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International Journal of Social Science, Educational, Economics, Agriculture Research, and Technology (IJSET)
Published by CV. RADJA PUBLIKA
ISSN : -     EISSN : 2827766X     DOI : https://doi.org/10.54443/ijset
Core Subject : Economy, Humanities, Science, Education, Agriculture,
Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Economics, Econometrics & Finance Education
International Journal of Social Science, Educational, Economics, Agriculture Research, and Technology (IJSET) is an international journal that publishes popular articles in the fields of Social Science, Education, Economics, Agricultural Research, and Technology. IJSET is published every month in order to help researchers publish their research results quickly. The advantages of IJSET include: international indexing, fast review and publication processes, and affordable costs.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 1,111 Documents
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MARKETING STRATEGIES IN INCREASING SALES VOLUME IN MICRO SMALL AND MEDIUM ENTERPRISES FOR TRABAS GEPREK CHICKEN M.Subhan; Ramadani Kaloko; Khalida Zia Siallagan; Eliya Hazni
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 2 No. 12 (2023): NOVEMBER
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v2i12.329

Abstract

The aim of this research is to find out and explain the marketing strategy of Ayam Geprek Trabas Micro, Small and Medium Enterprises (UMKM). The research method uses a qualitative approach, data obtained through interviews with MSME owners. The results of the research show that the strategies used are SO strategy, WO strategy, and ST strategy, marketing strategy in the Trabas Geprek Chicken UMKM. The owner is able to create a different sales method from other geprek chicken sellers in general with the quality of the available raw materials, then carry out promotions through social media and the facilities provided are good.
ANALYSIS OF FACTORS AFFECTING THE SUCCESS OF MICRO SMALL AND MEDIUM ENTERPRISES (CASE STUDY OF NAGOYA SHOP IN LHOKSEUMAWE CITY) Rusydi Abubakar; Rizka Imelia Salsabila; Siti Nurhaliza; Khaira Ummaya; Anisa Br Pelawi
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 2 No. 12 (2023): NOVEMBER
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v2i12.330

Abstract

This research aims to analyze the profits of the "Nagoya" shop business so that we can know in detail the amount of profit each month earned by the "Nagoya" shop business in the culinary area on reservoir road in Lhokseumawe City. The data used in this research is primary data obtained by conducting direct interviews with business owners using a list of questions, and secondary data obtained from literature studies in the form of literature, written sources or documents that are relevant to this research. The data analysis method used is descriptive analysis, using business profit analysis, then continued with Return of Cost Ratio analysis, then presented in table form. The results of this research show that the "Nagoya" shop business provides a monthly profit of IDR.7,970,000 with an R/C ratio of 2.35. This shows that every Rp. 1 production cost incurred by a cof ee shop business owner can provide a return in the form of receipts of IDR. 2.35. Where the total revenue is still greater than the total production costs and this business experiences profits Every
THE PRESISPOSED INFLUENCE OF TALENT MANAGEMENT, KNOWLEDGE SHARING, SERVANT LEADERSHIP ON INNOVATIVE WORK BEHAVIOR A Hadi Arifin; Rita Rahmi; Faisal Matriadi; Em Yusuf IiS
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 3 No. 1 (2023): DECEMBER
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v3i1.331

Abstract

This research investigates the influence of talent management, knowledge sharing, and servant leadership on innovative work behavior at Bank Syariah Indonesia Lhokseumawe Branch. Data was collected through questionnaires as a data collection instrument. The population in this study was 60 employees. Data analysis using a quantitative approach to multiple linear regression version of the Statistical Package for the Social Sciences. The research results show that talent management, knowledge sharing, and servant leadership significantly positively affect innovative work behavior. These findings provide practical implications for the management of Bank Syariah Indonesia to strengthen and optimize talent management strategies, knowledge sharing, and servant leadership. By paying more attention to this third variable, companies can create a work environment that supports and encourages innovation, improving the organization's performance and competitive advantage in an increasingly complex and dynamic market.
THE INFLUENCE OF TRUSTWORTHINESS, PERCEIVED EXPERTISE AND PARASOCIAL RELATIONSHIP ON PURCHASE INTENTION FOR SOMETHINC BRAND COSMETIC PRODUCTS AT TIKTOK SHOP BY THE PEOPLE OF LHOKSEUMAWE CITY Nurlita Ahwalia; T. Edyansyah; Naufal Bachri; Agustinawati
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 3 No. 2 (2024): JANUARY
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v3i2.332

