Journal of Management and Entrepreneurship Research
JMER: Journal of Management and Entrepreneurship Research (p-ISSN: 2723-1658; e-ISSN: 2723-1666) provides a venue for high quality manuscripts dealing with management and entrepreneurship in its broadest sense. The editorial board encourages manuscripts that are international in scope; however, readers can also find papers investigating domestic issues with global relevance. JMER is published by Universitas Islam Nahdlatul Ulama Jepara (Unisnu Jepara). JMER starts publication in June 2020. This journal is published biannually (June and December). The aim of the journal is to facilitate dissemination of contemporary research in the field of business management and entrepreneurship. The scope of this journal includes empirical and theoretical articles related to the business strategy, management, human resource management, organizational behavior, marketing, supply chain management, finance, corporate governance, economics, entrepreneurship, knowledge management, and innovation.
Articles
75 Documents
<![CDATA[Optimizing SME Performance through ICT Diversification and Competence Development Strategies ]]>
<![CDATA[Purnama, Chamdan]]>;
<![CDATA[Fatmah, Dinda]]>;
<![CDATA[Rahmah, Mirhamida]]>;
<![CDATA[Hasani, Syaiful]]>;
<![CDATA[Rahmah, Yusriyah]]>;
<![CDATA[Rahmah, Zakiyah Zulfa]]>
<![CDATA[ Journal of Management and Entrepreneurship Research Vol. 5 No. 2 (2024) ]]>
Publisher : <![CDATA[Universitas Islam Nahdlatul Ulama Jepara ]]>
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DOI: 10.34001/jmer.2024.12.05.2-50
<![CDATA[Objective: This study examines the moderating role of employee competence in the relationship between ICT diversification and employee performance in SMEs within the e-commerce shoe sector in East Java, Indonesia. Research Design & Methods: An explanatory approach was used, employing Moderated Regression Analysis (MRA) to test the hypothesis. Data were collected from 90 employees using standardized questionnaires and analyzed with IBM SPSS Statistics version 25. Findings: The results show that both ICT diversification and employee competency positively and significantly influence employee performance. The interaction between ICT diversification and employee competency further enhances the relationship between these factors and employee performance. Initially, the model demonstrated a strong relationship between ICT diversification and employee performance, which became even stronger when employee competency was included as a moderating variable. This indicates that employee competency plays a significant role in amplifying the positive effects of ICT diversification on performance. Implications and Recommendations: The findings offer practical insights for SMEs to improve performance through targeted ICT training and competency development. However, the study is limited to the e-commerce shoe sector in East Java, which may limit the generalizability of the results. Future research should expand to diverse industries and wider geographical locations to validate these findings. Contribution & Value Added: This research addresses the gap in understanding the moderating effect of employee competence on the relationship between ICT and performance in SMEs, offering new insights into strategic human resource management.]]>
<![CDATA[Enhancing Financial Decision-Making: Real Options Complementing the Net Present Value Technique in the Financial Services Sector ]]>
<![CDATA[Marimuthu, Ferina]]>;
<![CDATA[Fitzgerald, Kyle]]>
<![CDATA[ Journal of Management and Entrepreneurship Research Vol. 5 No. 2 (2024) ]]>
Publisher : <![CDATA[Universitas Islam Nahdlatul Ulama Jepara ]]>
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DOI: 10.34001/jmer.2024.12.05.2-55
<![CDATA[Objective: This study investigates the effectiveness of integrating real options with the Net Present Value (NPV) technique in the context of the financial services sector. The aim of the study was to assess how this approach enhances decision-making among financial practitioners. Research Design & Methods: Employing a quantitative research approach, data was collected through a questionnaire from 286 participants in the financial services sector who had prior experience in project evaluation and decision-making. Findings: The results concluded that the incorporation of real options into traditional NPV analysis significantly improves decision-making, offering decision-makers greater flexibility and efficiency. The results suggest that when faced with hypothetical projects where initial NPV turns negative with the adoption of real options, decision-makers are more likely to make rational choices that optimize the outcome. Implications and Recommendations: Based on the findings, the adoption of a combined NPV and real options strategy for practitioners in the financial services sector is recommended in order to make more informed and flexible investment decisions, which would ultimately benefit their organizations and stakeholders. Contribution & Value Added: Future research should explore the qualitative aspects of decision-making and expand the analysis to different nations and industries.]]>
<![CDATA[The Emotional Edge of Skincare Brands in Online Reviews: Impact on Purchase Decisions ]]>
<![CDATA[Mulyana, Makruf Kausar]]>;
<![CDATA[Layman, Chrisanty V.]]>
<![CDATA[ Journal of Management and Entrepreneurship Research Vol. 5 No. 2 (2024) ]]>
