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INDONESIA
Akrab Juara : Jurnal Ilmu-ilmu Sosial
Published by Yayasan Akrab Pekanbaru
ISSN : 25285130     EISSN : 26209861     DOI : -
Core Subject : Health, Science,
Biochemistry, Genetics & Molecular Biology Chemistry Medicine & Pharmacology
URNAL AKRAB JUARA adalah sebuah jurnal pendidikan dan pengetahuan yang berkaitan dengan ilmu-ilmu sosial untuk para pendidik dan pendidikan yang ingin menungkan hasil karya ilmiahnya dengan nuangsa teknologi pembelajaran serta pengajaran dalam bidang masing-masing keilmuannya.
Arjuna Subject : Pharmacology, Toxicology and Pharmaceutics - Ilmu Farmasi
Articles 2,516 Documents
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SAFETY TALK COMMUNICATION STRATEGY AT PT. COALINDO ADHI PERKASA Sapitri; Priatna
Akrab Juara : Jurnal Ilmu-ilmu Sosial Vol. 10 No. 4 (2025): November
Publisher : Yayasan Azam Kemajuan Rantau Anak Bengkalis

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Abstract

Work safety is a crucial aspect in the mining industry due to the high risks of accidents that may occur. PT. Coalindo Adhi Perkasa, as a mining company, is committed to creating a safe working environment through various efforts, one of which is the regular implementation of safety talk. This study aims to describe the communication strategies applied in conducting safety talk at PT. Coalindo Adhi Perkasa and how these strategies are implemented. The research uses a qualitative method with a case study approach, where data are collected through in-depth interviews with management and employees, direct observation during the sessions, and documentation review related to the materials and communication processes. The findings reveal that the communication strategy in safety talk at PT. Coalindo Adhi Perkasa emphasizes an interactive approach that encourages active employee participation, the use of simple language, and the utilization of visual media and real-life case examples relevant to daily work. Furthermore, full support from management and the consistency of safety talk implementation are important factors in executing the communication strategy. Adaptive and innovative communication strategies were also found to tailor the material according to the needs and conditions on site, thus helping to build a strong safety culture within the workplace.
THE EFFECTIVENESS OF WHATSAPP GROUPS AS A COMMUNICATION MEDIA IN THE DIVISION OF WORK AT PT. SATUNADA Sari Putri Rizki; Priatna
Akrab Juara : Jurnal Ilmu-ilmu Sosial Vol. 10 No. 4 (2025): November
Publisher : Yayasan Azam Kemajuan Rantau Anak Bengkalis

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Abstract

This study aims to analyze the utilization of WhatsApp as an organizational communication medium for work distribution at PT. Satunada. WhatsApp was chosen due to its practical features, cost efficiency, and accessibility to all employee levels. This research employed a descriptive qualitative approach through in-depth interviews with key informants, including the manager, administrative staff, and field operators at PT. Satunada. The findings revealed that WhatsApp plays a significant role in accelerating information delivery, facilitating cross-division coordination, and supporting real-time documentation of work distribution. The group feature in WhatsApp enables all team members to receive messages simultaneously, thereby reducing the risk of miscommunication and enhancing transparency in task assignments. Nevertheless, the study identified challenges such as potential disruption of employees’ rest time due to messages sent outside working hours, as well as the blending of personal and work-related messages. Therefore, it is recommended that the company establish clear and structured digital communication policies to optimize WhatsApp usage without creating additional psychological burdens for employees.
ANALYSIS OF WHATSAPP USE IN IMPROVING THE QUALITY OF ADMINISTRATIVE PROCUREMENT DOCUMENT PROCESSING SERVICES AT PT MITRA MANDIRI INFORMATIKA Amalia Wahyuni; Priatna
Akrab Juara : Jurnal Ilmu-ilmu Sosial Vol. 10 No. 4 (2025): November
Publisher : Yayasan Azam Kemajuan Rantau Anak Bengkalis

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Abstract

PT Mitra Mandiri Informatika is a company engaged in the field of Information Technology, specializing in electronic procurement, cybersecurity, IT infrastructure, and software. This study aims to analyze the use of the WhatsApp application in improving the quality of administrative procurement document services at PT Mitra Mandiri Informatika. WhatsApp was chosen due to its ability to facilitate fast, efficient, and accurate communication, both in verbal and written forms. This research uses a qualitative approach with data collection techniques including observation, interviews, and documentation. The results of the study show that the use of WhatsApp provides positive benefits in supporting service processes, particularly in terms of ease of communication, speed of information delivery, cost efficiency, information accuracy, as well as enhancing satisfaction and responsiveness in completing administrative documents. WhatsApp has proven to be an effective and efficient communication tool in improving the quality of procurement administrative services within the company.
IMPLEMENTATION OF PT MEDIA MADANI ULTIMA'S COMPANY PROFILE AS AN INFORMATION MEDIA FOR THE EXTERNAL PUBLIC Horidatul Bakiyah; Siti Alpiah; Achmad Yusuf; Fajar Diah Astuti
Akrab Juara : Jurnal Ilmu-ilmu Sosial Vol. 10 No. 4 (2025): November
Publisher : Yayasan Azam Kemajuan Rantau Anak Bengkalis

