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All Journal Akuntabel : Jurnal Ekonomi dan Keuangan Forum Ekonomi : Jurnal Ekonomi, Manajemen dan Akuntansi Inovasi : Jurnal Ekonomi, Keuangan, dan Manajemen SEIKO : Journal of Management & Business JURNAL MANAJEMEN BISNIS Management Studies and Entrepreneurship Journal (MSEJ) Jurnal Ekonomi Abdimas Langkanae Jurnal E-bussiness Institut Teknologi dan Bisnis Muhammadiyah Polewali Mandar Indonesian Journal of Innovation Science and Knowledge JER Journal of Management Branding
Ramli S
Universitas Muhammadiyah Mamuju
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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ANALYZING THE IMPACT OF PROMOTIONAL MIX ON CCTV PURCHASE DECISIONS AT PT. MITRA MANAKARRA PROTEKSI IN MAMUJU DISTRICT Dirgahayu Dirgahayu; Ramli Ramli; Iwan Adinugroho
Jurnal Ekonomi Vol. 12 No. 04 (2023): Jurnal Ekonomi, 2023
Publisher : SEAN Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research examined the influence of the promotional mix, including Advertising, Personal Selling, Publicity, and Sales Promotion, on the purchase decisions of CCTV systems at PT. Mitra Manakarra Proteksi in Mamuju District. The study employed quantitative and qualitative data collection methods, with a sample of 50 customers who had purchased CCTV products. The analysis revealed significant positive effects of all four promotional elements on CCTV purchase decisions. Additionally, the coefficient of determination (R2) indicated that 73.00% of the variance in purchase decisions could be explained by these promotional strategies. However, approximately 27.00% of the variance remained unexplained, suggesting the presence of other influencing factors. These findings emphasize the importance of effective promotional strategies in driving customer purchase decisions in the CCTV industry.
Examining The Impact Of Work Stress, Work Motivation, And Work Discipline On Employee Performance At PT. Manakarra Unggul Lestari In Leling Village, Tommo District, Mamuju Regency Adriansah Adriansah; Ramli Ramli; Muh Ferils
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 4 No. 5 (2023): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v4i6.3317

Abstract

Penelitian ini menguji pengaruh Stres Kerja, Motivasi Kerja, dan Disiplin Kerja terhadap kinerja karyawan di PT Manakarra Unggul Lestari. Pengujian hipotesis menunjukkan adanya pengaruh yang signifikan untuk setiap variabel, didukung oleh koefisien Beta yang besar, Nilai T, dan nilai p yang rendah. Analisis ANOVA lebih lanjut menegaskan pengaruh kolektif dari variabel-variabel tersebut, yang ditunjukkan oleh nilai fhitung yang sangat tinggi dibandingkan dengan nilai ftabel. Mengelola stres, menumbuhkan motivasi, dan menegakkan disiplin secara kolektif berkontribusi pada peningkatan kinerja karyawan. Temuan ini menggarisbawahi pentingnya menangani faktor-faktor ini secara holistik untuk meningkatkan efektivitas organisasi. Penelitian ini memberikan wawasan praktis untuk manajemen SDM dan strategi organisasi, yang pada akhirnya mendorong lingkungan kerja yang produktif dan hasil yang sukses.  
Analisis strategi pengembangan usaha percetakan Wahyuni Wahyuni; Ramli S Ramli S; Junaeda Junaeda
FORUM EKONOMI: Jurnal Ekonomi, Manajemen dan Akuntansi Vol 25, No 4 (2023): Oktober
Publisher : Faculty of Economics and Business Mulawarman University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30872/jfor.v25i4.13764

Abstract

Penelitian ini bertujuan untuk mengetahui strategi pengembangan Percetakan Siola Print di Kabupaten Mamuju. Penelitian ini menggunakan metode analisis SWOT mengembangkan empat tipe alternatif strategi yaitu SO (strengths-opportunities), strategi WO (weaknesses-pportunities), strategi ST (strengths-threats), dan strategi WT (weaknesses-threats). Hasil penelitian menunjukkan bahwa Strategi pengembangan Percetakan Siola Print di Kabupaten Mamuju diterapkan sudah baik ini dapat dilihat dari hasil analisis data nilai faktor internal dengan total nilai bobot item tidak lebih dari angka 1 yang memiliki arti bahwa nilai tersebut sesuai dengan ketentuan teori bahwa jumlah total bobot item yang dimasukkan dalam tabulasi tidak boleh melebihi angka satu (1). Strategi pengembangan Percetakan Siola Print di Kabupaten Mamuju yang diterapkan sudah efektif hal ini dapat dilihat dari hasil analisis data nilai faktor internal dan eksternal. Nilai peluang paling tinggi terdapat dalam pangsa pasar yang dapat meningkatkan pelanggan di Kabupaten Mamuju dengan menggunakan analisis SWOT menunjukkan pengembangan Percetakan Siola Print di Kabupaten Mamuju mengalami peningkatan percetakan yang selama ini dijalankan berada dalam fase pertumbuhan usaha.
Analisis Faktor-Faktor Yang Mempengaruhi Kinerja Pegawai Pada Kantor Kominfo Persandian Dan Statistik Provinsi Sulawesi Barat Muh. Hikmateyar; Ramli S, Jamaludin Kamarudin
SEIKO : Journal of Management & Business Vol 6, No 1 (2023): January - Juny
Publisher : Program Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/sejaman.v6i1.5957

