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Educatoria : Jurnal Ilmiah Ilmu Pendidikan
Published by Lembaga Pendidikan, Penelitian, dan Pengabdian Kamandanu
ISSN : 2808361X     EISSN : 28082699     DOI : https://doi.org/10.36312/educatoria
Core Subject : Education, Social,
Education Environmental Science Languange, Linguistic, Communication & Media Social Sciences Other
Educatoria : Jurnal Ilmiah Ilmu Pendidikan (E : JIIP), is a scientific journal that contains and disseminate the results of research, in depth study, and the ideas or innovative work in the field of science education. The innovative work of the S1, S2, and S3 students, teachers and lecturers of the development of the education sector which is able to make a positive contribution to the schools and educational institutions the focus of this journal.
Arjuna Subject : Ilmu Sosial - Pendidikan
Articles 184 Documents
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Taur-Taur Simbandar: Analisis Nilai-nilai Pendidikan dan Relevansinya di Era Digital Tesalonica Evelin Br Sitorus; Chintiah Lafaezah Sihaloho; Filomena Nova Julianti Sinurat; Kezia Tarila Rubina Sitepu; Tri Indah Prasasti
Educatoria : Jurnal Ilmiah Ilmu Pendidikan Vol. 6 No. 3 (2026): July (In Progress)
Publisher : Lembaga Pendidikan, Penelitian, dan Pengabdian Kamandanu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/educatoria.v6i3.1376

Abstract

This study aims to analyze the educational values ​​contained in Taur-Taur Simbandar and its relevance in the digital era. Taur-Taur Simbandar is an oral tradition of the Simalungun people in the form of a reciprocal dialogue between garama and anak boru containing moral, social, and cultural messages. This study uses a descriptive qualitative approach with data sources in the form of a transcription of the Taur-Taur Simbandar text. Data were collected through literature and documentation studies, then analyzed using content analysis techniques by paying attention to the structure of the dialogue, choice of diction, symbolic repetition, and the cultural context of the Simalungun people. The results show that the educational values ​​in Taur-Taur Simbandar are not only conveyed explicitly through the lyrics, but are also built through patterns of reciprocal communication between characters. The values ​​of honesty and responsibility emerge through the affirmation of trust and loyalty in the dialogue, while the values ​​of communicativeness and peace are reflected through responses that maintain harmonious relationships. In addition, the value of independence is represented through the symbol of wandering as a form of readiness to face life. These findings indicate that Taur-Taur Simbandar serves as a character education medium based on local wisdom that remains relevant in fostering critical, ethical, and responsible attitudes in the digital age.
Strategi Pengelolaan Bisnis Kecantikan Berbasis Kualitas Layanan dan Digital Marketing dalam Mempertahankan Loyalitas Pelanggan: Studi Kasus pada Lydia Beauty Salon di Semarang Septia Puja Mulia; Aniq Muyasyaroh; Angelly Rahmadania Putri Kedua; Tiara Agni Prameswari; Sri Endah Wahyuningsih
Educatoria : Jurnal Ilmiah Ilmu Pendidikan Vol. 6 No. 3 (2026): July (In Progress)
Publisher : Lembaga Pendidikan, Penelitian, dan Pengabdian Kamandanu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/educatoria.v6i3.1390

Abstract

The beauty industry in Indonesia has experienced rapid growth in line with increasing public awareness of self-care, skin health, and appearance. Intensifying competition has prompted beauty business operators to implement effective management strategies to retain customers and ensure business sustainability. This study aims to analyze beauty business management strategies in enhancing customer loyalty at Lydia Beauty Salon. The research design is descriptive qualitative using a case study method. The research informant consists of 1 beauty business owner. The research subjects include service quality strategies, digital marketing, and customer loyalty. Data collection techniques included observation, interviews, and documentation, while data analysis utilized data reduction, data presentation, and drawing conclusions. The results indicate that service quality, the use of digital marketing, service innovation, and customer loyalty programs positively contribute to customer satisfaction and loyalty. This study is expected to serve as a reference for beauty business operators in developing sustainable business strategies.
Microlearning untuk Mendukung Pembelajaran Mandiri Mahasiswa: A Systematic Literature Review Safnowandi Safnowandi
Educatoria : Jurnal Ilmiah Ilmu Pendidikan Vol. 6 No. 3 (2026): July (In Progress)
Publisher : Lembaga Pendidikan, Penelitian, dan Pengabdian Kamandanu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/educatoria.v6i3.1797

