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Rico Nur Ilham
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INDONESIA
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS)
Published by CV. RADJA PUBLIKA
ISSN : -     EISSN : 28084713     DOI : https://doi.org/10.54443/ijebas
Core Subject : Economy,
This journal aims to examine new breakthroughs and current issues regarding advances in science and technology in the fields of Economics, Business, Sharia Administration, Accounting and Agriculture Management
Articles 810 Documents
THE EFFECT OF EMPLOYER BRANDING AND EMPLOYEE VALUE PROPOSITION THROUGH ONLINE RECRUITMENT ON INTENTION TO APPLY FOR STATE OWNED ENTERPRISES Apsari Marsha Saraswati; Achmad Ghazali
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 4 No. 1 (2024): February
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v4i1.1420

Abstract

The number of SOEs continues to decrease from year to year since the Ministry of SOEs downsized and consolidated with the aim of maximizing company performance. Not only downsizing, BUMN also significantly overhauled policies in an effort to restore the image of BUMN and in an effort to build the quality of human resources through employer branding and Employee Proposition Value. This study aims to determine the effect of employer branding and employee value proposition on intention to apply for State Own Enterprise through Online Recruitment. Data collection was conducted using a questionnaire to 180 generation Z who were selected through purposive sampling. The data analysis technique was carried out using Partial least squares structural equation modeling (PLS-SEM). The results showed that there is an influence of Employer Branding on Online Recruitment at State-Owned Enterprises. There is an influence of the Employee Value Proposition on Online Recruitment at State-Owned Enterprises. There is no influence between Employer Branding on Intention to Apply for a Job at a State-Owned Enterprise. There is an influence of the Employee Value Proposition on Intention to Apply for a Job at a State-Owned Enterprise. Online recruitment is able to intervene in the influence of Employer Branding on intention to apply. Online Recruitment is able to intervene in the influence of the Employee Value Proposition on intentions to apply for jobs at State-Owned Enterprises.
THE INFLUENCE OF TRANSFORMATIONAL LEADERSHIP AND ORGANIZATIONAL CLIMATE ON EMPLOYEE PERFORMANCE WITH ORGANIZATIONAL CITIZENSHIP BEHAVIOR AS A MEDIATING VARIABLE (STUDY OF PROBOLINGGO REGENCY MANPOWER SERVICE EMPLOYEES) Chyntia Putri Alifah Baskoro; Margono; Nanang Suryadi
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 4 No. 1 (2024): February
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v4i1.1421

Abstract

The Influence of Transformational Leadership and Organizational Climate on Employee Performance with Organizational Citizenship Behavior as a Mediating Variable (Study of Probolinggo Regency Manpower Service Employees). This research was conducted at the Probolinggo Regency Manpower Office. The population used in this research was all permanent employees of the Probolinggo Regency Manpower Service, totaling 55 people. The sample in this study was aimed at permanent employees of the Probolinggo Regency Manpower Service. Then the sample size in this study was not large, so the author took the entire population, namely 55 permanent employees of the Probolinggo Regency Manpower Service to get a better level of accuracy.
THE DETERMINANTS OF COMPANY LIQUIDITY Elwisam; Herry Krisnandi; Suadi Sapta Putra; Kumba Digdowiseiso
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 4 No. 1 (2024): February
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v4i1.1422

Abstract

This research paper examines the economic heterogeneity of businesses in Indonesia, emphasizing the obstacles and industries implicated, including commodities, technology, and sustainability. This article elucidates the notion of corporate liquidity and the various determinants that impact it, encompassing cash management, capital structure, operational cycle, working capital management, as well as external factors such as market conditions and monetary policy. The research highlights the importance of comprehending the factors that influence a company's ability to meet its short-term financial obligations. This understanding is crucial for financial managers and stakeholders in order to develop effective strategies and mitigate liquidity risks. The paper describes the research methodology employed, specifically the Systematic Literature Review (SLR), to gather, examine, and integrate scientific literature that pertains to the research subject. The document concludes by emphasizing the practical ramifications of the research, including its potential to aid financial institutions in credit assessment and provide valuable insights to regulators and policymakers in creating a business environment conducive to company liquidity.
THE INFLUENCE OF THIRD PARTY FUNDING, CAPITAL ADEQUACY RATIO AND NON PERFORMING FINANCING ON COMPANY PROFITABILITY Elwisam; Melati; Muhani; Kumba Digdowiseiso
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 4 No. 1 (2024): February
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v4i1.1423

