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All Journal Professional : Jurnal Komunikasi dan Administrasi Publik MEDIALOG: Jurnal Ilmu Komunikasi Jurnal Pengabdian Kepada Masyarakat MEMBANGUN NEGERI Kybernan: Jurnal Studi Kepemerintahan Perspektif Komunikasi; Jurnal Ilmu Komunikasi dan Komunikasi Bisnis Syntax Idea INTEGRITAS : Jurnal Pengabdian JOPPAS: Journal of Public Policy and Administration Silampari Jurnal Ilmu Komunikasi Network Media COMMICAST Jurnal Ilmiah komunikasi Abdimas Singkerru JSIP: Jurnal Studi Ilmu Pemerintahan Komunitas : Jurnal Pengabdian Kepada Masyarakat Journal Of Human And Education (JAHE) Abdimas Polsaka: Jurnal Pengabdian Masyarakat Palakka : Media and Islamic Coummunication JURNAL SIPISSANGNGI: Jurnal Pengabdian Kepada Masyarakat Innovative: Journal Of Social Science Research Proceedings of Jogjakarta Communication Conference (JCC) TERMASYHUR: Jurnal Pengabdian Masyarakat Jurnal ISO: Jurnal Ilmu Sosial, Politik dan Humaniora
Hastuti Hastuti
Department Of Communication Science, Universitas Muhammadiyah Buton, Indonesia
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Chemical Engineering, Chemistry & Bioengineering Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Nursing Physics Public Health Social Sciences Other

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Pelatihan Pemanfaatan Media Sosial untuk Pengembangan Pemasaran UMKM Kota Baubau Harry Fajar Maulana; Hastuti Hastuti; Muhammad Rizal Ardiasyah Putra; Waode Sitti Cahyani; Supriyanto Ruma Rubun; Vicky Arwana Putra Ato
Abdimas Singkerru Vol. 3 No. 1 (2023)
Publisher : Akademi Teknologi Industri Dewantara Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59563/singkerru.v2i2.181

Abstract

Media sosial telah terbukti sangat bermanfaat dalam meningkatkan strategi pemasaran bisnis. Platform media sosial saat ini mencakup situs-situs seperti YouTube, Facebook, Instagram, WhatsApp Business, dan lainnya. Aplikasi media sosial memiliki potensi tersendiri dan dapat menguntungkan bila digunakan untuk pemasaran. Metode pelaksanaan pelatihan UMKM sebagai mana dilakukan pertama yaitu mengumpulkan informasi unutk mengetahui kondisi lokasi dan kebutuhan riil. Selanjutnya tim pengbadian melakukan dalam dua tahap, pertama melakukan edukasi, tujuannya memberikan pengatahuan tentang pentingnya menerapkan strategi pemasaran digital. Kedua, melakukan pengembangan model pemasaran. Model pemasaran ini sudah didesain oleh tim pengabdian sesuai dengan kebutuhan dan kondisi pelaku UMKM strategi pengembangan ini mengacu pada strategi pemasaran digital.
Hubungan Komunikasi Interpersonal Dosen Pembimbing Mahasiswa Terhadap Tekanan Psikologis Dalam Menyusun Skripsi Waode Rhevi Silviani; Hastuti Hastuti; Wa Nur Fida
Jurnal Ilmiah Komunikasi (JIKOM) STIKOM IMA Vol 15 No 01 (2023): Jurnal Ilmiah Komunikasi Vol. 15 No. 01 Maret 2023
Publisher : Sekolah Tinggi Ilmu Komunikasi Indonesia Maju