Abstract

The development of digital technology in higher education encourages a paradigm shift in learning towards student-centered learning and requires self-directed learning. One of the digital learning approaches that has developed to support this need is microlearning, which is a learning strategy that presents material in small, focused, flexible, and easily accessible units through various digital devices. This study aims to analyze the use of microlearning in supporting students' independent learning through the Systematic Literature Review (SLR) approach. The study process was carried out by referring to the guidelines of Preferred Reporting Items for Systematic Reviews and Meta-Analyses (PRISMA) 2020 through the stages of identification, screening, feasibility evaluation, and article synthesis. The literature was obtained from various scientific databases with article criteria that discussed the implementation of microlearning in the context of higher education and its relevance to aspects of independent learning. A total of 30 articles published in the period 2016–2025 were analyzed using a thematic synthesis approach. The results of the study show that microlearning contributes positively to increasing learning motivation, self-regulated learning, student engagement, knowledge retention, learning outcomes, and students' ability to manage learning time. The implementation of microlearning generally uses media in the form of short videos, infographics, interactive quizzes, podcasts, and digital modules that are integrated with online learning platforms. However, the success of its implementation is influenced by the quality of instructional design, the digital competence of lecturers, the readiness of technological infrastructure, and integration with broader learning strategies. This study confirms that microlearning has the potential as an effective digital learning strategy to strengthen students' independent learning in higher education.
Makeup sebagai Bentuk Ekspresi dan Kepercayaan Diri Nayla Saskia Rahma; Fathiya Lensi Prastiwi; Alviatur Rosadah; Waqofa Adinda Almaaidah; Nabila Naufa Putri; Anik Maghfiroh
Educatoria : Jurnal Ilmiah Ilmu Pendidikan Vol. 6 No. 1 (2026): January
Publisher : Lembaga Pendidikan, Penelitian, dan Pengabdian Kamandanu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/educatoria.v6i1.1112

Abstract

The phenomenon of makeup use among Indonesian women is growing as part of the construction of social and cultural identity. This study aims to explore the meaning of makeup use as a form of self-expression and its relationship to women's self-confidence within the Indonesian socio-cultural context. This study used a descriptive qualitative approach with data collection through an online questionnaire. Respondents in this study were teenagers and university students who had experience using makeup. Data were analyzed by grouping respondents' answers into main themes, such as self-expression, reasons for using makeup, and its influence on self-confidence. The results show that the majority of respondents use makeup both routinely and in specific situations, particularly in social activities. Makeup is understood not only as a means of enhancing appearance but also as a medium of self-expression that represents personal identity and character. Most respondents felt more confident after using makeup, especially in situations that require social interaction. However, it was also found that self-confidence does not depend entirely on the use of makeup. These findings enrich the study of women's identity construction in Indonesian popular culture.
Toksisitas Akut Dermal Senyawa Mengkudu (Morinda citrifolia L.): Literature Review Herman Widjaja; Aryanilo Aryanilo; Adylla Adawyah Haryana; Junaida Pramesti; Mario Parningotan Hutapea; Susana Jelita Lestari Tandang; Pida Khaerunisa; Raditha Dellafanny; Fulgencia Maria Amelia De Jesus Soares; Winda Novaliani
Educatoria : Jurnal Ilmiah Ilmu Pendidikan Vol. 6 No. 3 (2026): July (In Progress)
Publisher : Lembaga Pendidikan, Penelitian, dan Pengabdian Kamandanu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/educatoria.v6i3.1241

