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Nur'aeni
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Jl. Raya Cipacing No.22, Cipacing, Jatinangor, Kabupaten Sumedang, Jawa Barat 45363
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INDONESIA
Jurnal AbdiMU
Published by Universitas Ma'soem
ISSN : -     EISSN : 27973468     DOI : 10.32627
Core Subject : Economy, Science, Education,
Computer Science & IT Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Other
Jurnal AbdiMU (Pengabdian Kepada Masyarakat) adalah jurnal berskala nasional yang memuat berbagai penelitian dalam bentuk pengabdian kepada masyarakat yang dilakukan oleh setiap civitas akademika ataupun pihak-pihak yang berkentingan sebagai salah satu wujud Tri Dharma Perguruan Tinggi. Jurnal AbdiMU dikelola oleh Universitas Masoem dengan bidang ilmu tentang Ekonomi, Manajemen, Pendidikan dan Pertanian. AbdiMU terbit pada bulan Mei dan November. Dengan adanya jurnal ini diharapkan pengabdian yang dilakukan oleh dosen beerserta civitas akademika dan pihak-pihak yang berkepentingan dapat dipublikasikan penelitian pengabdian kepada masyakarakat secara ilmiah.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 99 Documents
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Optimalisasi Peran Masyarakat dalam Pengolahan Daun Strawberry Farhan Fakhruddinsyah; M. Jundi Abdillah; Aulia A. Putri Putri; Ade Iskandar Nasution
Jurnal AbdiMU (Pengabdian kepada Masyarakat) Vol. 6 No. 1 (2026): Mei
Publisher : Ma'soem University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32627/abdimu.v6i1.1600

Abstract

This community service activity was motivated by the suboptimal utilization of strawberry leaf waste in Sugihmukti Village, which has so far focused only on the fruit. However, strawberry leaves have the potential to be used as raw material for economically valuable herbal products. This activity aims to increase the community's knowledge and skills in processing strawberry leaf waste into herbal tea. The method used is the Asset-Based Community Development (ABCD) approach through the stages of observation, planning, outreach, workshops, direct practice, and evaluation. The activity involved lecturers, KKN students, and the local community, especially women from the Family Welfare Movement (PKK). The results of the activity showed that the community was able to understand the process of herbal tea processing and had basic skills in producing it independently. In addition, this activity also increased community awareness of utilizing local potential and opened up business opportunities based on herbal products.the program.
Pemberdayaan Masyarakat melalui Inovasi Sirup Jeruk Sehat : Strategi dalam Mengoptimalkan Potensi Produk Lokal Adi Indradi Wazdi Wazdi; Dandi Muhamad Ramdan Ramdan; Novani Ayu Kartika Kartika; Tyas Septiani Savitri Savitri; Inggi Agusti Agusti
Jurnal AbdiMU (Pengabdian kepada Masyarakat) Vol. 6 No. 1 (2026): Mei
Publisher : Ma'soem University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32627/abdimu.v6i1.1601

Abstract

This community service program was implemented in Karyalaksana Village, Ibun District, Bandung Regency, focusing on processing tangerines into healthy orange syrup as a strategy to increase the added value of local products. The background to this activity was the abundant production of tangerines, which often leads to lower selling prices, so innovation is needed to improve the competitiveness and welfare of farmers. The method used was Community-Based Participatory Research (CBPR) through an intensification approach with PKK women. The activities included technical training ranging from raw material selection, processing, packaging, to calculating the Cost of Goods Sold (HPP) and marketing strategies based on product branding. The results of the activity showed that participants were able to master the skills of making healthy orange syrup independently, understand the importance of cost efficiency, and implement simple marketing strategies to increase sales value. In addition, this program also contributed to increasing entrepreneurial literacy and women's economic participation in the village. Thus, this community service activity not only produces healthy orange syrup products with added value but also has a positive socio-economic impact on the community.
Pemanfaatan Limbah Kopi menjadi Briket Arang sebagai Bahan Bakar Alternatif Hendrawan Hendrawan; Ramdani Ramdani; Puji Rahayu Rahayu; Alviani Halimatus Sadiah Sadiah
Jurnal AbdiMU (Pengabdian kepada Masyarakat) Vol. 6 No. 1 (2026): Mei
Publisher : Ma'soem University

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Indonesia is one of the world’s largest coffee producers, with the village of Campakamulya being a producer of Puntang coffee. Increased coffee production generates coffee husk and grounds waste that has not been utilised optimally, thus posing a potential risk of environmental pollution. This community service initiative aims to process coffee waste into briquettes as an environmentally friendly alternative energy source. The partners in this initiative are the local community and small and medium-sized enterprises (SMEs). The method employed was Participatory Action Research (PAR), involving the community in the stages of observation, planning, implementation, and evaluation. The results of the activity demonstrated that the community was able to produce briquettes through the stages of sun-drying, roasting, grinding, mixing, moulding, and drying. The resulting product not only serves as an alternative energy source but also creates business opportunities and enhances the community’s skills. This activity demonstrates that the utilisation of coffee waste holds potential as a sustainable solution for waste management and community economic development.
Pelatihan Keterampilan Dasar Konseling untuk Tenaga Pendidik dan Kependidikan Euis Nurhidayati; Fatchiah E. Kertamuda; Tita Rosita; Raden Mutiara Puspa Wijaya
Jurnal AbdiMU (Pengabdian kepada Masyarakat) Vol. 6 No. 1 (2026): Mei
Publisher : Ma'soem University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32627/abdimu.v6i1.1636

