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Epicheirisi : Jurnal Manajemen, Administrasi, Pemasaran dan Kesekretariatan
Published by Politeknik Negeri Madiun
ISSN : -     EISSN : 25487817     DOI : https://doi.org/10.32486/epicheirisi.v6i2
Core Subject : Economy, Education, Social,
Economics, Econometrics & Finance Social Sciences Other
Epicheirisi: Jurnal Manajemen, Administrasi, Pemasaran dan Kesekretariatan with registered number ISSN: 2548-7817 (online) is scientific journals which publish articles from the fields management, administration, marketing and secretariat. Epicheirisi : jurnal manajemen, administrasi, pemasaran dan kesekretariatan,published three times a year (In January, May and September).
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 59 Documents
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WORK MOTIVATION OF PT BUMI DEVELOPMENT PERTIWI MADIUN EMPLOYEES: WORK MOTIVATION OF PT BUMI DEVELOPMENT PERTIWI MADIUN EMPLOYEES Septianasari, Erlita Yuli; Ina Syarifah; Hastuti, Farida Tri; Syafitri, Eva Mirza
Epicheirisi: Jurnal Manajemen, Administrasi, Pemasaran dan Kesekretariatan Vol. 7 No. 2 (2023)
Publisher : Politeknik Negeri Madiun

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Motivation is an impulse that can move a person to carry out any activity, whether originating from himself or from outside, in order to achieve the goals that have been set. This research aims to describe the work motivation of PT Bumi Pembangunan Pertiwi Madiun employees. The method used in this research is quantitative descriptive; this method explains the situation to be researched with the support of a literature study so that it further strengthens the researcher's analysis in making a conclusion. The population in this study were all employees at PT Bumi Pembangunan Pertiwi, with a sample size of 86 respondents. The data processing technique uses Microsoft Excel and SPSS 25. The indicators used in the motivation variable are physical needs, safety and health needs, social needs, esteem needs, and self-actualization needs. The results obtained show that employee work motivation is categorized at a medium level with a percentage of 73%. The order of application of employee motivation at PT Bumi Pembangunan after conducting research is safety and health needs, self-actualization needs, social needs, physical needs, and finally the need for appreciation. The need for appreciation for PT Bumi Pembangunan employees needs to receive attention from management. This is necessary to maintain and appreciate the work efforts of employees within the company so as to encourage employee morale.
SERVICE EFFECTIVENESS OF PANDAWA BPJS KESEHATAN IN NGANJUK REGENCY Nurmitasari; Syarifah, Ina; Hernando, Hendrick
Epicheirisi: Jurnal Manajemen, Administrasi, Pemasaran dan Kesekretariatan Vol. 7 No. 2 (2023)
Publisher : Politeknik Negeri Madiun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32486/epicheirisi.v7i2.663

Abstract

Information and communication services in the service industry context have a crucial role. BPJS Kesehatan, as a national health insurance institution, provides Pandawa service to accommodate administrative needs and participant complaints. This study was conducted to assess the effectiveness of Pandawa service usage in Nganjuk Regency. We applied four indicators to achieve that objective, including interface, navigation, content, and reliability. A total of 50 BPJS Kesehatan participants were involved as respondents in this study. Based on the data interpretation results, it was concluded that the Pandawa BPJS Kesehatan in Nganjuk Regency was in the effective category.
Analisis Analisis Strategi Marketing Syariah Dalam Produk Pembiayaan Konsumtif Pada BPRS BMI Sepanjang: Analysis of Sharia Marketing Strategy in Consumer Financing Products at BPRS BMI Sepanjang Rahmawati, Aisha; Saqofa Nabilah Aini; Alannawa, Sonia Rosta; Afifah, Istiqomatul
Epicheirisi: Jurnal Manajemen, Administrasi, Pemasaran dan Kesekretariatan Vol. 8 No. 1 (2024)
Publisher : Politeknik Negeri Madiun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32486/epicheirisi.v8i1.700

