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All Journal Publik (Jurnal Ilmu Administrasi) JEM: JURNAL EKONOMI DAN MANAJEMEN ECONOS Jurnal Ekonomi dan Sosial Jurnal Pengabdian kepada Masyarakat IIJSE Economic: Journal Economic and Business Cognitionis Civitatis et Politicae Journal of Islamic Economy
Afrizal
Universitas Pertiba
Agriculture, Biological Sciences & Forestry Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Languange, Linguistic, Communication & Media Public Health Social Sciences Other

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PENGARUH KUALITAS PRODUK, PROMOSI DAN BRAND IMAGE TERHADAP KEPUTUSAN PEMBELIAN SEPATU SEPAKBOLA MEREK SPECS DI KOTA PANGKALPINANG Rizal Rizal; Afizal Afrizal; Juhari Juhari
JEM Jurnal Ekonomi dan Manajemen Vol 6 No 2 (2020): JEM JURNAL EKONOMI DAN MANAJEMEN
Publisher : LPPM STIE PERTIBA Pangkalpinang

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Abstract

This study aims to determine the effect of product quality, promotion, and brand image on purchasing decisions of Specs brand soccer shoes in Pangkal Pinang City. Respondents in this study were consumers of Specs brand soccer shoes, totaling 40 people. The sampling technique is a non-probability sampling technique, namely accidental sampling. data were collected by distributing questionnaires. Data were analyzed by multiple linear regression analysis. The results showed that product quality, promotion, and brand image simultaneously affect purchasing decisions. Specifications of branded soccer shoes in Pangkalpinang City. Product quality, promotion, and brand image partially have a positive effect on purchasing decisions for Specs brand soccer shoes in Pangkalpinang City.
PENGARUH KEPEMIMPINAN KEPALA SEKOLAH, KINERJA GURU DAN SUPERVISI PENGAWAS TERHADAP MUTU PEMBELAJARAN SEKOLAH MENENGAH PERTAMA DI KABUPATEN BANGKA SELATAN Hamdan Hamdan; Dwi Utomo; Afrizal Afrizal
JEM Jurnal Ekonomi dan Manajemen Vol 8 No 1 (2022): JEM JURNAL EKONOMI DAN MANAJEMEN
Publisher : LPPM STIE PERTIBA Pangkalpinang

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Abstract

This study aims to determine and analyze the influence of principals' leadership, teacher performance, and supervision on the quality of junior high school learning in the South Bangka Regency. The type of data used in this study is primary data, by distributing questionnaires to respondents consisting of principals, teachers, and supervisors. The research data were analyzed using multiple regression techniques. The results of the study concluded that simultaneously there was a positive and significant influence on the principal's leadership, teacher performance, and supervision on the quality of learning, and there was a positive and significant influence on the principal's leadership on the quality of learning. There is a positive and significant effect of teacher performance on the quality of learning. There is a positive and significant effect of supervision on the quality of learning. In improving the quality of learning, it is necessary to carry out a measurable assessment with the right indicators so that the decisions taken are on target.
The Effect of Profitability, Investment Policy, and Financial Performance on Stock Returns in Infrastructure Sector Companies on the IDX Anggreani, Yulistina; Suhardi, Suhardi; Afrizal, Afrizal; Andriana, Nana
Economic: Journal Economic and Business Vol. 4 No. 2 (2025): ECONOMIC: Journal Economic and Business
Publisher : Lembaga Riset Mutiara Akbar (LARISMA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56495/ejeb.v4i2.1038

Abstract

The purpose of this study is to examine the impact of profitability, investment strategy, and financial results on stock returns of companies in the infrastructure sector listed on the Indonesia Stock Exchange (IDX) for the period 2020-2024. The methodology used consists of panel data regression using a quantitative framework, referring to secondary data sourced from companies' annual financial reports. The independent variables investigated include Return on Assets (ROA) as a profitability metric, total assets that serve as a proxy for investment strategy, and current ratio as a benchmark for financial performance. The research findings show that ROA and total assets exert a positive and statistically significant influence on stock returns, while the current ratio shows no significant impact. These findings indicate that investors tend to consider profitability and asset strength when making investment decisions in the infrastructure sector. This study provides practical implications for company management and investors, and recommends further research by including external variables and comparing with other sectors to obtain a more comprehensive understanding.
The Influence of Digital Literacy, Creativity, and Tolerance for Ambiguity with Generation Z's Entrepreneurial Attitude with Growth Mindset as a Mediating Variable Pranata, Agung; Suhardi, Suhardi; Afrizal, Afrizal; Sugianto, Efendi
Economic: Journal Economic and Business Vol. 4 No. 2 (2025): ECONOMIC: Journal Economic and Business
Publisher : Lembaga Riset Mutiara Akbar (LARISMA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56495/ejeb.v4i2.1081