Abstract

This research aims to investigate the influence of third party funds, Capital Adequacy Ratio (CAR), and Non-Performing Financing (NPF) on company profitability in the context of Islamic banking and finance. Using a Systematic Literature Review (SLR) approach, this research identified 10 relevant accredited national journals via Google Scholar and the "Publish or Perish" application. Inclusion and exclusion criteria were applied to ensure the quality of the selected journals. The results of the analysis and summary of the selected journals are presented in a table, showing the main findings, research methodology and conclusions. The first finding shows that TPF, CAR, and NPF have a positive influence on financing and profitability. The next findings illustrate the impact of NIM, NPL, and CAR on banking company value, with NIM and NPL having a significant influence, while CAR has a positive influence. Other research highlights the importance of effective management of variables such as NPF, FDR, CAR, BOPO, and Bank Size in increasing the profitability of the financial sector. The discussion describes the analysis of the findings, including the complex relationships between variables. Several studies show that NPF can influence ROA, while FDR can affect bank liquidity efficiency. CAR is identified as a key factor in increasing profitability by absorbing the risk of loss. BOPO also plays an important role, with a low ratio indicating management efficiency and potential for increased ROA. This research provides a comprehensive picture of the impact of certain variables on company profitability in the financial sector. The implications include the importance of effective management of risk and liquidity, as well as the need for an in-depth understanding of these variables to improve the company's financial performance.
THE IMPACT OF SILVOFISHERY CONDITIONS IN THE MANGROVE ECOSYSTEM ON THE SOCIO-ECONOMIC CONDITIONS OF THE COMMUNITY IN LUBUK KERTANG VILLAGE Hafiz Marasoki; Syahbudin Hasibuan; Eri Yusni
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 4 No. 1 (2024): February
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v4i1.1424

Abstract

This research aims to determine the influence of silvofishery in the mangrove ecosystem on the socio-economic conditions of the community in Lubuk Kertang Village. The population was 1124 families, the sampling technique used slovin to obtain 100 people as research samples, the data analysis technique used path analysis with the SEM-PLS 4.0 measurement tool. The results of this research are that there is an influence between livelihoods and socio-economic conditions because the original sample value is 0.611 and p-values ​​are 0.000 < 0.05, there is an influence between income and socio-economic conditions because the original sample value is 0.354 and p-values ​​are equal to 0.000 < 0.05. Then there is no influence between education and socio-economic conditions with the original sample value of 0.041 and p-values ​​0.743 > 0.05. Livelihoods have no effect on socio-economic conditions mediated by silvofishery in the Lubuk Kertang Community, this is because the p-value is 0.182 > 0.05. In this research, income has no effect on socio-economic conditions mediated by silvofishery in the Lubuk Kertang Community, this is because the p-value is 0.214 > 0.05. Then education influences socio-economic conditions mediated by silvofishery in the Lubuk Kertang Community, this is because the p-value is 0.016 < 0.05.
IMPLEMENTATION OF GREEN HUMAN RESOURCE MANAGEMENT AND EMPLOYEES ECO-FRIENDLY BEHAVIOR ON ENVIRONMENTAL PERFORMANCE WITH GREEN INNOVATION AS A MEDIATING VARIABLE AT PTPN 3 KEBUN RAMBUTAN Kumala Vera Dewi; Indra Welly Arifin; Hastuti Handayani Harahap; Eryani
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 4 No. 1 (2024): February
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v4i1.1425

