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All Journal Economic Education Analysis Journal Jurnal Dinamika Ekonomi dan Bisnis JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam) Owner : Riset dan Jurnal Akuntansi IKRA-ITH EKONOMIKA Jurnal Sains Sosio Humaniora Jesya (Jurnal Ekonomi dan Ekonomi Syariah) JUMANJI (JURNAL MANAJEMEN JAMBI) Jurnal Humaniora : Jurnal Ilmu Sosial, Ekonomi dan Hukum Jurnal Penelitian IPTEKS Jurnal Mantik JURNAL EKSBIS Jurnal Pengabdian Masyarakat IPTEKS Enrichment : Journal of Management Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Scientia Jupeko (Jurnal Pendidikan Ekonomi) Jurnal Ekonomi dan Bisnis Kontemporer Jurnal Pengabdian kepada Masyarakat Nusantara Entrepreneurship Bisnis Manajemen Akuntansi (E-BISMA) Jurnal Ekonomi PARAHITA : Jurnal Pengabdian kepada Masyarakat Jurnal Egaliter Jurnal Karya Abdi Masyarakat Innovative: Journal Of Social Science Research Jurnal Multidisiplin Sahombu MANGGALI Prosiding Seminar Nasional Unimus Economic Education Analysis Journal Jurnal Pengabdian Kepada Masyaraka Pelita Nusantara Forum Ilmu Sosial
Dheasey Amboningtyas
ISI Yogyakarta
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Nursing Public Health Social Sciences Other

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Disclosing Information and Creative Work Practices to MSMEs in Semarang City Amboningtyas, Dheasey; Lestari, Sinta Petri; Haryono, Andi Tri
Economic Education Analysis Journal Vol. 13 No. 2 (2024): Economic Education Analysis Journal
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/8k6x8870

Abstract

This study aims to investigate how MSMEs in Semarang City use social media to enhance knowledge exchange, foster creative work practices, and achieve sales success. The way knowledge exchange is perceived within firms is gradually shifting due to the proliferation of social media platforms, most of which allow employees to collaborate on projects, share ideas, and obtain information. In Semarang City, MSMEs are no different. By utilizing social media, they can also promote innovative work practices. Social media provides an outlet for knowledge and idea sharing. Aside from that, appropriate social media use can foster a creative culture. Examining the connections between MSMEs in Semarang City's usage of social media, information sharing, creative work practices, and sales success is the goal of this study. PRISMA and bibliometric analysis make up the research approach. The research's findings indicate that over twenty publications, particularly in relation to MSMEs which are rapidly expanding in Semarang City state that social media is a useful platform for exchanging ideas and information. The findings of the study indicate that a number of other factors contribute to the smooth operation of everything in addition to social media. Like working together and cooperatively among staff members to enhance client.
PELATIHAN FOTOGRAFI PRODUK SEBAGAI SARANA PEMASARAN PADA HOME INDUSTRI Amboningtyas, Dheasey; Wulandari, Endah; Umboro, Susanto
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 5 No. 4 (2024): Volume 5 No. 4 Tahun 2024
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v5i4.31140

Abstract

Pelatihan fotografi produk ini menggunakan teknik foto lifestyle. Jenis gambar produk menggunakan teknik lifestyle berupaya untuk menciptakan hasil foto yang estetik. Pada konsep ini, kamu membutuhkan sejumlah properti terkait untuk menambah kesan keindahan pada produk yang ditampilkan. Hasil dari proses pelatihan fotografi produk ini menghasilkan karya foto dengan teknik hero style dan flat lay photography yang dilakukan pada produk olahan salak dengan merk “Berlian”, Pemasaran melalui media internet atau saat ini biasa dikenal dengan istilah pemasaran digital. Pemasaran secara digital merupakan salah satu media pemasaran yang sedang diminati oleh masyarakat saat ini karena dapat menjangkau target konsumen yang lebih luas secara cepat dan tepat serta lebih efektif dan efisien. Dalam memanfaatkan media promosi secara maksimal, dibutuhkan kemampuan menciptakan kreasi baru dan unik agar pesan-pesan dapat melekat pada konsumen, sehingga tujuan menjangkau lebih banyak konsumen, salah satunya yaitu fotografi.
Co-Authors ., Darsin Adhi Anjar Wicaksono Adji Seputra Adji Seputra Adji Seputro Andi Tri Haryono Ariesta, Marsiska Azis Fathoni Brantas Abiprayu, Kris Cicik Harini Dewi Fatmasari Dian Kusuma Dewi Doni Fatah Endah Wulandari Erlinda, Aurel Festi Zulfaturrohmah Festi Zulfaturrohmah Frida Putri Suryaningrum Harini, Cicik Heru Sri Wulan Ichsanudin, Fukky Winasis Indriana Kritiawati Julius Pungky Wasono Julius Pungky Wasono Widagdo Kris Brantas Abiprayu Kris Brantas Abiprayu, Kris Brantas Kritiawati, Indriana Leonardo Budi Hasiholan Leonardo Budi Hasiholan Marsiska Ariesta Patricia Diana Paramitha Rekno Sulandjari Restu Febrianto, Aziza RITA ANDINI Rita Andini Seputra, Adji Sinta Petri Lestari susanti, Ike Tutik Mukaromah Umboro, Susanto Wasono Widagdo, Julius Pungky Yuli aneu Zulfaturrohmah, Festi