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All Journal Jurnal Pendidikan Indonesia Jurnal Ilmu Kesehatan Duta Gama Klaten Jurnal Ilmiah Edunomika (JIE) RIO LAW JURNAL Jurnal Publikasi Ilmu Manajemen Jurnal Manajemen dan Ekonomi Kreatif Jurnal Manajemen Riset Inovasi Sammajiva: Jurnal Penelitian Bisnis dan Manajemen Jurnal Riset dan Inovasi Manajemen Maeswara: Jurnal Riset Ilmu Manajemen dan Kewirausahaan Lokawati: Jurnal Penelitian Manajemen dan Inovasi Riset Riset Ilmu Manajemen Bisnis dan Akuntansi Pusat Publikasi Ilmu Manajemen Jurnal Manajemen Bisnis Era Digital Jurnal Pemimpin Bisnis Inovatif Journal of Economic and Economic Education
Muftiyanto, Taufiq Nur
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Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Nursing Public Health Social Sciences Other

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Pengaruh Pemasaran Media Sosial, Word Of Mouth dan Kualitas Produk terhadap Kepuasan Konsumen Richeese Factory di Kota Solo Adivarani Diaz Rahmawati; Eka Darma Ningtyas; Rayhan Gunaningrat; R. Taufiq Nur Muftiyanto
Jurnal Riset dan Inovasi Manajemen Vol. 2 No. 1 (2024): Februari : Jurnal Riset dan Inovasi Manajemen
Publisher : Universitas Katolik Widya Karya Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jrim-widyakarya.v2i1.2429

Abstract

The ever-growing global business world provides opportunities for the food industry, the large number of fast food restaurants in Indonesia causes intense competition in fighting for the quality and quality of the products produced. Researchers chose Richeese Factory as the research target because it is the only fast food restaurant that has superior product innovation, namely crispy fried chicken topped with spicy sauce and cheese sauce so that it can attract consumers' attention when consumers are more selective and innovative in choosing fast food restaurant products. A quantitative approach was taken in this study. A questionnaire created with Google Form media was used to collect data. 100 respondents made up the sample, which was selected through non-probability sampling methods. In this method, the population or elements selected as samples do not have the same chances or opportunities. The study's findings demonstrate that product quality has no bearing on customer satisfaction, word-of-mouth has a big impact on satisfaction, and social media has no effect at all.
Pengaruh Bauran Pemasaran Terhadap Kepuasan Konsumen Dalam Mengembangkan Coffe Shop Di Kota Solo Raya Rizki Darmawan Prasetya; Nur Fajar Ali Maulana; Rayhan Gunaningrat; R. Taufiq Nur Muftiyanto
PPIMAN Pusat Publikasi Ilmu Manajemen Vol. 2 No. 1 (2024): Januari : Pusat Publikasi Ilmu Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ppiman.v2i1.304

Abstract

Indonesian coffee is one of the leading agricultural products besides palm oil and rubber. Coffee production It is anticipated that Indonesia will be able to compete with the world market. The increasing trend of drinking coffee is also felt by Indonesian people, as evidenced by the increasing number of cafes offering coffee products at prices ranging from tens of thousands of rupees to hundreds of thousands of rupees. In order for the coffee business strategy to survive and survive, an integrated marketing strategy is needed that pays attention to consumer satisfaction and whether consumer satisfaction influences the development of cafes. The purpose of this study is to determine whether customer satisfaction at Solo Raya coffee shops is influenced by the marketing mix. The sampling method uses quota sampling and random sampling methods, and the criteria for respondents are consumers who have purchased coffee products in the last month, totaling 104 respondents. Surveys distributed online or electronically using Google Forms will be used for data collection. Studies indicate that consumers' purchasing decisions are significantly influenced by their location. The F test results demonstrate that each component of the marketing mix, whether used separately or in combination, significantly influences consumers' decisions to buy.
Pengaruh Harga terhadap Keputusan Pembelian pada Ravis Catering di Surakarta Berta Berlianda; R. Taufiq Nur Muftiyanto; Agus Suyatno
Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan Vol. 2 No. 4 (2024): AGUSTUS : Maeswara
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/maeswara.v2i4.1144

Abstract

New businesses face their own challenges due to developments in the current business world. Business is currently experiencing a lot of progress due to the emergence of various companies in various fields, both industry and services. The research carried out by the author is a type of quantitative research. 285 Ravis customers were involved in this research. The purposive nonprobability method was used to find samples in this research. Data is provided directly to data collectors by data sources. Data obtained from questionnaires and interviews in this research were processed through the Likert data processing system. Ho is rejected and ha is accepted, according to the t test results, because the price variable is tcount 8.717 and ttable 1.66660. Based on the results of the coefficient of determination table, ho and ha are accepted.
Apakah Keputusan Pembelian Produk Indomie Dipengaruhi Oleh Word Of Mouth, Citra Merek Dan Harga Riski Apriani; Siti Mudurikah; Rayhan Gunaningrat; R. Taufiq Nur Muftiyanto
Lokawati : Jurnal Penelitian Manajemen dan Inovasi Riset Vol. 2 No. 2 (2024): Maret : Jurnal Penelitian Manajemen dan Inovasi Riset
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/lokawati.v2i2.642