Abstract

Noni (Morinda citrifolia L.) is a medicinal plant widely used in traditional medicine due to its various pharmacological activities, such as anti-inflammatory, antibacterial, and antioxidant properties. However, the topical use of natural products requires safety evaluation to ensure they do not cause toxic effects on the skin. This article aims to review studies regarding the acute dermal toxicity of noni compounds and to assess their safety based on the toxicological parameters employed. A systematic literature review was conducted by searching scientific databases such as PubMed, Scopus, and Google Scholar. The findings indicate that noni extracts generally exhibit low dermal toxicity and do not cause mortality or significant clinical changes in test animals at specific dosages. However, some studies have reported instances of mild, transient irritation. Thus, noni shows potential for safe development as a topical preparation, although further research is required to confirm the safety of long-term use.
Jenis Produk Perawatan Rambut yang Digunakan untuk Meningkatkan Kepuasan Pelanggan di Salon Laksita Leilani Indra Lukman; Alfina Aprilia; Olivia Zahra Ramadhani . YS; Sri Endah Wahyuningsih
Educatoria : Jurnal Ilmiah Ilmu Pendidikan Vol. 6 No. 3 (2026): July (In Progress)
Publisher : Lembaga Pendidikan, Penelitian, dan Pengabdian Kamandanu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/educatoria.v6i3.1397

Abstract

This research is motivated by the increasing demand for more personalized salon services by customers, particularly in selecting hair care products tailored to individual conditions and needs. This study aims to identify the types of hair care products used in salons and analyze their contribution to customer satisfaction. The method used was a systematic literature review (SLR) of various relevant scientific publications from 2016 to 2025. Data were collected through searching and selecting articles based on predetermined inclusion and exclusion criteria, then analyzed using thematic analysis to identify key patterns and themes. The results indicate that the use of hair care products significantly influences salon customer satisfaction. The level of satisfaction is influenced by the suitability of the product to the hair condition, the quality of the ingredients used, the effectiveness of the treatment results, and the competence of the therapist in applying the product. In addition to functional aspects, a positive service experience also strengthens customer perceptions of the quality of the treatment received. These findings confirm that hair care products are a strategic component of salon service quality and play a crucial role in building customer satisfaction and loyalty. Therefore, selecting appropriate and adaptive products needs to be a primary concern for salon managers to continuously improve service competitiveness.
Pentingnya Fungsi Manajemen Make Up Artist dalam Promosi melalui Pemasaran Digital Aida Salwa Evelyna; Arvy Rizqia Ardana; Melinda Lailatus Zahro; Silfa Ratna Dita; Sri Endah Wahyuningsih
Educatoria : Jurnal Ilmiah Ilmu Pendidikan Vol. 6 No. 3 (2026): July (In Progress)
Publisher : Lembaga Pendidikan, Penelitian, dan Pengabdian Kamandanu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/educatoria.v6i3.1402

Abstract

Management plays a crucial role in supporting the effective promotion of Make-Up Artist (MUA) services amidst increasingly competitive digital marketing. This study aims to examine the importance of management functions in enhancing the effectiveness of MUA service promotion through digital marketing. The method used was a literature review, reviewing various scientific sources, such as books, journals, research articles, and other relevant references. The results of the study indicate that the implementation of management functions, including planning, organizing, implementing, and monitoring, contributes to the success of digital promotion strategies. Optimizing digital media through content management, strengthening personal branding, utilizing social media, and implementing appropriate pricing strategies are factors that support the competitiveness of MUA businesses. These findings indicate that strategically integrating management and digital marketing functions can increase promotional effectiveness and expand market reach for MUA businesses in the digital era.
Analisis Semiotika Komunikasi terhadap Interpretasi Pesan Motivasi dan Resiliensi dalam Lirik Lagu “Tapi” Band Perunggu Nada Salsabila Setiawan; Amiruddin Saleh; Harvia Atika Zahira
Educatoria : Jurnal Ilmiah Ilmu Pendidikan Vol. 6 No. 3 (2026): July (In Progress)
Publisher : Lembaga Pendidikan, Penelitian, dan Pengabdian Kamandanu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/educatoria.v6i3.1412

