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All Journal Primanomics : Jurnal Ekonomi & Bisnis Jurnal Pengabdian Mandiri Gemilang: Jurnal Manajemen dan Akuntansi Optimal: Jurnal Ekonomi dan Manajemen Jurnal Penelitian Ekonomi Manajemen dan Bisnis Jurnal bintang manajemen Jurnal Manajemen Riset Inovasi Journal of Management and Creative Business Jurnal Riset dan Inovasi Manajemen Muqaddimah: Jurnal Ekonomi, Manajemen, Akuntansi dan Bisnis Jurnal Pengabdian Masyarakat dan Riset Pendidikan Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Journal of Ekonomics, Finance, and Management Studies
Afni Yeni
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Religion Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

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Peran Mediasi Orientasi Pasar Global Pada Pengaruh Human Capital Readiness Terhadap Kinerja Bisnis UMKM Eva Yuniarti Utami; Ramadhani Kirana Putra; Jemadi; Yusniar; Afni Yeni
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 7 No. 4 (2025): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v7i4.7638

Abstract

This study aims to examine the mediating role of global market orientation on the influence of human capital readiness on the performance of MSME businesses. The number of samples in this study was 64 MSME units. The method used in determining the sample in this study was the saturated sampling technique (census). The data collection method used in this study was interviews and surveys conducted by distributing questionnaires. This study uses a structural equation model SEM (Structural Equation Model) based on PLS (Partial Least Square). The results of this study indicate that human capital readiness has a positive and significant effect on business performance. Human capital readiness has a positive and significant effect on global market orientation. Global market orientation has a positive and significant effect on business performance. Global market orientation is able to mediate the effect of human capital readiness on business performance.
Co-Authors Abdillah Arif Nasution Abdul Rosid Andreas Recki Prasetyo Arfimasri Arfimasri Artino, Adi Aziz, Wafi Abdul Dike Surenjani Esi Sriyanti Esi Sriyenti Eva Yuniarti Utami Haris Karyadi Ida Nirwana Ikbal Maulana Jemadi Miza Maiyanti muhammad irfan Netti Indrawati Netty Indrawati Nurhayati Nurhayati Nurhayati Pra Utari Novia Solka Rahmadona, Rahmadona Ramadhani Kirana Putra Rasidah Nasrah Revika Oktavia Rina Dwiarti Seflidiana Roza Shindi Suryani Shinta Ramadanis Siska Yulia Defitri Siti Rukmana Suryawan, M. Alit Vemil, Vemil Viony Krismayanti Wahyu Indah Mursalini Wahyu Sabri Yuliani Afrianti Putri Yusniar