Publisher : <![CDATA[Universitas Islam Nahdlatul Ulama Jepara ]]>
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DOI: 10.34001/jmer.2024.12.05.2-52
<![CDATA[Objective: This study aims to investigate the impact of online reviews on the intention to purchase skincare products in Indonesia, emphasizing emotional value as a novel moderating factor in this relationship. Research Design & Methods: The study employs a quantitative research design using a survey methodology. Data were collected from 257 respondents, and PLS-SEM (Partial Least Squares SEM) was used to analyze the results. Findings: The study found that source credibility, review valence, and review quantity significantly influence purchase intention. Additionally, emotional value amplifies the positive effects of these factors, offering deeper insights into its role in shaping consumer decisions. Implications and Recommendations: The findings suggest that marketers should prioritize not only enhancing the credibility of online reviews but also leveraging the positive impact of review valence and review quantity to boost purchase intention. Marketers can enhance review credibility by collaborating with trusted influencers or ensuring reviews come from verified users. Positive review valence can be achieved by encouraging satisfied customers to share their experiences, while increasing review quantity can be accomplished by incentivizing customers to leave feedback. These combined strategies, focusing on credibility, sentiment, and quantity, can significantly influence consumer decisions, creating stronger emotional connections and driving purchase intentions. Contribution & Value Added: This study is one of the few that explores the moderating effect of emotional value on the relationship between online reviews and purchase intention, filling an existing gap in understanding emotional factors in consumer behavior. It provides valuable contributions to academic literature and offers practical strategies for marketers in Indonesia’s rapidly growing skincare industry.]]>
<![CDATA[Optimizing Egg Production in Indonesia Using a Robust Stochastic Approach of Planning ]]>
<![CDATA[Sulandjari, Sri]]>
<![CDATA[ Journal of Management and Entrepreneurship Research Vol. 5 No. 2 (2024) ]]>
Publisher : <![CDATA[Universitas Islam Nahdlatul Ulama Jepara ]]>
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DOI: 10.34001/jmer.2024.12.05.2-51
<![CDATA[Objective: This study aims to address the challenges of demand variability in Indonesia's poultry industry, which often leads to production inefficiencies, including overproduction and shortages, by proposing a stochastic production plan that minimizes costs associated with these inefficiencies within the context of the Indonesian cooperative funding system. Research Design & Methods: A stochastic lot-sizing model was developed, and an experiment was set up with five assessment strategies: basic average demand plan, high reliability demand coverage, cumulative demand, cyclical surplus adjustment, and consecutive surplus adjustment plans. The evaluation phase was conducted at two confidence levels (α = 0.90 and α = 0.95) to assess each plan's ability to minimize total costs effectively. Findings: The results revealed that the cumulative demand strategy consistently outperformed other strategies, minimizing surplus and shortage costs at both α = 0.90 and α = 0.95. This plan demonstrated the lowest surplus-to-demand ratio, making it the most effective in managing production inefficiencies and reducing costs. Implications and Recommendations: Implementing the cumulative demand strategy could significantly enhance the efficiency of production planning in Indonesia's poultry industry by reducing waste and optimizing resources, especially in cooperative funding systems. Contribution & Value Added: This study contributes to the literature by providing an empirical analysis of production planning strategies in the context of demand variability, offering valuable insights into cost-effective solutions for handling production inefficiencies in the poultry industry.]]>
<![CDATA[Destination Image and Travel Motivation as Predictors of Revisit Intention: A Study of Domestic Tourists in Alor Island ]]>
<![CDATA[Awang, Mesak Yamres]]>;
<![CDATA[Maruli, Elia]]>
<![CDATA[ Journal of Management and Entrepreneurship Research Vol. 5 No. 2 (2024) ]]>
Publisher : <![CDATA[Universitas Islam Nahdlatul Ulama Jepara ]]>
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DOI: 10.34001/jmer.2024.12.05.2-54
<![CDATA[Objective: This study analyzes the effect of destination image interaction and domestic tourists' travel motivation in predicting the intention to revisit Alor Island. This study places travel motivation as a link between the interaction of a general tourist destination image and tourists' intention to revisit Alor Island. Research Design & Methods: The approach used in this study is a quantitative method, using a questionnaire distributed to 230 domestic tourists visiting Alor Island. The sample determination in this study follows the sample size guidelines for SEM-PLS analysis with a maximum likelihood estimation approach with a range between 100 and 250. Data analysis uses a structural equation approach with SPSS and SEM PLS to test the interaction of research variables and their indicators and explain the relationship between variable constructs. Findings: The results of the investigation