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Crypto apps: How user perceptions shape continued usage? Cahaya, Yohanes Ferry; Sungkono , Sungkono; Rukmana, Ovalia; Rajoana, Jakia; Setyarachma, Anita; Prasetyo, Johan Hendri; Setyanto, Eddy
Jurnal Manajemen dan Pemasaran Jasa Vol. 17 No. 2 (2024): September
Publisher : Lembaga Penerbit Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25105/v17i2.19866

Abstract

This study aims to understand and analyze how user perceptions shape sustainable usage in Crypto apps, a group of cryptocurrency exchange platforms based in Indonesia that facilitate buying, selling, and trading various digital assets. Utilizing a quantitative-causal approach, questionnaires were distributed to 245 users of several Crypto Apps in Indonesia, such as Tokocrypto, Indodax, Pintu, Rekeningku, Triv, Koinku, Upbit Indonesia, Bitocto, Zipmex, IDEX, Pluto, and Bechipin, to gather data. This study is grounded in the technology acceptance model (TAM), which postulates that perceived usefulness and ease of use significantly influence users' attitudes and behavioral intentions toward technology adoption. By applying TAM, the research seeks to identify the key factors driving sustainable usage of Crypto apps. The collected data was analyzed using SEM-PLS to examine the hypotheses. The results indicate that perceived usefulness and ease of use positively impact consumer attitudes and intention to continue using the platform. However, consumer attitude does not directly impact continuance intention and does not serve as a mediating factor. These findings hold practical implications for Crypto apps, suggesting the need to improve service quality and application features to maintain user loyalty. Moreover, the study contributes theoretically to understanding the factors influencing users’ intentions to use cryptocurrency applications. In summary, users’ perceptions of the application's benefits and ease of use significantly shape their attitudes and intentions to continue using Crypto apps.
The influence of pricing and advertising on customer pleasure as mediated by purchase decisions Ferry Cahaya, Yohanes; Putri Nofzil, Friska; Yosepha, Sri Yanthy; Pujiati, Herni; Setyanto, Eddy
Management Research Studies Journal Vol. 5 No. 2 (2024): Management Research Studies Journal
Publisher : Institut Keuangan-Perbankan Dan Informatika Asia Perbanas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56174/mrsj.v5i2.476

Abstract

This study aims to examine the influence of price and advertising on consumer satisfaction through purchase decisions. This study employs a quantitative methodology. This study utilized a sample of 100 participants from the Shopee program. The questionnaire results provided the research data, which was analyzed using the SEM PLS method through the SmartPLS 3.0 application. The results of this study indicate that: (1) Price has a positive and substantial impact on purchase decisions. Advertising elements significantly and positively impact purchasing decisions. Acquisition decisions significantly and positively impact client satisfaction. The coefficient of determination for consumer satisfaction is 0.681. Price, advertising, and purchasing decisions constitute 68.1% of the variance in consumer satisfaction among users of the Shopee program, while other factors account for the remaining 31.9%.
Pengaruh Motivasi Kerja dan Lingkungan Kerja Terhadap Kinerja Kelompok Line 5 Pada PT Osung Garment Sarly, Novarni; Hasiholan, Darwin; Setyanto, Eddy
JURNAL KEWIRAUSAHAAN, AKUNTANSI DAN MANAJEMEN TRI BISNIS Vol 6 No 2 (2024): Jurnal Kewirausahaan, Akuntansi dan Manajemen Tri Bisnis
Publisher : STIE Tri Bhakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59806/tribisnis.v6i2.454

Abstract

Penelitian ini berjudul "Pengaruh Motivasi Kerja dan Lingkungan Kerja Terhadap Kinerja Kelompok Line 5 Pada PT Osung Garment". Penelitian ini bertujuan untuk menganalisis bagaimana motivasi kerja dan lingkungan kerja mempengaruhi kinerja karyawan di perusahaan tersebut. Metode yang digunakan dalam penelitian ini adalah survei dengan pengumpulan data melalui kuesioner yang disebarkan kepada karyawan kelompok line 5 di PT Osung Garment. Hasil penelitian menunjukkan bahwa terdapat pengaruh positif yang signifikan antara motivasi kerja dan lingkungan kerja terhadap kinerja karyawan. Motivasi kerja yang tinggi dapat meningkatkan semangat dan produktivitas karyawan, sedangkan lingkungan kerja yang kondusif berkontribusi pada kenyamanan dan efektivitas kerja. Penelitian ini diharapkan dapat memberikan masukan bagi manajemen PT Osung Garment dalam upaya meningkatkan kinerja karyawan melalui pengelolaan motivasi dan lingkungan kerja yang lebih baik
Influence of Compensation and Workloadon On Employee Job Satisfaction In The Marketing Departement of PT. Fajar Surya Wisesa Tbk, Cikarang Hernawati, Maya; Hasiholan, Darwin; Setyanto, Eddy
JURNAL KEWIRAUSAHAAN, AKUNTANSI DAN MANAJEMEN TRI BISNIS Vol 7 No 1 (2025): Jurnal Kewirausahaan, Akuntansi dan Manajemen
Publisher : STIE Tri Bhakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59806/jkamtb.v7i1.494

Abstract

The purpose of this study was to determine the effect of "Compensation" and "Workload" on Employee Job Satisfaction in the Marketing Department of PT. Fajar Surya Wisesa Tbk, Cikarang. This study uses a quantitative approach and data collection methods by distributing questionnaires to 46 respondents from employees with positions from foreman to group leader in the Marketing Department of PT. Fajar Surya Wisesa Tbk, Cikarang. Data processing was carried out using SPSS version 25 and analyzed using multiple regression methods. The results of the study indicate that the Compensation variable has a significant positive effect on Employee Job Satisfaction, the Workload variable has a significant negative effect on Employee Job Satisfaction, and Compensation and Workload simultaneously have a significant effect on Employee Job Satisfaction. The value of the coefficient of determination (R2) is 63.4%, this indicates that employee job satisfaction is influenced by 63.4% by compensation and workload while the remaining 36.6% is influenced by other variables outside this study.
Teacher Strategies in Improving Elementary School Students’ Critical Thinking Skills by Using The Giving Question and Getting Answer Learning Model Sahat T. Simorangkir; Isthifa Kemal; Reza Rachmatullah; Eddy Setyanto
Jurnal Penelitian Pendidikan IPA Vol 11 No 7 (2025): July
Publisher : Postgraduate, University of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jppipa.v11i7.11904

Abstract

This ability is not only important for academic success, but also essential for students to face complex problems in everyday life. This study aims to examine the effectiveness of the Giving Question and Getting Answer model in improving students' critical thinking skills. The research design used a posttest-only control group design experiment. The research instrument was a critical thinking ability test that included the dimensions of analysis, evaluation, and problem solving. Data were analyzed using a t-test to compare the average posttest results of the two groups. The results of this study are that the use of the Giving Question and Getting Answer (GQGA) model has proven effective in improving students' critical thinking skills. The GQGA model is suitable for implementation at the elementary school level because it is in accordance with the needs of students to learn through interactions involving cognitive and social aspects. With the right approach, this model is able to overcome the limitations of traditional learning methods that do not support the development of students' critical thinking skills.