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Pengaruh Fama and French Model, Sentimen Pasar, Makro Ekonomi dan Momentum Terhadap Pengembalian Saham Nelvia Iryani; Lucky Mahesa Yahya
Jambura Journal of Community Empowerment Volume 5 No. 1: Juni 2024
Publisher : Jurusan Pendidikan Luar Sekolah Fakultas Ilmu Pendidikan Universitas Negeri Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37411/jjce.v5i1.2986

Abstract

Penelitian ini menyajikan kerangka komprehensif untuk menganalisis faktor-faktor yang mempengaruhi harga saham di pasar Indonesia. Model lima faktor Fama dan French (FF) menggabungkan indikator makroekonomi dan elemen sentimen investor. Studi tersebut menganalisis nilai rata-rata tertimbang bulanan dan tertimbang sama dari seluruh saham yang terdaftar di Bursa Efek Indonesia dari tahun 2013 hingga 2022. Studi tersebut menunjukkan bahwa sentimen investor memiliki peran yang signifikan dalam meningkatkan hasil portofolio saham di Indonesia. Faktor makroekonomi, faktor Fama dan Perancis, serta faktor momentum mempunyai dampak yang merugikan terhadap hasil portofolio saham.
KUALITAS LAYANAN VIA INSTAGRAM MARKETPLACE MEMBANGUN KEPUASAN CUSTOMER ZARA DI KOTA PADANG Faiqah Nabila Prisca; Lucky Mahesa Yahya
Journal of Applied Management Studies Vol. 5 No. 1 (2023): Journal of Applied Management Studies
Publisher : Universitas Triatma Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51713/jamms.v5i1.103

Abstract

This study aims to analyze the effect of product quality, price, and advertising on purchasing decisions of SMEs in Payakumbuh, using a case study of SMEs Sanjai Anna in Payakumbuh. This research was conducted by collecting data from 30 respondents who are customers of UMKM Sanjai Anna. The data collection method was carried out by distributing questionnaires to respondents who were selected purposively. The questionnaire consists of questions related to product quality, price, advertising, and purchasing decisions. The collected data were then analyzed using multiple linear regression techniques and hypothesis testing. The results of the study show that product quality, price, and advertising have a significant effect on purchasing decisions at Sanjai Anna's SMEs. Good product quality can increase customer confidence and satisfaction with the product, thereby influencing purchasing decisions. Competitive prices and promotion through advertising also have a positive influence on purchasing decisions. This research makes an important contribution to the understanding of the factors that influence purchasing decisions for MSMEs in Payakumbuh, especially for Sanjai Anna's MSMEs. The results of this study are expected to provide input for MSME owners in developing marketing strategies
ANALISIS PENGARUH KUALITAS PRODUK, HARGA DAN IKLAN TERHADAP KEPUTUSAN PEMBELIAN PADA UMKM DI PAYAKUMBUH: Studi Kasus UMKM Sanjai Anna Lucky Mahesa Yahya; Poppy Noverlin; Adila Putri Ayu
Journal of Applied Management Studies Vol. 5 No. 1 (2023): Journal of Applied Management Studies
Publisher : Universitas Triatma Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51713/jamms.v5i1.106

Abstract

This study aims to analyze the effect of product quality, price, and advertising on purchasing decisions of SMEs in Payakumbuh, using a case study of SMEs Sanjai Anna in Payakumbuh. This research was conducted by collecting data from 30 respondents who are customers of UMKM Sanjai Anna. The data collection method was carried out by distributing questionnaires to respondents who were selected purposively. The questionnaire consists of questions related to product quality, price, advertising, and purchasing decisions. The collected data were then analyzed using multiple linear regression techniques and hypothesis testing. The results of the study show that product quality, price, and advertising have a significant effect on purchasing decisions at Sanjai Anna's SMEs. Good product quality can increase customer confidence and satisfaction with the product, thereby influencing purchasing decisions. Competitive prices and promotion through advertising also have a positive influence on purchasing decisions. This research makes an important contribution to the understanding of the factors that influence purchasing decisions for MSMEs in Payakumbuh, especially for Sanjai Anna's MSMEs. The results of this study are expected to provide input for MSME owners in developing marketing strategies
Business Model Transformation and Information Technology Use on the Quality of Accounting Information Systems in MSMEs in Indonesia Lucky Mahesa Yahya
West Science Information System and Technology Vol. 2 No. 01 (2024): West Science Information System and Technology
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsist.v2i01.801

