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E-JRM
Published by Universitas Islam Malang
ISSN : 23026200     EISSN : -     DOI : 10.33474
Core Subject : Economy,
Economics, Econometrics & Finance
E-JRM : Elektronik Jurnal Riset Manajemen merupakan salah satu jurnal publikasi ilmiah yang diterbitkan oleh Fakultas Ekonomi Dan Bisnis , Universitas Islam Malang dengan nomor ISSN 2302-6200 yang memiliki fokus keilmuan pada bidang Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sumber Daya Manusia, Manajemen Operasional Manajemen Strategi, dan Kewirausahaan. E-JRM : Elektronik Jurnal Riset Manajemen telah terindeks pada Google Scholar, Crossref, Garuda (Garba Rujukan Digital), Dimension, and registered in ICI (Index Copernicus International). Secara umum, artikel-artikel yang diterbitkan oleh E-JRM : Elektronik Jurnal Riset Manajemen merupakan karya ilmiah yang memberikan kontribusi bagi pengembangan dan penyebaran ilmu pengetahuan di bidang manajemen dan bisnis. Pembaca utama E-JRM : Elektronik Jurnal Riset Manajemen adalah akademisi, mahasiswa, praktisi, pebisnis, pemasaran, manajemen keuangan, dan mereka yang tertarik dengan manajemen dan bisnis.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 2,638 Documents
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Pengaruh Green Marketing Terhadap Minat beli Yang Dimediasi Oleh Brand Image (Studi Kasus pada Air Minum Dalam kemasan Ades di Toko Panjerejo Tulungagung) Muchamad Choirul Hisam; N Rachma; M. Hufron
E-JRM : Elektronik Jurnal Riset Manajemen e-Jrm Vol. 09 No. 04 Februari 2020
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

AbstractThis research aims to identify and analyze the green marketing has a direct impact on directly affected the interest of buying buy water in the ades. Knowing and analyzing the brand image directly affected the interest of buying bottled water in the ades. Establishing and analyzing the influence of green marketing's indirect influence on purchasing interest via the brand image as an intervening variable. The population of this study is the owner of a yulia store that bought Bottled Water by 1229, while samples amounted to 93. Data analysis using path analysis. The technieque employed in this research is sampling techiques . Research has shown that green marketing is a significant and immediate effect equal to 0,842. But green marketing has a direct and significant impact on buying interest equal to 0,854. The brand image is devastating  equal to 0,854 and devastating for interest in buying and the brand image can mediate between green marketing's interest in purchasingKeywords: Green marketing, purchasing interests, brand image
Pengaruh Kualitas Informasi, Advertising Dan Kualitas Produk Terhadap Keputusan Pembelian Di Olshop (Tokopedia) (Studi Kasus Mahasiswa FEB Jurusan Akuntansi Unisma Angkatan 2018) Ahmad Molyadi; Muhammad Mansur; Restu Millaningtyas
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 11 No. 15 Februari 2022
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

AbstractThis research was conducted at the Faculty of Economics and Business, Islamic University of Malang Jl. Major General Haryono No. 193. Dinoyo, districts. Lowokwaru, Malang City, East Java 65144. The type of research used is explanatory research with a quantitative approach. The purpose of this study was to determine the effect of information quality, advertising and product quality on purchasing decisions. The independent variables used are the quality of information, advertising and product quality, while the dependent variable is the purchase decision. The sample used in this study were 74 respondents who are Tokopedia consumers. Data collection techniques using a questionnaire. The analytical method used is the instrument test, multiple linear regression analysis, classical assumption test, determination test, f test and t test using Statistikal Package for the Social Sciens (SPSS) 16.0 computer software for data processing. The results of this study indicate that the quality of information affects purchasing decisions, advertising affects purchasing decisions, product quality affects purchasing decisions. The quality of information, advertising and product quality simultaneously affect purchasing decisions. Keywords : Information Quality, Advertising Product Quality And Purchase Decisio
Pengaruh Citra Merek, Harga, Dan Promosi Terhadap Keputusan Pembelian Pada Sepatu Merek Skechers (Studi Mahasiswa Kampus Unisma) Celina Ayunda Salsabilla; Nurhajati Nurhajati; Budi Wahono
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 11 No. 09 Agustus 2022
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