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38041/jikom1.v15i01.243

Abstract

In studying in higher education to get a bachelor's degree that students want to achieve, they are required to make an ilimiah or Thesis paper. Students who compile the thesis experience stress because they are unable to overcome the challenges they face. It is caused by internal causes and external causes, internal causes there is a level of ability and level of student intelligence. Then the insistence of the family, the demands of the campus, and financial problems are the external causes. Therefore, students need a supervisor to complete the thesis, a form of solving the problem, namely good communication between students and supervisors so that the relationship between students and good thesis supervisors can facilitate student tasks in compiling a thesis. Based on the type of data obtained in this study, the authors used quantitative methods using descriptive research methods to describe the results of the research conducted. In this study the authors used questionnaires as a tool to collect data. Then the data obtained were analyzed using validity tests, reability tests, normality tests, heteroskedasity tests, simple linear regression analysis, t (partial) tests and determinant tests with the help of SPSS Application version 22. With a total population of 100 students and a sample of 50 respondents. From the results of the analysis carried out by researchers, it can be concluded that there is an influence of Communication Relations Interpersonal Student Supervisor to Psychological Pressure in Compiling a Thesis, this means that H0 is rejected and H1 is accepted
Media Consumption Patterns and Preferences among Young Adults: A Survey Study nugrah juniar umar; hastuti hastuti; wandi wandi
Palakka : Media and Islamic Communication Vol 4, No 1 (2023): Media and Islamic Communication
Publisher : State Islamic Institute of Bone, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30863/palakka.v4i1.5088

Abstract

This research examines the media consumption pattern and preferences among young adults, emphasizing the importance of udnerstanding their engagement with media. Using a survey methid, the data were taken from 50 respondents by considering specific criteria of young adults. The data were taken by using questionnaire through a close-ended questionnaire. the findings reveal that young adults engage with various media platforms, with streaming services and social media being the most popular choices. They spend a significant amount of time consuming media content, primarily in the range of 2-4 hours per day. The preferred media genres include entertainment, music, news, sports, and lifestyle, among others. Infuencers on the media also plays significant role in shaping the attitude and behavior of young adults.
WACANA MEDIA TENTANG BERITA PILKADADI SULAWESI SELATAN PADA HARIAN RAKAT SULSEL Harry Fajar Maualana; Hastuti Hastuti; Muhammad Hidayatullah
MEDIALOG: Jurnal Ilmu Komunikasi Vol. 4 No. 2 (2021): Medialog: Jurnal Ilmu Komunikasi
Publisher : Program Studi Ilmu Komunikasi FISIP UM Buton

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35326/medialog.v4i2.1572

Abstract

Dalam pembahasan masalah tersebut digunakan tiga metode yaitu : 1) Metode pendekatan, yaitu metode ini diarahkan kepada pengungkapan pola pikir yang dipergunakan peneliti dalam menganalisis sasarannya, atau dalam ungkapan lain pendekatan ialah disiplin ilmu yang dijadikan acuan dalam menganalisis objek yang di teliti sesuai dengan logika. 2) peneliti menggunakan pendekatan analisis wacana model Van Dijk yang melihat suatu teks dalam beberapa struktur yang masing – masing saling mendukung, yaitu analisis teks dan kognisi sosial. Hasil penelitian menunjukan bahwa : 1)Konstruksi Wacana Pemberitaan Harian Rakyat Sul-Sel dapat dilihat suatu kecenderungan wacana yang tidak berimbang dalam pemberitaan harian Rakyat Sulsel. Ketidak berimbangan wacana dalam arti lebih cenderung memperkuat atau melegitimasi kekuasaan (hegemoni) salah satu kandidat Gubernur Sulawesi Selatan ke dalam teks pemberitaannya. 2) Kognisi Sosial Wartawan Politik Harian Rakyat Dengan demikian mengkonstruksikan politik yang dibangun melalui berita harian Rakyat Sulsel terlihat kurang sejalan dengan fungsi media sebagai pengawal demokrasi. Tapi, lebih banyak untuk tergiring menjadi partisan salah satu kandidat. Artinya, sikap pers seperti yang ditunjukkan pada masa Orde Baru (menjadi budak penguasa), belum sepenuhnya berubah. Pengabdian koran-koran daerah masih terbatas pada dua pihak, yaitu penguasa (kepentingan politik) dan pengusaha (kepentingan ekonomi)..
Pelatihan Pokdarwis Dalam Pembentukan Pariwisata Berbasis Kearifan Lokal Di Desa Ronggi Kabupaten Buton Selatan Hastuti Hastuti; Ansar Suherman; Nur Fadilah; Zalfa Zarifah Ferizka
Journal Of Human And Education (JAHE) Vol. 3 No. 2 (2023): Journal Of Human And Education (JAHE)
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jh.v3i2.150

