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INDONESIA
JURNAL MANAJEMEN (EDISI ELEKTRONIK)
Published by Universitas Ibn Khaldun Bogor
ISSN : 20867840     EISSN : 23014628     DOI : -
Core Subject : Science,
Decision Sciences, Operations Research & Management
Jurnal Manajemen fokus pada penelitian dan artikel yang bertemakan manajemen dengan sub pembahasan: manajemen SDM, manajemen pemasaran, manajemen keuangan, manajemen syariah, manajemen rumah sakit dan manajemen bisnis serta manajemen strategik organisasi.
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Articles 111 Documents
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An Analysis of the Determinants Influencing the Interest of the Muslim Community in Electric Bus Services in Medan City Indah Wahyu Prastiwi; Muhammad Yafiz; Juliana Nasution
Jurnal Manajemen Vol. 17 (2026): Special Issue 2: Call for Paper International E-Conference Management & Small Medium
Publisher : UPT Jurnal & Publikasi Ilmiah SPs Universitas Ibn Khaldun Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/jm-uika.v17i2.23256

Abstract

This investigation elucidates the determinants underpinning the Muslim demographic in Medan City's disposition toward electric bus patronage. Targeted owing to numerical hegemony and alignment with Islamic maslahah paradigms poised to foment sustainable transport ethos amid 2024's subsidized MASTRAN rollout, which evinces tepid uptake despite compliant amenities. Quantitative causal-associative scaffold deployed Likert-scale elicitation (N=100, Slovin-calibrated) and SPSS-orchestrated multivariate regression. Corroborative yields affirm economic, service, and maslahah covariates' salubrious, statistically cogent impress on adoption vector, discretely and conjointly, service paramount. Adjusted R² = 0.578 explicates 57.8% variance, extraneous residuum unaccounted. Corollary imperatives prescribe multifaceted policy praxis, interweaving pecuniary, infrastructural, and axiological strata to catalyze verdant mobility assimilation.

Page 12 of 12 | Total Record : 111

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