Abstract The purpose of this study, namely, to determine the description of the influence of brand image, price, promotion and purchasing decisions. To find out and analyze the influence of brand image, price, promotion on purchasing decisions. To find out and analyze the impact of brand image on purchasing decisions. To find out and analyze the impact of price on purchasing decisions. To find out and analyze the impact of promotion on purchasing decisions. This study uses a purposive sampling technique which is a sampling technique that requires certain considerations, namely all active unisma students who have purchased Skechers brand shoes obtained 75. The results of this study indicate that brand image, price and promotion have a significant effect on purchasing decisions. brand image has a positive and significant effect on purchasing decisions. Price has a positive and significant effect on purchasing decisions. Promotion has a positive and significant effect on purchasing decisions.Keywords: influence of brand image, price, promotion and purchase decision 
Analisis Pengaruh Pertumbuhan Ekonomi Tingkat Inflasi Dan Tingkat Suku Bunga Terhadap Penyaluran Kredit Pada Bank Pemerintah Yang Terdaftar Di Bursa Efek Indonesia Periode Tahun 2009-2016 Yuryska Tomi Sumaryo; M. Agus Salim; Afi Rachmat Slamet
E-JRM : Elektronik Jurnal Riset Manajemen ejrm Vol. 7 No. 3 Agustus 2018
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

AbstractABSTRACTANALYSIS OF THE INFLUENCE OF ECONOMIC GROWTH ON INFLATION LEVELS AND INTEREST RATES ON CREDIT DISTRIBUTION AT GOVERNMENT BANKSThe purpose of this study was to determine whether economic growth, inflation rates, and interest rates affect the lending to government banks. The population in this study are Government Banks listed on the Bursa Efek Indonesia (BEI) for the period 2009 to 2016. In the selection of samples, this study uses purposive sampling method, in which as many as 4 Government Banks will be used as samples. The company's financial statements have been published so that the required data is available and can be fulfilled. Testing the data in this study using multiple regression analysis method. Based on the test results, it is known that simultaneously, economic growth, inflation rates, and interest rates have a significant effect on credit channeling at Government Banks. And partially, economic growth and inflation rates have a positive and significant effect on lending to government banks while interest rates have a negative and significant impact on lending to Government Banks listed on the Bursa Efek Indonesia in the period 2009-2016.Keywords: Credit Distribution, Economic Growth, Inflation Rate, and Interest Rate
Pengaruh Service Quality, Price, dan Service Recovery Terhadap Customer Loyality dengan Customer Satisfaction Sebagai Variabel Intervening (Studi Kasus pada Pelanggan Kereta Api Gajayana di Stasiun Kota Baru Malang) Ego Andromega; Rois Arifin; M. Hufron
E-JRM : Elektronik Jurnal Riset Manajemen Ejrm Vol 08. No 07 Februari 2019
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

ABSTRACTThis purpose of this research was to determine and analize the effect of service recovery, price and service recovery on customer loyality through customer satisfaction on Gajayana train customers.. the research location was in Kota Baru Malang station with a population of all Gajayana train passengers in December 2018 of 5,549 people. From the population, samples were taken using the Slovin formula with a standard error of 10%, obtained by 98 respondents with criteria that had used Gajayana train service at least twice or had experienced disappointment. This type of research is explanatory research.               The analysis technique used in this study is quantitative and qualitative analysis. Quantitative testing includes validity test, reliability test, normality test, path analysis, significance test (t test) and sobel test. From the results of the analysis of calculations that have been carried out, it shows that there is a direct influence between service quality on customer loyalty through customer satisfaction of 0.339. Price on customer loyalty through customer satisfaction of 0.100. Service recovery for customer loyalty through customer satisfaction of 0.149. there is also an indirect effect between service quality on customer loyalty at 0.046, the indirect effect between price on customer loyalty is 0.128 and the indirect effect of service recovery on customer loyalty is 0.167. Keywords: service quality, price, service recoveri, customer satisfaction, customer loyality
Pengaruh Produk Domestik Bruto, Harga Emas, Dan Suku Bunga Terhadap Return Saham Sektor Perbankan Di Bursa Efek Indonesia Reynaldo Wiranata; Muhammad Agus Salim; Arini Fitria Mustapita
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 09 No. 25 Agustus 2020
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