Abstract

Program pelatihan ini bertujuan untuk memberdayakan masyarakat setempat dengan menumbuhkan pemahaman dan apresiasi terhadap warisan budaya, tradisi, dan nilai-nilai mereka. Program ini menekankan pentingnya melestarikan dan menjaga aset budaya dan situs bersejarah. Selain itu, hal ini juga menyoroti perlunya keseimbangan antara pengembangan pariwisata dan konservasi lingkungan. Prinsip-prinsip pengelolaan pariwisata berkelanjutan merupakan komponen inti dari program pelatihan ini. Para peserta mendapatkan pengetahuan tentang pengelolaan limbah, konservasi energi, dan pelestarian alam. Mereka juga belajar tentang perencanaan dan pengembangan produk pariwisata berkelanjutan yang selaras dengan nilai-nilai dan aspirasi masyarakat. Program ini menekankan keterlibatan masyarakat dalam proses pengambilan keputusan yang berkaitan dengan pengelolaan pariwisata. Pengembangan keterampilan merupakan area fokus utama dalam program pelatihan ini. Para peserta menerima pelatihan dalam berbagai keterampilan yang berhubungan dengan pariwisata, seperti pemandu wisata, manajemen acara, manajemen homestay, dan produksi kerajinan tangan. Mereka dididik untuk memberikan layanan pelanggan yang sangat baik dan komunikasi yang efektif dengan wisatawan. Selain itu, pelatihan tentang kebersihan, keamanan, dan pengelolaan lingkungan memastikan pengalaman pengunjung yang positif. Melalui proses evaluasi yang komprehensif, program ini dapat terus ditingkatkan untuk memastikan efektivitas dan dampak positifnya terhadap potensi pariwisata dan kesejahteraan masyarakat.
Strategi Universitas Muhammadiyah Buton dalam Meningkatkan Minat Calon Mahasiswa Baru Wa Ode Hamiyati Ramadani; Hastuti; Wa Nur Fida
Syntax Idea 1696-1713
Publisher : Ridwan Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/syntax-idea.v5i10.2664

Abstract

As time progresses, the competition in the higher education sector, both public and private, to attract students is becoming increasingly fierce. They are becoming more aggressive in carrying out specific exercises to compete for the attention of incoming students. With the widening competition among universities, Muhammadiyah Buton University (UM Buton) must play a crucial role in overseeing and disseminating information about the university to the general public. This way, it can increase the interest of potential new students to join and study at the university. In the intense competition in developed countries, universities must continue to compete in providing information to the general public. The exploration technique used in this examination is subjective methodology. Subjective methodology is an exploratory approach that emphasizes understanding and clarification from top to bottom regarding the social uniqueness that occurs, whether related to significance, experiences, or emotional translation of exam participants. The search results indicate that the Advertising methodology of Muhammadiyah Buton University in increasing the interest of potential new students exists in several stages. The idea conveyed is that with the presence of advertising in the hierarchy design of Muhammadiyah Buton University under the overall division leadership, it is hoped that it can transition to other departments, thus making advertising have a reasonable construction.
Representasi Perilaku Bullying Serial Drama Korea True Beauty Atril Miran Eri; Hastuti Hastuti; Muh. Rizal Ardiansah Putra
Professional: Jurnal Komunikasi dan Administrasi Publik Vol 10 No 1 (2023): Juni
Publisher : UNIVED PRESS, Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/professional.v10i1.4222

