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Perminas Pangeran
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Fakultas Bisnis, Universitas Kristen Duta Wacana Jl. Dr. Wahidin S. No. 5-25, Yogyakarta 55224
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Jurnal Riset Manajemen dan Bisnis
Published by Universitas Kristen Duta Wacana
ISSN : 19077343     EISSN : 27147312     DOI : http://dx.doi.org/10.21460/jrmb
Core Subject : Economy, Science, Social,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
Focus and Scope Jurnal Riset Manajemen dan Bisnis (p-ISSN: 1907-7343; e-ISSN: 2714-7312) adalah jurnal yang dipublikasikan oleh Fakultas Bisnis Universitas Kristen Duta Wacana yang terbit dua kali setahun (Juli dan Desember). Jurnal ini didedikasikan sebagai sarana untuk berbagi dan diseminasi studi-studi terbaru dari para peneliti manajemen dan bisnis. Artikel-artikel empiris yang menyajikan riset yang akurat dan teliti secara metodologis dan temuan yang mencerahkan sangat dinantikan. Kami memastikan proses penyuntingan dan ulasan sejawat yang berkualitas tinggi untuk menegakkan integritas ilmiah dan memberikan asupan pengetahuan terbaik untuk masyarakat yang lebih luas. Kami hanya menerima karya asli penulis yang belum pernah diterbitkan di jurnal atau penerbitan lainnya. Jurnal Riset Manajemen dan Bisnis menyambut paper-paper dalam bidang-bidang berikut: Manajemen Keuangan Manajemen Sumber Daya Manusia Manajemen Pemasaran Manajemen Operasi Kewirausahaan Manajemen Pengetahuan dan Inovasi Manajemen Strategik
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 318 Documents
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PENGARUH PROMOSI DAN KINERJA PELAYANAN TERHADAP LOYALITAS NASABAH DENGAN KEPUASAN NASABAH SEBAGAI PEMODERASI: STUDI PADA BANK BUMN DI DIY Ambar Kusuma Astuti; Agustini Dyah Respati
Jurnal Riset Manajemen dan Bisnis Vol 10, No 2 (2015): Jurnal Riset Manajemen dan Bisnis
Publisher : Fakultas Bisnis UKDW

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21460/jrmb.2015.102.267

Abstract

This study aimed to analyze the effect of promotions and service performance on customer loyalty andcustomer satisfaction as a moderating on state-owned bank in Yogyakarta. The sampling method usedin this study was twofold random sampling and quota sampling. Primary data were analyzed usingmultiple linear regression and moderated regression analysis. The findings in this study include theperformance of services has significant positive effect on customer loyalty, promotion has significantpositive effect on customer loyalty, the interaction effect of service performance on customer loyaltymoderated by customer satisfaction, and the interaction effect on customer loyalty promotionmoderated by customer satisfaction.Keywords: Promotion, Service Performance, Satisfaction, Loyalty
Pengaruh Keterlibatan Konsunen, Perbedaan Persepsi Merk, Karakteristik Hedonis dan Kebutuhan Mencari Variasi terhadap Keputusan Perpindahan Merk Telepon Selular Basuki Nugroho; Magdalena Nany
Jurnal Riset Manajemen dan Bisnis Vol 2, No 2 (2007): Jurnal Riset Manjemen dan Bisnis
Publisher : Fakultas Bisnis UKDW

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21460/jrmb.2007.22.195

Abstract

The tight global competition had enforced marketers to focus on brand loyalty, so as to reduce brand switching. Therefore, studies focus on customer loyalty; customer purchasing power and customer satisfaction are growing rapidly.The objective of this research was to provide empirical evidence obout the effects of customer involvement, difference of brand perception, hedonism characteristic and variation seeker on brand switching decision both partially and simultaneously. Using the multiple regression analysis, the results showthat customer involvement, difference of brand perception and variation seeker partially has significant effect on brand switching decision. However, hedonism characteristic has insignificant effect on brand switching decision.The result also shows that customer involvement, dffirence of brand perception, hedonism characteristic and variation seeker simultaneously has significant effect on brand switching decision.Keywords: brand loyalty, customer involvement, difference of brand perception, hedonism charact eris tic, v ariation s eeker, brand switching decision
F aktor-Faktor yang Mempengaruhi Perhatian Konsumen terhadap Iklan di Internet Deddy Chandra; Petra Surya Mega Wijaya
Jurnal Riset Manajemen dan Bisnis Vol 4, No 2 (2009): Jurnal Riset Manjemen dan Bisnis
Publisher : Fakultas Bisnis UKDW

