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All Journal Widya Cipta : Jurnal Sekretari dan Manajemen Moneter : Jurnal Akuntansi dan Keuangan Jurnal Sisfokom (Sistem Informasi dan Komputer) ISOQUANT : Jurnal Ekonomi, Manajemen dan Akuntansi Magisma: Jurnal Ilmiah Ekonomi dan Bisnis Jurnal Sisfotek Global Jurnal Inovasi Penelitian International Journal of Management Science and Information Technology (IJMSIT) Jurnal Sisfotek Global Dulang: Jurnal Pengabdian Kepada Masyarakat Jurnal Pengabdian Mandiri Jurnal Abdimastek (Pengabdian Masyarakat Berbasis Teknologi) Jurnal Pengabdian Masyarakat dan Riset Pendidikan Social & Economic Bulletin Widya Cipta : Jurnal Sekretari dan Manajemen
Seno Hadi Saputro
ISB ATMA LUHUR
Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Library & Information Science Mathematics Social Sciences Other

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Application of Smart Technology in Marketing Strategy Development: An Overview of the Hotel Industry in Bali Hadi Saputro, Seno; Arninda, Arninda; Firmansyah, Ferdy; Munawir, Munawir
International Journal of Management Science and Information Technology Vol. 3 No. 2 (2023): July - December 2023
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/ijmsit.v3i2.1491

Abstract

This study aims to analyze the impact of smart technology implementation in the hospitality industry, focusing on issues of privacy and data security, economic and social impact of engagement. of human resources and the importance of transparency and accountability in smart technology design. The research methods used are inductive and qualitative methods with in-depth interpretation. Data is drawn from a variety of scholarly sources and up-to-date information from platforms such as SINTA, Science Direct, Google Scholar, Scopus, and Web of Science. Research results show that the application of smart technology in the hotel industry has a significant impact on many aspects. The first finding highlights the need to prioritize data security and privacy issues. The implications of replacing workers with smart technology have an impact on the local economy and employment structure. Furthermore, this study highlights the need for transparency and accountability in the design of smart technologies, so that customers have clear information and control over their personal data. This finding is consistent with previous research that has identified the risks and social impacts of smart technology adoption in the hospitality industry. Therefore, businesses in the hospitality industry need to develop policies and strategic measures to address negative impacts and ensure the ethical and responsible adoption of smart technology. This study provides insight into the impact of smart technology implementation in the hospitality industry and provides a basis for developing sustainable and ethical strategies for smart technology adoption in hospitality.
Pelatihan Pembuatan Web Dengan PHP Dan WordPress Pada SMA Negeri 4 Pangkalpinang Rachmatsyah, Agus Dendi; Isnanto, Burham; Saputro, Seno Hadi; Helmud, Ellya; Alkodri, Ari Amir
Jurnal Pengabdian Masyarakat Berbasis Teknologi Vol 6 No 01 (2025): Volume 6, Nomor 1, Mei 2025
Publisher : ISB Atma Luhur

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Perkembangan Ilmu dan Teknologi semakin lama semakin pesat terutama di bidang Teknologi Informasi, salah satunya teknologi website. Pelatihan pembuatan website dengan php dan WordPress yang dilakukan pada SMA Negeri 4 Pangkalpinang dikarenakan pada SMA Negeri tersebut dirasa belum optimal dalam pemanfaatan teknologi informasi yang ada oleh sebab itu maka pengabdian ini dilakukan. Adapun peserta dalam pengabdian ini adalah Siswa SMA Negeri 4 Pangkalpinang . Dalam kegiatan pengabdian ini adalah memberikan pelatihan dan pendampingan dalam pembuatan Website dengan menggunakan PHP dan WordPresss kepada para siswa dan siswi di SMA Negeri 4 Pangkalpinang. Adapaun manfaat dari pelatihan ini adalah diharapkan dapat meningkatkan kemampuan para siswa-siswi SMA Negeri 4 Pangkalpinang  dalam membuat database dengan Xampp sebagai server. Pentingnya pelatihan ini bagi SMA Negeri 4 Pangkalpinang karena dengan melihat perkembangan zaman tentang teknologi yang canggih oleh sebab itu siswa-siswi SMA Negeri 4 Pangkalpinang juga dituntut untuk dapat menggunakan teknologi tersebut agar tidak ketinggalan dan memperoleh wawasan baru dalam penggunaan teknologi informasi .
Analisis Pengaruh Faktor-Faktor Kunci Loyalitas Konsumen: Mengungkap Rahasia Keberhasilan Bisnis di Era Kompetitif Isnanto, Burham; Saputro, Seno Hadi
ISOQUANT : Jurnal Ekonomi, Manajemen dan Akuntansi Vol. 8 No. 1 (2024): April
Publisher : Universitas Muhammadiyah Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24269/iso.v8i1.2641

