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Contact Name
Rico Nur Ilham
Contact Email
radjapublika@gmail.com
Phone
+6281238426727
Journal Mail Official
radjapublika@gmail.com
Editorial Address
Jl.Pulo Baroh No.12 Lancang Garam Kecamatan Banda Sakti Kota Lhokseumawe, Aceh, Indonesia
Location
Kota lhokseumawe,
Aceh
INDONESIA
International Journal of Social Science, Educational, Economics, Agriculture Research, and Technology (IJSET)
Published by CV. RADJA PUBLIKA
ISSN : -     EISSN : 2827766X     DOI : https://doi.org/10.54443/ijset
International Journal of Social Science, Educational, Economics, Agriculture Research, and Technology (IJSET) is an international journal that publishes popular articles in the fields of Social Science, Education, Economics, Agricultural Research, and Technology. IJSET is published every month in order to help researchers publish their research results quickly. The advantages of IJSET include: international indexing, fast review and publication processes, and affordable costs.
Articles 1,111 Documents
THE INFLUENCE OF LIFESTYLE ON PURCHASING DECISIONS FOR SKINTIFIC SKIN CARE Khairun Nisa; T. Edyansyah; Nurainun; Halida Bahri
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 3 No. 1 (2023): DECEMBER
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v3i1.318

Abstract

Lifestyle is a pattern or way individuals express, ideals, habits, opinions, with their environment in a unique way, which symbolizes the status and role of individuals for their environment. The development of the skin care industry in recent years has increased significantly. The demand for skin care products is increasing in Aceh, especially among students of the Faculty of Economics and Business, Malikussaleh University, one of the popular skin care brands today is skintific. With the existence of a lifestyle, female students' activities to buy skintific skin care because interest and interest are the main factors in the opinion of using skin care for skin care to increase self-confidence. This study aims to determine the relationship between lifestyle dimensions, Activity, Interest and Opinion. The approach used was quantitative by distributing questionnaires to 155 female students at the Faculty of Economics and Business, Malikussaleh University. Primary data collection and analysis were carried out through multiple linear regression using SPSS 25. Which shows that the variables Activity, Interst and Opinion have a positive effect on purchasing decisions.
THE INFLUENCE OF SEGMENTING, TARGETING AND POSITIONING STRATEGIES ON PURCHASING DECISIONS AT YAZZBRAND STORES IN BIREUEN DISTRICT Yenni Nova Febrian; T. Edyansyah; Mariyudi; Halida Bahri
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 3 No. 1 (2023): DECEMBER
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v3i1.319

Abstract

This research aims to see the influence of Segmenting, Targeting and Positioning Strategies on Purchasing Decisions at Yazzbrand Stores in Bireuen Regency. The sampling technique in this research is Purposive Sampling. The sample in this research was 96 consumers who purchased at Yazzbrand stores. The analytical tools used are multiple linear regression tests and hypothesis testing using the t test and F test. The results of the research show that partially the Segmenting and Positioning variables have a positive and significant influence on purchasing decisions at Yazzbrand stores in Bireuen Regency. Meanwhile, the Targeting variable has no effect on purchasing decisions at the Yazzbrand store in Bireuen Regency. Segmenting, Targeting and Positioning variables have a positive and significant effect on purchasing decisions at Yazzbrand stores in Bireuen Regency. Keywords : Segmenting, Targeting, Positioning and Purchase Decision
THE INFLUENCE OF AUTHORITARIAN LEADERSHIP STYLE, JOB STRESS AND WORKLOAD ON COUNTERPRODUCTIVE WORK BEHAVIOR OF PT EMPLOYEES. SOCFINDO, MEDAN CITY Riska Maharani Damanik; Yanita; A. Hadi Arifin; Sullaida; Yusniar
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 3 No. 1 (2023): DECEMBER
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v3i1.320

Abstract

Counterproductive work behavior is a common phenomenon that poses challenges in human resources. In June 2022, employees at PT. Socfindo in North Sumatra, Medan, initiated a strike action. The cause of this strike was related to deductions in premiums, bonuses, and other benefits. While employees traditionally received bonuses every four months, a reduction began in 2021, resulting in employees only receiving bonuses for three months. Consequently, the increased workload and heightened work stress at PT. Socfindo were attributed to an authoritarian leadership style, contributing to employees' counterproductive work behavior. This study aims to investigate the relationships between authoritarian leadership style, workload, work stress, and counterproductive work behavior. A quantitative approach was employed, involving the distribution of questionnaires to 65 respondents which is employed at PT. Socfindo located in Medan city. Primary data collection utilized questionnaires, and the analysis was performed through multiple linear regression using SPSS 23. The findings indicate that the work stress variable has a positive impact on counterproductive work behavior. Furthermore, both work stress and workload exhibit a negative influence on employees' counterproductive work behavior.
ANALYSIS OF THE INFLUENCE OF ORGANIZATIONAL JUSTICE, TRANSFORMATIONAL LEADERSHIP, AND AKHLAK CORE VALUES ON EMPLOYEE PERFORMANCE WITH MOTIVATION AS AN INTERVENING VARIABLE AT PT JASA RAHARJA (BRANCH OF NORTH SUMATRA) Rival Irwanson Damanik; Endang Sulistya Rini; Beby Karina Fawzeea Sembiring
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 3 No. 1 (2023): DECEMBER
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v3i1.322