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Abstract

In today's digital era, the rapid advancement of communication and information technology compels business actors to stay ahead in order to remain relevant and competitive. This study employs a descriptive qualitative method, combining interviews, observations, and documentation to gather data. The implementation of a company profile serves as a strategic tool to communicate the existence and operational dynamics of PT. Media Madani Ultima to the external public. Through this initiative, the company aims to enhance public awareness and foster greater trust among the wider community. The author hopes that the company profile will effectively convey essential information about the company’s work systems and services offered to external stakeholders. Upholding professionalism, loyalty, and integrity, PT. Media Madani Ultima is committed to becoming a trusted source of information for the public, contributing to national development and the advancement of the company.
THE INFLUENCE OF PRICE ON INSTO COOL PRODUCT PURCHASE DECISIONS AT PT PHARMA HEALTH CARE JAKARTA Agus Suhaila
Akrab Juara : Jurnal Ilmu-ilmu Sosial Vol. 10 No. 4 (2025): November
Publisher : Yayasan Azam Kemajuan Rantau Anak Bengkalis

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Abstract

The economy is growing rapidly, leading to intense competition in all areas of life. One example of competition in the eye drop industry is the presence of Cool Eye Drops. The wide variety of eye drop products available on the market at various price points can influence consumer purchasing decisions. Consumer purchasing decisions are an important factor in determining the existence of a company. When making purchasing decisions, the first thing consumers usually consider when choosing a product is the price of the product. The sampling technique in this study used validity testing with factor analysis, reliability testing with the Cronbach's alpha method, correlation coefficient testing, determination coefficient testing, and simple linear regression testing. The test and analysis results in this study prove that the correlation coefficient value is 0.838 and the coefficient of determination value is 0.702. then the simple linear regression value of the price variable is positive, it is known that the price constant value is 0.932 units of the price variable will affect the purchase decision by 0.932, assuming that other variables are not studied in this research.
INTERPERSONAL COMMUNICATION STRATEGY OF THE DASAWISMA TEAM IN IMPROVING MOTHER AND CHILD PARTICIPATION IN THE POSYANDU PROGRAM IN RW.08, PALMERAH VILLAGE Alinda Rahmatunnisa; RR Roosita Cindrakasih; Sultan Himawan
Akrab Juara : Jurnal Ilmu-ilmu Sosial Vol. 10 No. 4 (2025): November
Publisher : Yayasan Azam Kemajuan Rantau Anak Bengkalis

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Abstract

The low level of community participation, particularly among mothers and children, in Posyandu activities has become a challenge in improving the quality of community-based health services. This study aims to analyze the interpersonal communication strategies employed by the Dasawisma Team of RW.08 Palmerah in enhancing community participation in Posyandu programs. The research applied a descriptive qualitative method, utilizing in-depth interviews with Dasawisma cadres, active and less active housewives, and triangulation with a communication expert. The findings reveal that interpersonal communication was carried out with empathy, warmth, and adaptation to the social and psychological conditions of the residents. The strategies combined verbal, nonverbal, empathic, and assertive communication, both through face-to-face interactions and digital media. These approaches effectively fostered emotional closeness, strengthened trust, and encouraged active participation of residents. The novelty of this research lies in the finding that the sustainable integration of interpersonal communication, along with adjustments to residents’ characteristics, can not only enhance participation but also reinforce social solidarity within the community.
ANALYSIS OF THE IMPLEMENTATION OF NON-PROFIT ORGANIZATION FINANCIAL REPORTS BASED ON PSAK NO. 45 AT THE PUNDI AMAL PEDULI KASI FOUNDATION Asrah Tandirerung Ranteallo; Niken Herawati; Ade Sri Mulyani
Akrab Juara : Jurnal Ilmu-ilmu Sosial Vol. 10 No. 4 (2025): November
Publisher : Yayasan Azam Kemajuan Rantau Anak Bengkalis