Abstract

This study explores the influence of digital literacy, creativity, and tolerance for ambiguity on the entrepreneurial attitude of Generation Z, with growth mindset as a mediating variable. Generation Z, as digital natives, possess extensive access to technology, yet entrepreneurial attitudes among them remain uneven. Drawing from socio-cognitive and entrepreneurial mindset theories, this research employs a quantitative approach using a structured survey and partial least squares structural equation modelling (PLS-SEM) to analyze responses from 137 Gen Z participants. The findings reveal that digital literacy significantly affects growth mindset, which in turn strongly influences entrepreneurial attitude. However, digital literacy, creativity, and ambiguity tolerance do not show direct significant effects on entrepreneurial attitude. Only the growth mindset mediates the relationship between digital literacy and entrepreneurial attitude significantly, highlighting its pivotal role. These insights underline the importance of fostering a growth-oriented learning environment and strengthening digital competence to encourage entrepreneurial behavior. The study contributes theoretically by expanding the mediating role of growth mindset and offers practical implications for entrepreneurship education tailored to Generation Z in the digital age.
The Role of Transformational Leadership in The Implementation of Organizational Strategic Management Sugianto, Efendi; Suhardi, Suhardi; Afrizal, Afrizal
Cognitionis Civitatis et Politicae Vol. 1 No. 6 (2024)
Publisher : Yayasan Adra Karima Hubbi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70177/politicae.v1i6.1819

Abstract

Leaders and Leadership are very strategic factors in an organization. The Leadership process in an organization occurs because of the element of a leader, the organization must be seen as a system with open leadership characteristics and leadership is a strategic factor in an organization. Transformative leadership impacts strategic management outcomes by influencing strategy content and subsequently organizational outcomes. Leaders are critical in integrating tensions within organizations because their characteristics and actions shape strategic direction. Merging tensions requires new management principles, practices, and structures, known as management innovation. These innovations introduce new management approaches to achieve organizational goals and sustain transformative strategies. By guiding organizations through structured flexibility and facilitating the merging of tensions, transformative leaders play a critical role in driving strategic management outcomes toward success. Communication is essential to implementing strategic management, serving as a crucial channel for aligning organizational goals, facilitating change, and ensuring effective strategy execution. The author's research provides a comprehensive view of how transformational leadership influences the implementation of strategic management in various contexts. Strategic management is critical to aligning organizational goals, effective communication ensures that all stakeholders, including employees, management, and external partners, understand the strategic vision and their role within it, this alignment is critical to fostering unified direction and commitment toward achieving strategic goals.
Analysis of Pepper Sales Level in Bangka Belitung: Social Media and E-Commerce Through Marketing Performance Varikah Khoirunnisa; Afrizal Afrizal; Juhari Juhari
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 9 No 1 (2026): Sharia Economics
Publisher : Universitas KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v9i1.8526