Abstract

Tujuan penelitian ini adalah yaitu untuk mengetahui pengaruh faktor kepemimpinan, motivasi kerja dan disiplin kerja terhadap Kinerja pegawai pada Kantor Kominfo Persandian dan Statistik Provinsi Sulawesi Barat. Teknik pengumpulan data dilakukan melalui kuisioner dan dokumentasi dengan jumlah responden sebanyak 69 orang pegawai yang berstatus ASN. Teknik analisis yang digunakan dalam penelitian ini adalah regresi linier berganda. Hasil Penelitian menunjukkan bahwa faktor Kepemimpinan secara parsial berpengaruh signifikan terhadap kinerja pegawai pada Kantor Kominfo Persandian dan Statistik Provinsi Sulawesi Barat dengan nilai signifikan yaitu 0,023. Faktor Motivasi Kerja secara parsial berpengaruh signifikan terhadap kinerja pegawai pada Kantor Kominfo Persandian dan Statistik Provinsi Sulawesi Barat dengan nilai signifikan 0,011. Faktor Disiplin Kerja secara parsial berpengaruh signifikan terhadap kinerja pegawai pada Kantor Kominfo Persandian dan Statistik Provinsi Sulawesi Barat dengan nilai signifikan 0,000. Faktor Kepemimpinan, Motivasi Kerja dan disipli kerja secara simultan berpengaruh signifikan terhadap kinerja pegawai pada Kantor Kominfo Persandian dan Statistik Provinsi Sulawesi Barat. Kata Kunci : Kepemimpinan,Motivasi, Disiplin dan Kinerja
The Effect Of Banking Reputation And Teller Services On Customer Satisfaction At Regional Development Banks South Sulawesi Main Branch Mamuju Novita , Ni Made; S , Ramli; Junaeda , Junaeda
Jurnal Economic Resource Vol. 7 No. 2 (2024): September - February
Publisher : Fakultas Ekonomi & Bisnis Universitas Muslim Indonesia

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Abstract

The Regional Development Bank of South Sulawesi, Mamuju Main Branch always strives to improve teller services in providing satisfaction to customers. The teller work unit of the Regional Development Bank of South Sulawesi, Mamuju Main Branch is the spearhead that will shape the company's image and deal directly with customers, the teller position is in the front liners position such as teller staff. This study uses banking reputation and teller services as independent variables and customer satisfaction as dependent variables, sampling using slovin with 100 customers, the test tools used are validity test, reliability test and multiple linear regression test or partially with a significant degree of 0.05 ( e = 5%). From the results of the t test in the table, the calculated t value of the banking reputation variable (X1) is 7.082 while the t table value is 1.66105 with a significant value of 0.000 <0.05. So Ha is accepted and Ho is rejected. Teller service (X2) is 5.224 while the t table value is 1.66105 with a significant value of 0.004 <0.05. So it can be seen that the calculated t > t table, so Ha is accepted and Ho is rejected. The results of the simultaneous test show that the F count value is 9.553 > F table 2.70 with a significant level of 0.000 < 0.05, so the regression model explains that banking reputation and teller services together have a significant effect on customer satisfaction at the Development Bank South Sulawesi area, Mamuju Main Branch
Storytelling Marketing, Positive Emotion dan Impulse Buying Behavior Terhadap Buying Decision pada Ritel Dewi Widiyastutin Suripto; Ramli S; Ansir Launtu
Jurnal E-bussiness Institut Teknologi dan Bisnis Muhammadiyah Polewali Mandar Vol 4 No 2 (2025): Jurnal E-bussiness Institut Teknologi dan Bisnis Muhammadiyah Polewali Mandar
Publisher : Pusat Penelitian dan Pengabdian Masyarakat ITBM Polman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59903/ebussiness.v4i2.120