Abstract

Era digital telah menimbulkan bentuk-bentuk baru keterlibatan pelanggan dan loyalitas, seperti komunitas merek online, interaksi media sosial, dan program loyalitas e-commerce. Peningkatan e-commerce dan platform online telah mengubah cara bisnis berinteraksi dengan pelanggan, yang mengharuskan penilaian ulang strategi loyalitas tradisional. Penelitian ini bertujuan untuk menganalisis pengaruh faktor-faktor kunci terhadap loyalitas konsumen dalam konteks lingkungan bisnis yang sangat kompetitif. Penelitian ini menggunakan desain penelitian kuantitatif dengan pendekatan survei. Pengumpulan data dilakukan pada bulan Agustus sampai Desember 2023 di kota Pangkalpinang. Penelitian ini melibatkan 100 responden yang dipilih melalui teknik purposive sampling. Penentuan jumlah sampel dilakukan dengan menggunakan rumus Slovin, dengan tingkat kesalahan yang dapat ditoleransi sebesar 5% dan tingkat kepercayaan 95%. Variabel independen yang diteliti meliputi kepuasan konsumen, kualitas produk, kemudahan akses, dan dukungan pelanggan, sedangkan variabel dependen adalah loyalitas konsumen. Analisis data dilakukan menggunakan teknik regresi berganda dan regresi sederhana. Hasil penelitian menunjukkan bahwa kepuasan konsumen, kualitas produk, kemudahan akses, dan dukungan pelanggan secara bersama-sama berpengaruh positif dan signifikan terhadap loyalitas konsumen. Secara individual, setiap variabel independen juga memiliki pengaruh positif dan signifikan terhadap loyalitas konsumen. Implikasi dari penelitian ini mencakup aspek teoritis dan praktis.
Mewujudkan Siswa SMK Berprestasi di Bangka Belitung Dengan Kompetensi Multimedia Isnanto Farid, Burham; Amir Alkodri, Ari; Hadi Saputro, Seno; Bakti Atmaja, Ferry
Jurnal Pengabdian Masyarakat Berbasis Teknologi Vol 1 No 1 (2020): APRIL 2020
Publisher : ISB Atma Luhur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32736/abdimastek.v1i1.836

Abstract

Multimedia merupakan salah satu keahlian yang akan berkembang pada era 4.0 kedepan. Mulai dari promosi, film animasi, konten kreator, desain, perfilman, iklan dan masih banyak lagi lowongan kerja yang membutuhkan keahlian multimedia. Multimedia sebagai salah satu jurusan keahlian pada sekolah menengah kejuruan yang ada di Bangka Belitung dirasakan masih belum maksimal memberikan kompetensi kepada siswa, atas dasar itulah kami memberikan workshop kompetensi multimedia kepada 35 orang siswa dari jurusan multimedia di 6 Sekolah Menengah Kejuruan di Bangka Belitung. Beberapa hal yang diajarkan dalam pelatihan diantaranya adalah: pembuatan desain, teknik awal editing video, serta pemahaman pembuatan animasi. Metode pelatihan pengabdian berupa pendampingan langsung dibawah bimbingan dari 4 orang dosen beserta dibantu 6 asisten laboratorium langsung dipraktekkan di laboratorium. Pelaksanaan pengabdian selama 10 hari kerja mulai tanggal 27 Januari 2020 sampai 7 Februari 2020. Hasil dari pengabdian ini berupa 11 desain dan video editing yang merupakan karya dari siswa menandakan meningkatnya kemampuan siswa dalam bidang multimedia.
Pelatihan Penilaian Siswa Sekolah berbasis Web Bagi Siswa Dan Guru Sekolah di Pangkalpinang Rachmatsyah, Agus Dendi; Isnanto, Burham; Saputro, Seno Hadi; Helmud, Ellya; Wijaya, Benny
Jurnal Pengabdian Masyarakat Berbasis Teknologi Vol 1 No 2 (2020): VOLUME 1. NO 2. NOVEMBER 2020
Publisher : ISB Atma Luhur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32736/abdimastek.v1i2.953