found that destination image has an indirect impact on tourists' intention to revisit. In addition, travel motivation also directly affects the intention to revisit. It was also found that travel motivation mediates the effect of destination image on the intention to revisit. Implications and Recommendations: This study shows that building a positive destination image through promotion, facilities, and cultural uniqueness can motivate tourists to return. Therefore, the tourism industry must provide quality services, develop authentic and sustainable tourism experiences, and utilize technology and market segmentation. Contribution & Value Added: Travel motivation fully mediates the impact of destination image and tourists' intention to revisit the Alor Island tourist destination. Culture, history, entertainment, social interaction, and access to information can increase tourists' intention to revisit.]]>
<![CDATA[Awareness of Consumer: Consumer Purchase Intention and Purchase Behavior towards Halal Products ]]>
<![CDATA[Rahmi, Devi Yulia]]>;
<![CDATA[Alwi, Fikri]]>;
<![CDATA[Lita, Ratni Prima]]>;
<![CDATA[Mardiah, Fatma Poni]]>
<![CDATA[ Journal of Management and Entrepreneurship Research Vol. 6 No. 1 (2025) ]]>
Publisher : <![CDATA[Universitas Islam Nahdlatul Ulama Jepara ]]>
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DOI: 10.34001/jmer.2025.6.06.1-60
<![CDATA[Objective: The study aims to examine the effect of halal awareness, halal logo, religiosity, and price on consumers' intention to buy food products with a halal logo. This study also examines the effect of purchase intention on consumer purchase behaviour of food products with the halal logo Research Design & Methods: This study uses a quantitative method with 200 respondents who consume food products with the halal logo in West Sumatra. Data were analyzed using the PLS-SEM (Partial Least Square-Structural Equational Modeling) method. Findings: The results of the study show that the halal logo, religiosity, and price are significant for purchase intention. No significant effect was found on halal awareness and attitude towards purchase intention. Moreover, the study's results show that purchase intention significantly affects purchase behaviour. Implications and Recommendations: This research implies that consumers of food products labelled halal consider the halal logo on a product before consuming it, so food producers must try to sell products that have a halal logo Contribution & Value Added: This study addresses the existing literature by modifying the research model regarding the purchase behaviour of halal products. In practical, companies in the halal food industry should focus on maintaining and enhancing product quality, obtaining halal certification, and establishing a trusted halal label to foster consumer purchase intention and behavior.]]>
<![CDATA[Analysis of Stock Market Reactions to the Israel-Palestine Conflict: Case Study on Energy Sector Stocks in Indonesia ]]>
<![CDATA[Tetuko, Fitroh Agung Dimas]]>;
<![CDATA[Matoati, Rindang]]>;
<![CDATA[Viana, Eka Dasra]]>;
<![CDATA[Mutasowifin, Ali]]>
<![CDATA[ Journal of Management and Entrepreneurship Research Vol. 6 No. 1 (2025) ]]>
Publisher : <![CDATA[Universitas Islam Nahdlatul Ulama Jepara ]]>
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DOI: 10.34001/jmer.2025.6.06.1-57
<![CDATA[Objective: This study examines the impact of the Israel-Palestine conflict, specifically the Hamas attack on Israel on October 7, 2023, on Indonesia’s energy sector stocks. Research Design & Methods: Using an event study methodology, the research analyzes abnormal returns, security return variability, and trading volume activity of 66 energy companies listed on the Indonesia Stock Exchange. The analysis employs mean difference tests conducted in Eviews 13. Findings: The results reveal significant differences in abnormal returns before and after the event, indicating market sensitivity to geopolitical risks. However, no substantial changes in security return variability or trading volume activity are observed, reflecting market stability overall. Practical Implications: This study underscores the need for investors to implement risk management strategies and diversify portfolios to mitigate the impacts of geopolitical events. Contribution & Value Added: This research highlights the importance of company fundamentals and portfolio diversification in investment decisions by demonstrating a limited correlation between geopolitical events and stock trading volumes.]]>
<![CDATA[E-Marketplace Brand Equity: A Study on Generational Cohort ]]>
<![CDATA[Asmara, Yan Enggal]]>;
<![CDATA[Nugraha, Albert Kriestian Novi Adhi]]>
<![CDATA[ Journal of Management and Entrepreneurship Research Vol. 6 No. 1 (2025) ]]>
Publisher : <![CDATA[Universitas Islam Nahdlatul Ulama Jepara ]]>
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DOI: 10.34001/jmer.2025.6.06.1-56