Abstract

This research investigates the impact of business model transformation (BMT) and information technology utilization (ITU) on the quality of accounting information systems (QAIS) in Micro, Small, and Medium Enterprises (MSMEs) in Indonesia. A quantitative approach is employed, with data collected through a survey of MSMEs across various industries. Structural Equation Modeling (SEM) with Partial Least Squares (PLS) is used for data analysis. The findings reveal significant positive relationships between BMT, ITU, and QAIS. Business model transformation and IT utilization are found to significantly enhance the quality of accounting information systems in Indonesian MSMEs. These results highlight the importance of innovative business practices and effective technology adoption in improving financial management processes within MSMEs, providing valuable insights for practitioners, policymakers, and researchers.
Analisis Faktor Yang Mempengaruhi Minat Beli Mahasiswa Terhadap Pembelian Produk UMKM Lucky Mahesa Yahya; Rahmi Datul Ulfa; Renada Amalia; Mutia Khairun Nisa
JURNAL RISET MANAJEMEN (JURMA) Vol 1 No 3 (2023): September : Jurnal Riset Manajemen
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jurma.v1i3.622

Abstract

The term Micro, Small and Medium Enterprises is called MSMEs. In its simplest form, MSMEs refer to all types of businesses, including those carried out by households, small business entities, organizations, and individuals. In order to improve the ability to create community independence, especially in the economic sector, Indonesia as a developing country makes MSMEs the main base of the community's economic sector. Purchasing decisions are steps by consumers to make judgments about whether or not to buy a product when making a purchase. This indicator explains what factors influence purchasing decisions, namely (1) buying stability after knowing consumer product information. (2) decide to buy because of the preferred brand (3) buy because of wants and needs (4) buy because of recommendations from others (5) buy because of price and quality. Quantitative research with a questionnaire which translates the diagram of the results of the questionnaire into the form of analysis with a sample of students with a sample of 30 respondents and is supported by secondary data in the form of competent previous research literature and related to the title discussed. Based on the results of the study, it can be concluded that the most influential factor in the decision to buy MSME products made by students is the purchase factor because it is in accordance with their wishes and needs.
STUDI KELAYAKAN ASPEK TEKNIS DAN TEKNOLOGI UMKM RAKIK PISANG RAHMAT DI KABUPATEN AGAM Marzhanda, Yola; Annisa, Nola Nurma; Intan, Intan; Auliya, Yuka Amarasri; Yahya, Lucky Mahesa
KOLEGIAL Vol 12 No 1 (2024): Januari-Juni
Publisher : STIE DWI SAKTI BATURAJA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55744/kolegial.v12i1.219

Abstract

In advancing the productivity and efficiency of a business, a business feasibility study is needed to assess and analyze various aspects in the development of business operations. For this reason, this study aims to review the feasibility of business studies on the UMKM Rakik Pisang Rahmat in Agam Regency, which is engaged in the food industry. This type of research is descriptive research. Data collection techniques used in obtaining data are observation and interviews. The analytical method used is the analysis of technical and technological aspects. The results of the study show that the Rakik Pisang Rahmat business is in a strategic area which allows the business to increase effectiveness by managing the availability of raw materials and production capacity, but still uses traditional technology in its production activities, so that the Rakik Pisang Rahmat business is not feasible from a technical and technological perspective.
Application of EUCS and UTAUT Method to Analyze The Implementation of Donation-Based Crowdfunding System for Fundraising Mobile Applications Mahesa Yahya, Lucky; Purwati, Sri; Patra Pertiwi, Triani; Hendra; Suradi, Agustinus
Jurnal Informasi dan Teknologi 2023, Vol. 5, No. 4
Publisher : SEULANGA SYSTEM PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60083/jidt.v5i4.433

