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All Journal International Journal of Nusantara Islam Jurnal Script Jurnal Review Pendidikan dan Pengajaran (JRPP) Imtiyaz : Jurnal Ilmu Keislaman Prosiding Seminar Nasional Teknik Mesin JURNAL Al-AZHAR INDONESIA SERI SAINS DAN TEKNOLOGI Al-Wardah: Jurnal Kajian Perempuan, Gender dan Agama Community Engagement and Emergence Journal (CEEJ) PERAHU (PENERANGAN HUKUM) : JURNAL ILMU HUKUM Jurnal Riset Matematika Jurnal Mahasiswa Karakter Bangsa JURNAL ILMU MANAJEMEN SABURAI (JIMS) Jurnal Dehasen Mengabdi JTPVI: Jurnal Teknologi dan Pendidikan Vokasi Indonesia Journal of Planning and Research in Civil Engineering Jurnal Pengabdian Sosial International Journal of Nusantara Islam
Taufik Maulana, Taufik
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Journal : jurnal dehasen mengabdi

 1 
Pengenalan Digital Marketing Pada Usaha Keripik Singkong Dewi Sri di Desa Bukit Peninjauan 1 Afriani, Sulisti; Yanti, Rina Trisna; Noviantoby, Noviantoby; Maulana, Taufik; Berlianza, Dhendy
Jurnal Dehasen Mengabdi Vol 1 No 2 (2022): September-Februari
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (768.273 KB) | DOI: 10.37676/jdm.v1i2.2926

Abstract

Cassava chips are a type of food that is familiar to us. The delicious taste makes these chips a product that is liked by all levels of society. UMKM of cassava chips Dewi Sri is one of the UMKM that produces and sells this cassavabased product. The method of implementing the activity consists of a presentation method by providing an explanation through direct delivery and a question and answer method or discussion. The flow of the stages of this community service activity consists of the preparation stage, the implementation stage and the evaluation stage. UMKM Cassava Chips Dewi Sri provides a variety of flavors, namely spicy, salty and sweet corn flavors. Cassava Chips produced by the Dewi Sri Cassava Chips UMKM average around 240 kg/day. This production capacity is still limited because some production equipment is still semi manual. The use of digital technologybased marketing can be a new breakthrough knowledge for Dewi Sri Cassava Chips UMKM to develop their marketing strategies through social media and marketplaces. The result of this Community Service activity is that Dewi Sri's Cassava Chips UMKM are increasingly understanding about digital marketing and are able to own and manage social media and marketplaces as promotional tools.
Co-Authors Adi, Febrianus Adira, Anissa Salsabila Agustina, Clarissa Aji, Ismail Al Gifara, Fiqra Fahlefa Ananda, Selvira Paulina Andriyani Andriyani Andrizal Appe Hutauruk Apriansyah, Muhammad Hijriy Armai Arief Asri Lestari Assyauqi, Abdul Halim Astriandari, Juni Azzura, Ghea Berlianza, Dhendy Bintoro Wardiyanto, Bintoro Chusnan, Masyitoh Emir Ridwan, Emir Erwin Harahap Febrina Dian Kurniasari Hasan Maksum Indra Jaya Januar, Ferdi M Laksono Trisnantoro Lutfi Rohmawati Maryam, Ayu Mohammad Sholeh Muhammad Afif Muhammad Husni Abdulah Pakarti Naufal, Aqil Noviantoby, Noviantoby Permana, Gilang Sukma Pramanda, Heru Putri, Mas Fierna Putri, Salsabilla Dwi Putri, Trinanda Julia Rachmatika, Nabila Rahma, Zulia Ramadhan, Aditya Rif'atunnabilah, Khasna Rohaeni, Rohaeni Rompas, Jopie Tommy Salsabiila, Firanda Permata Setyo Riyanto Shinta Maharani Simanungkalit, Robert L Sofiandi, Muhammad Rizki Sugeng Santoso Sulisti Afriani, Sulisti Sumantri, Dicky Syahbilah, Tria Syifa Tatun Hayatun Nufus Ulpah, Ghina Yanti, Rina Trisna Yulia Basri, Irma