Abstract

Perkembangan Ilmu dan Teknologi semakin lama semakin pesat terutama di bidang Teknologi Informasi, salah satunya teknologi internet. Dalam bidang pendidikan sudah cukup mengenal dalam pemanfaatan teknologi internet ini dengan baik. Teknologi Informasi memegang peranan penting dalam membantu pihak sekolah untuk mentransmisikan ilmu pengetahuan dan keahliannya melalui sebuah sistem informasi. Seperti layanan penilaian siswa berbasis web. Pada level pendidikan Sekolah belum banyak sekolah yang mengenal dalam memanfaatkan teknologi informasi. Teknologi ini belum dimanfaatkan sebagai media database, salah satu contohnya adalah database dalam penilaian. Pegelolaan data nilai ini masih bersifat manual, dalam pemrosesan datanya masih terlihat lamban dan dibutuhkan ketelitian dalam pengimputan sehingga banyak menyita waktu. Dengan adanya hal tersebut maka harus dibuat suatu pengembangan sistem untuk lebih mengefisiensikan waktu sehingga data yang di proses lebih akurat. Pada Pengabdian ini penulis menggunakan pengembangan sistem dengan tahapan-tahapan dari Sistem Development Life Cycle (SDLC), yaitu Perencanaan, Analisis, Perancangan, Pemrogrman, Pengujian dan Pemeliharaan.Untuk bahasa pemrogramannya menggunakan PhP dan MySQL. Kata kunci: Teknologi, Informasi, Php, My SQL
Pelatihan Pembuatan Web Dengan PHP Dan WordPress Pada SMA Negeri 4 Pangkalpinang Rachmatsyah, Agus Dendi; Isnanto, Burham; Saputro, Seno Hadi; Helmud, Ellya; Alkodri, Ari Amir
Jurnal Pengabdian Masyarakat Berbasis Teknologi Vol 2 No 1 (2021): VOLUME 2. NO 1. APRIL 2021
Publisher : ISB Atma Luhur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32736/abdimastek.v2i1.1106

Abstract

The development of Science and Technology is getting faster and faster, especially in the field of Information Technology, one of which is website technology. Training on creating websites with php and WordPress was carried out at SMA Negeri 4 Pangkalpinang because the SMP Negeri was deemed not optimal in using existing information technology, therefore this service was carried out. The participants in this service were students of SMA Negeri 4 Pangkalpinang. In this service activity is to provide training and assistance in creating a website using PHP and WordPresss to students at SMA Negeri 4 Pangkalpinang. As for the benefits of this training, it is hoped that it can improve the ability of SMA Negeri 4 Pangkalpinang students in creating a database with Xampp as a server. The importance of this training for SMA Negeri 4 Pangkalpinang is because by looking at the times regarding sophisticated technology, students of SMA Negeri 4 Pangkalpinang are also required to be able to use this technology so as not to be left behind and gain new insights in the use of information technology.
The Influence of Transformational, Transactional, and Servant Leadership on Sustainable Organizational Performance: An Empirical Study in Indonesian Higher Education Saputro, Seno Hadi; Supriyanto, Bambang Eko; Setiyowati, Harlis
Social and Economic Bulletin Vol. 2 No. 3 (2025): SEBI Journal September 2025
Publisher : Baca Dulu Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70550/sebi.v2i3.205

Abstract

This study examines the influence of transformational, transactional, and servant leadership on sustainable organizational performance at Institut Sains dan Bisnis Atma Luhur, Indonesia. Using a census technique involving the entire population of faculty and educational staff, this quantitative research employed multiple linear regression analysis to test the hypothesized relationships. The findings reveal that while the three leadership styles collectively influence sustainable organizational performance, only servant leadership demonstrates a significant individual effect. Transformational and transactional leadership showed no significant direct effects on sustainable performance. These counterintuitive findings challenge the dominant transformational leadership paradigm prevalent in management literature and highlight the critical importance of servant leadership in knowledge-intensive organizations. The study suggests that servant leadership's emphasis on empowerment, stewardship, trust-building, and people-centered culture aligns better with the nature of academic work characterized by high professional autonomy and intrinsic motivation. The findings also resonate with Indonesian collectivistic cultural values that emphasize harmony and relationships. Practical implications include prioritizing servant leadership competency development at all organizational levels and adopting a comprehensive systemic approach to achieving institutional sustainability beyond leadership factors alone
Strategi Peningkatan Promosi Usaha UMKM Kota Pangkalpinang Memanfaatkan Artificial Intelligence: Pengabdian Saputro, Seno Hadi; Hendri, Jhon; Sudirman, Sudirman
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 4 No. 3 (2026): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 4 Nomor 3 (Januari 202
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v4i3.5038

Abstract

This community service program (PKM) aims to enhance the capacity of Small and Medium Enterprises (UMKM) entrepreneurs in Pangkalpinang City to utilize digital technology and artificial intelligence (AI) for product promotion. Through the Participatory Action Research (PAR) method, ten UMKM entrepreneurs were trained in blog creation and the use of AI for marketing content. The results demonstrate significant improvement in digital competence, with all participants successfully creating UMKM blogs containing a minimum of five product contents. This study provides tangible contributions to digital transformation of local SMEs and expands their market reach.
Budi Pekerti Luhur Corporate Ethics: An Indigenous Indonesian Framework for Building Sustainable Corporate Saputro, Seno Hadi; Riyadi, Selamet; Amri, Amri
Widya Cipta: Jurnal Sekretari dan Manajemen Vol. 10 No. 1 (2026): March
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/widyacipta.v10i1.11011