Abstract

Counseling is a professional assistance process in solving problems. However, in order to provide counseling, it is necessary to develop basic counseling skills. The objective of basic counseling skills training at PKBM 31 Jakarta is to improve the professional competence of educators in solving student problems so that they can create an inclusive, responsive learning environment that supports the holistic growth of students. The method used in community service is Service Learning (SL). The training activities in this service consist of three stages, namely (a) identification of learning problems at PKBM 31 Jakarta; (b) provision of basic counseling skills material; (c) counseling practice; (d) post-training evaluation. Based on the results of the community service, the following data was obtained from the problem identification: (1) there is a lack of knowledge among educators in overcoming psychological and social problems and the diverse learning needs of students at PKBM 31 Jakarta, while there are no educators with a background in guidance and counseling to help solve these problems; (2) Knowledge and understanding related to basic counseling skills for educators increased, enabling them to identify student problems and understand the appropriate responses and strategies for resolving student issues. Thus, basic counseling skills training for educators at PKBM 31 Jakarta was effective in improving educators' knowledge and understanding in resolving student problems.  
Penguatan Literasi Digital Siswa SMK Muhammadiyah 2 Pontianak Melalui Program Pelatihan Pembuatan Website istikoma isti; Suratno -; Rangga Aditya Saputra -
Jurnal AbdiMU (Pengabdian kepada Masyarakat) Vol. 6 No. 1 (2026): Mei
Publisher : Ma'soem University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32627/abdimu.v6i1.1677

Abstract

This Community Service activity was carried out to address the lack of digital literacy of SMK Muhammadiyah 2 Pontianak students, particularly in the productive use of technology. The urgency of this activity is the existence of a gap between access to high technology but the ability of students to produce digital content is low. This research uses the Participative Action Research (PAR) method which consists of planning, implementing actions, evaluating and reflecting. This approach motivates students to be active in context-based and practice-based learning. Students not only learn but can be skilled immediately in creating and maintaining simple websites. Critical thinking, problem solving and collaborative practices of digital literacy of students. The main issues are the use of technology that is still consumptive and the limited learning practices in the curriculum (. As a result, they do not have the experience to build digital skills that can be applied and not ready to face the demands of technology-based world of work. So structured training is needed and according to industry needs. The results of the activity showed that students’ knowledge and skills in making websites increased by 45%. This activity also can increase the students’ positive attitude, creativity, and confidence in using the technology. This program has holistic, sustainable impacts in developing students’ digital literacy.
Inovasi “Labu Joy” dalam Pemberdayaan Ekonomi Masyarakat Melalui Diversifikasi Olahan Nugget Labu Lenny Amelia HK Amelia; Bahmid I Magi; Rista Ade Liana Liana; Muhammad Ilyas Salim Salim
Jurnal AbdiMU (Pengabdian kepada Masyarakat) Vol. 6 No. 1 (2026): Mei
Publisher : Ma'soem University

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Margaluyu Village is an area with high potential for chayote farming, with an agricultural land area of 470 hectares, accounting for approximately 54.638% of the total village area. However, farmers frequently face a severe issue of seasonal surplus, causing the selling price to plummet to Rp 2,500/kg. Furthermore, chayote spoils quickly after harvest, and the community lacks the skills to process the harvest into value-added products. This activity aims to optimize local potential through product diversification innovation in the form of chayote nuggets named "Labu Joy". The method utilized is Community-Based Participatory Research (CBPR). As a result, the community acquired new knowledge, became capable of producing value-added products, and showed higher enthusiasm for developing local food-based enterprises. This innovation has the potential to increase income and strengthen the village's economy.
Pelatihan Tenaga Medis melalui Aplikasi MCU Digital untuk Daya Saing Klinik Mutiara 1 Bekasi Iin Iin; Ahmad Nurkamali; Dewi Kurniasari Kurniasari; Tiara Nurhayati Nurhayati
Jurnal AbdiMU (Pengabdian kepada Masyarakat) Vol. 6 No. 1 (2026): Mei
Publisher : Ma'soem University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32627/abdimu.v6i1.1871

