals used as a reference in carrying out the study. The literature study method using data collection tools to reveal various theories that are relevant to the problem being faced or researched as material for discussing the results of the study taken from various books that are considered relevant to the content of the study. Of the five value-added studies that have been reviewed, the highest value-added ratio is in the Luwak Coffee Agroindustry, Balik Bukit District, West Lampung Regency and Pulau Panggung District, Tanggamus Regency, Lampung Province, from the primary form of coffee cherries to the secondary form of civet coffee beans, namely 72.97%. This means that only Luwak Coffee Agroindustry, Balik Bukit District, West Lampung Regency and Pulau Panggung District, Tanggamus Regency, Lampung Province, has high added value because it has an added value ratio of 40%.
The Study of Added Value Analysis of Coffee Processing in Indonesia Ni Luh Made Indah Murdyani Dewi; I Putu Iwan Pramana Putra; I Kade Astama
Agribusiness Journal Vol 5, No 2 (2022): Agribusiness Journal
Publisher : UNIVERSITAS SEMBILANBELAS NOVEMBER KOLAKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31327/aj.v5i2.1839

Abstract

Coffee is one of the largest foreign exchange earning commodities for Indonesia. In 2021 the area of coffee plantations in Indonesia is 1,258,800 ha. This area is wider than in 2019 and 2020. Meanwhile, the total coffee production in 2021 is 774.60 tons. The five provinces in Indonesia that have the most coffee production are the provinces of South Sumatra, Lampung, North Sumatra, Aceh and Bengkulu. The highest production can encourage processing activities. Coffee processing is the process of changing form from primary form to secondary form. Coffee processing is also expected to provide added value for businesses that carry out processing activities. Value added is the added value of a commodity due to processing, transportation or storage in a production process. The various types of coffee can affect the added value for businesses in several regions in Indonesia. Therefore, it is important to do a comparative analysis of the added value of coffee processing in Indonesia to inform how much the level of added value exists in several regions in Indonesia. The data used in this study is secondary data derived from previous studies by collecting several journals used as a reference in carrying out the study. The literature study method using data collection tools to reveal various theories that are relevant to the problem being faced or researched as material for discussing the results of the study taken from various books that are considered relevant to the content of the study. Of the five value-added studies that have been reviewed, the highest value-added ratio is in the Luwak Coffee Agroindustry, Balik Bukit District, West Lampung Regency and Pulau Panggung District, Tanggamus Regency, Lampung Province, from the primary form of coffee cherries to the secondary form of civet coffee beans, namely 72.97%. This means that only Luwak Coffee Agroindustry, Balik Bukit District, West Lampung Regency and Pulau Panggung District, Tanggamus Regency, Lampung Province, has high added value because it has an added value ratio of 40%.
The Influence of Price, Quality, and Business Location on Fruit Buying Interest Evriyani Audila Sipayung; Ni Luh Made Indah Murdyani Dewi
Agribusiness Journal Vol 7, No 2 (2024): Agribusiness Journal
Publisher : UNIVERSITAS SEMBILANBELAS NOVEMBER KOLAKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31327/aj.v7i2.2153

Abstract

Understanding the factors influencing consumer buying interest is necessary to attract and retain new customers. Consumers consider several factors before buying, such as price, quality, and business location. This research aims to examine the influence of price, quality, and business location partially and simultaneously on consumer buying interest from fruit traders in Badung Market. The sample was obtained using the accidental sampling method with 45 respondents. The data analysis technique is Partial Least–Structural Equation Modelling with SmartPLS4. The results conclude that price, quality, and business location simultaneously significantly affect consumer buying interest. Partially, Quality and Business Location are known to significantly influence consumer buying interest, while the price variable does not have a significant effect on consumer buying interest.
Business Development Strategy for Orchid Plant Beatrix Yolanda Napitupulu; Ni Luh Made Indah Murdyani Dewi
Agribusiness Journal Vol 7, No 2 (2024): Agribusiness Journal
Publisher : UNIVERSITAS SEMBILANBELAS NOVEMBER KOLAKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31327/aj.v7i2.2151

Abstract

Tingginya permintaan tanaman anggrek juga diikuti oleh banyaknya pelaku usaha sejenis sehingga setiap pelaku usaha perlu melakukan strategi pengembangan usaha. Penelitian ini bertujuan untuk (1) mengidentifikasi faktor internal (kekuatan dan kelemahan) dan faktor eksternal (peluang dan ancaman) CV. Pengembangan usaha anggrek Duta Orchid, (2) mengidentifikasi alternatif strategi pengembangan CV. Bisnis anggrek Duta Orchid didasarkan pada analisis SWOT (kekuatan, kelemahan, peluang, dan ancaman). Penelitian ini dilakukan pada bulan Januari sampai Februari 2024 di CV. Anggrek Duta. Hasil analisis SWOT menghasilkan empat alternatif strategi yaitu, strategi SO “Menjaga kualitas produk CV. Duta Orchid dan menjaga hubungan baik dengan konsumen”, strategi WO “Optimalisasi pemanfaatan media sosial dengan mengembangkan konten yang menarik”, ST strategi “Menyesuaikan strategi pemasaran dan penjualan dengan menonjolkan keunggulan CV. Duta Orchid dan Mengikuti pameran untuk memperkenalkan CV. Duta Orchid”, dan strategi WT “Memaksimalkan hasil produksi dengan menggunakan teknologi untuk menghasilkan varietas unggul yang tahan terhadap perubahan iklim dan hama dan penyakit".
Co-Authors AIRLANGGA WIJAYA Anak Agung Istri Krisna Gangga Dewi Anak Agung Istri Krisna Gangga Dewi Beatrix Yolanda Napitupulu Cahyani, Desak Dwi Asthri Devi, Ni Luh Putu Hartika Sinta DEWA AYU ANOM YUARINI Dewi, Ni Made Ayu Vionita Dharmadiatmika, I Made Agus Evriyani Audila Sipayung GARGITA, I WAYAN DIKSA Gede Mekse Korri Arisena Gusti Ngurah Alit Susanta Wirya I DEWA AYU DEVI SAVITRI WIRYASTI I G.A.A. LIES ANGGRENI I Kade Astama I Nyoman Gede Ustriyana I Putu Iwan Pramana Putra I Putu Iwan Pramana Putra I Putu Iwan Pramana Putra I WAYAN BUDIASA Ida Ayu Listia Dewi Ida Bagus Gde, pranatayana Kirana, Kayla Victoria Made Satria Wibawa, Made Satria Maharani, Putu Trisna MELVI MELVI NI KADEK SRI UTARI Ni Ketut Selamat Kariyani Ni Made Agnis Ranadewi NI MADE CLASSIA SUKENDAR Ni Wayan Atik Sarmila Dewi NI WAYAN PUTU ARTINI Pradnyandari, Anak Agung Sagung Devi Suamba Purnamasari, I Gusti Ayu Agung Jaya Putra, I Putu Iwan Pramana Putu Julyantika Nica Dewi Radjendra, A.A Ngurah Ananda Rafsanjani, Moh Ali Akbar Hasemi Wibisana, I Made Dicky Chandra Wulandari, Ni Kadek Pingkan Yuyun Fitriani