Abstract

This research aimed to determine the influence of organizational justice, transformational leadership, and AKHLAK core values ​​on employee performance with motivation as an intervening variable at PT Jasa Raharja (Branch of North Sumatra). This type of research is descriptive research. The population in this study were all employees of PT Jasa Raharja (Branch of North Sumatra), totaling 104 people. The sampling technique in this research was the Probability Sampling technique. The sampling calculation used the Slovin formula, so the sample consisted of 82 respondents. The data collection techniques were observation, interviews, questionnaires, and documentation studies (library). The data analysis method uses path analysis and hypotheses. The research results show that Transformational Leadership and Moral Core Values ​​influence employee performance at PT Jasa Raharja (Branch of North Sumatra). Meanwhile, Organizational Justice does not affect Employee Performance at PT Jasa Raharja (Branch of North Sumatra). The results of testing organizational justice and moral core values ​​do not significantly affect employee performance, with motivation as an intervening variable. At the same time, transformational leadership is increased because it significantly affects performance with an explanation as an intervening variable at PT Jasa Raharja (Branch of North Sumatra).
ANALYSIS OF FINANCIAL RATIOS IN THE SECTOR PALM OIL AGRICULTURE AT PT. SINAR MAS AGRO RESOURCE AND TECHNOLOGY TBK (SMART) Lusi Afriliana; Melisa; Riska Yanti; Salsabila
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 2 No. 12 (2023): NOVEMBER
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v2i12.323

Abstract

Financial ratios are analytical tools used to measure and evaluate a company's financial performance. These ratios are calculated based on data contained in financial reports, such as balance sheets, income statements, and cash flow statements. Financial ratios provide important information about certain aspects of corporate finance, such as profitability, liquidity, efficiency, and solvency. In the financial world, financial ratios are an important tool for evaluating a company's performance and financial health. This financial ratio is calculated based on the data and components contained in the company's financial statements.With Using financial ratios, we can assess company performance internally, compare company performance between certain time periods, and make comparisons with other companies in the same industry.
FIELD CORPORATE STRATEGY PLANNING TOURISM AT INJOURNEY (PT AVIATION TOURISM INDONESIA PERSERO) Tia Riska Ayunda; Waznah; T.Arif Alfarizi; Zikrullah Deyan Putra
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 2 No. 12 (2023): NOVEMBER
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v2i12.324

Abstract

Corporate strategy is an overall strategy or integrated strategy that is determined based on the coordination of all fields within the company. The purpose of forming an organization is to achieve the goals of both public organizations and private organizations. This study aims to determine the corporate strategy of SOE Injourney (PT Aviasi Wisata Indonesia) Persero. Indonesian Journey or Injourney is a BUMN holding for the Indonesian Aviation and Tourism industry which is under the auspices of PT Aviation Tourism Indonesia (Persero). The function of this company is to carry out business activities as a holding company in the field of tourism and support. The research method used is a qualitative method with a literature analysis study approach.
FINANCIAL PERFORMANCE ANALYSIS AT PT. BANK MEGA TBK IN THE FINANCIAL INDUSTRY SECTOR LISTED ON THE INDONESIA STOCK EXCHANGE IN 2019-2021 Fachrunnisa Ernanda Manurung; Adha Aulia; Cut Millisa; Putri Pratiwi
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 2 No. 12 (2023): NOVEMBER
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v2i12.325

Abstract

Study This aim For know Performance Finance reviewed from ratio Liquidity, solvency, and Profitability of PT. Bank Mega Tbk registered on the Stock Exchange Indonesia in 2019 – 2021. To find out the development of the Financial Performance of PT. Bank Mega Tbk in Look from ratio Liquidity, Solvability And Profitability year 2019-2021. How performance financial seen from ratio Liquidity, Solvability And Profitability year 2019–2021 on PT. Bank Mega Tbk compared to standard ratio finance. Study This using quantitative data analysis in order to solve the problems raised in this research, specifically the ratio of liquidity, solvency and profitability. Research results : In general financial performance of PT. Bank Mega, Tbk based on the results of the quick ratio liquidity ratio, banking ratio And loans to deposits ratio can said Good Because capable fulfil obligation period in short although experience decline And fluctuation every the year.The solvency ratio is also quite good because it is able to meet short-term obligations as well as in the long term, even though the primary ratio and capital deficiency ratio are experiencing enhancement And change as well as exists fluctuation. For results ratio profitability can also said to be good because it is able to generate profits where the net profit margin and return on equity capital has increased and there have been fluctuations in return on assets and net interest margin. 2) The development of the ratio of liquidity and profitability of PT. Bank Mega, Tbk Not yet so efficient matter This because development in every ratio liquidity, solvency And profitability is not so stable, the result is that some have decreased and some have has increased every year. 3) Comparison of the standard ratio of the ratio results liquidity, solvency And profitability PT. Bank Mega, Tbk although capable fulfil short-term and long-term obligations and can generate profits where liquidity the quick ratio, banking ratio and loans to deposit ratio did not meet the standards. For results solvency ratio on the primary ratio and capital equity ratio have met the standard. For profitability on the net profit margin, return on equity capital and return on assets is sufficient standard ratio whereas For net interest margins not up to standard ratio.
STOCK INVESTMENT ANALYSIS IN PT INDOSAT Raisa Salsabila; Sara Yulis; Farica Yusrina Lubis; Cut Safani; Alfina Hadi Regita Cahyani
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 2 No. 12 (2023): NOVEMBER
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v2i12.326