Abstract

The drama entitled True Beauty is a Korean drama produced by tvN which was released in 2020 directed by Kim Sang Hyub. In this study, researchers used Charles Sanders Peirce's theory of semiotic analysis. Charles Sanders Peirce's theory emphasizes that criminal behavior is not due to heredity, but social/social environmental factors. The purpose of this research is to represent bullying, which the researchers found that there are three types of bullying that occur in this drama, namely physical bullying, verbal bullying, and psychological bullying. The method used is to group signs based on scenes related to the representation of bullying in the drama, which is then explained in each type of bullying scene. The conclusion of the study was that students bullied Lim Ju Kyung and Han Go Won on the grounds that both Lim Ju Kyung and Han Go Won had ugly looks. So that students at the school carry out bullying in the form of slapping, grabbing, pushing, insulting, threatening, giving nicknames, and looking down on victims. These actions can cause the victim to become insecure, easily scared, and can even lead to suicide.
PERAN BUZZER POLITIK DALAM PEMBENTUKAN OPINI PUBLIK DUKUNG ANIES BASWEDAN DI SOSIAL MEDIA TWITTER Maualana, Harry Fajar; Hastuti, Hastuti
Perspektif Komunikasi: Jurnal Ilmu Komunikasi Politik dan Komunikasi Bisnis Vol 6, No 1 (2022): Perspektif Komunikasi
Publisher : Universitas Muhammadiyah Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24853/pk.6.1.111-122

Abstract

Fungsi buzzer dalam membentuk opini publik selama kampanye politik telah mendapat banyak perhatian di seluruh dunia. Banyak Para politisi sampai ke partai politik menggunakan buzzer menghasilkan opini publik dan dukungan bagi calon pemimpin. Buzzer Indonesia memiliki kecenderungan untuk mempublikasikan konten yang salah dan disinformasi dengan menggunakan akun palsu yang dioperasikan oleh orang-orang dan robot dalam jumlah besar. Pesan dikeluarkan oleh buzzer dapat menyebabkan sebuah opini atau topik menjadi tren di media sosial. Artikel ini akan mengelaborasi peran buzzer dalam pembentukan opini publik di media sosial melalui platform Twitter dengan menggunakan kata kunci “Dukung Anies Baswedan” pada Pilkada 2024. Tujuan dari penelitian ini adalah untuk mengidentifikasi aktor-aktor yang terlibat dalam pembentukan opini dalam mendukung Anies Baswedan pada Pilkada 2024 dan sejauh mana jaringan yang telah dibuat oleh buzzer. Metode Penelitian ini menggunakan pendekatan mix method yang di mana menggabungkan dua metode kuatitatif dan kualitatif dalam satu penelitian menggunakan pendekatan kualitatif dengan menggunakan Social Network Analytic (SNA) dari Netlytic.org dalam analisis buzzer aktor dalam pembentukan opini publik. Mendukung Anies Baswedan dalam President Regulation 2024. Hasil penelitian menunjukkan 1156 tweet terjadi dari 27 November 2021 hingga 05 Desember 2021, total 1159 pesan. Poster unik 849 ditemukan memiliki 150 akun yang dibuat pada tahun 2021 dengan isu mendukung Anies Baswedan, dan 10 akun yang berkomentar dan membagikan tweet hingga 5 Desember 2021.
Analysis of Social Media Opinion on the Representation of the 2024 Presidential Election on Twitter: A Social Network Analysis Hastuti, Hastuti; Maulana, Harry Fajar; Tompo, Andi Putri Hardiyanti; Ferizka, Zalfa Zarifah
Jurnal Studi Ilmu Pemerintahan Vol. 4 No. 1 (2023): JSIP: Jurnal Studi Ilmu Pemerintahan
Publisher : Department of Government Studies, Universitas Muhammadiyah Buton.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35326/jsip.v4i1.3140

Abstract

This study uses a quantitative approach to analyze netizen discussions on social media about political choices and 2024 Presidential Candidates. The data were collected through online participant observation using the Drone Emprit Academic program and Gephi tools as visualization from September 1, 2022, to December 15, 2022. Social Network Analysis (SNA) was employed as a data-gathering approach by Drone Emprit Academic (DEA), Universitas Islam Indonesia. The study found that degree centrality calculations can be used to identify prominent individuals. The @abu_waras node was identified as having the highest degree centrality value, indicating significant influence within the network. However, its follower rank was low, suggesting that popularity needs to be increased. The @ChsnulCh_ node had a high popularity value but a lower degree centrality value, indicating popularity but insufficient influence in the project. This study highlights the potential of quantitative approaches like SNA for analyzing social media conversations and identifying influential actors. However, it also emphasizes the importance of considering both influence and popularity values when evaluating the significance of individual actors within the network.
Analisis Semiotika Pola Komunikasi Keluarga pada Film “Noktah Merah Perkawinan” Utami, Nur Taqwa; Hastuti, Hastuti; Putra, Muh. Rizal Ardiansah
JOPPAS: Journal of Public Policy and Administration Silampari Vol 5 No 2 (2024): JOPPAS: Journal of Public Policy and Administration Silampari
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/joppas.v5i2.8446