Abstract

The purchasing decision process involves consumers in deciding to purchase products/services provided by the company. Factors to consider when making a decision include word of mouth, brand image, product price. The aim of the research is to analyze the influence of word of mouth, brand image and product price on purchasing decisions for Indomie Instant Noodles. The sample size was 100 respondents who were identified as coming from students in the Greater Solo area through distributing questionnaires using random sampling. This research uses IBM SPSS Statistics version 25 for data processing. The research results show that especially word of mouth and price have a positive and significant influence on purchasing decisions. However, the significance value > 0.05 proves that brand image does not have a significant influence on purchasing decisions.
Pengaruh Citra Merek, Kualitas Produk dan Harga Terhadap Keputusan Pembelian Mie Instan Indomie Hesti Widyastuti; Leny Septyawati; Rayhan Gunaningrat; R. Taufiq Nur Muftiyanto
Lokawati : Jurnal Penelitian Manajemen dan Inovasi Riset Vol. 2 No. 2 (2024): Maret : Jurnal Penelitian Manajemen dan Inovasi Riset
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/lokawati.v2i2.654

Abstract

The aim of this research is to evaluate the influence of brand image, product quality and price on purchasing decisions for Indomie instant noodle products. The research method used is quantitative and uses a population of all Indomie instant noodle consumers. A total of 102 respondents from the city of Surakarta were selected as samples using a non-probability method with purposive sampling technique. Data collection was carried out using Google Forms by distributing questionnaires personally. Data analysis uses classical hypothesis testing, multiple linear regression, and hypothesis testing. The results of the F test obtained a calculated F value of 95.866, exceeding the critical value of 2.460, and a significance level of 0.000 < 0.05. It can be concluded that brand image, product quality and price have a significant influence on purchasing decisions for Indomie instant noodles.
Pengaruh Promosi Penjualan, Tampilan Toko Terhadap Pembelian Impulsif Pada Matahari Departement Store Solo Grand Mall Olivia Stephanie Sarwono Putri; R. Taufiq Nur Muftiyanto; Esti Dwi Rahmawati
Lokawati : Jurnal Penelitian Manajemen dan Inovasi Riset Vol. 2 No. 5 (2024): September : Lokawati : Jurnal Penelitian Manajemen dan Inovasi Riset
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/lokawati.v2i5.1184

Abstract

Dalam menghadapi persaingan bisnis ritel yang semakin ketat, sangat penting untuk mengembangkan strategi yang dapat menarik lebih banyak perhatian pembeli terhadap produk. Penelitian ini bertujuan untuk menilai dampak promosi penjualan dan tampilan toko terhadap pembelian impulsif. Sampel yang digunakan terdiri dari 97 konsumen yang berbelanja di Matahari Departement Store Solo Grand Mall. Variabel yang diteliti mencakup promosi penjualan, tampilan toko, dan pembelian impulsif. Data primer dikumpulkan melalui kuesioner dan dianalisis dengan menggunakan metode Structural Equation Modeling-Partial Least Square (SEM PLS) serta SmartPLS 4.0. Hasil penelitian mengungkapkan bahwa promosi penjualan dan tampilan toko memiliki pengaruh positif dan signifikan terhadap pembelian impulsif.
Pengaruh Penggunaan Media Sosial, Gaya Hidup, dan Literasi Keuangan Terhadap Perilaku Konsumtif Mahasiswa di Kota Surakarta Dewi Wulandari; R. Taufiq Nur Muftiyanto; Agus Suyatno
Jurnal Rimba Riset Ilmu manajemen Bisnis dan Akuntansi Vol. 2 No. 3 (2024): Agustus : Riset Ilmu Manajemen Bisnis dan Akuntansi
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/rimba.v2i3.1155

Abstract

The consumer behavior of university students is an intriguing phenomenon to explore given the dominant influence of social media and evolving lifestyles among students. This study aims to investigate the relationship between social media usage, lifestyle, and financial literacy on the consumer behavior of students in Surakarta City. The research employed a quantitative approach, collecting data from 97 active student respondents using social media from several universities in Surakarta City. A structured questionnaire was used to gather data on variables such as social media usage, lifestyle, financial literacy, and student consumer behavior.The data analysis results indicate a significant positive correlation between social media usage and student consumer behavior. Additionally, a consumptive lifestyle also positively influences student consumer behavior. However, financial literacy does not show a positive influence on student consumer behavior in Surakarta City. These findings underscore the importance of financial literacy education among students as a preventive measure against the negative effects of social media usage and consumptive lifestyles.The implications of this study can serve as a basis for developing educational programs and policies aimed at enhancing awareness and financial skills among students.
Kualitas Pelayanan dan Reputasi Manajemen Terhadap Produk Bank BTN Syariah KCP Solo Enik Tri Afrika; R. Taufiq Nur Muftiyanto; Esti Dwi Rahmawati
Jurnal Pemimpin Bisnis Inovatif Vol. 1 No. 4 (2024): Oktober : Jurnal Pemimpin Bisnis Inovatif
Publisher : Asosiasi Riset Ilmu Manajemen dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jpbi.v1i4.301