Abstract

This research aims to analyze the sharia marketing strategy of segmentation, targeting and positioning in consumer financing products at BPRS BMI Panjang Branch. This type of research is descriptive qualitative. The data collection methods used were observation, interviews and documentation. The results of this research indicate that the segmentation strategy used in consumer financing products by BPRS BMI Panjang Branch is demographic and geographic segmentation. The targeting strategy used in consumer financing products is using a concentrated market. And also the positioning strategy applied in financing products, namely product positioning based on: (1) attributes, namely being known for its fast process and easy installments; (2) prices, price provisions or installments that are low; and (3) the use of slogans is an effort to position financing products.
PENERAPAN METODE FIFO DAN FEFO DALAM PENGELOLAAN GUDANG FARMASI PT RAJAWALI NUSINDO CABANG MADIUN Sari, Alena Puja; Priyanto, Priyanto
Epicheirisi: Jurnal Manajemen, Administrasi, Pemasaran dan Kesekretariatan Vol. 8 No. 1 (2024)
Publisher : Politeknik Negeri Madiun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32486/epicheirisi.v8i1.794

Abstract

Warehouses are crucial in the business of trading goods. Warehouse management is very important for business sustainability, because the warehouse is directly related to sales activities. The pharmaceutical warehouse of PT Rajawali Nusindo Madiun requires proper, effective and efficient as well as sustainable management in order to keep goods safe and of good quality. This study aims to describe warehouse management using the FIFO FEFO method at PT Rajawali Nusindo Madiun branch. The indicators used include receipt of goods, storage of goods, maintenance of goods, distribution of goods, and administration. The results of this study show that warehouse management has implemented the FIFO FEFO method in the aspects of receipt, storage, maintenance, distribution of goods, and administration.
PENYUSUTAN ARSIP DI DINAS PERPUSTAKAAN DAN KEARSIPAN KOTA MADIUN Faizah, Fidrotul Aulia; Lisdiantini, Netty; Syarifah, Ina
Epicheirisi: Jurnal Manajemen, Administrasi, Pemasaran dan Kesekretariatan Vol. 8 No. 1 (2024)
Publisher : Politeknik Negeri Madiun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32486/epicheirisi.v8i1.795

Abstract

Archives are records of activities presented in various forms of media and used as information materials that have utility value for an organization or agency and are stored in such a way that if needed at any time they can be easily and quickly found again. Given the importance of records, every organization or agency needs to have a Records Division to manage them. One of the activities carried out in records management is disposition. Records disposition is the activity of separating active records from inactive records and removing useless records based on the records retention schedule. This study was conducted to find out the stages of implementing records disposition in Dinas Perpustakaan dan Kearsipan Kota Madiun. The method used is descriptive qualitative. Based on the study results, it was concluded that records disposition has included three stages, namely transfer, destruction, and submission.
Consumer Perspectives on Digital Banking Solutions: Analyzing the Implementation of Digital Savings at PT Bank Rakyat Indonesia (Persero) Syafitri, Eva Mirza; Subiyantoro, Subiyantoro; Azis, Aminudin; Syarifah, Ina
Epicheirisi: Jurnal Manajemen, Administrasi, Pemasaran dan Kesekretariatan Vol. 8 No. 1 (2024)
Publisher : Politeknik Negeri Madiun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32486/epicheirisi.v8i1.801

Abstract

PT Bank Rakyat Indonesia (Persero) Tbk. has introduced an innovative service, enabling customers to open savings accounts digitally, accessible anytime and anywhere without the need to visit the bank. The advent of this digital account opening system aims to enhance customer convenience through digital savings services. This study aims to assess customer perceptions regarding the quality of the product, service quality, emotional satisfaction, pricing, and costs associated with the digital savings account opening system at PT Bank Rakyat Indonesia (Persero) Tbk. KC Madun Unit Nglames. The research employs a descriptive quantitative methodology. Data sources include primary data from questionnaires completed by 35 respondents and secondary data from documentation on digital savings usage. The data are analyzed and discussed in relation to the theoretical framework, leading to a conclusion. The findings indicate that the digital savings account system is reasonably effective for account opening at PT Bank Rakyat Indonesia (Persero) Tbk. Madiun Branch Unit Nglames.
Analisis Strategi Komunikasi Pemasaran pada Unit Komersialisasi Non-Transportasi (KNA) PT. Kereta Api Indonesia (Persero) Daerah Operasi 7 Madiun Niza Nurmalasari; Septiarini, Silvi; Priyanto, Priyanto; Wardani, Galuh Kusuma
Epicheirisi: Jurnal Manajemen, Administrasi, Pemasaran dan Kesekretariatan Vol. 8 No. 2 (2024)
Publisher : Politeknik Negeri Madiun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32486/epicheirisi.v8i2.844

