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All Journal ASEAN Journal on Hospitality and Tourism Economics and Digital Business Review International Journal of Social Science juremi: jurnal riset ekonomi Prosiding Konferensi Nasional PKM-CSR Journal of Innovation Research and Knowledge Jurnal Pariwisata Nusantara Journal of Mandalika Review International Journal of Geotourism Science and Developmen Pentahelix Masyarakat Pariwisata: Journal of Community Services in Tourism
Rumba Rumba
Politeknik Pariwisata Lombok
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Daya Dukung Pariwisata Selama Pandemi Covid-19 di Wana Wisata Ranca Upas, Kabupaten Bandung, Jawa Barat Rumba; Wiwik Dwi Pratiwi
Journal of Mandalika Review Vol. 1 No. 2 (2022): Journal of Mandalika Review
Publisher : Politeknik Pariwisata Lombok

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (477.426 KB) | DOI: 10.55701/mandalika.v1i2.30

Abstract

Rencana pembangunan fasilitas dan aktivitas wisata di Wana Wisata Ranca Upas (WWRU), Kabupaten Bandung serta pandemi Covid-19 secara tidak langsung berdampak pada lingkungan fisik kawasan hutan khususnya perhitungan daya dukung pariwisata seperti pengaturan jarak fisik. Penelitian bertujuan untuk mengkaji karakteristik pengunjung selama pandemi Covid-19, menganalisis daya dukung fisik, serta mencari faktor koreksi ekologi dan psikologi untuk kemudian menganalisis daya dukung riil dan efektif. Metode penelitian menggunakan metode kuantitatif didukung oleh data kualitatif berupa observasi langsung, wawancara, kuesioner serta studi literatur dan dokumen. Analisis daya dukung fisik, riil, dan efektif mengacu pada Cifuentes (1992), faktor koreksi ekologi melalui studi literatur, sedangkan faktor koreksi psikologi dianalisis menggunakan skala likert dan garis kontinum. Hasil studi menunjukkan bahwa WWRU selama pandemi Covid-19 mampu menampung 46.784 pengunjung/hari. Faktor koreksi ekologi yang didapatkan berdasarkan hasil studi adalah 40% untuk matahari, 6,25% dan 18,75% untuk curah hujan, serta 51,77% untuk faktor koreksi psikologi. Sedangkan berdasarkan studi literatur adalah 20,93% untuk tanah, 20,24% untuk air, dan 28,46% untuk rumput. Hasil perhitungan menunjukkan daya dukung riil kawasan WWRU selama pandemi Covid-19 adalah 5.896 pengunjung/hari atau menurun sekitar 71,44% dibandingkan penelitian sebelum pandemi Covid-19 sedangkan daya dukung efektif selama Covid-19 menggunakan kapasitas manajemen adalah 1.814 pengunjung/hari dan masih bisa dioptimalkan apabila dibandingkan dengan rerata kunjungan tahunan aktual WWRU.
Management of Pundu Nence as Mountain Tourism in Bima City: A Model of Visitor Management Approach Herman Herman; Rumba Rumba; Anak Agung Ngurah Sedana Putra; Putu Ari Nugraha
Jurnal Pariwisata Nusantara (JUWITA) Vol. 2 No. 1 (2023): Jurnal Pariwisata Nusantara (JUWITA)
Publisher : PROGRAM STUDI PARIWISATA SYARAH, FAKULTAS EKONOMI DAN BISNIS ISLAM, UNIVERSITAS ISLAM NEGERI MATARAM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20414/juwita.v2i1.7013