<![CDATA[Objective: This study examines generational differences in e-marketplace brand equity (eMBE) across Generation Y and Z, and compares the platforms Tokopedia and Shopee. Research Design & Methods: A quantitative approach was employed through surveys, in which respondents assessed the dimensions of eMBE by filling out a self-administered questionnaire. This study utilized quota sampling and ANOVA tests for data analysis. Findings: Significant differences were observed in emotional connection and trust between generations, with Generation Z rating emotional connection higher than Generation Y. Trust differences arose from varying perceptions of risk, with Generation Y expressing greater concern. In terms of platform comparisons, differences in online experience, trust, and fulfillment were noted, with Tokopedia receiving higher ratings despite its smaller market share. No significant differences were found in responsive service nature or green dedication across generations or platforms. Implications and Recommendations: The findings indicate that emotional connection is a key factor for Generation Z, while Generation Y places more emphasis on trust. Tokopedia’s superior ratings in online experience and fulfillment suggest it holds potential to challenge Shopee’s market leadership. Both platforms should enhance responsiveness and emphasize green initiatives to align with consumer concerns. Social Implications: This study promotes eMBE as a tool to encourage better services and sustainable practices. Contribution & Value Added: This research provides insights into the role of generational and platform-specific factors in shaping eMBE. It offers strategic guidance for e-marketplaces to refine their customer engagement and trust-building approaches.]]>
<![CDATA[Reward Distribution Strategies towards Ensuring Industry 4.0 Performance in Banking Industry: A Correlate and Effect ]]>
<![CDATA[Issa, Omolabi]]>;
<![CDATA[Ishola, Abdulrasaq Ajadi]]>;
<![CDATA[Amosa, Jimoh Rafiu]]>;
<![CDATA[Balogun, Ebenezer Oluwadamilare]]>
<![CDATA[ Journal of Management and Entrepreneurship Research Vol. 6 No. 1 (2025) ]]>
Publisher : <![CDATA[Universitas Islam Nahdlatul Ulama Jepara ]]>
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DOI: 10.34001/jmer.2025.6.06.1-61
<![CDATA[Objective: This study examines reward distribution strategies and industry 4.0 performance in Nigeria banking industry. Research Design & Methods: The study used survey research design with a population of 157 staffs of Access Bank PLC branches in Ilorin metropolis of which 113 samples were drawn, administered structured questionnaires, and analysed using correlation and regression through SPSS v23. Findings: The result indicated that there is a strong positive relationship between reward distribution strategies and industry 4.0 performance through performance-based reward, skill-based reward, merit-based reward, and team-based reward on industry 4.0 performance, and reward distribution strategies has significant effect on industry 4.0 performance of banks. Theoretical Implication: The agency theory helps to prove that aligning the interests of managers with the goals of embracing technological advancements can help banks to encourage managers to invest time, effort, and resources into exploring and implementing innovative solutions. Implications & Recommendations: The study concluded that reward distribution strategies have significant effect on industry 4.0 performance of Access Bank. It thus recommended that Access Bank in Ilorin metropolis focus on implementing effective reward distribution strategies to improve their industry 4.0 performance. More importantly, the bank should give attention to Merit-Based Reward and Skill-Based Reward as they have a stronger relationship with Industry 4.0 Performance. Contribution & Value Added: Aligning rewards with emerging trends in Industry 4.0 has been a huge challenge for organizations. Thus, this study advances understand on how organisations can effectively align their reward system to stimulate performance in the organisation.]]>
<![CDATA[Overcoming Barriers to Digital Payment: Insights from QRIS Adoption in Rural West Sulawesi ]]>
<![CDATA[Purbowo, Gunawan]]>;
<![CDATA[Trinugroho, Irwan]]>
<![CDATA[ Journal of Management and Entrepreneurship Research Vol. 6 No. 1 (2025) ]]>
Publisher : <![CDATA[Universitas Islam Nahdlatul Ulama Jepara ]]>
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DOI: 10.34001/jmer.2025.6.06.1-58
<![CDATA[Objective: We examine the key factors influencing QRIS adoption in rural West Sulawesi, focusing on access to information, infrastructure availability, user perceptions, and financial literacy. Research Design & Methods: We applied a quantitative approach using Partial Least Squares Structural Equation Modeling (PLS-SEM) to analyze survey data from 410 respondents. Constructs were based on the Technology Acceptance Model (TAM) and Unified Theory of Acceptance and Use of Technology (UTAUT). Findings: We found that QRIS adoption is significantly influenced by access to information, infrastructure, and user perceptions. While financial literacy does not have a significant direct effect. Among the control variables, age and education show significant positive relationships with adoption, whereas gender and spending levels have no direct impact. Implications and Recommendations: Improving ICT infrastructure and promoting targeted information campaigns can enhance QRIS adoption. Policymakers should leverage community leaders and educational programs to build trust and positive perceptions, while focusing on younger and educated demographics to act as digital ambassadors. Contribution & Value Added: Our research highlights the critical role of infrastructure, social influence, and user perceptions over financial literacy in driving digital payment adoption, providing actionable insights for enhancing financial inclusion in rural contexts.]]>