Abstract

Song lyrics as part of popular culture not only serve as entertainment, but also serve as a medium for conveying social, psychological, and life values. One of the themes that often emerge in contemporary music is the experience of migration and resilience in facing the pressures of urban life. This study aims to uncover the construction of the meaning of motivation and resilience in the lyrics of the song "Tapi" by Perunggu through Roland Barthes's semiotic approach. The study uses a descriptive qualitative method with Barthes's two-stage semiotic analysis that includes denotation, connotation, and myth. Primary data is in the form of song lyrics, while supporting data is obtained through interviews with listeners to strengthen the interpretation of the resulting meaning. The results show that at the denotative level, the lyrics represent the concrete experience of a migrant who leaves his hometown and faces the demands of adaptation in a new environment. At the connotative level, the experience is interpreted as an emotional journey supported by the symbol of a mother's prayer as a representation of protection, moral support, and a source of resilience. Meanwhile, at the mythical level, the lyrics naturalize the cultural ideology of fortitude, hard work, and responsibility as ideal values ​​inherent in the identity of migrants in Indonesian society. These findings indicate that the song "Tapi" not only reflects personal experiences but also reproduces social values ​​that shape people's perspectives on life's struggles. This research contributes to the development of the semiotics of popular music, particularly in understanding the relationship between spiritual symbols, resilience, and the construction of cultural meaning in song lyrics.
Pengaruh Penggunaan Media Story Stones terhadap Kemampuan Bahasa Ekspresif Lisan Anak Usia 4-5 Tahun di TK Gracia Sustain Nia Devianna Laura Br Tarigan; Srinahyanti Srinahyanti
Educatoria : Jurnal Ilmiah Ilmu Pendidikan Vol. 6 No. 3 (2026): July (In Progress)
Publisher : Lembaga Pendidikan, Penelitian, dan Pengabdian Kamandanu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/educatoria.v6i3.1427

Abstract

Expressive language skills in children aged 4-5 years still face various problems that are not in accordance with their developmental stage, such as composing short sentences (children say "I draw a car" which should be the correct answer, namely "I want to draw a car"), expressing words clearly (saying "loti" which should be "roti") and also sometimes children speak ("i, eee, mama"), and this condition can certainly hinder the child's learning process at school. This research was conducted at Gracia Sustain Teladan Kindergarten Medan. This study aims to determine the effect of using story stones media on children's oral expressive language skills. The population in this study were all group A students at Gracia Sustain Teladan Kindergarten Medan in the 2025/2026 Academic Year. The type of research used in this study is a quantitative research method with a pre-experimental design in a one-group pretest-posttest design pattern. This research was conducted in 1 class using story stones media. The sample in this study used all members of the population as a sample with a total of 18 children. The statistical test results showed a significance value of 0.000 (p < 0.05), indicating that the use of story stones significantly impacted children's oral expressive language skills.
Persepsi Mahasiswa Komunikasi Digital dan Media dalam Peningkatan Kreativitas Berbasis Konten TikTok Dheo Rizky Ananda; Amiruddin Saleh; Harvia Atika Zahira
Educatoria : Jurnal Ilmiah Ilmu Pendidikan Vol. 6 No. 3 (2026): July (In Progress)
Publisher : Lembaga Pendidikan, Penelitian, dan Pengabdian Kamandanu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/educatoria.v6i3.1455

Abstract

The evolution of social media has transformed digital platforms from mere entertainment outlets into informal learning media that university students utilize to gather references and cultivate creative skills. This study aims to analyze student perceptions of TikTok as a source of creative inspiration, explain the creative processes involved in their digital content production, and examine the role of TikTok in fostering creativity. A qualitative approach with a descriptive case study design was employed. Data were collected through semi-structured interviews, observations, and documentation involving 5 (five) students from the Digital Communication and Media Study Program at the Vocational School of IPB University, selected via purposive sampling. Data analysis was conducted descriptively, utilizing technique triangulation and member checking to ensure validity. The study identified three key findings. First, TikTok serves as a visual reference source, facilitating a shift in student learning patterns from text-based literacy to audiovisual literacy. Second, students develop creative ideas through the "Observe, Imitate, and Modify" (ATM) process, ensuring that references are not merely copied but adapted into more original works. Third, the use of TikTok contributes to enhanced self-confidence, public speaking abilities, and digital storytelling skills, as well as greater fluency and flexibility in generating creative ideas. These findings indicate that TikTok has the potential to serve as an informal learning medium that supports the development of student creativity and communication competence, provided it is utilized critically and productively.

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