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Amanda, Dhea
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Journal : Journal of Business Management and Economic Development

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Role of Digital Transformation in Enhancing Sustainability and Feasibility of MSMEs: A Case Study of Dhea Rasa Satryawati, Satryawati; Wibowo, Rahmawati Idha; Kristian, Eva; Aristawidya, Eldina; Amanda, Dhea
Journal of Business Management and Economic Development Том 3 № 01 (2025): January 2025
Publisher : PT. Riset Press International

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59653/jbmed.v3i01.1266

Abstract

Digital transformation has become an essential component for enhancing business competitiveness in a rapidly evolving economic environment. For MSMEs (Micro, Small, and Medium Enterprises), financial resilience and business feasibility are pivotal for ensuring sustainable growth. However, many MSMEs still struggle to adopt digital tools effectively, resulting in inefficient resource management and limited financial insights. This study addresses the gap by examining the impact of digital transformation, particularly through the use of platforms like Lamikro and Fintech applications, on improving financial planning and operational efficiency. Using comprehensive ROI, NPV, and BEP analyses, the research highlights significant enhancements in profitability, decision-making accuracy, and risk mitigation among MSMEs that integrate digital technologies. The findings emphasize that digital transformation fosters better financial resilience and positions MSMEs for long-term competitiveness and sustainability in a dynamic market.
Co-Authors Abdullah, Mira Akasah, Usep Nur Alfonso Munte Andini, Najwa Anjas Pratama Ardhana, M Bagas Aristawidya, Eldina Dodi Pramana Feriska, Jihan Gaol, Rista Y. Lumban Ghinanda, Syahdan Naufal Habib Agil Munawar Haliza, Siti Nur Handayani, Siti Alifah Iqbal Akbar Asfar, Andi Muhamad Irfan Taufan Asfar, Andi Muhammad Jaslina, Jaslina Jaya, Jepri Juleka, Juleka Khatami, Abang Azzidan Kristian, Eva Lestari, Destianti Lucky Satria Pratama Mariani, Evi Marlina Marlina Meipia, Tiara Akta Muslih, Agus Fuad Naibaho, Maria Agustina Naimah Naimah Napitu, Benward Yehezkiel Nasrullah Hidayat, Nasrullah Nuramalia, Mila Nurfadika, A. Ririn Pajira, Naila Pasha, Alif Poluan, Nadia Amelia Purba, Vennia Marsella Putri, Anggie Ramdhani, Eggy Armand Ridho Anwar, Muhammad Saputri, Fiki Triwidia Satryawati, Satryawati Selti Siagian, Arnol P. Simbolon, Nur Aini Sulastri, Depi Sumarni Sumarni Syarifah Syarifah, Syarifah Tiara Fitari Wibowo, Rahmawati Idha Zain, Puji Efriany