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Green Logistics Practices dan Kinerja Perusahaan: Peran Mediasi Efisiensi Distribusi dalam Implementasi Armada Ramah Lingkungan, Hub Ramah Lingkungan, dan Keberlanjutan Operasional PT Pos Indonesia Feri Rikardo Sihombing; Agus Purnomo; Erna Mulyati
Jurnal Ilmu Manajemen Terapan Vol. 7 No. 4 (2026): Jurnal Ilmu Manajemen Terapan (Maret - April 2026)
Publisher : Dinasti Review Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jimt.v7i4.7929

Abstract

Peningkatan tekanan regulasi, tuntutan pasar, dan kesadaran lingkungan dalam sektor logistik mendorong perusahaan mengintegrasikan praktik keberlanjutan dalam operasionalnya. Namun, bukti empiris mengenai hubungan antara armada ramah lingkungan, hub ramah lingkungan, dan keberlanjutan operasional terhadap efisiensi distribusi serta implikasinya terhadap kinerja perusahaan masih terbatas. Penelitian ini bertujuan menganalisis pengaruh armada ramah lingkungan, hub ramah lingkungan, dan keberlanjutan operasional terhadap efisiensi distribusi serta dampaknya terhadap kinerja perusahaan pada PT Pos Indonesia Kantor Cabang Utama Medan sebagai objek riset. Penelitian menggunakan pendekatan kuantitatif dengan jumlah responden sebanyak 140 orang. Analisis data dilakukan melalui pemodelan persamaan struktural berbasis varians dengan pengujian validitas, reliabilitas, dan hubungan antarvariabel pada tingkat signifikansi lima persen. Hasil penelitian menunjukkan bahwa armada ramah lingkungan, hub ramah lingkungan, dan keberlanjutan operasional berpengaruh positif dan signifikan terhadap efisiensi distribusi, dengan keberlanjutan operasional sebagai variabel paling dominan. Efisiensi distribusi juga berpengaruh positif dan signifikan terhadap kinerja perusahaan. Penelitian ini menyimpulkan bahwa penerapan strategi logistik berkelanjutan yang terintegrasi mampu meningkatkan efisiensi distribusi dan memperkuat kinerja perusahaan secara keseluruhan.
Service Attributes dan Digital Service Resilience dalam Mendorong Kinerja Perusahaan: Peran Mediasi Brand Preferance dalam Platform Logistik Seluler di PT Pos Indonesia Nia Angriany Pardede; Erna Mulyati; Agus Purnomo
Jurnal Ilmu Manajemen Terapan Vol. 7 No. 4 (2026): Jurnal Ilmu Manajemen Terapan (Maret - April 2026)
Publisher : Dinasti Review Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jimt.v7i4.7992

Abstract

Penelitian ini bertujuan untuk menganalisis peran digital service resilience dalam membentuk brand preference serta implikasinya terhadap kinerja perusahaan pada platform logistik seluler. Studi ini mengintegrasikan variabel harga layanan, kualitas layanan paket, dan fitur aplikasi mobile sebagai determinan preferensi merek dalam kerangka Service-Dominant Logic dan Resource-Based View. Data dikumpulkan dari 165 pengguna aktif PosAja segmen UMKM dan pedagang online di PT Pos Indonesia Kantor Cabang Utama Medan 20000 memakai kuesioner terstruktur dengan skala Likert. Analisis dilaksanakan dengan pendekatan Partial Least Squares Structural Equation Modeling (PLS-SEM). Hasil penelitian memaparkan harga layanan, kualitas layanan, fitur aplikasi mobile, dan digital service resilience berpengaruh positif dan signifikan terhadap brand preference. Selanjutnya, brand preference terbukti berpengaruh signifikan terhadap kinerja perusahaan serta memediasi hubungan antara seluruh variabel independen dan kinerja perusahaan. Nilai R² sebesar 0,711 untuk brand preference dan 0,709 untuk kinerja perusahaan menunjukkan daya jelaskan model yang kuat. Temuan ini menegaskan bahwa ketahanan layanan digital merupakan kapabilitas strategis yang tidak hanya meningkatkan preferensi merek, tetapi juga memperkuat kinerja organisasi dalam ekosistem logistik digital. Penelitian ini memberikan kontribusi empiris pada literatur manajemen logistik dan pemasaran digital di pasar berkembang.
Penciptaan Nilai Operasional dalam Industri Logistik: Peran Inovasi Teknologi, Kecepatan Pengiriman, Kehandalan Jaringan Transportasi, dan Tarif Layanan Logistik terhadap Kinerja Operasional yang Dimediasi Kepuasan Pelanggan Agus Purwantoro; Erna Mulyati; Agus Purnomo
Jurnal Ilmu Manajemen Terapan Vol. 7 No. 4 (2026): Jurnal Ilmu Manajemen Terapan (Maret - April 2026)
Publisher : Dinasti Review Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jimt.v7i4.7996