Abstract

This research aims to determine the success of implementing the donation-based crowdfunding system in donation applications. This research will be carried out using a quantitative approach. Researchers will carry out observations and questionnaires using accidental sampling to ask respondents to answer questions that have been created in the form of a Google Form link. Researchers collected samples using the purposive sampling method. 100 people were used as respondents in this research. SmartPLS was used to carry out inferential data processing. In accordance with the results of the analysis discussion, it can be concluded that the variables in the UTAUT and EUCS models that are proven to have a positive and significant influence in measuring the level of success in implementing the donation-based crowdfunding system in applications are accuracy, content, facilitating conditions, performance expectancy, price value, social influence, user satisfaction, behavioral intention, and use behavior. Meanwhile, the effort expectancy and perceived credibility variables were proven to have no positive or significant effect in this research. Based on data analysis, the biggest variable that influences the level of success in implementing the donation-based crowdfunding system in applications is the behavioral intention variable towards use behavior. The second variable that has the most influence is performance expectancy on perceived credibility. Meanwhile, the other variable is user satisfaction with behavioral intention. From the results of the data processing that has been carried out, the variable that has the smallest influence on the level of success in implementing the donation-based crowdfunding system in the application is effort expectancy on behavioral intention. Next is the variable perceived credibility on behavioral intention.
Analysis of User Acceptance Towards The Implementation of Information Systems in Financial Institutions Using Technology Readiness and Acceptance Model Approach Mahesa Yahya, Lucky; Rasyiddin, Ahmad; Muhlasin; Mariko, Selli; Harsono, Iwan
Jurnal Informasi dan Teknologi 2024, Vol. 6, No. 1
Publisher : SEULANGA SYSTEM PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60083/jidt.v6i1.483

Abstract

This research aims to measure the influence of user acceptance and readiness on implementing information systems. Researchers conducted this research using a quantitative approach. Researchers collected samples using a multi-stage purposive sampling strategy. There were one hundred participants in the study's sample. This study used two data collection methods: unstructured interviews were conducted to gather supporting data for the research, and questionnaires were distributed to get primary data. Inferential statistical analysis was performed in this study utilizing the PLS-SEM approach with SmartPLS. At this point, two analyses, the measurement model analysis, and the structural model analysis, must be completed. These findings indicate that sentiments of optimism and inventiveness positively impact opinions about the advantages and usability of information systems. This factor encourages users' interest in accepting or continuing to use the information system so that it will have a good influence on its implementation. On the other hand, user discomfort in using information systems tends to negatively influence assessments of the benefits and ease of use of information systems. User discomfort in using information systems hinders users' interest in using the information system, which impedes implementing the information system. The insecurity factor did not influence the assessment of the benefits and ease of use of information systems. These findings have several differences from previous research.
Pengaruh Jumlah Total Produksi dan Safety Stock terhadap Pemenuhan Permintaan pada UMKM Leven Coffe Roaster Yahya, Lucky Mahesa; Hasanah, Ainilla; Hutasuhut, Nadra Nadila; Firdaus, Riska Maharani
BUDGETING : Journal of Business, Management and Accounting Vol 5 No 1 (2023): BUDGETING : Journal of Business, Management and Accounting
Publisher : Institut Penelitian Matematika Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

