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INDONESIA
International Journal of Social Science and Business
Published by Universitas Pendidikan Ganesha
ISSN : 26146533     EISSN : 25496409     DOI : -
Core Subject : Social,
Social Sciences
International Journal of Social Science and Business (IJSSB) is an open access, peer-reviewed and refereed journal published by Universitas Pendidikan Ganesha (Undiksha), Indonesia. The main objective of IJSSB is to provide an intellectual platform for the international scholars. IJSSB aims to promote interdisciplinary studies in Businnes and social science and become the leading journal in Businnes and social science in the world.
Arjuna Subject : -
Articles 891 Documents
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The Effect of ESG Disclosure and R&D Intensity on Financial Performance: The Moderating Role of Board Gender Diversity Prihatiningtias, Yeney Widya; Saraswati , Ni Made Ananda
International Journal of Social Science and Business Vol. 9 No. 3 (2025): August
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ijssb.v9i3.94211

Abstract

Despite its economic contribution, Indonesia’s manufacturing sector struggles with sustainability, innovation, and gender diversity, and the impact of these factors on financial performance remains unclear. This study examined the effects of environmental, social, and governance disclosure and research and development intensity on the financial performance of manufacturing companies in Indonesia, and assessed whether gender diversity on the board of directors moderated these relationships. Data from 162 manufacturing firms listed on the Indonesia Stock Exchange during 2021–2023 were analyzed using multiple regression and moderated regression analysis. The results showed that environmental and social disclosures positively influenced return on assets and return on equity, while governance disclosure positively affected Tobin’s Q. Research and development intensity had a positive effect on all financial performance indicators. Gender diversity on the board strengthened the positive effects of social and governance disclosures on return on assets and Tobin’s Q, and also enhanced the impact of research and development intensity on Tobin’s Q. These findings indicated that transparent sustainability reporting and innovation investment improved both accounting-based and market-based performance, and that diverse boards amplified certain strategic impacts. The study concluded that integrating sustainability practices and innovation with gender-diverse leadership contributed to better financial outcomes, offering practical implications for managers, investors, and policymakers seeking to enhance governance and long-term corporate value.
An Analysis of the In-Store Customer Journey as a Strategy for Customer Experience Development Nadira, Sofia; Darma, Gede Sri
International Journal of Social Science and Business Vol. 9 No. 3 (2025): August
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ijssb.v9i3.95001

Abstract

Offline retail stores face increasing challenges in integrating technology to enhance the customer journey and overall customer experience. This study employed a descriptive qualitative method with a phenomenological approach to examine touchpoints in the customer journey at offline stores, focusing on the use of technology as a development strategy. Data were collected through interviews with 12 informants who had experience shopping in both offline and online stores, and through questionnaires distributed to 137 respondents to assess consumer demand for technology in offline retail environments. The findings revealed that all respondents experienced five key stages in the customer journey at offline stores—awareness, consideration, search, purchase, and loyalty—which were categorized into three service phases: pre-service, service, and post-service. At the awareness stage, store display touchpoints emphasized both atmospheric and technological elements, such as LED screens and digital catalog tablets. During the consideration stage, displays focused on atmospheric, communicative, technological, and interactional elements, supported by a comfortable store layout and tablets. At the search stage, the fitting room area highlighted product interaction, process, and communication, incorporating Augmented Reality or interactive services. At the purchase stage, cashier touchpoints prioritized process and technology through self-checkout systems and multiple digital payment options. In the loyalty stage, membership touchpoints focused on communicative and process elements. Overall, the results indicated that strategically incorporating technology at each stage of the offline customer journey can enhance customer experience and foster long-term loyalty.
Interconnections between Culture, Tourism, and Economy: A Bibliometric Literature Review with Implications for Sustainable Development Sutawan, I Wayan Pande; Susilowati, Indah; Prastyadewi, Made Ika
International Journal of Social Science and Business Vol. 9 No. 2 (2025): May
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ijssb.v9i2.95746