Abstract

This research aims at Service Quality and Management Reputation for Bank BTN Syariah KCP Solo Products. The approach used in this research is a quantitative approach. The sampling technique in this research was a purposive sampling technique with the sample used amounting to 96 respondents. The data collection technique uses online questionnaire distribution with the help of Google forms. Data analysis techniques in this research are validity test, reliability test, normality test, multicollinearity test, heteroscedasticity test, multiple linear regression test, coefficient of determination test, f test and t test. Based on data research analysis, the results show that there is an influence of service quality on bank products, there is an influence of management reputation on bank products, the f test shows that there is a simultaneous influence of service quality and management reputation on bank products. The results of the coefficient of determination test show an r square value of 0.502, which means that the influence of the service quality variable (x1) and management reputation (x2) simultaneously on the bank product variable (y) is 50.2%..
Pengaruh Kualitas Pelayanan dan Harga Terhadap Loyalitas Pelanggan di Red Chilies Hotel Solo Hesti Widyastuti; R. Taufiq Nur Muftiyanto; Indra Hastuti
Jurnal Pemimpin Bisnis Inovatif Vol. 1 No. 4 (2024): Oktober : Jurnal Pemimpin Bisnis Inovatif
Publisher : Asosiasi Riset Ilmu Manajemen dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jpbi.v1i4.303

Abstract

This research aims to analyze the influence of Service Quality and Price on Customer Loyalty at Red Chilies Hotel Solo. The method used in this research is quantitative with data collected through questionnaires to hotel customers and processed using SPSS 26. The total number of respondents was 99 people. The data analysis techniques applied include validity, reliability, normality, multicollinearity, heteroscedasticity, multiple linear regression, coefficient of determination, and F and T tests to determine the relationship between variables. The research results show that Service Quality (X1) and Price (X2) have an effect on Customer Loyalty (Y), proven through a significant T test of more than 0.05 and a calculated r value that is greater than r table 1.661.
Pembuktian Akta Dibawah Tangan Untuk Digunakan Sebagai Alat Bukti Di Pengadilan Ayu, Rafida Sartika; Santoso, Aris Prio Agus; Muftiyanto, Taufiq Nur
RIO LAW JURNAL Vol 6, No 1 (2025): Rio Law Jurnal
Publisher : Universitas Muara Bungo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36355/rlj.v6i1.1478

Abstract

Evidence is an important stage in civil proceedings. At the evidentiary stage, the parties are given the opportunity to show the truth of the legal facts in dispute. There are various types of evidence in the evidentiary stage in civil procedural law, one of which is written/letter evidence. The purpose of this research is to find out the legal proof of private deeds and to find out the legal steps to test the proof of private deeds. The method used in this research is normative, with research specifications being analytical descriptive. The results of the research show that proof of the underhanded deed in civil cases, as long as the underhanded deed is not denied by the parties, the underhanded deed has the same legal force as an authentic deed, whereas if the authenticity of the signature in the underhanded deed is denied of its truth, the underhanded deed should be proven to be true using other evidence and the party submitting the document is required to prove the truth of the signing or contents of the deed. The legal steps to prove using the underhanded deed evidence submitted at the evidentiary stage. In its implementation, the judge considers the evidence presented and considers the historical contents of the underhanded deed.
Co-Authors Adivarani Diaz Rahmawati Agus Suyatno Ali Djamhuri Aminatul Fatayati Anita Karlina Aris Prio Agus Santoso Aryani . Ayou Auliya Ayu, Rafida Sartika Berta Berlianda Beta Ria Erika Marita D Dewi Aprilia Nugraheni Dewi Wulandari Dwi rahayu Eka Darma Ningtyas Enik Tri Afrika Esti Dwi Rahmawati FAULINDA ELY NASTITI Febi Ardhani Febryana Nawantoro Hesti Widyastuti Indra Hastuti Indra Hastuti KHABIB ALIA AKHMAD Latifah, Rizqa Nurul Leny Septyawati Miftahul Nur Latifa Muhammad Akhyar Munawir Yusuf Nur Fajar Ali Maulana Olivia Stephanie Sarwono Putri Putri Kusumawati Priyono Rahmawati, Esti Dwi Raligia Dewandi Susilo Rayhan Gunaningrat Riski Apriani Rizki Darmawan Prasetya Singgih Purnomo Siti Mudurikah SITI NURJANAH Sri Haryati Sri Haryati Tegar Kurniawan Waskitho . Witriyani .