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21460/jrmb.2009.42.218

Abstract

Facebook is a social networking website that is operated and privately owned by Faceboolc, Inc. The website has cttrrently more than 350 million active users with second position populrity worldwide ofier Google. More than 50?5 of Facebook users access their account daib. The website is free to users andit generates revenuefrom advertising, such as banner adt. Today, Facebook advertisernents become a reasonable optionfor mt ny cottp(mies on a smoll to giant scale as an ffictive media for publishing their promotion campaign. Facebook advertisernents hmte many different variables, ways, audierrces, and rnethods to mix their promotion campaigns thsn conventional prornotions do. A company, that wants to do online promotion oa Facebaok, needs to lonw which variables there are that influerrces Facebook user's attention beforethey do the promotion campaign This research is aimed a learning the effects of product, price, messoges, design, and layout on qdvertisement attention on the Facebookwebsite. The sampling was takenfrom college students who had had Facebook accountfor, at leost, 3 months and accessed their occount minimum 3 times a week.  The research result showed that generally, as a whole when using collective methods, all variables (product, price, messages, design, and layout)influenced advertisement attention on the Facebook website. In partial method, however, the result demonstroted that indivi&tally, product, and layout variables influenced the attention of the advertisements but price and design variables did not intluence advertisenents attention on the Facebook website.Kqruords: product, price, messages, desisrr, layout, Facebaok
TINGKAT SUKU BUNGA PINJAMAN DAN KINERJA KEUANGAN PERBANKAN: STUDI KASUS PADA BPR PT PRISMADANA Sarah Usman
Jurnal Riset Manajemen dan Bisnis Vol 6, No 2 (2011): Jurnal Riset Manjemen dan Bisnis
Publisher : Fakultas Bisnis UKDW

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21460/jrmb.2011.62.67

Abstract

The purpose of this study is to analyze the role of loan interest and its implication towardsRural Bank’s financial performance. Database collected from primer data is based onobservation, meanwhile secondary data from Rural Bank’s financial statements during2006-2008 period. This study based on net interest margin analysis. The role of loan interestand it’s implication proxied by net interest income indicator.This study shows that anincrease in interest income (Net Interest Income) at Rural Bank due to an increase of it’slending activities for five years. Thus, loan interest income has important role on theincreasing perfomance of PTPrismadana rural bank's finance.Keywords: Interest Rate, Financial Performing, BPR
HUBUNGAN KEPUASAN PASIEN RAWAT INAP DENGAN MUTU PELAYANAN KEPERAWATAN DI KLINIK KABUPATEN JEMBER M. Elyas Arif Budiman; Said Mardijanto; Emi Ellya Astutik
Jurnal Riset Manajemen dan Bisnis Vol 15, No 2 (2020): Jurnal Riset Manajemen dan Bisnis
Publisher : Fakultas Bisnis UKDW