Abstract

Persaingan ketat layanan diindustri kurir dan logistik di Indonesia menyebabkan seluruh stake holder industri kurir dan logistik termasuk perusahaan-perusahaan kurir dan logistik berbenah total agar tetap mampu bersaing dan tetap eksis menghadapi berbagai disrupsi kompetisi yang terjadi. Situasi ini mendorong perlunya menciptakan kinerja operasional perusahaan yang efektif dan efisien yang didasarkan tidak hanya pada teknologi logistik saja, tetapi juga dukungan perbaikan pada berbagai support system kurir dan logistik. Penelitian ini bertujuan untuk menganalisis pengaruh Inovasi Teknologi Logistik (ITL), Kecepatan Pengiriman (K), Kehandalan Jaringan Transportasi (KJT), Tarif Layanan (TL) terhadap Kinerja Operasional (KO), serta menilai peran mediasi dari Kepuasan Pelanggan (KP). Pendekatan kuantitatif digunakan melalui survei explanatori dengan desain cross-sectional. Data dikumpulkan dari 200 responden pelanggan perusahaan kurir dan logistik di wilayah Provinsi Jawa Barat dan dianalisisis menggunakan Partial Least Squares Structural Equation Modelling (PLS SEM) dengan SmartPLS 4.0. Hasil penelitian menunjukkan bahwa Inovasi Teknologi Logistik, Kehandalan Jaringan Transportasi, Tarif Layanan secara signifikan berpengaruh positif langsung kepada Kinerja Operasional, tetapi Kecepatan Pengiriman tidak memberikan pengaruh langsung kepada Kinerja Operasional. Dan Inovasi Teknologi Logistik, Kehandalan Jaringan Transportasi, Kecepatan Pengiriman, Tarif Layanan secara signifikan berpengaruh positif secara tidak langsung melalui Kepuasan Pelanggan. KP menunjukkan koefisen jalur terkuat ( β = 0,388), diikuti oleh  ITL (β = 0,378), KJT (β = (0,364), TL (β = 0,373) dan KP (β =0,373). Hasil ini memperluas telaah tentang kinerja operasional di perusahaan logistik dengan memasukkan kepuasan pelanggan sebagai kapabilitas yang berpengaruh kepada kinerja operasional logistik. Secara praktis, penelitian ini merekomendasikan inovasi teknologi logistik, kecepatan pengiriman, kehandalan jaringan transportasi, tarif layanan dan kepuasan pelanggan sebagai elemen penting untuk meningkatkan kinerja operasional perusahaan kurir dan logistik.
Factors Determining the Quality of Digital Logistics Services: The Role of Aggregators, 3PLS, and Technology in Customer Satisfaction at Bos Ampuh and Pos Indonesia Arief Ilman Yusra; Agus Purnomo; Erna Mulyati
Cakrawala Repositori IMWI 458-475
Publisher : Institut Manajemen Wiyata Indonesia & Asosiasi Peneliti Manajemen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The rapid growth of e-commerce and digital transformation has increased the demand for integrated, reliable, and technology-driven logistics services. Digital logistics platforms, third-party logistics (3PL) reliability, and technological capabilities have become important factors in improving Logistics Service Quality (LSQ) and customer satisfaction. However, limited empirical studies have examined how these factors interact within digital aggregator-based logistics ecosystems, particularly in Indonesia. This study aimed to examine the effects of Digital Aggregator Integration, 3PL Service Reliability, and Technological Capability on Customer Satisfaction through Logistics Service Quality as a mediating variable in the context of Bos Ampuh and Pos Indonesia services. A quantitative approach with a causal research design was employed. Data were collected from 89 respondents consisting of Bos Ampuh users and relevant logistics stakeholders through questionnaires measured using a five-point Likert scale. Data analysis was conducted using Partial Least Squares Structural Equation Modeling (PLS-SEM) with SmartPLS 4.0. The results showed that Digital Aggregator Integration significantly affected Customer Satisfaction and Logistics Service Quality. Meanwhile, 3PL Service Reliability and Technological Capability significantly improved Logistics Service Quality but did not directly influence Customer Satisfaction. Furthermore, Logistics Service Quality had a significant positive effect on Customer Satisfaction and served as a key mediating mechanism. The findings highlight that improving digital integration, service reliability, and technological capability should focus on strengthening logistics service quality to enhance customer satisfaction. This study contributes to the digital supply chain literature and provides practical implications for logistics providers in developing more effective technology-based service strategies.
Digital Service Orchestration and Customs Performance: The Mediating Role of Process Integration in Indonesia Dodi Hariyanto; Agus Purnomo; Maniah Maniah
Journal of Business, Social and Technology Vol. 7 No. 3 (2026): Journal of Business, Social and Technology
Publisher : Politeknik Siber Cerdika Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59261/jbt.v7i3.700