Abstract

This study refers publication trends related to culture, tourism, and economy to construct the basis for further research. The analysis employed a literature review by utilizing VosViewer software. Articles were sourced from Scopus with the criteria: published between 2020–2025, in English, and including the keywords culture, tourism, and economy. Articles with the highest number of citations relevant to the requirements were discussed further.  The results of document searches in Scopus showed that there were 674 documents with the keywords culture, tourism and economy. Most publications originated from East Asia and North America. The development ofpublicity related to culture, tourism and economy will generally include local wisdom as a tourist attraction. These findings reveal the increasing scholarly attention on the interplay between culture, tourism, and economy, particularly concentrated in East Asia and the USA, highlighting significant opportunities for sustainable cultural tourism development, especially in under-researched regions such as Indonesia. Most publicity mentions that over time there has been a shift in culture, the majority of which leads to negativity. This result then becomes an important topic related to the sustainability of culture in the economy, especially when the culture becomes atourist attraction.
PEST Analysis in the Implementation of the Social Assurance Agency for Health in Indonesia Pamelleri, Resky Amalia; Rivai, Nur Ilmiah
International Journal of Social Science and Business Vol. 9 No. 2 (2025): May
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ijssb.v9i2.74421

Abstract

The implementation of the Social Health Insurance Agency (Badan Pengelola Jaminan Sosial—BPJS Health) in Indonesia represents a major step toward achieving universal health coverage; however, it faces persistent challenges shaped by political, economic, social, and technological contexts. This research aims to examine the external factors influencing the performance and sustainability of BPJS Health through the application of the PEST (Political, Economic, Social, and Technological) analysis framework. A qualitative research design was employed, combining document analysis of government regulations, policy reports, and academic sources with expert interviews involving policymakers, healthcare practitioners, and scholars. Data were analyzed thematically using NVivo software, enabling the categorization of recurring themes across the four PEST dimensions. The findings reveal that political factors such as budget allocation, leadership commitment, and regulatory shifts significantly affect program sustainability, while economic challenges such as low contribution compliance, widespread poverty, and infrastructure disparities hinder financial resilience. Social aspects including low public awareness, inequality in access, and conflicts between stakeholders further complicate implementation, whereas technological limitations related to system integration, inadequate infrastructure, and digital literacy gaps restrict efficiency and innovation. Despite these challenges, opportunities exist through policy coordination, financial reforms, public awareness campaigns, and digital innovations such as telemedicine. In conclusion, the study highlights that the success of BPJS Health is contingent on the synergy of political will, economic inclusivity, social engagement, and technological advancement, providing valuable insights for strengthening Indonesia’s national health insurance system and ensuring equitable healthcare for all citizens.
Business Fight of Indonesian E-Commerce Platforms and Its Impact on Consumer Behavior of Tokopedia, Lazada and Shopee Indonesia Platforms Fandiyanto, Randika; Ediyanto; Rachman, Riza; Sari, Rini Kartika; Faiza, Nur; Widiarti, Dian; Syahputra, Hendra
International Journal of Social Science and Business Vol. 9 No. 1 (2025): February
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ijssb.v9i1.91289