Abstract

Perilaku konsumen dalam melakukan pembelian produk menjadi penting dipahami oleh pelaku bisnis, tujuan penelitian ini untuk mengetahui pengaruh storytelling marketing, positive emotion, dan impulse buying behavior secara parsial dan simultan hingga memiliki dampak secara statistik terhadap buying decision pada ritel Indomaret, Alfamidi dan Alfa Mart di Kabupaten Mamuju. Penelitian menggunakan 100 sampel dengan penarikan sampel menggunakan teknik accedential sampling atau secara acak bagi konsumen yang melakukan pembelian produk pada ritel seperti Indomaret, Alfamidi dan Alfa Mart. Pendekatan metode kuantitatif dalam penelitian ini dengan menggunakan data primer dan sekunder diolah menggunakan IBM SPSS (Statistical Package For Social Science) Versi 25.0 dengan alat uji validitas, alat uji reliabilitas, alat uji t (secara parsial) dan alat uji F (secara simultan) dengan derajat signifikan 0,05 (e = 5%). Data tanggapan responden dinyatakan valid dan reliabel dan hasil uji parsial (uji t) menunjukkan storytelling marketing berpengaruh signifikan terhadap buying decision diperoleh nilai signifikan 0,013 < 0,05 dan thitung 4,250 > ttabel 1.98498. Positive emotion berpengaruh signifikan terhadap buying decision diperoleh nilai signifikan 0,000 < 0,05 dan thitung 5,018 > ttabel 1.98498. Impulse buying behavior berpengaruh signifikan terhadap buying decision diperoleh nilai signifikan 0,021 < 0,05 dan thitung 3,935 > ttabel 1.98498. Hasil uji simultan (uji F) storytelling marketing, positive emotion, dan impulse buying behavior secara bersama-sama berpenagruh signifikan terhadap buying decision pada ritel Indomaret, Alfamidi dan Alfa Mart di Kabupaten Mamuju dengan angka signifikan 0,000 < 0,05 dan Fhitung 17,882 > Ftabel 2,70 dengan demikian hipotesis diterima atau H1 diterima dan Ho ditolak.
Sampah Jadi Cerita: Literasi Bahasa Indonesia untuk Kesadaran Lingkungan Desa Rachmat Barung; Ramli S; Sudirman Sudirman; Nurfadhilah Salahuddin
Abdimas Langkanae Vol. 5 No. 2 (2025)
Publisher : Pustaka Digital Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53769/jpm.v5i2.517

Abstract

Literasi Bahasa Indonesia untuk Kesadaran Lingkungan Desa yang dilaksanakan di Desa Salutiwo dihadirkan sebagai upaya mendorong partisipasi aktif warga dalam membuat dan menyebarkan karya, sekaligus menumbuhkan budaya bersih, peduli lingkungan, serta meningkatkan kemampuan berbahasa dan kreativitas masyarakat desa. Kegiatan ini bertujuan memberikan pemahaman awal kepada masyarakat Desa Salutiwo, Mamuju, mengenai tujuan, manfaat, dan tata cara pelaksanaan kegiatan pengelolaan sampah. Metode pelaksanaan kegiatan dikemas dalam bentuk edukasi  literasi Bahasa Indonesia, melalui media kreatif untuk menyampaikan pesan lingkungan secara efektif. Hasil yang diharapkan adalah peningkatan pengetahuan dan kesadaran masyarakat desa terhadap pengelolaan sampah, serta terciptanya karya literasi yang dapat digunakan sebagai media kampanye lingkungan. Dengan mengintegrasikan Bahasa Indonesia dan pendidikan lingkungan, kegiatan ini menunjukkan bahwa literasi bahasa dapat menjadi sarana efektif untuk menumbuhkan kesadaran lingkungan masyarakat desa. Melalui program Sampah Jadi Cerita, warga tidak hanya meningkatkan kemampuan berbahasa, tetapi juga membangun kepedulian terhadap kebersihan dan kelestarian lingkungan. Sampah dimanfaatkan sebagai media edukatif yang kreatif sehingga melahirkan budaya literasi yang terintegrasi dengan aksi peduli lingkungan. Program ini berpotensi menjadi model pembelajaran dan pemberdayaan masyarakat yang berkelanjutan menuju desa cerdas literasi dan berbudaya bersih.
Model Online Shopping Intensity pada Mahasiswa Perantau: Peran Loneliness, Social Media Addiction, dan Emotional Buying Masyitah Febranti Hamzah; Ramli S; Rezki Wardani
Journal of Management Branding Vol. 3 No. 2 (2026): Journal of Management Branding
Publisher : Pascasarjana Universitas Muhammadiyah Mamuju