Abstract

Background: Digital transformation in Indonesia’s public sector is a strategic effort to improve efficiency, transparency, and quality of customs services through Indonesia National Single Window (INSW). However, increasing digital transaction volumes has not been matched by optimal customs performance, as reflected in high dwelling time compared to global standards. Objective: This study examines the effect of Digital Service Integration (ILD), Regulatory and Process Synchronization (SRP), and Service Information Connectivity (KIP) on Customs Service Performance (KLK), with Digital Process Integration (IPD) as a mediating variable. Method: A quantitative explanatory design was applied using PLS-SEM. Data were collected from 206 respondents consisting of exporters, government officials, and logistics service providers involved in INSW services. Results: Findings show that ILD, SRP, and KIP significantly and positively influence IPD and KLK. The model demonstrates strong explanatory power (R² KLK = 0.782; R² IPD = 0.714). KIP is the strongest predictor of KLK (β = 0.342, p < 0.001), while IPD significantly mediates all relationships. Conclusion: The study confirms that improving customs service performance requires not only digitalization but also integrated digital processes, regulatory harmonization, and real-time interoperable data systems across institutions.
An Integrative Model of Logistics Performance: Examining the Role of Customer Satisfaction in Linking Vendor Performance, Pricing Strategy, and Service Quality Bambang Lukmanul Hakim; Agus Purnomo; Melia Eka Lestiani
Siber Journal of Transportation and Logistics Vol. 4 No. 1 (2026): (SJTL) Siber Journal of Transportation and Logistics (April - June 2026)
Publisher : Siber Nusantara Research & Yayasan Sinergi Inovasi Bersama (SIBER)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/sjtl.v4i1.688

Abstract

The rapid development of the logistics and courier service industry, along with the growth of e-commerce, requires companies to continuously improve operational performance and service quality. The logistics performance of courier services is influenced not only by internal factors but also by the integration of vendor performance, pricing strategy, and service quality, all of which contribute to shaping customer satisfaction. This study aims to analyze the effect of vendor performance, pricing strategy, and service quality on customer satisfaction and logistics performance, as well as to examine the role of customer satisfaction as a mediating variable in courier service companies in Riau Province. This study employed a quantitative approach using the Structural Equation Modeling Partial Least Square (SEM-PLS) method. The research data were collected through questionnaires distributed to 150 users of courier services. The variables analyzed include vendor performance, pricing strategy, service quality, customer satisfaction, and logistics performance. The results indicate that vendor performance, pricing strategy, and service quality have positive effects on customer satisfaction. Service quality has the most dominant influence on customer satisfaction, followed by pricing strategy and vendor performance. Customer satisfaction also has a positive effect on logistics performance. In addition, customer satisfaction serves as a partial mediating variable in the relationship between vendor performance, pricing strategy, service quality, and logistics performance. The non-linear analysis further reveals that the quadratic effects of service quality, pricing strategy, and vendor performance have significant negative effects on customer satisfaction, indicating the presence of a diminishing return effect in which increases in these variables beyond a certain threshold no longer lead to proportional increases in customer satisfaction. This study concludes that improving the logistics performance of courier service companies can be achieved through the integration of vendor operational performance, customer value-based pricing strategies, and enhanced service quality in order to create sustainable customer satisfaction.