Abstract

PT Kereta Api Indonesia (Persero) holds significant land assets and offers various service products in strategic locations. However, the Non-Transport Commercialization Unit (KNA) remains relatively underrecognized. To enhance its visibility and revenue, the KNA Unit needs to increase its engagement with potential partners and more effectively promote its services. This research aims to analyze the marketing communication strategies employed by the KNA Unit in Operational Area 7 Madiun. Utilizing a descriptive qualitative approach and insights from three field experts, the study identifies nine key elements in the KNA's marketing communication strategy: advertising, online communication and social media, mobile communication, direct marketing, events and experiences, word of mouth, publicity and public relations, personal selling, and packaging. The findings indicate that the KNA Unit currently utilizes six of these nine elements. While these methods are effective, there is still potential for further improvement. Optimizing these strategies could significantly enhance engagement, increase visibility, and boost overall revenue. This research provides valuable insights for refining marketing approaches to achieve better outreach and commercial success.
Handling Of Office Meetings At The Madiun City Library And Archive Services Kartikasari, Elly; Prihatinta, Triana; Hastuti, Farida Tri
Epicheirisi: Jurnal Manajemen, Administrasi, Pemasaran dan Kesekretariatan Vol. 9 No. 1 (2025)
Publisher : Politeknik Negeri Madiun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32486/epicheirisi.v9i1.803

Abstract

Meetings are a means that make it easier for companies or government agencies to discuss, exchange ideas, and discuss problems to reach decisions. In order for the meeting to run smoothly, good preparation is needed so that there are no obstacles during its implementation. The aim of writing this Final Assignment is to find out the stages of preparation for holding meetings at the Madiun City Library and Archive Services by using indicators of the stages of preparation for holding meetings, namely making meeting invitation letters, preparing meeting rooms, stationery, meeting equipment, accommodation, consumption (snacks), and health. The research method used is descriptive-qualitative, with data obtained through interviews, observation, and documentation. The informants used to collect data consisted of one head of general and finance sub-division and two TU secretariat staff. The results of this research show that the preparation stages for holding meetings at the Madiun City Library and Archive Services have met all indicators, namely making meeting invitation letters, preparing meeting rooms, stationery, meeting equipment, accommodation, consumption (snacks), and health, but from the indicators The health room is currently still combined with the lactation room
Analisis Analisis Strategi Marketing Syariah Dalam Produk Pembiayaan Konsumtif Pada BPRS BMI Sepanjang: Analysis of Sharia Marketing Strategy in Consumer Financing Products at BPRS BMI Sepanjang Rahmawati, Aisha; Saqofa Nabilah Aini; Alannawa, Sonia Rosta; Afifah, Istiqomatul
Epicheirisi: Jurnal Manajemen, Administrasi, Pemasaran dan Kesekretariatan Vol. 8 No. 1 (2024)
Publisher : Politeknik Negeri Madiun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32486/epicheirisi.v8i1.700

Abstract

This research aims to analyze the sharia marketing strategy of segmentation, targeting and positioning in consumer financing products at BPRS BMI Panjang Branch. This type of research is descriptive qualitative. The data collection methods used were observation, interviews and documentation. The results of this research indicate that the segmentation strategy used in consumer financing products by BPRS BMI Panjang Branch is demographic and geographic segmentation. The targeting strategy used in consumer financing products is using a concentrated market. And also the positioning strategy applied in financing products, namely product positioning based on: (1) attributes, namely being known for its fast process and easy installments; (2) prices, price provisions or installments that are low; and (3) the use of slogans is an effort to position financing products.
PENERAPAN METODE FIFO DAN FEFO DALAM PENGELOLAAN GUDANG FARMASI PT RAJAWALI NUSINDO CABANG MADIUN Sari, Alena Puja; Priyanto, Priyanto
Epicheirisi: Jurnal Manajemen, Administrasi, Pemasaran dan Kesekretariatan Vol. 8 No. 1 (2024)
Publisher : Politeknik Negeri Madiun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32486/epicheirisi.v8i1.794

Abstract

Warehouses are crucial in the business of trading goods. Warehouse management is very important for business sustainability, because the warehouse is directly related to sales activities. The pharmaceutical warehouse of PT Rajawali Nusindo Madiun requires proper, effective and efficient as well as sustainable management in order to keep goods safe and of good quality. This study aims to describe warehouse management using the FIFO FEFO method at PT Rajawali Nusindo Madiun branch. The indicators used include receipt of goods, storage of goods, maintenance of goods, distribution of goods, and administration. The results of this study show that warehouse management has implemented the FIFO FEFO method in the aspects of receipt, storage, maintenance, distribution of goods, and administration.

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