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71326/jmb.v3i2.110

Abstract

This study aims to examine the effect of loneliness and social media addiction on online shopping intensity through emotional buying as a mediating variable among migrant students in West Sulawesi Province. The novelty of this research lies in the proof of the integrative S-O-R model that positions emotional buying as the sole mediator linking psychological conditions to online shopping intensity. This study used a quantitative approach with a cross-sectional design, involving 276 migrant student respondents selected through purposive sampling. Data were analyzed using Structural Equation Modeling (SEM) based on AMOS Version 31. The results showed that loneliness and social media addiction had no significant direct effect on online shopping intensity, but both had a positive and significant effect on emotional buying. Emotional buying was proven to act as a full mediator linking psychological factors to online shopping intensity. These findings conclude that the psychological condition of migrant students does not directly determine online shopping intensity, but must first go through an affective process in the form of emotional buying.
Kontribusi Locus of Control dan Critical Thinking terhadap Employee Performance: Studi Empiris pada Pegawai KPPN Provinsi Sulawesi Barat Akbar Devhasore; Ramli S; Nur Wahyunianti Dahri
Journal of Management Branding Vol. 3 No. 2 (2026): Journal of Management Branding
Publisher : Pascasarjana Universitas Muhammadiyah Mamuju

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71326/jmb.v3i2.112

Abstract

This study aims to examine the effect of Locus Of Control and Critical Thinking on Performance among employees of the KPPN office in West Sulawesi Province. The research employed a quantitative approach with a descriptive survey design. The population consisted of all employees at the KPPN office, with 28 respondents selected using a total sampling technique. Data were collected through a structured questionnaire using a five-point Likert scale distributed online. Data analysis was carried out using SPSS version 25, including validity and reliability tests, multiple linear regression, t-test, F-test, and coefficient of determination analysis. The results show that Locus Of Control has a positive and significant effect on Performance, with a significance value of 0.039 (<0.05) and a t value of 2.178 (>1.711). Critical Thinking also has a positive and significant effect on Performance, with a significance value of 0.008 (<0.05) and a t value of 2.861 (>1.711). Simultaneously, Locus Of Control and Critical Thinking significantly affect Performance, as indicated by an F value of 16.384 (>3.39) and a significance level of 0.000. The coefficient of determination ????2of 0.568 shows that 56.8% of the variation in Performance is explained by the two research variables, while the remaining 43.2% is explained by other variables outside the model. The novelty of this study lies in its comprehensive empirical examination of the simultaneous role of locus of control and critical thinking in enhancing employee performance within a regional vertical office of the Ministry of Finance (KPPN).
Determinan User Performance: Peran Task Technology Fit dan Perceived Usefulness pada Pegawai Kementerian Haji Provinsi Sulawesi Barat Achmed Ghazali Ar Lery; Ramli S; Muhammad Aqil
Journal of Management Branding Vol. 3 No. 2 (2026): Journal of Management Branding
Publisher : Pascasarjana Universitas Muhammadiyah Mamuju

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71326/jmb.v3i2.126

Abstract

This study aims to analyze the influence of Task Technology Fit and Perceived Usefulness on User Performance among employees of the Ministry of Hajj in West Sulawesi Province. This study employs a quantitative approach using a survey method. The population for this study consists of all employees at the agency, and sampling was conducted in accordance with the research objectives. Data were collected via a closed-ended questionnaire using a Likert scale and analyzed using multiple linear regression. The results indicate that Task Technology Fit has a significant partial effect on User Performance, as does Perceived Usefulness, which also has a significant partial effect on User Performance. Simultaneously, Task-Technology Fit and Perceived Usefulness were found to have a significant effect on User Performance. These findings indicate that user performance will improve if the technology used aligns with job tasks and is perceived to provide tangible benefits. Thus, organizations need to ensure that technology aligns with the needs of employees’ tasks and foster a positive perception of the system’s benefits so that user performance can improve optimally. The novelty of this study lies in testing the integration of the Task Technology Fit and Perceived Usefulness models within the specific context of public administration services at the Ministry of Hajj in West Sulawesi Province, which provides a new empirical contribution to the literature on technology adoption in the government sector.
Co-Authors Abdul Halim Achmed Ghazali Ar Lery Adriansah Adriansah Akbar Devhasore Amir Mahmud Andi Nursiskawati Siangka Damis, Hasanuddin Dewi Widiyastutin Suripto Dirgahayu Dirgahayu Fuji Inzani SL Hasbullah Hasbullah Hasbullah Hasbullah Iwan Adinugroho Junaeda Junaeda , Junaeda LAUNTU, ANSIR Masyitah Febranti Hamzah Muh Rezky Naim Muh. Ferils Muh. Hikmateyar Muhammad Aqil Muhammad Arsyad Mus, Abdul Rahman Musdalifa Musdalifa Novita , Ni Made Nur Asia Nur Wahyunianti Dahri Nuramalia Muchtar Nurfadhilah Salahuddin Rachmat Barung Rezki Wardani Sudirman Sudirman wahyuni wahyuni Yusran Amar