Abstract

Digital transformation in healthcare services has become a strategic requirement for clinics to improve service quality and competitiveness. One service that requires integrated management is Medical Check Up (MCU), as it involves multiple service units and produces sensitive medical record data. Klinik Mutiara 1 Kota Bekasi previously managed MCU services using manual and fragmented procedures, resulting in low service efficiency and delays in report generation. This community service program aims to enhance the competence of medical personnel and administrative staff through training and mentoring in the use of a digital MCU application. The methods applied include partner needs analysis, system development and deployment, and intensive assistance conducted over eight weeks. The results indicate that all medical personnel and staff are able to operate the digital MCU application according to their respective roles. The implementation of the system improves the efficiency of MCU service workflows, ensures more orderly management of medical record data, and accelerates the reporting process. These findings demonstrate that IPTEKS-based training and digital system implementation play an important role in improving service quality and strengthening clinic competitiveness.
Penguatan Kapasitas UMKM Desa melalui Pengelolaan Keuangan dan Sertifikasi Halal Nur'aeni Nur'aeni; Mimin Mintarsih; Farhan Fakhruddinsyah
Jurnal AbdiMU (Pengabdian kepada Masyarakat) Vol. 6 No. 1 (2026): Mei
Publisher : Ma'soem University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32627/abdimu.v6i1.1916

Abstract

Sugihmukti Village, Pasirjambu District, has a growing MSME potential, especially in the food and beverage sector as well as processed businesses based on local agricultural products, which are a characteristic of the rural economy in the area. However, the existing potential has not been fully supported by adequate business management capabilities, so most MSMEs are still operating conventionally and have not focused on long-term business sustainability. In addition, many MSME actors still have limited knowledge regarding the urgency of halal certification, the stages of the application process, and the economic benefits that can be obtained from owning a halal certificate. This activity is part of community service-based research with an ABCD (Asset-Based Community Development) approach. The results of this activity show that it has been carried out successfully as part of efforts to empower village MSMEs through improved financial literacy and strengthening understanding of the importance of halal certification for businesses. The implementation of an educational approach accompanied by participatory assistance allows this activity to address the real needs of MSME actors in managing business finances in a more organized, planned, and systematic manner.
Pendampingan Etika Dasar Pengelolaan Operasional UMKM di Kabupaten Buleleng Ni Luh Sinta Yani; Puji Novita Sari Sari; Ahmad F. Imran Imran; Nurliana Nurliana; Maghfirah S. Azis Azis
Jurnal AbdiMU (Pengabdian kepada Masyarakat) Vol. 6 No. 1 (2026): Mei
Publisher : Ma'soem University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32627/abdimu.v6i1.1937

Abstract

UMKM berperan penting dalam perekonomian melalui penciptaan lapangan kerja dan penguatan ekonomi lokal, namun masih menghadapi kendala etika dalam operasional sehari-hari. Kegiatan pengabdian ini bertujuan meningkatkan pemahaman pelaku UMKM tentang etika dasar bisnis, meliputi etika pelayanan konsumen, penetapan harga, kualitas produk, dan pengambilan keputusan. Metode yang digunakan adalah sosialisasi langsung, diskusi interaktif, dan pendampingan sederhana dengan studi kasus nyata, seperti penanganan komplain konsumen, penyesuaian harga akibat kenaikan bahan baku, serta penerapan standar kualitas. Hasil kegiatan menunjukkan respon positif dan antusias dari pelaku UMKM, serta peningkatan pemahaman karena materi relevan dengan permasalahan yang mereka hadapi
Optimalisasi Visual Feed Instagram Sebagai Strategi Pemasaran Digital Pada UMKM Manda Dinda Fatimah Azzahra Dinda Fatimah Azzahra; Marsanda Lasmita Romadina Marsanda Lasmita Romadina; Delliyana Isfahany Delliyana Isfahany; Tasya Augustiya Tasya Augustiya
Jurnal AbdiMU (Pengabdian kepada Masyarakat) Vol. 6 No. 1 (2026): Mei
Publisher : Ma'soem University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32627/abdimu.v6i1.1961

Abstract

This community service activity was carried out at MSME Manda (Sundanese Food), a micro enterprise that specializes in producing Sundanese snacks, with flagship products in the form of beling chips and other product variants. The purpose of this activity is to help improve the effectiveness of digital marketing through content optimization by organizing social media feeds, especially Instagram, as a more structured and consistent promotional tool. Based on initial observations, MSME Manda has utilized social media platforms such as Instagram and TikTok as online sales tools, but its function has not been optimal because promotional content is still inconsistent and has not been strategically designed, so that the lack of interaction on social media with consumers has not been able to encourage an increase in online purchases. The method of implementing the activity is carried out through three stages, the first stage is pre-implementation by identifying the initial conditions of the business, the second stage is implementation in the form of designing and implementing a digital marketing optimization strategy, the final stage is evaluation as an assessment of the suitability of the implemented strategy with business needs and audience characteristics. Activities carried out include optimizing the visual feed of Instagram as a digital marketing tool. The results of this activity show positive changes, with the implementation of visual consistency through the determination of color, typography, and structured feed layout which strengthens brand identity and supports more positive perceptions of brand quality and credibility. These changes also encouraged audience engagement, such as following the account and exploring products further. The use of interactive content and a balance between entertainment and information has also been effective in engaging audiences and expanding brand reach.  

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