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All Journal Humantech : Jurnal Ilmiah Multidisiplin Indonesia Jurnal Pengabdian Kepada Masyarakat MAKARDHI CONSEN: Indonesian Journal of Community Services and Engagement Indonesian Journal of Applied and Industrial Sciences (ESA) Journal Community Service Consortium Indonesian Journal of Interdisciplinary Research in Science and Technology (MARCOPOLO) International Journal of Sustainable Competitiveness on Tourism JECOM Journal of Applied Science in Tourism Destination
Sukariyanto, I Gede Made
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Religion Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Physics Public Health Social Sciences Other

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Motivation for Domestic Tourists to Visit Pemuteran Tourism Village, Buleleng Regency Rahmasari, Kadek Aliani; Dianasari, Dewa Ayu Made Lily; Sukariyanto, I Gede Made; Liestiandre, Hanugerah Kristiono
Indonesian Journal of Interdisciplinary Research in Science and Technology Vol. 2 No. 8 (2024): August 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/marcopolo.v2i8.11191

Abstract

Pemuteran Village is famous for its marine tourism, becoming one of the best diving locations in Bali. This study aims to determine the motivation of domestic tourists to visit Pemuteran Tourism Village. This study is descriptive statistics, data collection through surveys, interviews, observations, and documentation. Surveys by 110 respondents, sample collection in the form of accidental sampling. The results of the study of domestic tourist motivation from the variables of novelty seeking and physical motivation averaged 4.13, stress busting and fantasy motivation averaged 4.03 for achievement and social motivation average value of 3.77, family oriented motivation averaged 4.28 and cultural motivation averaged 3.79. The highest variable motivation is family oriented motivation averaged 4.27 and the lowest motivation is Achievement and Social Motivation averaged 3.78. This study produced three clusters of the K-Maen method, namely exploration cluster, escape cluster and countryside vibes cluster.
Analysis Potential and Strategies For The Development Of Ecotourism in Wanagiri Village, Tabanan Regency Abiseka; Sukariyanto, I Gede Made; Subrata, I Made
International Journal of Sustainable Competitiveness on Tourism Vol. 4 No. 02 (2025): IJSCOT IV-02
Publisher : Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/ijscot.v4i02.2179

Abstract

Post-pandemic shifts in tourist travel patterns have led to the emergence of a new trend commonly referred to as NEWA (Nature, Eco-tourism, Wellness tourism, and Adventure tourism). By emphasizing nature-based tourism concepts, this trend presents a significant opportunity for Wanagiri Village, located in Tabanan Regency, to advance its potential as a village grounded in eco-tourism principles. This study seeks to analyze the tourism potential of Wanagiri Village and to formulate alternative strategic recommendations for the village’s tourism managers in the development of eco-tourism. A mixed-methods approach was adopted, integrating qualitative and quantitative analyses, specifically employing SWOT and AHP frameworks to comprehensively address each research question. Data collection was conducted through surveys, interviews, observations, literature reviews, and documentation. Informants were selected using purposive sampling techniques, resulting in a total of ten key informants. The findings indicate that Wanagiri Village possesses substantial potential for development as an eco-tourism-based tourist village, particularly in promoting education and conservation principles aligned with sustainable tourism paradigms. Based on the IFAS-EFAS analysis, the strategic position of Wanagiri Village falls within Quadrant I, which enables tourism managers to pursue aggressive strategies for eco-tourism product development. Furthermore, the AHP (Analytical Hierarchy Process) analysis identified priority strategies for implementation, which include: 1) Developing professional local human resources to enhance the quality and sustainability of eco-tourism activities. 2) Designing eco-tourism packages that integrate visits to the village’s natural attractions. 3) Undertaking promotional activities through social media platforms and the establishment of a dedicated website. 4) Establishing collaborations with foreign investors as tourism business operators, aiming to strengthen the eco-tourism brand and develop bundled eco-tourism products unique to the village.
Co-Authors Abiseka Anom Hery Suasapha Aridayanti, Dewa Ayu Nyoman Asmarani, I Gusti Ayu Ratih Astawa, Ida Bagus Gde Puja Dianasari, Dewa Ayu Lily Dianasari, Dewa Ayu Made Lily Dinata, I Kadek Krisna Surya I Made Gede Darma Susila I Made Subrata, I Made I Nyoman Darma Putra I Wayan Mertha Kartini, Luh Putu Kristiono Liestiandre, Hanugerah Lilasari, Luh Nyoman Tri Muliawati, Ni Kadek Diah Negarayana , Ida Bagus Putra Pramesti, Kadek Intan Priliani, Ni Luh Dita Putra, Pande Gifta Yudhistira Putu Puja, Ida Bagus Rahjasa, Putu Surya Laksana Rahmasari, Kadek Aliani Rastitiati, Ni Kade Juli Sastri Pitanatri, Putu Diah Susianti, Hartanti Woro Swandewi, Ni Kadek Utama, I Made Agus Purusha Winatha, Mahendra Adi