Abstract

Purpose: Mountain tourism being a tourist destination that offers natural and special interest attractions thus appropriate for visitors that prefer nature and adventure. Understanding visitor management is crucial for mountain tourism operators. The aims of this study are to 1) Identify the availability of tourist attractions; 2) Identify the actual condition of visitor management; and 3) Recommend a management quality improvement model through the visitor management approach. Method: The research applied a qualitative approach and employed interviews and observations to collect data. The research was conducted in the Mount Pundu Nence area. This research was conducted from January to March 2023. Result: The results of the study indicated that the component of tourist attractions consists of interest as the main attraction and is supported by natural and cultural attractions. The actual condition of visitor management is not well demonstrated by the unidentified registration of visitors, unavailable tourist information center (TIC), the visitor flow is incomplete, the pricing and fees are less than optimal, the parking lot is not adequate, the signboard is lacking and the waste management is not optimal. The research recommended a management improvement model based on the components of hard visitor management tools and soft visitor management tools. The hard visitor management tools recommended three aspects, such as setting prices and fees in the packaging of packages, providing parking space and creating regulations for waste management. The soft visitor management tools recommended four aspects, i.e., using QR code as a registration and payment system for visitors, providing tourist information center (TIC) by utilizing the current buildings and using social media to manage information, installing signage in vital areas, and developing a visitor flow system that could be implemented by visitors and operators. Contribution: The research presents a model of mountain tourism management using the visitor management approach. The model could be implemented by tourism operators or local authorities to improve the quality of mountain tourism experiences.
Mengoptimalkan Pengembangan Pariwisata: Model Implementasi Kegiatan Layanan Berbasis Integrasi Program Studi Politeknik Pariwisata Lombok di Desa Wisata Jeruk Manis Sirajuddin; Rumba Rumba; Supardi; Komang Mahawira; Endang Sri Wahyuni; Muhammad Ihdal Karomi; Mandra; Jujuk Ferdianto; Yoyok Antoni; Abdul Hanan
PENTAHELIX: Jurnal Ilmiah Pengabdian Pariwisata Vol 1 No 2 (2023): Pentahelix: Jurnal Ilmiah Pengabdian Pariwisata
Publisher : Pusat Kajian Pariwisata dan Publikasi Jurnal Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (460.712 KB) | DOI: 10.47492/pentahelix.v1i2.3

Abstract

Community Service Activities in Jeruk Manis Village aim to integrate various tourism potentials, both natural and human resources, in Jeruk Manis Tourism Village so that they can become one unified tourism product. This Community Service is carried out through workshop methods such as lectures, discussions, demonstrations, and practice. PKM activities get output in the form of integration of tourism products in accordance with the potential of Jeruk Manis Tourism Village. This service contributes to providing new understanding and skills to village communities about tourism, especially how to make tour packages, communicate in English, fruit carving, HSK/K3, homestay management, and service ethics.
The Utilization of Digital Media in Marketing Ecotourism Packages in Sekotong, Lombok Barat Regency, NTB Province, Indonesia Isna Haerunnisa; Rumba Rumba; Endang Sri Wahyuni; Achlan Fahlevi Royanow
International Journal of Geotourism Science and Development Vol. 4 No. 1 (2024): June 2024
Publisher : Badan Pelaksana Rinjani-geopark Rinjani Lombok

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58856/ijgsd.v4i1.52

Abstract

Digital marketing as a business trend in branding is a crucial component in marketing products, services, or brands using various digital platforms to expand the market share globally. In the tourism industry, every tourism product must effectively utilize digital media. Sekotong, as a destination known for its ecotourism, needs to leverage digital media optimally to market its ecotourism packages. However, the reality is that the available potential has not been packaged into a single ecotourism package, and its digital promotion for marketing is still not optimal due to the community's lack of understanding on how to manage digital marketing platforms. To comprehend the phenomenon under examination, this study employs a qualitative technique with a case study strategy, while the time horizon is covered by a cross-sectional approach. Data were collected through 3 methods such as: observation, interviews, and documentation. The collected data were reduced and analyzed using content analysis, data validity ensured through those methods and sources triangulation. The results of this study is indicate the utilization of digital media concerning time, cost, and accessibility in marketing ecotourism packages in Sekotong is not optimum implemented, even it has 3 Mangroves forest as its attraction. These are obstacle factors such as limitation of budget, lack of knowledge related digital platform navigation for marketing, and the most importance is stakeholder or tourism Penta-helix coordination and collaboration to develop digital marketing training and sustainable marketing program. The data from this study provide important contributions to tourism practitioners and researchers in developing more effective marketing strategies to promote local ecotourism destinations
Pengembangan Desa Wisata Lela Mase Melalui Perancangan Pengelolaan Pengunjung dan Penguatan Digitalisasi Herman, Herman; Rumba, Rumba; Sedana Putra, Anak Agung Ngurah; Nugraha, Putu Ari
Prosiding Konferensi Nasional Pengabdian Kepada Masyarakat dan Corporate Social Responsibility (PKM-CSR) Vol 6 (2023): INOVASI PERGURUAN TINGGI & PERAN DUNIA INDUSTRI DALAM PENGUATAN EKOSISTEM DIGITAL & EK
Publisher : Asosiasi Sinergi Pengabdi dan Pemberdaya Indonesia (ASPPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37695/pkmcsr.v6i0.1867