Abstract

The film 'Noktah Merah Perkawinan' tells the story of a married couple who have been married for several years and have two children. The communication patterns between the characters Gilang and Ambar depict events that reflect realities often observed in society, such as conflicts within a household. Therefore, the objective of this research is to analyze the semiotics of family communication patterns in the film 'Noktah Merah Perkawinan.' This research employs the semiotic analysis method of Ferdinand De Saussure, which comprises two elements: signifier and signified. Additionally, the research categorizes communication patterns based on De Vito's classification, including monopolistic family communication, balanced separate communication, unbalanced separate communication, and equality communication. According to this classification, the findings reveal that in monopolistic communication patterns, one party significantly dominates based on their influence within the family. In the case of balanced separate family communication, each family member plays their respective roles. Unbalanced separate communication occurs when communication within the family involves only one individual dominating due to their perceived expertise on a particular issue. In contrast, equality communication is characterized by open communication among family members without any specific restrictions. In conclusion, the research demonstrates that family communication patterns in this film vary widely, with each family member having their distinct role. Moreover, it suggests that all conflicts depicted in the film 'Noktah Merah Perkawinan' can be resolved through effective communication without any imposed limitations, as seen in the equality communication pattern. Keywords: Noktah Merah Perkawinan, Family Communication Patterns, Semiotic
Co-Authors Abdul Rahim Ahmad Bully, Nurlina Aldin Aldin Alzarliani, Waode Andy Ary Maulana, Andy Ary Maulana Wijaya Andy Arya Maulana Wijaya Ansar Suherman, Ansar Aprianti, Aprianti Ardiansah Putra, Muhammad Rizal Arman, Novianti Atril Miran Eri Aulia Saputri Cahyani, Waode Sitti Desmanur Tsalatsa Eka Setianingsi Fahrul Puadji Fajar Maulana, Harry Faris Tawakal Ferdi Ferdi Ferizka, Zalfa Zarifah Harry Fajar Maualana Herman Herman Indra Indra iska, Iska Isram, Safarina Juliana Juliana Kartika Putri, Ika L.M. Azhar Sa'ban La Ode Asmanang La Ode Muhammad Rasyid Mahyudin Mahyudin Maulana, Harry Fajar Mayunita, Sry Moehammad Iqbal Sultan Muh. Hidayatullah Muh. Rizal Ardiansah Putra Muh. Rizal Ardiansah Putra Muhammad Hidayatullah Muhammad Qolby Zulfaqar Eshaya Muhammad Rizal Ardiansah Putra Muhammad Rizal Ardiansah Putra Muhammad Rizal Ardiasyah Putra Muhammmad Rizal Ardiansyah Putra Mutmainah Mutmainah Nastia Nastia Novianti Arman Nugrah Juniar Umar Nur Fadhila Nur Fadilah Nur Inzana Nurfida, Wa Puput Burhan Putra, M.Rizal Ardiansah Putra, Muh. Rizal Ardiansah Reza Maulana Rio Irwan Susanto S. Jalaluddin S. Jalaluddin Salmawati Salmawati St. Nurazizah Mallarangeng Supriyanto Ruma Rubun Syamsuddin Aziz Talgu, Walfajri Abidin Taqwa Utami, Nur Tompo, Andi Putri Hardiyanti Utami, Nur Taqwa Vicky Arwana Putra Ato Wa Nur Fida Wa Nur Fida Wa Nurfida Wa Nurfida Wa Ode Hamiyati Ramadani Wandi Wandi Waode Rhevi Silviani Zafarudin, Zafarudin Zalfa Zarifah Ferizka Zayana, Zayana Zubair