Abstract

This study aims to examine the influence of social media and e-commerce on the marketing performance and sales levels of Bangka Belitung white pepper products, with marketing performance acting as a mediating variable. The research employs a quantitative approach and uses Partial Least Squares–Structural Equation Modeling (PLS-SEM) to analyze data collected from local micro, small, and medium enterprises (MSMEs). The results indicate that social media has a significant positive effect on both marketing performance and sales levels, both directly and indirectly, highlighting its effectiveness as a marketing tool. This is attributed to its ease of access, wide reach, cost efficiency, and interactive capabilities, which enable MSMEs to engage directly with consumers and expand their market presence. In contrast, e-commerce does not demonstrate a significant impact on either marketing performance or sales levels. This lack of effect is likely due to limited adoption among MSMEs, who perceive e-commerce platforms as less practical because of registration complexities, associated fees, and concerns regarding consumer trust and payment security. The study suggests that while social media can be leveraged effectively for marketing Bangka Belitung white pepper, greater awareness, training, and support are needed to increase MSMEs’ engagement with e-commerce to enhance their overall sales and competitive performance in the digital market.
The Influence of the Role of Islamic Financial Institutions on Optimizing Islamic Economic Policy Through Increasing Productive Financing in Bangka Belitung Province Efendi Sugianto; Mohamad Makrus; Afrizal Afrizal
Journal of Islamic Economy Vol. 2 No. 3 (2025): NOVEMBER-JOIE
Publisher : Pt. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/8er1k271

Abstract

This study aims to analyze the influence of Islamic financial institutions (IFIs) on the optimization of Islamic economic policy through increased productive financing in the Bangka Belitung Islands Province. The background to this study is the low proportion of productive financing channeled by IFIs, as most funds are still focused on the consumer sector and therefore do not contribute optimally to regional economic development. Using a quantitative approach with the Structural Equation Modeling (SEM) method, the study involved 120 respondents consisting of ISI employees, customers, MSME actors, and regional policy makers. The results show that the role of ISIs has a positive and significant effect on increasing productive financing with a regression coefficient of 0.68 and significance below 0.05. Productive financing also has a significant effect on the optimization of Islamic economic policy with a regression coefficient of 0.72 and an R² value of 0.73. The variable of productive financing plays an important mediating role in strengthening the relationship between the role of LKS and Islamic economic policy, particularly through the MSME, agriculture, and fisheries sectors. These findings confirm the relevance of Islamic finance theory and the principles of maqashid al-syariah, and emphasize the importance of synergy between the government, Islamic financial institutions, and the community in building a fair, inclusive, and sustainable Islamic economic ecosystem
Cross-Sector Collaboration, Organizational Commitment, and Service Innovation in the Premarital Counseling Program Desi Masri; Juhari Juhari; Afrizal Afrizal
Publik : (Jurnal Ilmu Administrasi) Vol 14, No 2 (2025): December 2025
Publisher : Universitas Muhammadiyah Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31314/pjia.14.2.405-420.2025

Abstract

Premarital counseling programs play a pivotal role in fostering the development of quality families and preventing stunting at its roots. However, the implementation of these programs faces significant challenges, including low community engagement, insufficient cross-sector synergy, and limited service innovation. This study aims to investigate the influence of cross-sector collaboration, organizational commitment, and service innovation on the effectiveness of premarital counseling programs, with community participation acting as a mediating variable. A quantitative research design was employed, utilizing a survey administered to prospective couples undergoing premarital counseling conducted by relevant officers in the Bangka Belitung Islands Province. Data were analyzed using Structural Equation Modeling (SEM)-Partial Least Squares (PLS) to assess the interrelationships among the variables. The findings indicate that cross-sector collaboration, organizational commitment, and service innovation significantly enhance community participation and, consequently, the effectiveness of premarital counseling programs. Furthermore, community participation was found to significantly mediate the relationship between the independent variables and program effectiveness, thereby amplifying their impact. This research contributes to the literature by advancing the understanding of the role of cross-sector collaboration, organizational commitment, and service innovation in public service delivery, and highlights the critical importance of strengthening community participation as a strategic approach to improving the effectiveness of premarital counseling programs in fostering quality families
Co-Authors Adrie Oktavio Alim Bahri Andriana, Nana Anggreani, Yulistina Arie Fitria Desi Masri Dwi Utomo Elismayanti Rembe Erni Aprida Hasibuan Hamdan . Hamdan Hamdan Hamdan Hamdan Juhari M. Yusuf Bahtiar, M. Yusuf Miftachul Amri Mohamad Makrus Nana Adriana Nur Hidayati Pranata, Agung Rean Mitasari Rissa Mulia Artha Rizal Rizal Siti Napisah Sugianto, Efendi Suhardi Suhardi Sukowati Sukowati Titi Nurjanah Tongam E Panggabean Varikah Khoirunnisa Wargianto