Abstract

Desa Wisata Lelamase merupakan destinasi yang sedang fokus dikembangkan oleh Pemerintah Kota Bima. Salah satu potensi yang dimiliki adalah atraksi wisata Gunung Pundu Nence. Desa Wisata Lelamase dengan atraksi wisata Gunung Pundu Nence perlu dikelola dengan baik khususnya yang terkait dengan tata kelola pengunjung yang dinilai masih kurang seperti belum jelasnya alur pengunjung, perilaku pengunjung yang tidak taat aturan dan belum optimalnya pemberlakuan tarif masuk. Konsep tata kelola yang ditawarkan dengan menggunakan dua pendekatan yaitu visitor management dan penguatan digitalisasi Tujuan dari pengabdian ini agar dapat memberikan kontribusi dalam peningkatan kualitas dan kemudahan dalam pengelolaan pengunjung mulai dari reservasi sampai pada saat meninggalkan kawasan Desa Wisata Lelamase. Metode pengabdian masyarakat ini dilakukan dengan metode Participatory Rural Appraisal (PAR) dengan beberapa tahapan kegiatan seperti observasi, melakukan focus group discussion dengan masyarakat dan pengelola, menyusun dan mendesain papan petunjuk arah beserta lokasi penempatannya, menyusun code of conduct sesuai dengan hasil musyawarah, melakukan pendakian untuk menentukan titik petunjuk arah serta membuat Barcode untuk reservasi digital. Hasil dari kegiatan pengabdian ini tersusunnya desain papan petunjuk arah, draft code of conduct, penentuan titik papan petunjuk arah dan Barcode untuk reservasi digital. Pada akhir kegiatan pihak pokdarwis Desa Wisata Lelamase dan juga dari pihak Dinas Pariwisata Kota Bima menyampaikan apresiasi kepada tim pengabdian atas sumbangsih yang telah diberikan dan berharap semoga hasil dari kegiatan ini bisa segera direalisasikan dan diimplementasikan. Keberlanjutan dari program pengabdian ini akan dilaksanakan setelah seminar hasil tahap pertama dan mendapat izin dari manajemen Politeknik Pariwisata Lombok dan juga Dinas Pariwisata Kota Bima sebagai mitra kerja.
Santri Digital Literacy Training for Entrepreneurship: at Pondok Pesantren At-Tamimy Berangsak in Central Lombok Rumba, Rumba
Masyarakat Pariwisata : Journal of Community Services in Tourism Vol. 5 No. 2 (2024)
Publisher : Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/mp.v5i2.1678

Abstract

The santri digital literacy training for entrepreneurship is designed to enhance the digital skills of entrepreneurs in navigating the challenges of the digital era. Scheduled on June 26, 2024, at Pondok Pesantren At-Tamimy Berangsak in Central Lombok, this training aims to improve participants' understanding and application of digital technologies for managing and growing their businesses. The program will cover digital marketing strategies, data analysis, social media management, and e-commerce platforms. Keynote speakers include a representative from the Executive Board of Better Together Indonesia Foundation Jakarta and a lecturer from the Entrepreneurship Unit of Politeknik Pariwisata Lombok, who will provide insights on digital strategies and practical case studies. This hands-on training is intended to empower entrepreneurs with relevant skills and effective strategies to enhance their competitiveness in the ever-evolving digital market.
Membawa Tempat-tempat dalam Cerita ke Kehidupan Nyata: Pengaruh Cerita Masa Kecil terhadap Niat Berkunjung ke Tempat-tempat dalam Cerita Patria, Teguh Amor; Lusia, Erma; Pratiwi, Irma Indri Astri; Rumba, Rumba
ASEAN Journal on Hospitality and Tourism Vol. 22 No. 3 (2024):
Publisher : Centre For Tourism Planning and Development

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5614/ajht.2024.22.3.04

Abstract

This paper presents a study that aims at investigating relationship between childhood stories and intention to visit the places in the stories. It involved 145 Tourism college students in Indonesia who rated their answers to 17 statements on an e-questionnaire using a 5-point Likert scale. Findings of the study showed there is a significant relationship between childhood stories and intention to visit. However, despite respondents’ interest in visiting the places in their childhood stories, they still would consider visiting other places beyond the places in their childhood stories provided they have other options. The findings can contribute to the knowledge about the relationship between childhood experiences and adults’ attitudinal and behavioral patterns, and to the planning, development, and marketing for a specific tourist market segment. Future studies can consider exploring the 54.5% of unknown factors affecting respondents’ interest in visiting tourist destinations or attractions associated or related to their childhood stories, as well as the volume of this specific tourist market segment.
ASSESSMENT OF HUMAN RESOURCE MANAGEMENT IN THE ADVANCEMENT OF ECOTOURISM AT THE GUNUNG TUNAK NATURE TOURISM PARK DESTINATION Rumba, Rumba; Rahayu M.
International Journal of Social Science Vol. 4 No. 6: April 2025
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/ijss.v4i6.10028