Abstract

The type of research used is quantitative research, a research method that places more emphasis on the aspect of objective measurement of social phenomena. The data source used in this research is a primary data source which was directly collected by the researcher from the first source. The data analysis method used by researchers is the Structural Equation Model (SEM) based on Partial Least Square (PLS). The results of the Green Human Resource Management research (X1) do not have a significant influence on the Green Innovation variable (Z). Employees Eco-Friendly Behavior (X2) has a significant influence on the Green Innovation variable (Z). Green Human Resource Management (X1) has a significant influence on the Environmental Performance variable (Y). Employees Eco-Friendly Behavior (X2) has a significant influence on the Environmental Performance variable (Y). Green Innovation (Z) has a significant influence on the Green Innovation (Z) variable. Green Human Resource Management (X1) has a positive effect on Environmental Performance (Y) which is mediated by Green Innovation (Z). Employees Eco-Friendly Behavior (X2) has a positive effect on Environmental Performance (Y) which is mediated by Green Innovation (Z).
INTERNAL AND EXTERNAL FACTORS AFFECTING CUSTOMER LOYALTY OF BANK SUMUT Mahyuni Miraza; Harmen Nasution; Iskandarini
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 4 No. 1 (2024): February
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v4i1.1426

Abstract

The number of Bank SUMUT clients had fluctuations throughout the years. In 2018, there were 2,813 customers, which decreased to 2,247 in 2019. In 2020, the number further declined to 1,031, but showed a little increase to 1,291 in 2021. However, in 2022, the number of Bank SUMUT customers significantly dropped to 828. Observing the data, it is evident that there was a decline in the customer base of Bank SUMUT between 2018 and 2020, followed by an increase from 2020 to 2021. However, there was another decrease in the number of Bank Sumatra customers between 2021 and 2022. This fluctuation can be attributed to various factors, both internal and external. The objective of this study is to identify and examine the intrinsic and extrinsic elements that impact customer loyalty at North Sumatra Bank. The population for this study consists of consumers who have accounts with Bank SUMUT Medan Coordinating Branch Office throughout the period of 2021-2022. The total number of samples to be collected in this study, when rounded up, is 100. The used sampling approach is simple random sampling. The data analysis technique employs Structural Equation Modeling-Partial Least Squares (SEM-PLS). The study findings indicate that Internal Factors have a favourable and substantial impact on Customer Loyalty at Bank SUMUT. Exogenous influences have a favourable and substantial impact on the loyalty of Bank SUMUT customers.
ANALYSIS OF THE INFLUENCE OF MARKETING COMMUNICATIONS ON LOCAL SKIN CARE ANTI-AGING AWARENESS: CRYSTALLURE IN MEDAN CITY Marino Manik; Retna Astuti K; Adelina Lubis
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 4 No. 1 (2024): February
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v4i1.1427