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21460/jrmb.2020.152.383

Abstract

ABSTRACT Satisfaction with the accepted model between expectations (the standard of performance that should be) with the actual performance received by the customer, the value satisfaction felt by patients after getting health services. The quality of nursing services is the most important thing in health service agencies, to achieve the expectations and needs of customers (patients). Good quality nursing service will increase customer (patient) satisfaction. This study aims to see the relationship between patient satisfaction and quality of nursing services in clinics in Jember Regency. This type of research used in this study with a cross sectional approach. The research sample used quota sampling of 33 respondents. Chi-Square statistical test with a significance level of p <0.05. The results showed that patient satisfaction with satisfied criteria and the quality of nursing services with good criteria. Chi-Square test resulted in a value of p = 0.020 and a contingency coefficient of 0.374. These results indicate that there is a weak relationship between Inpatient Satisfaction and Quality of Nursing Services in Clinics in Jember Regency. It is expected from this research that the clinic will improve the quality of nursing services to provide patient satisfaction. Keywords: patient satisfaction, quality of nursing services ABSTRAK Kepuasan merupakan model kesenjangan antara harapan (standar kinerja yang seharusnya) dengan kinerja aktual yang diterima pelanggan, kepuasan nilai subjektif yang dirasakan pasien setelah mendapatkan pelayanan kesehatan. Mutu pelayanan keperawatan merupakan hal terpenting dalam instansi jasa pelayanan kesehatan, untuk mencapai harapan dan kebutuhan pelanggan (pasien). Mutu pelayanan keperawatan yang baik akan meningkatkan kepuasan pelanggan (pasien). Penelitian ini bertujuan untuk mengetahui hubungan kepuasan pasien dengan mutu pelayanan keperawatan di klinik di Kabupaten Jember. Jenis penelitian yang digunakan dalam penelitian ini korelasi dengan pendekatan cross sectional. Sampel penelitian ini menggunakan quota sampling sebanyak 33 responden. Uji statistik Chi-Square dengan tingkat kemaknaan p < 0,05. Hasil penelitian menunjukan bahwa  kepuasan pasien  dengan kriteria puas dan mutu pelayanan keperawatan dengan kriteria baik. Uji Chi-Square dihasilkan nilai p = 0,020 dan koefisien kontingensi 0,374. Hasil ini menunjukan terdapat hubungan yang lemah Kepuasan Pasien Rawat Inap dengan Mutu Pelayanan Keperawatan di klinik di kabupaten Jember. Diharapkan dari penelitian ini agar pihak klinik meningkatkan mutu pelayanan keperawatan untuk memberikan kepuasan pasien. Kata kunci: kepuasan pasien, mutu pelayanan keperawatan
Pengaruh Variabel Kesesuaian Merk dan Sikap Konsumen pada Sebuah Merk Individu terhadap Sikap Konsumen pada Merk Hasil Aliansi Singgih Santoso
Jurnal Riset Manajemen dan Bisnis Vol 4, No 1 (2009): Jurnal Riset Manjemen dan Bisnis
Publisher : Fakultas Bisnis UKDW

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21460/jrmb.2009.41.211

Abstract

Brand alliances is a popular phenomenom in today's marketing activities. Although that concept has grown in popularity, there has been a little research model that explains the conffict of these alliances on consumer attitudes toward the alliances itself. This research tested relationship between three alliances variables with consumer attitudes toward brand alliances. With between subject experimental design, and the product alliances is between notebook and processor, the result of the research confirmed that attitude toward individual brand before alliances and brand it influenced consumer attitudes toward brand alliances significantly.Keywords : Brand, marketing, customer, attitude.
CATATAN TENTANG STUDI KEADILAN DISTRIBUTIF, KOMITMEN AFEKTIF DAN DAMPAKNYA PADA PERILAKU RETALIASI Heru Kurnianto Tjahjono; Majang Palupi
Jurnal Riset Manajemen dan Bisnis Vol 12, No 2 (2017): Jurnal Riset Manajemen dan Bisnis
Publisher : Fakultas Bisnis UKDW

