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BJRM (Bongaya Journal of Research in Management)
Published by Sekolah Tinggi Ilmu Ekonomi Makassar Bongaya
ISSN : -     EISSN : 26158876     DOI : 10.37888
Core Subject : Economy, Humanities, Education,
Humanities Economics, Econometrics & Finance Education
Bongaya Journal for Research in Management (BJRM) adalah jurnal yang berisi tulisan yang diangkat dari hasil penelitian, gagasan konseptual, kajian dan aplikasi teori di bidang Manajemen. Diterbitkan dua kali setahun oleh Pusat Penelitian dan Pengabdian Kepada Masyarakat (P3M) STIEM Bongaya.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 206 Documents
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Dinamika Perputaran Modal Kerja dan Dampaknya terhadap Profitabilitas Perusahaan Makanan dan Minuman di Indonesia Erniwati Madya
BJRM (Bongaya Journal of Research in Management) Vol. 8 No. 2 (2025): BJRM (Bongaya Journal of Research in Management)
Publisher : LPPM STIEM BONGAYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37888/bjrm.v8i2.954

Abstract

: Penelitian ini bertujuan untuk menganalisis pengaruh perputaran kas, perputaran piutang, dan perputaran persediaan terhadap profitabilitas perusahaan makanan dan minuman yang terdaftar di Bursa Efek Indonesia periode 2014–2021. Pendekatan penelitian menggunakan metode kuantitatif dengan analisis regresi data panel. Sampel penelitian ditentukan menggunakan teknik purposive sampling dan menghasilkan 5 perusahaan dengan total 32 observasi. Hasil penelitian menunjukkan bahwa secara simultan perputaran kas, piutang, dan persediaan berpengaruh signifikan terhadap profitabilitas. Secara parsial, perputaran kas dan piutang berpengaruh positif signifikan terhadap ROA, sedangkan perputaran persediaan menunjukkan pengaruh yang bervariasi tergantung pada kondisi operasional perusahaan. Temuan ini mengindikasikan bahwa efisiensi pengelolaan modal kerja merupakan determinan penting dalam meningkatkan kinerja keuangan perusahaan sektor makanan dan minuman.
Pengaruh Customer Review dan Price terhadap Keputusan Pembelian Furniture KM Top pada TikTok Shop Vincent Susanto; Rizky Chandra Fahlevy; Elke Alexandrina
BJRM (Bongaya Journal of Research in Management) Vol. 9 No. 1 (2026): BJRM (Bongaya Journal of Research in Management)
Publisher : LPPM STIEM BONGAYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37888/bjrm.v9i1.958

Abstract

This study aims to examine the effect of customer reviews and price on purchasing decisions of KM Top furniture products on the TikTok Shop platform. The rapid development of social commerce has changed consumer behavior, particularly in evaluating product information and pricing before making purchasing decisions. Customer reviews serve as a source of information that can reduce uncertainty in online shopping, while price acts as a rational consideration for consumers in selecting products among various alternatives. This research employs a quantitative approach with a causal associative design. The population consists of consumers who have purchased KM Top furniture products through TikTok Shop. Data were collected through questionnaires using a Likert scale and analyzed using multiple linear regression. The results indicate that customer reviews have a positive and significant effect on purchasing decisions. Price also has a positive and significant influence on purchasing decisions. Simultaneously, customer reviews and price significantly affect purchasing decisions. These findings suggest that both review quality and price perception are important factors influencing consumer purchasing decisions in social commerce platforms. This study contributes to consumer behavior research in the context of social commerce and provides practical insights for furniture businesses operating on TikTok Shop.
PENGARUH KUALITAS LIVE STREAMING KREDIBILITAS HOST DAN UI/UX TERHADAP PEMBELIAN IMPULSIF THRIFT FASHION AKUN @BLISSFUL.STORE DI TIKTOK Haviza Meiza Jasmin; Elke Alexandrina
BJRM (Bongaya Journal of Research in Management) Vol. 9 No. 1 (2026): BJRM (Bongaya Journal of Research in Management)
Publisher : LPPM STIEM BONGAYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37888/bjrm.v9i1.961