Abstract

The development of e-commerce in Indonesia has changed the lifestyle of Indonesian people. Consumers prefer online transactions over conventional transactions, because online transactions can be done quickly and easily without being hindered by space and time. This study examines the causal relationship between exogenous variables (Seller Price Policy, SEPAd, Live Commerce, Service Delivery, Product Review) through intervening variables (Online Trust, Purchase Decision, Customer Satisfaction) on the endogenous variable (Loyalty). Respondents in this study were 185 consumers of fashion products on the e-commerce platforms Bukalapak, Shopee, Tokopedia. The data analysis tool used was Structural equation modelling (SEM). The results of the first research hypothesis test showed that Seller Price Policy had a significant positive effect on Online Trust, while for SEPAd, Live Commerce, and Delivery Service had a significant positive effect on Online Trust. Meanwhile, Review of Product had a positive but insignificant effect on Online Trust. The results of the second hypothesis test show that Seller Price Policy, SEPAd, Live Commerce, Service Delivery and Review of Product have a positive but insignificant influence on Purchase Decisions. The third hypothesis found that Online Trust has a significant positive influence on Purchase Decision. The fourth hypothesis test results found that Online Trust has a positive but insignificant influence on Customer Satisfaction. The fifth hypothesis test results found that Purchase Decision has a significant positive influence on Customer Satisfaction. The sixth hypothesis test results found that Purchase Decision has a positive but insignificant influence on Loyalty. The seventh hypothesis test results found that Customer Satisfaction has a significant positive influence on Loyalty. The indirect test results show that Seller Price Policy, SEPAd, and Direct Trading have a positive and significant influence on Loyalty through Online Trust, SEPAd, and Customer Satisfaction. Meanwhile, Service Delivery and Product Reviews have a negative but insignificant effect on Loyalty through Online Trust, SEPAd, and Customer Satisfaction.
Accuracy Analysis of Bankruptcy Prediction Models for Food and Beverage Companies on the IDX in 2019-2023 Ristati, Ristati; Fajar, M. Syahrial; Salvador, Jude Anne P.
International Journal of Social Science and Business Vol. 9 No. 2 (2025): May
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ijssb.v9i2.92208

Abstract

This study aims to analyze and evaluate the performance of companies in the food and beverage sector using the Springate, Zmijewski, and Grover bankruptcy prediction models, and to test their accuracy levels. Secondary data used in this study were taken from the financial statements of companies listed on the Indonesia Stock Exchange (IDX) in the period 2019 to 2023. The study population included 47 companies, from which 29 were selected through purposive sampling, resulting in 145 analysis units. The approach applied was a quantitative descriptive approach. The results of the study showed that the Grover model successfully identified three companies that had the potential to go bankrupt and 26 companies that were in a healthy condition, with the highest accuracy level reaching 95%. The Zmijewski model predicted 6 companies that went bankrupt and 23 companies that were healthy with an accuracy level of 91.7%. Meanwhile, the Springate model predicted 10 companies that had the potential to go bankrupt and 19 companies that were healthy with an accuracy level of 89.6%. The conclusion of this study is that the Grover model is the most appropriate model in predicting the potential for bankruptcy of companies in the food and beverage sector based on the data that has been analyzed.
Green Choices: The Role of Green Skepticism and Eudaimonic Well-Being in Evoking Green Purchase Intention Mitariani, Ni Wayan Eka; Agus Wahyudi Salasa Gama; Nilna Muna
International Journal of Social Science and Business Vol. 9 No. 2 (2025): May
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ijssb.v9i2.93850

Abstract

Nowadays, companies are competing to produce green products to maintain sustainability. However, consumer responses to these efforts are still varied. This research aimed to investigate the impact of green skepticism on the relationship between expected eudaimonic well-being and green purchase intention. Additionally, the mediating role of expected eudaimonic well-being in the relationship between green brand awareness, green brand image, and green purchase intention. The approach of this research is quantitative research. Data collected from 250 respondents using questionnaire and were analyzed using SEM-PLS. Respondents of this research were people in Bali, who had knowledge about green products.  The result found expected eudaimonic well-being significantly affect the green purchase intention. Green brand awareness and green brand image have no direct effect to green purchase intention. Green brand awareness and green brand image indirectly affect the green purchase intention through expected eudaimonic well-being. The interaction of expected eudaimonic well-being and green skepticism has no significant effect on green purchase intention.  The findings in the paper provide clear evidence supporting the Behavioral Reasoning Theory.  The results of this study also confirm that eco-friendly products are a brand's commitment to sustainability, requiring brands to consider long-term impacts, provide benefits to communities, and increase consumer awareness of the products they offer. To overcome consumer skepticism, brands need to visibly commit to sustainability, educate customers, and transparently communicate their values and commitment to the environment.
Innovation of Business Models and Financial Feasibility of Etawa Goat Cultivation Integrated with Organic Farming Jahrizal, Jahrizal; Dalil, M.; Junaedi, Achmad Tavip; Tendra, Gusrio; Renaldo, Nicholas
International Journal of Social Science and Business Vol. 9 No. 1 (2025): February
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ijssb.v9i1.94018

