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All Journal Media Statistika Jurnal Pendidikan dan Pembelajaran Khatulistiwa (JPPK) Jurnal Sains Matematika dan Statistika BAREKENG: Jurnal Ilmu Matematika dan Terapan JTAM (Jurnal Teori dan Aplikasi Matematika) Zeta - Math Journal QARDHUL HASAN: MEDIA PENGABDIAN KEPADA MASYARAKAT Variance : Journal of Statistics and Its Applications Jurnal Varian Elastisitas Jurnal Ekonomi Pembangunan Journal of Mathematics Education and Science International Journal of Engineering, Science and Information Technology Indonesian Journal of Education Methods Development Dirgamaya: Jurnal Manajemen dan Sistem Informasi Jurnal Ilmu Pendidikan Sekolah Dasar Kajian Moral dan Kewarganegaraan Indonesian Research Journal on Education Madani: Multidisciplinary Scientific Journal Karimah Tauhid Indonesian Culture and Religion Issues Prosiding Dedikasi: Pengabdian Mahasiswa Kepada Masyarakat JIPSD Progressus Humanitatis Limits: Journal of Mathematics and Its Applications
Dita Amelia, Dita
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Journal : Kajian Moral dan Kewarganegaraan

 1 
THE USE OF INSTAGRAM ON THE POLITICAL PREFERENCES OF NOVICE VOTERS IN THE 2024 PRESIDENTIAL ELECTION IN THE SOUTHERN TAMBUN SUB-DISTRICT Amelia, Dita; Mustika Kartika Sari
Kajian Moral dan Kewarganegaraan Vol. 12 No. 3 (2024): Kajian Moral dan Kewarganegaraan
Publisher : Universitas Negeri Surabaya (Unesa)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26740/kmkn.v12n3.p453-465

Abstract

This study aims to examine the political preferences of novice voters related to the use of Instagram in the 2024 Presidential Election in South Tambun District. The focus of this research is how the intensity of Instagram use, consistency of access, and variety of content can affect the tendency of voters to vote or not vote. This research uses a descriptive quantitative method through a survey of 100 respondents of novice voters aged 17-25 years in South Tambun District. The data in the study were collected through an online questionnaire and then analyzed using descriptive analysis techniques. This research was conducted based on the phenomenon that occurred in the 2024 Presidential Election, namely the high involvement of novice voters, because they accounted for 55% of the total registered voters, exceeding half of the total number of permanent voter lists. The results showed that respondents' political preferences were evenly split, with 50% of respondents tending to exercise their right to vote, while the other 50% chose not to participate in the 2024 Presidential Election. The variety of content on Instagram proved to be a major factor that can influence voters' political decisions, with 76% of respondents who use Instagram sticking to their initial choice, while 24% changed their choice after being exposed to political content. In addition, 86% of voters who initially did not intend to vote eventually decided to participate after being exposed to content on Instagram. The conclusion of this study is that Instagram plays a role in facilitating the formation and change of political preferences among first-time voters, making it an effective platform for candidates and political parties to reach young voters in the digital age.
Co-Authors Abidin, Qumadha Zaenal Ain, Dzuria Hilma Qurotu Aisyah, Arlisya Shafwan Aldawiyah, Najwa Khoir Alexandra, Victoria Anggia Aliffia, Netha Amalia, Nadinta Kasih Andriani, Putu Eka Anggriawan, Muhammad Rizal Annissa Mawardini Apit Priatna Ardi Kurniawan Arif Maulana Yusuf Asfar Muniir, Asfar Astuti, Aprillia Awaludin, Dudi Azzahra, Shakilla Dahlan Abdullah Darmawan, Kezia Eunike Dewanty, Sanda Insania Dewi, Berlianti Alisa Dewi, Deshinta Arrova Dimas Pratomo Dwitya, Shabrina Nareswari Efriyanti, Liza Elly Ana Elly Pusporani Evelyn, Jennifer Faizah, Atikah Fatyra, Adisa Fauzi, Doni Muhammad Fauziah, Nathania Febriani, Regina Firmanda, Ahmad Wahyu Fitria Eka Wulandari Fitriyani, Mubadi’ul Hamid, Fatih Farhan Handayani, Nida Nabilah Hari Antoni Musril Harsanti, Dwika Maya Indrasta, Irma Ayu Inneztiana, Alya Rahma Ismi, Ferissa Maulida Ismunandar Julianto, Agnes Happy Kalista, Yovita Karin Kamil, M. Aqil Zaidan Khairunnisa, Nur Shabrina Kurnia, Rizky Dwi Kusjono, Gatot Kusuma, Shalwa Oktavia Larasati, Berliani M. Fariz Fadillah Mardianto Marisa Rifada Mediani, Andini Putri Mulyanti, Eneng Mustika Kartika Sari Nafaisah, Lulu Nitasari, Alfi Nur Nugraha, Galuh Cahya Nur Chamidah Prasetyo, Juan Krisfigo Prastyaningrum, Aprilia Pratiwi, Firda Aulia Pratiwi, Rosidun Nindyo Putra, Mochamad Rasyid Aditya Putri, Arina Putri, Farah Fauziah Putri, Refa Berliana Putri, Riski Dwi Putrie, Andi Vania Ghalliyah Rahma, Alma Khalisa Rahmah , Ade Rakhma , Syavrilia Alfiatur Ramadhanty, Devira Thania Raya, Kezya Bato Rusi Rusmiati Aliyyah Salsabila, Fatiha Nadia salsabila, safira Sa’idah, Andini Sediono, Sediono Septia Sari, Ni Wayan Widya Septiana, Deni Septiandini, Niswah Septorini, Yasmine Regita Sesrita, Afridha Setiawan, M. Syah Denny Setyaningrum, Jeny Praesti Shabira , Syahla Malika Shabira, Syahla Malika Soewignjo, Steven Sri Utami, Irma Inesia Suliyanto Suliyanto Supriadi Supriadi Suryono, Alda Fuadiyah Suyono, Billy Christandy Syahfitri, Nabila Syahputra, Bimo Okta Tantry Widiyanarti, Tantry Taufiqur Rahman Teguh Prasetyo Toha Saifudin Uljanah, Lulu Urbach, Verina Widiyanti, Julia Widyangga, Pressylia Aluisina Putri Wieldyanisa, Ezha Easyfa Wijayawati, Evi Yosifa, Adelia Frielady Yuliani, Salma Zah, Alfian Iqbal Zahrani, Vista Vanadya Zahratul Fitri, Zahratul Zuleika, Talitha