Abstract

Minat terhadap pembelian pakaian bekas di Indonesia mengalami peningkatan pesat di tahun tahun sbelumnya. Pergeseran penjualan thrift fashion dari metode offline ke platform online melalui live streaming TikTok mencerminkan strategi baru untuk menjangkau konsumen yang lebih luas. Keterbatasan jumlah produk yang umumnya hanya tersedia dalam satu item seringkali memicu pembelian impulsif. Untuk menjaga keadilan, penjual biasanya memberikan petunjuk singkat mengenai produk, dan konsumen yang paling cepat merespons berhak mendapatkan produk tersebut. Mekanisme ini menciptakan suasana kompetitif yang menimbulkan rasa tantangan dan dorongan emosional dalam proses pembelian. Selain itu, kualitas live streaming dan kredibilitas host juga berperan penting untuk menciptakan kepercayaan pelanggan serta memberi dampak pada keputusan pembelian.Studi memiliki tujuan supaya bisa menganalisa dampak kualitas live streaming dan kredibilitas host terhadap perilaku pembelian impulsif konsumen thrift fashion di TikTok. Penelitian ini menggunakan pendekatan kuantitatif dengan menyebarkan kuesioner kepada konsumen yang pernah membeli pakaian thrift melalui akun TikTok @blissful.store. Hasil penelitian menunjukkan bahwa kualitas live streaming dan kredibilitas host berpengaruh signifikan terhadap perilaku pembelian impulsif konsumen. Oleh karena itu, peningkatan kualitas streaming serta menjaga kredibilitas host menjadi strategi penting dalam mendorong pembelian impulsif pada pemasaran thrift fashion berbasis live streaming.
Analisis Penerapan PSAK No. 18 (Revisi 2010) terhadap Prosedur dan Pencatatan Akuntansi Penyaluran Dana Pensiun Hijrawati; Masnawaty; Samsinar
BJRM (Bongaya Journal of Research in Management) Vol. 7 No. 2 (2024): BJRM (Bongaya Journal of Research in Management)
Publisher : LPPM STIEM BONGAYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37888/bjrm.v7i2.668

Abstract

Tujuan penulisan skripsi ini adalah untuk menganalisis prosedur dan pencatatan akuntansi Penyaluran dana pensiun berdasarkan PSAK No.18 (revisi 2010) pada BPJS Ketenagakerjaan Cabang Makassar.Metode analisis yang digunakan adalah analisis deskriptif kualitatif, dengan membandingkan prosedur dan pencatatan akuntansi dana pensiun pada BPJS Ketenagakerjaan Cabang Makassar dengan PSAK No.18 (revisi 2010) tentang akuntansi dan pelaporan program manfaat purnakarya. Hasil Penelitian ini menyimpulkan bahwa Penerapan prosedur dan Pencatatan Akuntansi Penyaluran dana pensiun Pada BPJS Ketenagakerjaan Cabang Makassar dimulai dari peserta mendaftarkan diri jadi peserta, membayar iuran setiap bulan untuk mendapatkan manfaat pada saat memasuki masa pensiun. Pencatatan sampai dengan pelaporan yang dilakukan oleh BPJS Ketenagakerjaan Cabang Makassar sudah sesuai dengan pernyataan standar akuntansi keuangan (PSAK) No. 18 revisi 2010.
Pengaruh Kualitas Produk, Harga Dan Promosi Terhadap Keputusan Pembelian Konsumen Pada Toko Grosir Shanur Putra Tunggal Tanetea Kab.Gowa: Kualitas Produk, Harga Promosi Nurul Ilmianih; Buyung Romadhoni; Syarthini Indrayani
BJRM (Bongaya Journal of Research in Management) Vol. 7 No. 2 (2024): BJRM (Bongaya Journal of Research in Management)
Publisher : LPPM STIEM BONGAYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37888/bjrm.v7i2.706

Abstract

Abstract: This research is quantitative with the aim of knowing the influence of Product Quality, Price, and Promotion on Consumer Purchase Decisions at Shanur Putra Tunggal Wholesale Store, Tanetea, Gowa Regency. The sample was taken from Shanur Putra Tunggal Wholesale Store, Tanetea, Gowa Regency. The type of data used in this study is quantitative data obtained from questionnaires; the data sources used for data collection include primary and secondary data. The sampling technique in this study uses purposive sampling with a total of 120 samples that meet the criteria. The research instrument used in this study employs the Likert scale method. Based on the results of the study data using statistical calculations through the Statistical Package for the Social Sciences (SPSS) Version 30 regarding the Influence of Product Quality, Price, and Promotion on Consumer Purchase Decisions at Shanur Putra Tunggal Wholesale Store, Tanetea, Gowa Regency. Keywords: Product Quality, Price, Promotion, Purchase Decisions.
Analisis Penerapan Manajemen Sumber Daya Manusia, Disiplin Kerja, Serta Prestasi Kerja, Dalam perkembangan karir karyawan Dhea Fadhila Fitri; Muhammad Najib Kasim; M. Yusuf Alfian Rendra Anggoro
BJRM (Bongaya Journal of Research in Management) Vol. 8 No. 2 (2025): BJRM (Bongaya Journal of Research in Management)
Publisher : LPPM STIEM BONGAYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37888/bjrm.v8i2.815

Abstract

Abstract: Juan, this research is a type of quantitative study aimed at analyzing the Application of Human Resource Management, Work Discipline, and Work Performance in Employee Career Development. The type of data used in this study is quantitative data obtained from questionnaires distributed and related to the issues being researched to all employees of Bank BRI, Pattallassang Takalar unit. Data collection was conducted through observation and the distribution of questionnaires. In this study, the data sources used for data collection included primary and secondary data. The research instruments used for data collection were direct questionnaire distribution and Likert scale. Based on the research data results using calculations through the Statistical Package for the Social Sciences (SPSS) Version 26. Statistically, the results of the research indicate that Human Resource Management has no impact but has a significant effect on employee career development, work discipline has a positive and significant effect on employee career development, and work performance has a positive and significant effect on employee career development. Keywords: Work discipline, Work performance, Employee career development.

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