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Abstract

The implementation of Financial Accounting Standards (PSAK) plays a crucial role in the preparation of financial statements for non-profit organizations, including foundations. This study aims to analyze the application of financial reporting for non-profit organizations based on PSAK No. 45 at the Yayasan Pundi Amal Peduli Kasih. The results of this research are expected to serve as a reference for the foundation in preparing accountable and transparent financial statements in accordance with the applicable standards in Indonesia. This study employs a qualitative approach using secondary data obtained from the foundation’s financial statements. The financial management process of the foundation involves collecting funds from donors who contribute without expecting any financial return. The analysis shows that the accounting system applied records the receipt and disbursement of funds, which are subsequently summarized to prepare monthly financial reports. The findings indicate that the foundation’s financial statements remain relatively simple and have not yet fully complied with PSAK No. 45 on the financial reporting of non-profit organizations. Therefore, improvements are needed in the application of accounting standards to ensure that the foundation’s financial statements are presented more transparently and in accordance with generally accepted accounting principles.
APPLICATION OF THE BERT MODEL IN MEASURING USER PERCEPTION OF THE MAGIC INVESTMENT APPLICATION ON THE GOOGLE PLAY STORE Tabina Fasya Benedicta; Ade Setiawan; Luthfi Indriyani; Astrid Noviriandini; Sandra Dewi Saraswati
Akrab Juara : Jurnal Ilmu-ilmu Sosial Vol. 10 No. 4 (2025): November
Publisher : Yayasan Azam Kemajuan Rantau Anak Bengkalis

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Abstract

Investment is one of the most effective ways to achieve long-term financial gains. Nowadays, numerous digital platforms offer investment services, including the Ajaib application. The growing public interest in investing has been driven by influencers and online advertisements, yet it has also led to the rise of fraudulent schemes and fake investment platforms. Therefore, evaluating user satisfaction through sentiment analysis of application reviews becomes essential. This study aims to analyze user sentiments toward the Ajaib investment application based on reviews collected from the Google Play Store. The dataset consists of Indonesian-language reviews from the period 2019–2024, processed using Google Colab and the BERT (Bidirectional Encoder Representations from Transformers) algorithm. The classification results yielded 1,393 reviews, comprising 696 positive and 697 negative sentiments, indicating that negative opinions were slightly more dominant. The model achieved an accuracy of 85%, F1-score of 85%, recall of 85%, and precision of 87%, demonstrating that the BERT algorithm performs effectively in sentiment analysis for investment-related applications.
COMMUNICATION STYLES ANALYSIS OF THE HOST ON EDUCATIONAL YOUTUBE CHANNEL FOR TODLER AND CHILDREN "KINDERFLIX" Arina Muntazah; Novalia; Rindana Intan Emeilia; Anggie Ayu Astria Latuperissa
Akrab Juara : Jurnal Ilmu-ilmu Sosial Vol. 10 No. 4 (2025): November
Publisher : Yayasan Azam Kemajuan Rantau Anak Bengkalis

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Abstract

The rapid development of digital communication technology has encouraged the emergence of interactive learning media such as YouTube, which is increasingly used for early childhood education. One of the educational channels, Kinderflix, combines educational and entertainment elements (edutainment) through an expressive and engaging host. In this context, communication style plays a crucial role in delivering messages effectively to young audiences. This study aims to analyze the communication style of the host on the Kinderflix YouTube channel by applying Mead and Blumer’s Symbolic Interactionism theory and Norton’s communicator style framework. The research employs a descriptive qualitative method using purposively selected data from Kinderflix videos, verbal transcripts, and nonverbal observation notes based on educational relevance and interactivity. The findings reveal that the Kinderflix host applies three main communication styles: assertive, responsive, and attentive (child-centered). The assertive style is used to give clear directions, the responsive style builds emotional connection through empathy and praise, while the attentive style adapts language, tone, and gestures to children’s developmental characteristics. The synergy of these styles creates an interactive, engaging, and effective communication pattern that enhances understanding and learning motivation among early childhood audiences.
GRADE 10 STUDENTS' DIFFICULTIES IN CLASSIFYING LIVING THINGS USING DETERMINATION KEYS AT SMAN 1 RANTAU SELATAN Sri Tami Ningsih Daulay; Hadni Rahma; Erlia Utami Panjaitan; Witma Novita Atnur; Rahmi Syafriyeti
Akrab Juara : Jurnal Ilmu-ilmu Sosial Vol. 10 No. 4 (2025): November
Publisher : Yayasan Azam Kemajuan Rantau Anak Bengkalis

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Abstract

Biology learning is often considered as a difficult material to understand by students, especially because of the many Latin terms and complex concepts. One of the challenging materials is Biodiversity, especially in determining the classification of living things using the determination key. This study aims to identify difficulties experienced by grade X students at SMAN 1 Rantau Selatan in using the determination key to classify living things. Based on the results of observations and interviews with teachers and students, it was found that students had difficulty in understanding the basic concepts of biodiversity, scientific terms, and how to use the determination key. Learning methods that are more theoretical and less involved in practical activities are the main factors causing this difficulty. Students want more field activities or direct observations that can help them understand the material more contextually. For this reason, this study suggests that biology learning involves more practical activities and direct observations of real objects and deepens students' understanding of scientific terms and Latin. With a more practical approach, it is hoped that students can more easily understand the material on biodiversity.

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