Abstract

This study develops and empirically validates the Budi Pekerti Luhur Corporate Ethics (BPLCE) framework as an indigenous Indonesian ethical model for building sustainable corporate culture in Bangka Belitung Province. Drawing from traditional Javanese moral philosophy, BPLCE comprises five dimensions: Integrity, Responsibility, Justice, Care, and Wisdom. Using structural equation modeling with survey data from 650 employees across multiple industries, we examine how BPLCE influences sustainable corporate culture directly and through three mediating mechanisms: organizational ethical climate, ethical leadership, and employee moral development. Results demonstrate that BPLCE significantly predicts sustainable corporate culture (β = 0.426, p < 0.001), explaining 69.7% of variance (R² = 0.697). The total indirect effect (β = 0.563) exceeds the direct effect, indicating substantial partial mediation (VAF = 56.9%). Organizational ethical climate shows the strongest mediation (β = 0.207), followed by ethical leadership (β = 0.194) and employee moral development (β = 0.162). Contextual factors significantly moderate these relationships. Industry sector exerts the strongest moderating effect (Δχ² = 18.742, p = 0.001), with mining demonstrating the highest impact (β = 0.512). Organizational size also moderates significantly (Δχ² = 7.926, p = 0.019), as larger organizations show stronger effects (β = 0.465). Regulatory environment positively moderates the relationship (β = 0.142, p = 0.002). Comparative analysis reveals BPLCE's superior explanatory power over Western virtue ethics (ΔR² = 0.083) and conventional CSR models (ΔR² = 0.099), confirming its cultural resonance and practical effectiveness for addressing sustainability challenges in emerging economies.
Innovation and Digitalization: Driving Forces for Corporate Competitiveness and Longevity Amri, Amri; Isnanto, Burham; Saputro, Seno Hadi; Bakti, Ferry
Widya Cipta: Jurnal Sekretari dan Manajemen Vol. 9 No. 1 (2025): March
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/widyacipta.v9i1.12124

Abstract

In the face of rapid technological advancements and market shifts, companies must adapt and enhance their competitiveness to ensure long-term survival. Prior studies have not extensively investigated models that elucidate the correlation between innovation, digital transformation, productivity, and employment in relation to a company's competitiveness and longevity, particularly in developing countries. This study explores the impact of innovation, digital transformation, productivity, and employment on organizational competitiveness and their influence on corporate longevity and sustainability in the Bangka Belitung Islands, Indonesia. Employing survey methods and analyzing data using double regression, simple regression, smartPls, and SPSS, the study surveyed 120 respondents from various industrial sectors. The results reveal that innovation, productivity, and jobs significantly and positively impact companies' competitiveness, while digital transformation has a lesser effect. Additionally, the study found that a company's competitiveness positively and significantly influences its existence and survival. The research significantly contributes to understanding the factors affecting competitiveness and long-term viability in the digital economy, highlighting the crucial role of innovation, productivity, and job quality in enhancing competitive advantage. The findings provide a basis for strategic decision-making at the company level and the development of public policies that foster business growth and resilience within the Belitung Framework.
Co-Authors Aditia, Gita Agus Dendi Rachmatsyah Agus Dendi Rachmatsyah Agus Dendi Rachmatsyah Amri Amri Ari Amir Alkodri Ari Amir Alkodri Arninda, Arninda Bakti Atmaja, Ferry Bakti, Ferry Bambang Adiwinoto Benny Wijaya Burham Isnanto Burham Isnanto Burham Isnanto Burham Isnanto F Burham Isnanto Farid Dendi Rachmatsyah, Agus Ellya Helmud ellya helmud, ellya Ferry Bakti Atmaja Ferry Bakti Atmaja Gita Aditia Harlis Setiyowati Hendri, Jhon Hengki Hengki Hengki Hengki Isnanto Farid, Burham Isnanto, Burham Laurentinus, Laurentinus Muhammad Agus Muljanto Munawir Munawir R Ferry Bakti Atmaja R. Burham Isnanto R.Ferry Bakti Atmaja Rachmatsyah, Agus Dendi Sarwindah Sarwindah Sarwindah Sarwindah Selamet Riyadi Sembiring, Rinawati Sudirman Sudirman Supardi Supardi Supardi Supriyanto, Bambang Eko Wijaya, Benny Yuliantari, Kartika