Abstract

This journal aims to analyze stock investment in PT Indosat, a leading telecommunications company in Indonesia. This research is conducted by analyzing the performance of Indosat's stocks in recent years and evaluating the long-term investment potential of the company. The method used in this research is fundamental analysis, which involves a review of Indosat's financial statements, including income statements, balance sheets, and cash flow statements. Additionally, SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) is also utilized to assess Indosat's competitive position in the telecommunications market. The research findings indicate that the performance of PT Indosat's stocks has shown a positive trend in recent years. The company has managed to increase its revenue and net profit while reducing its debt burden. Furthermore, Indosat has taken strategic steps to strengthen its position in the market, such as launching innovative products and services and expanding its geographic reach. However, this research also identifies several challenges faced by Indosat. Intense competition in the telecommunications industry, rapid technological advancements, and complex regulations can impact the company's growth. Therefore, investors need to consider these factors in their investment decision-making. This research provides valuable insights for investors interested in investing in PT Indosat's stocks. By considering the company's financial performance, business strategies, and relevant risk factors, investors can make more informed investment decisions based on in-depth analysis.
WORK READINESS IN FINAL STUDENTS OF THE FACULTY OF ECONOMICS AND BUSINESS MALIKUSSALEH UNIVERSITY Yanita; M Raihan Al Mubarak; Nurmala; Hamdiah
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 2 No. 12 (2023): NOVEMBER
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v2i12.327

Abstract

Work readiness is one of the attributes that new graduates need to have. Work readiness is the condition when new graduates feel ready and ready to be successful in the work environment. In Indonesia, until now studies explaining the measurement of work readiness itself are still limited. This research aims to develop work readiness for undergraduates so that it can be useful both for companies, universities and the graduates themselves. The success of an institution, organization or company is supported by the success of the workforce at work, and the success of the workforce at work is the result of the work readiness that the workforce has. Work Readiness or job readiness is really needed by every individual before entering the world of work. Therefore, students, especially final students, must have good work readiness. Work Readiness must be carefully prepared while students are going through the study process so that when they graduate, students will have complete work readiness to enter the world of work. Work Readiness influences three variables, namely academic achievement, career development, and career self-efficacy. This research aims to determine the work readiness of final students at the Faculty of Economics & Business, Malikussaleh University. This research uses primary data using research instruments in the form of questionnaires with a sample of 100 respondents with a population of 503 students. The results of this research show that research instrument testing, for Validity, rcount > rtable (0.196) and Reliability, Cronchbach Aplha > Constant (0.60). The data analysis method used is multiple linear regression analysis and hypothesis testing in the form of t-test (partial). The results of the research partially show that Academic Performance, Career Development and Career Self-Efficacy have a positive and significant influence on Work Readiness in Final Students of the Faculty of Economics & Business, Malikussaleh University.
ENHANCING STUDENT ENGAGEMENT IN ONLINE LEARNING ENVIRONMENTS: STRATEGIES AND BEST PRACTICES Sajad Ahmad Malik
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 2 No. 12 (2023): NOVEMBER
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v2i12.328

Abstract

Online learning has become an integral component of contemporary education, offering flexibility and accessibility. However, ensuring active student engagement in virtual classrooms remains a persistent challenge. This work explores strategies and best practices to enhance student engagement in online learning environments. A comprehensive literature review synthesizes existing knowledge on factors influencing engagement, theories guiding online learning, and the impact of technology. The study employs a mixed-methods approach, combining surveys and interviews to gather insights from a diverse sample of online learners. Findings reveal key strategies, such as interactive course design, timely feedback, and fostering a sense of community, that significantly contribute to increased engagement. The discussion interprets these results in light of current literature, highlighting practical implications for educators and administrators. As online education continues to evolve, this research offers valuable insights into cultivating a vibrant and participatory virtual learning experience. The conclusion emphasizes the importance of adopting these strategies to optimize student engagement and underscores the need for ongoing research in this dynamic educational landscape.

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