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21460/jrmb.2017.122.291

Abstract

ABSTRACTThis study is a review of an article wrote by Majang Palupi and had published in the Journal of Management and Business Research 2013, 8 (1): 15-24 under the heading of “The influence of compensation justice, employee rotation policy and affective commitment to the retaliation behavior of civil servants.” The purpose of this study is to provide a good record of conceptual side, method and research context. The method is done by reviewing a number of literaturerelated to the topic of the article. Results indicate that it is important to consider the conceptual, methodological and contextual aspects of providing a number of records for this study. Future studies are important to conduct a broader review of the effects of distributivejustice and commitment to retaliation behavior in Indonesia in different contexts such as different industries, among different workers generations and other demographic factors.Keywords:distributive justice, affective commitment, context and retaliation behaviorABSTRAKStudi ini merupakan review atas artikel Majang Palupi yang dimuat di Jurnal Riset Manajemen dan Bisnis tahun 2013, 8(1):15-24 dengan judul pengaruh keadilan kompensasi, kebijakan rotasi karyawan dan komitmen afektif pada perilaku retaliasi karyawan PNS. Tujuan studi ini adalah memberikan catatan baik dari sisi konsepsual, metode dan konteks penelitian. Metode yang dilakukan dengan review sejumlah literatur yang berkaitan dengan topik paper. Hasil menunjukkan bahwapenting mempertimbangkan aspek konseptual, aspek metode dan konteks dalam memberikan sejumlah catatan untuk penelitian ini. Studi ke depan penting melakukan review yang lebih luas terkait pengaruh keadilan distributif dan komitmen pada perilaku retaliasi di Indonesia dalam berbagai konteks seperti industri yang berbeda, antar generasi dan faktor demografi lainnya
Keputusan Nasabah dalam Menabung di Bank Konvensional di daerah Istimewa Yogyakarta Jonathan Herdioko
Jurnal Riset Manajemen dan Bisnis Vol 11, No 2 (2016): Jurnal Riset Manajemen dan Bisnis
Publisher : Fakultas Bisnis UKDW

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21460/jrmb.2016.112.243

Abstract

The purpose of this study is to examine the antecedent of customer’s decision to save their assets in conventional banks. Variables analized preceded product, place, and promotion toward customers’ decision. Data for this study were collected by offline administered survey to 300 respondents in five districts in Yogyakarta Special Region. They are Gunung Kidul, Kulon Progo, Sleman, Bantul, and  Yogyakarta. The hyphotesis testing was conducted using the multiple regression analysis. Findings of this study indicate that product, place, and promotion have strong influence on customers decision to save their assets in conventional banks.Keyword: conventional bank, customers decision, multiple regressions analysis
SISTEM PENGENDALIAN MANAJEMEN DALAM GEREJA: STUDI KASUS GEREJA DI KOTA YOGYAKARTA Robert Setio; Wirawan Endro Dwi Radianto
Jurnal Riset Manajemen dan Bisnis Vol 2, No 1 (2007): Jurnal Riset Manjemen dan Bisnis
Publisher : Fakultas Bisnis UKDW

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21460/jrmb.2007.21.104

Abstract

Research on management controlling has been focusing on profit-oriented enterprise, while the non-profit one is often disregarded. Church, is considered to be an example of non-profit organization with the specialty on the legally religious activities. Since the non-profit goal sometimes difficult to detennine, it is neccesary for churches to control their managerial activities by implementing management conffolling system.This research is aimed to exarnine the existence of management controlling system at churches. Moreover, it will also examine the difference of such system amongst churches especially based on their member siZe - and governance. The result shows there is no difference of management controlling system based on member size. On the contrary, the system differences exist on church governanceKata kunci: Sistem pengendalian, gereja, pengendalian intern
LINGKUNGAN BISNIS, ORIENTASI KEWIRAUSAHAAN, ORIENTASI PASAR, DAN KINERJA USAHA MIKRO, KECIL DAN MENENGAH Maria Pampa Kumalaningrum
Jurnal Riset Manajemen dan Bisnis Vol 7, No 1 (2012): Jurnal Riset Manjemen dan Bisnis
Publisher : Fakultas Bisnis UKDW

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21460/jrmb.2012.71.83

Abstract

This study examined the effect of environmental factors, entrepreneurial orientation, and market orientation on profitability in small business. In this study, we consider two dimensions of external environment: technological turbulence and competitive intensity. Theoretically, technological turbulence, competitive intensity, and entrepreneurial orientation are correlated, but distinct construct. Data was processed with Structural Equation Modeling using AMOS program. The results showed that technological turbulence has no direct effect on market orientation, but competitive intensity proved to have significant impact on market orientation. Entrepreneurial orientation has a direct effect and an indirect effect on profitability mediated by market orientation. The result also showed that market orientation proved to have significant impact on profitability. Based on the results, this study suggest, at least in small firms, competitive intensity and entrepreneurial orientation complements market orientation by instilling an opportunistic culture that impacts the profitability.Keywords: technological turbulence, competitive intensity, entrepreneurial orientation, market orientation, and profitability.

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