Abstract

Goat farming holds significant potential as a sustainable livestock business, yet traditional methods often face challenges related to scalability and long-term sustainability. Many conventional farming practices rely heavily on key individuals without structured business strategies, making them vulnerable to discontinuity. To address these issues, a modern and structured business model is necessary. This study aims to explore development strategies for implementing integrated organic farming in Etawa goat cultivation. Using a qualitative approach, this research employs the Business Model Canvas (BMC) framework and financial feasibility analysis to evaluate the viability of the business. The findings reveal that Etawa goat farming can be successfully established and expanded through a well-defined BMC approach, which ensures business sustainability and competitiveness. Furthermore, financial feasibility analysis supports the economic viability of the venture, indicating its potential for long-term profitability. By integrating these strategic tools, Etawa goat farming can achieve sustainable growth, enhancing both productivity and market resilience.
Organizational Justice, Financial Compensation, Leadership, Job Satisfaction and Employee Performance Parwati, Ni Luh Heka; Darma, Gede Sri
International Journal of Social Science and Business Vol. 9 No. 2 (2025): May
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ijssb.v9i2.94437

Abstract

The globalization era encourages Indonesia to improve the quality of human resources (HR) as the primary driver of national development. Udayana University, as a Public Service Agency, relies heavily on lecturers and educational staff; however, the increasing number of retired civil servants and reliance on contract employees have created challenges in maintaining performance. This study aims to evaluate the effect of organizational justice, financial compensation, and leadership on job satisfaction and employee performance. A quantitative survey was conducted with a saturated sample of 169 contract employees in the General Bureau of Udayana University. Data were analyzed using Partial Least Squares (PLS) with SmartPLS 4.1.0. The results show that job satisfaction has a significant positive effect on employee performance, and leadership has a significant positive effect on job satisfaction. In contrast, organizational justice and financial compensation do not have a significant direct effect on either employee performance or job satisfaction. These findings highlight the importance of non-financial and cultural factors in enhancing employee outcomes and provide practical implications for university management to strengthen leadership practices, intrinsic motivation, and organizational culture.
Strengthening Salesperson Performance through Psychological Contracts: The Mediating Role of Innovative Work Behavior in Indonesia’s Automotive Service Sector Hafni, Layla; Safari, Surya; Chandra, Teddy; Suwitho, Suwitho; Suhermin, Suhermin
International Journal of Social Science and Business Vol. 9 No. 1 (2025): February
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ijssb.v9i1.94777

Abstract

There are inconsistent findings regarding the influence of psychological contracts on innovative work behavior, with some studies showing no significant relationship while others indicate a strong positive effect, revealing a theoretical gap that needs further exploration. This study addresses that gap by examining how fulfilled psychological contracts, through the lens of Social Exchange Theory, stimulate innovative work behavior and enhance salesperson performance in Indonesia’s competitive automotive service sector. This study examines how psychological contracts influence salesperson performance, both directly and indirectly, through the mediating role of Innovative Work Behavior (IWB). Data were collected through a census of 184 salespeople from an automotive service company in Riau, Indonesia, using a structured questionnaire. Analysis was conducted with SmartPLS 4.1. The results show that psychological contracts significantly affect salesperson performance (β = 0.460, p < 0.01) and IWB (β = 0.904, p < 0.001). In turn, IWB significantly improves performance (β = 0.487, p < 0.001) and mediates the relationship between psychological contracts and performance (β = 0.440, p < 0.001). Theoretically, this study extends Social Exchange Theory by clarifying inconsistent findings on psychological contracts and innovative behavior in prior research. Practically, the results highlight the importance of fulfilling psychological contracts to stimulate innovation and strengthen sales performance in emerging market contexts.

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