Abstract

The uniqueness of each social media platform creates creative and innovative marketing methods, using the characteristics of a social media platform, where product marketers can adapt content to suit consumer needs. People's needs and lifestyles are becoming more diverse day by day, one of which is the need to care for themselves through cosmetic products. The development of the times has resulted in more and more cosmetic products appearing. This research aims to determine the influence of trustworthiness, perceived expertise and parasocial relations on purchase intention for Somethinc brand cosmetic products at the Tiktok Shop by the people of Lhokseumawe City. This type of research is quantitative research with the community population in Lhokseumawe City. Respondents totaled 100 people, taken using purposive sampling technique. The data source comes from primary data obtained through distributing questionnaires. The data analysis techniques used are descriptive analysis methods and multiple linear regression analysis, classical assumption tests, instrument tests (validity and reliability), hypothesis tests and coefficients of determination as well as correlation tests and analyzed with the help of the SPSS 23 application program. The results of the research show that simultaneously trustworthiness, perceived expertise and parasocial relations have a positive and significant effect on purchase intention for Somethinc brand cosmetic products at the Tiktok Shop by the people of Lhokseumawe City. Partially, trustworthiness, perceived expertise and parasocial relations also have a positive and significant effect on the purchase intention of Somethinc brand cosmetic products by the people of Lhokseumawe City. Perceived expertise is the variable that most dominantly influences purchase intention with a value of 7,895
RESTORATIVE JUSTICE FORMULATION POLICY IN THE CHILD CRIMINAL JUSTICE SYSTEM IN INDONESIA M. Luqman Hakim Siregar; Kasim; Robert Napitupulu; Roland Banjarnahor; Syaiful Asmi Hasibuan
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 3 No. 1 (2023): DECEMBER
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v3i1.333

Abstract

The discussion in this journal focuses on Restorative Justice Formulation Policy in the Juvenile Criminal Justice System. The aim of this research is to be able to properly analyze the basic ideas contained in restorative justice, its relation to children who are in conflict with the law and to be able to analyze the policy formulation regulated in Law no. 11 of 2012 concerning the Juvenile Criminal Justice System to realize restorative justice for children in conflict with the law. Meanwhile, the type of research used in this scientific journal is normative legal research, because it is based on the assessment that there is a conflict of norms between Law no. 11 of 2012 concerning the Juvenile Criminal Justice System with norms contained in the Criminal Code (KUHP). In this case, for unlawful acts committed by children who are not yet 18 (eighteen years old), diversion efforts are carried out with the aim of creating a balanced focus of attention between the interests of the perpetrator and the victim and also paying attention to the impact of resolving criminal cases that occur in society to ensure and protect children and their rights so that they can live, grow, develop and participate optimally in accordance with human dignity, as well as receive protection from violence and discrimination.
IMPLEMENTATION OF RESTORATIVE JUSTICE AS AN ALTERNATIVE FOR CHILD CRIMINAL RESOLUTION Mhd. Ihwanuddin Hasibuan; Sulaiman; Ricky Pratama Ginting; Fadillah Aditya Pratama; Syaiful Asmi Hasibuan
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 3 No. 1 (2023): DECEMBER
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v3i1.334