When running a business, of course you need to prepare things that can support the business being run thoroughly. Determining the amount of inventory and production is also important in supporting business success. Likewise with Leven Coffee Roaster MSMEs which of course also have their own inventory and production quantities to run their business. The aim of this research is to see how much influence the amount of inventory and production has on demand for Leven Coffee Roaster MSMEs. In conducting this research, the method used was a quantitative method. In an effort to obtain this data, researchers used the interview method with MSME owners. For data processing, researchers used the multiple linear regression method to help researchers determine the influence of variable X on Y. From the test results it was found that variable The remaining 65.4% is influenced by other variables outside the variables studied.
Pengaruh Kualitas Aset Terhadap Kinerja Keuangan Bank Komersial Di Era Digital Yahya, Lucky Mahesa; Rahman, Wahyudin; Launtu, Ansir; Hastutik, Sri; Mudasetia, Mudasetia
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 5 No. 1 (2024): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v5i1.3904

Abstract

Kualitas aset memiliki peran penting dalam menentukan kinerja keuangan bank komersial, terutama dalam konteks era digital saat ini. Artikel ini mengkaji pengaruh kualitas aset terhadap kinerja keuangan bank-bank komersial dengan menggunakan metode analisis statistik. Data yang terkumpul akan dianalisis untuk mengidentifikasi hubungan antara kualitas aset dan kinerja keuangan, serta implikasinya dalam menghadapi tantangan era digital. Studi ini diharapkan dapat memberikan wawasan yang mendalam mengenai faktor-faktor yang memengaruhi kinerja keuangan bank di era digital.
Co-Authors Abdul Hafid Ade Suhara Adila Putri Ayu Afif Alfalah Afriantoni Agustinus Suradi Al-Amin Al-Amin Al-Amin Alfiana, Meza Putri Andreza Yosmi Saputra Anisah Nabilah Jonefar Annisa, Nola Nurma Antonius Rino Vanchapo Arnes Yuli Vandika Asdi Asdi Asri, Widya Kartika Auliya, Yuka Amarasri Ayu Putri Radinda Deddy Hidayat Dedi Firmansyah Desri, Syuryatman Dhea Sri Amanda Dilla Gustianningsih Dinda Indriyani Diva Saskia Faiqah Nabila Prisca Firdaus, Riska Maharani Hadenan Towpek Haryanto, Haryanto Hasanah, Ainilla Helda Marlin Ala Hidayat, Deddy Hutasuhut, Nadra Nadila Hutrisia Marafikha Afwa I Wayan Adi Pratama Ihsan Junas Intan Intan Irma Hakim Iwan Harsono Jedithjah Naapia Tamedi Papia Judijanto, Loso KMT Lasmiatun LAUNTU, ANSIR Loso Judijanto Lovita Permata Sari Maisyarah, Adzkiatul Marzhanda, Yola Maulidini Adha Maulidna Meike Negawati Kesek Melyana R Pugu Moh. Gufron Romadhoni Moh. Gufron Romadhoni Mudasetia, Mudasetia Mufida Rahmi Muhammad Alung Muhammad Ilham Muhammad Ilham Muhlasin Mutia Khairun Nisa Mutiara Citra Sari Mutiara Novelly Asril N, Erizal Nadia Tul Aisyah Nadiatika Tsabatiyya Nazaruddin, Erizal Nelvia Iryani Nur Azizah Nurwijayanti Oktavia, Vivi Olivia Vransiska Cania Patra Pertiwi, Triani Pia Ramadhani Poppy Noverlin Putri Fadhilah Putri, Nadiah Radinda, Ayu Putri Rahmi Datul Ulfa Rahmi, Desi Yulia Rasyiddin, Ahmad Reghina Zahra Reivany, Sannia Renada Amalia Sabrina, Cindy Putri Saputra, Andreza Yosmi Sarah Faikhotul Fadilla Selli Mariko Silvia Ekasari Sri Hastutik Sri Purwati, Sri Sudarmanto, Eko Suharni Suharni Suharni Sumia Lorenza Vetty Nur Annisa Vinda Putri Yanda Wahyudin Rahman Widia Khairani Widya Kartika Asri Zaenab Nur Aini