Abstract

Human Resource Management (HRM) assumes a critical function in fostering the sustainability and advancement of natural tourism destinations, such as the Gunung Tunak Nature Tourism Park (TWA). This study seeks to assess the efficacy of human resource management, specifically via the training of tour guides and ongoing education, in enhancing the quality of tourism services and environmental conservation. This study highlights the role of human resource management in fostering sustainable ecotourism at TWA Gunung Tunak as a conservation tourism site. The study employs a qualitative methodology, including interviews and field observations to examine the execution of training programs and their effects on ecotourism operations. The research findings suggest that while knowledge concerning ecological and cultural heritage exists, there is a necessity to augment training quality, offer competency certification, and improve access to digital material. Enhancing human resource capability in advanced education, multi-stakeholder engagement, and supportive policies is essential for attaining optimal and sustianable ecotourism management in this region
Analisis Potensi Masjid Kuno Gunung Pujut Sebagai Destinasi Wisata Budaya Rahman, Riyandi Arif; Rumba , Rumba; supardi , supardi
Economics and Digital Business Review Vol. 5 No. 2 (2024): February - July
Publisher : STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/ecotal.v5i2.1330

Abstract

This research aims to analyze the potential of the Gunung Pujut Ancient Mosque as a cultural tourism destination. The Mount Pujut Ancient Mosque is located at the top of Mount Pujut, Sengkol Village, Pujut District, Central Lombok Regency, West Nusa Tenggara, and is a historical site with high architectural and cultural value. This research applies a qualitative descriptive method with data collection techniques through observation, interviews and documentation. Interviews were conducted with sources from the management, community and youth in the Gunung Pujut Ancient Mosque area which were then processed using SWOT analysis techniques. The research results show that the Gunung Pujut Ancient Mosque has great potential to be developed as a cultural destination because of its unique traditional architecture and long history in the spread of Islam on the island of Lombok. However, to achieve optimal development, cooperation with the government and community is needed to improve infrastructure, improve facilities and infrastructure, increase promotion and maintain cultural values. It is hoped that this research can become a reference in maximizing the potential of the Gunung Pujut Ancient Mosque as a sustainable cultural tourism destination.
ECOTOURISM DEVELOPMENT STRATEGY AT TAMAN WISATA ALAM GUNUNG TUNAK, CENTRAL LOMBOK Rumba, Rumba; Rahmawati R.A
Journal of Innovation Research and Knowledge Vol. 4 No. 2: Juli 2024
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/jirk.v4i2.8117

Abstract

Due to its high biodiversity, TWA Gunung Tunak is susceptible to disturbance. In order to develop as an ecotourism destination, management must implement proper sustainable measures due to the limited supply of natural resources. Descriptive qualitative methods are used in data analysis procedures, such as participant observation, in-depth interviews, and document analysis. This approach places a strong emphasis on in-depth knowledge in order to support the creation of guidelines and procedures for the growth of ecotourism destinations. Human resources, destination management, environmental sustainability, sanitation, security, and comfort are just a few of the barriers that may stand in the way. The following strategies are implemented in order to develop potential and find solutions to these obstacles: weakness-opportunity (W-O) strategies with tourism destination promotion strategies and security and comfort improvement strategies; weakness-threat (W-T) strategies with human resource development strategies and institutional development and destination management strategies; strength-opportunity (S-O) strategies with tourism destination development strategies and tourist attraction development strategies; strength-threat (S-T) strategies with environmental quality improvement strategies and ecotourism tourism development strategies. In summary, there is a great deal of potential for the development of TWA Gunung Tunak as an ecotourism destination. This potential encompasses socio-cultural elements like local knowledge and the warmth of the locals, as well as natural elements like the scenic beauty of the mountains, beaches, and woods.
Co-Authors Abdul Hanan Anak Agung Ngurah Sedana Putra Azani, Adila Nurul Ela Ardiana Safitri Endang Sri Wahyuni Herman Herman Isna Haerunnisa Jujuk Ferdianto Komang Mahawira Lusia, Erma M. Ihdal Karomi Mandra Nugraha, Putu Ari Pratiwi, Irma Indri Astri Putu Ari Nugraha Rahayu M. Rahman, Riyandi Arif Rahmawati R.A Royanow Achlan Fahlevi Sirajuddin Supardi Supardi , Supardi Supardi Supardi Teguh Amor Patria, Teguh Amor Tengku Riza Zarzani N Wiwik Dwi Pratiwi Yoyok Antoni