Abstract

Since the enactment of Law no. 11 of 2012 concerning the Juvenile Criminal Justice System in Indonesia, it is necessary to immediately provide outreach to Law Enforcement Officials (APH) who do not yet understand and know about the obligation to take a restorative justice approach in the implementation of the Juvenile Criminal Justice System. The norms governing the obligation to carry out a restorative justice approach in handling children in conflict with the law (ABH) are contained in article 5 paragraph 1 of the Juvenile Criminal Justice System Law and this law has also adopted the International Convention on the Rights of the Child (CRC) instrument which has been adopted. ratified by the government of the Republic of Indonesia with Presidential Decree Number 36 of 1990 concerning Ratification of the Convention on the Rights of the Child (Convention on the Rights of the Child) in addition to other international regulations such as the Beijing Rules, Riyadh Guidelines and Tokyo Rules which are of course in line with the Constitution 1945 concerning the goals of the state, one of which is to realize social justice and promote general welfare. This restorative justice approach certainly has the same spirit as the ideological, political and socio-cultural values ​​of the Indonesian nation which prioritizes resolution through deliberation to reach consensus so that this restorative justice approach is also one of the legal reforms that further promotes the values ​​of local wisdom of the nation. Indonesia. The conceptual approach and the statutory approach are the approaches used in this research and maximize the implementation of the implementation of restorative justice in every handling of Children in Conflict with the Law (ABH) at every stage of the investigation, prosecution and trial process. Objectives The aim of the research is to provide confirmation to every Law Enforcement Officer of the obligation to take a Restorative Justice approach in every handling of ABH.
THE INFLUENCE OF PRODUCT QUALITY, PRODUCT DESIGN AND PRICE ON THE DECISION TO PURCHASE BOGO RETRO CLASSIC HELMETS AMONG MANAGEMENT STUDYPROGRAM STUDENTS FACULTY OF ECONOMICS AND BUSINESS MALIKUSSALEH UNIVERSITY Uli Artha Manullang; T. Edyansyah; Adnan; Muchsin
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 3 No. 2 (2024): JANUARY
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v3i2.335

Abstract

This research aims to see the influence of product quality, product design and price on purchasing decisions for Bogo Retro Classic helmets among students in the Management Study Program, Faculty of Economics and Business, Malikussaleh University. The sampling technique in this research is purposive sampling. The sample in this study was 92 consumers who used Bogo Retro Classic helmets among students in the Management Study Program, Faculty of Economics and Business, Malikussaleh University. The analytical tools used are multiple linear regression tests and hypothesis testing using the t test and F test. The results of the research show that partially the variables Product Quality and Product Design have a positive and insignificant influence on the decision to purchase Bogo Retro Classic helmets among students in the Management Study Program, Faculty of Economics. and Malikussaleh University Business. Meanwhile, the price variable has a significant influence on the decision to purchase the Bogo Retro Classic helmet for students in the Management Study Program, Faculty of Economics and Business, Malikussaleh University. The variables of product quality, product design and price have a positive and significant effect on the decision to purchase the Bogo Retro Classic helmet for students in the Management Study Program, Faculty of Economics and Business, Malikussaleh University.
ANALYSIS OF THE RELATIONSHIP OF PRODUCT QUALITY, SERVICE QUALITY, PRICES AND PROMOTIONS ON BUYING DECISION (STUDY AT NINE WALI MEDAN SHOPS) Ramadhan Nurmuhammad; Endang Sulistya Rini; Amrin Fauzi
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 3 No. 2 (2024): JANUARY
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v3i2.338