Abstract

The most common facial skin problems experienced by Indonesian women are dull skin conditions and the appearance of wrinkles and fine lines which are signs of premature aging. This problem can be overcome by using anti-aging skin care. One of the local anti-aging skin care brands in Indonesia is Crystallure, which is produced by PT Paragon Technology and Innovation. It is important for companies to implement traditional and digital marketing strategies simultaneously in order to increase brand awareness. The marketing communications used by Crystallure to promote its brand are social media marketing, sales promotions, exhibitions, personal selling, and word-of-mouth. The type of research used is descriptive causal with a quantitative approach. The sampling technique used in this study was non-probability sampling, namely purposive sampling. The number of samples used in this study were 91 samples. This study used multiple linear regression analysis using SPSS version 25. The results showed that exhibitions, personal selling, and word-of-mouth partially had a significant effect on brand awareness. Meanwhile, social media marketing and sales promotion partially have no significant effect on brand awareness. And social media marketing, sales promotions, exhibitions, personal selling, and word-of-mouth all influence brand awareness. The number of samples used in this study were 91 samples. This study used multiple linear regression analysis using SPSS version 25. The results showed that exhibitions, personal selling, and word-of-mouth partially had a significant effect on brand awareness. Meanwhile, social media marketing and sales promotion partially have no significant effect on brand awareness. And social media marketing, sales promotions, exhibitions, personal selling, and word-of-mouth all influence brand awareness. The number of samples used in this study were 91 samples. This study used multiple linear regression analysis using SPSS version 25. The results showed that exhibitions, personal selling, and word-of-mouth partially had a significant effect on brand awareness. Meanwhile, social media marketing and sales promotion partially have no significant effect on brand awareness. And social media marketing, sales promotions, exhibitions, personal selling, and word-of-mouth all influence brand awareness. and word-of-mouth partially has a significant effect on brand awareness. Meanwhile, social media marketing and sales promotion partially have no significant effect on brand awareness. And social media marketing, sales promotions, exhibitions, personal selling, and word-of-mouth all influence brand awareness. and word-of-mouth partially has a significant effect on brand awareness. Meanwhile, social media marketing and sales promotion partially have no significant effect on brand awareness. And social media marketing, sales promotions, exhibitions, personal selling, and word-of-mouth all influence brand awareness.
ANALYSIS OF NUTRIENT STRESS IN THE GROWTH PHASE OF CHERRY TOMATOES (SOLANUM LYCOPERSICUM VAR. CERASIFORME) HYDROPONICALLY. Ridho Victory Nazara; Eliyunus Waruwu; Putra Hidayat Telaumbanua; January Dawolo; Destriman Laoli
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 4 No. 1 (2024): February
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v4i1.1429

Abstract

One solution to urban farming is hydroponic cultivation. Currently, the development of the world of agriculture, especially in the field of hydroponics, is increasingly rapid. When compared to conventional farming, hydroponics has advantages that conventional farming does not have. One plant that is often cultivated hydroponically is the cherry tomato plant. The growth and production of tomatoes with a good hydroponic system requires the right concentration and volume of nutrients. This research used a non-factorial randomized block design (CRD) with Nutrient concentration (N) treatment, consisting of 5 levels, namely: N1 = 800 ppm, N2 = 900 ppm, N3 = 1000 ppm, N4 = 1100 ppm and N5 = 1200 ppm. The results showed that nutrient concentration had an effect on the generative growth phase, but had no significant effect on the vegetative growth phase of cherry tomato plants. Nutrient concentration influences the morphology and physiology of cherry tomato plants. Nutrient concentration had a significant effect on the production of cherry tomato plants hydroponically with the heaviest fruit weight per plant found in the AB Mix nutrient concentration of 1000 ppm (N3) of 97.89 g.
THE MEDIATING ROLE OF CUSTOMER ENGAGEMENT ON THE EFFECT OF USER INTERFACE ON CUSTOMER SATISFACTION ON DIGITAL STREAMING SERVICE USERS Wisnu Agus Harmawan; Endang Sulistya Rini; Syafrizal Helmi Situmorang
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 4 No. 1 (2024): February
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v4i1.1430

Abstract

The development of streaming technology has led to a significant increase in video-on-demand (VOD) services, with competition in Indonesia's SVOD market being intense. The streaming industry faces challenges in managing platforms to satisfy customers and maintain subscriptions. Satisfying customers is a critical goal for streaming service providers, and customer satisfaction is a major result of digital marketing techniques. Customer engagement is one of the factors that affect satisfaction. Besides that, the platform's user interface plays a crucial role in enhancing both customer engagement and satisfaction. However, there is limited research on user interface and customer engagement. This study aims to analyze the effect of user interface on satisfaction through customer engagement using a sample of 260 digital streaming service users in Medan City, consisting of Netflix, Disney+, Prime Video, and HBO GO users. Data analysis techniques using path analysis with approach Structural Equation Modeling (SEM). The results showed that user interface positively and significantly impacts customer engagement and satisfaction. Customer engagement positively and significantly impacts customer satisfaction. Indirectly, user interface positively and significantly impacts customer satisfaction through customer engagement