Abstract

This research aims to determine and analyze the influence of product quality, service quality, price and promotion on purchasing decisions. The research location is Sembilan Wali Bookstore, Medan. The research method in this research is descriptive with a quantitative approach. The sample for this research is 100 consumers. The data analysis technique uses multiple linear regression analysis which is processed with the help of SPSS version 25 software. The results of the research show that Product Quality partially has a significant effect on the Purchasing Decision variable with a t value of > from t table, namely 2,411 > 1,660 and sig < alpha, namely 0.002 < 0.05. Service Quality partially has a significant effect on the Purchasing Decision variable with a value of tcount > from ttable, namely 3.105 > 1.660 and sig < alpha, namely 0.003 < 0.05. Price partially has a significant effect on the Purchasing Decision variable with a value of tcount > from ttable, namely 2,283 > 1,660 and sig < alpha, namely 0.020 < 0.05. Partial promotion does not have a significant effect on the Purchasing Decision variable with a value of tcount > ttable, namely 1.433 < 1.660 and sig > alpha, namely 0.066 > 0.05. Product Quality, Service Quality, Price and Promotion simultaneously have a significant effect on the Purchasing Decision variable with a value of Fcount > from Ftable, namely 3,439 > 2,306, while sig. < of alpha, namely 0.011 < 0.05. The contribution of the influence of the independent variable to the dependent variable is 35.6% and the remainder is influenced by other variables outside this research.
STRATEGY FOR IMPLEMENTING WORK SAFETY CULTURE IN THE PT ENVIRONMENT. WIJAYA KARYA (PERSERO) TBK, OPERATIONS DEPARTMENT 1 (SUMATRA REGION) Dody Hariyanto; Harmein Nasution; Yeni Absah
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 3 No. 2 (2024): JANUARY
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v3i2.339

Abstract

Safety culture is a concept defined at a group level or higher that refers to the shared values ​​between all groups or companies, corporations, or organizational members. Safety culture relates to formal safety issues within an organization and is closely related to, but not limited to, management and supervision systems. A safety culture emphasizes the contributions of everyone at every level of the organization. In business entities this impacts the behavior of all workforce members in the workplace which is usually reflected in the relationship between reward systems and safety performance. This research examines how much regulatory factors and management commitment can influence the implementation of safety culture, as well as what strategy suggestions can be made to improve safety culture. The research was conducted within the PT. Wijaya Karya (Persero) Tbk Operations Department 1 Sumatra Region using the Explanatory Sequential Design method or known as the two-phase method where quantitative data as the first phase is used as a base and qualitative data as the second phase for supporting, or in other words the quantitative approach is the main priority which is supported by a qualitative approach (Sinulingga, 2021), Qualitative research using Likert questionnaires was carried out on 44 employees from various positions, as well as qualitative interviews as support for the 4 selected employees. From the research results, it was found that regulations and management commitment have an important influence on safety culture, both partially and jointly. This strategy can work well if management has a full commitment to making safety culture part of the company culture. Without this, inconsistencies and tolerance for deviations will arise, which if left unchecked will hamper or possibly thwart the process of creating the expected safety culture.
DIGITAL TRANSFORMATION IN THE COURSE FOR DEVELOPMENT OF CHILDREN WITH SPECIAL NEEDS Rafael Lisinus Ginting; Elizon Nainggolan; Albert Pauli Sirait; Ishaq Matondang; Mirza Irawan
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 3 No. 2 (2024): JANUARY
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v3i2.340

Abstract

This study aims to digitize learning tools for the Guidance of Children with Special Needs courses in the Guidance and Counseling study program, digitize the lecture process for the Guidance of Children with Special Needs courses at the Guidance and Counseling study program, transform the courses for the Development of Children with Special Needs digitally in the Guidance and Counseling study program and test the effectiveness of digital transformation of the Guidance for Children with Special Needs courses .The digital transformation is carried out using the R&D method. The development model used in this study is a 3D model: the definition stage (Define), the design stage (Design), the development stage (Develop) which is carried out in the Guidance and Counseling study program. In realizing the digital transformation of the Fostering Children with Special Needs course, several experts are involved, including learning design experts, IT experts and material experts.The results of this study are expected to be the beginning of positive developments for the use of IT in learning. This research is also expected to be input for lecturers who want to transform their lectures digitally so that digital transformation will appear in other courses at Medan State University..

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