ABSTRACTThe goals of this studies are to find out how the probability impacts of stock returns on companies in the banking industry sector on the Indonesia Stock Exchange for the period 2014-2018. In this study, there are several variables used to measure the effect of stock returns, consisting of Gross Domestic Product (GDP), gold prices, and interest rates. The stock return value is taken from the time the gold price closed at the end of the period. Based on the list of companies listed on the Indonesia Stock Exchange, there are many issuers of banking, and from these, 12 banking companies were selected according to the criteria and qualifications of the purposive sampling. The study, using datas analysis techniques, namely by multiple linear regression analysis techniques, using research data, namely panel data. Result of this study provide a statement that the Gross Domestic Product (GDP) has a positive and significant effect on stock returns. In the gold price variable, there is no effect on stock returns. And the interests rates variable give a negative and significant effects on stock returns.Keywords : Issuer Banking, Stock Return, Gross Domestic Product (GDP), Gold Price,  Interest Rate.
PENGARUH PERSEPSI HARGA, PERSEPSI MEREK, TERHADAP MINAT BELI ULANG DENGAN PERSEPSI NILAI SEBAGAI VARIABEL INTERVENING (Studi Kasus Pada Pelanggan Bidadari Salon dan Spa Malang) Dinda Ayuniar; N. Rachma; Afi Rahmat Slamet
E-JRM : Elektronik Jurnal Riset Manajemen e-Jrm Vol. 06 No. 6 Agustus 2017
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

ABSTRACTBidadari Salon and Spa is one of beauty and hair care service company inMalang City. Many service offered by Bidadari Salon is an affordable price, roomfor beauty care that is clean and comfortable. This study aims to determine theinfluence of price perceptions, brand perceptions, to re-buy interest with theperception of value as an intervening variable (case study on Bidadari Salon andSpa). Data were collected trough questionnaires and data were analyzed usingSPSS 16.0. Based on the result of the research can be seen that the perception ofprice affect the perception of value with significance of 0,498 (positive), andbrand perception does effect the perception of value with significance of 0,280(positive). Price perception has effect on repurchase interest with significantequal to 0,473, brand perception have an effect on to re-buy interest withsignificant equal to 0,280, perception of value does an effect to re-buy interestwith value significance that is equal to 0,990 . The perception of value is able tomediate the relationship between price perceptions of repurchase interest, and theperception of value is unable to mediate the relationship between brand’sperception of repeat interest.Keywords: Bidadari Salon and Spa, perception, significance, interveningvariable
Analisis Reaksi Pasar Dan Kinerja Perusahaan Terhadap Employee Stock Option Program (Studi Pada Publik Company Yang Terdaftar di Bursa Efek Indonesia Tahun 2017-2019) Nindi Aulia Riadi; Ronny Malavia Mardani; Eris Dianawati
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 10 No. 17 Februari 2021
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

AbstractThis study aims to analyze the market reaction and company performance to the employee stock option program. This research is quantitative research with secondary data collection techniques. In this study numbered 12 companies in a five-year period. Sampling techniques used are purposive sampling method. Secondary data processing using multiple regression analysis. The results of this study indicate that simultaneously market reaction and company performance have a positive and significant effect. Partially, the market reaction has a positive and significant effect on the employee stock option program, while the company's performance has no effect on the employee stock option program. Keyword: Market Reaction, Company Performance, Employee Stock Option Program.
Pengaruh Work-Life Balance Dan Burnout Terhadap Kepuasan Karyawan CV. Mitra Jaya Company Malang Muhammad Arrozak; Hadi Sunaryo; Khalikussabir Khalikussabir
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol 09 No. 12 Agustus 2020
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

ABSTRACTThis research was conducted at CV. Mitra Jaya Company Malang. The purpose of this study was to examine and analyze the effect of Work-Life Balance, and Burnout, on Employee Job Satisfaction of CV. Mitra Jaya Company Malang.The variables used are Work-Life Balance and Burnout as independent variables, while the Employee Job Satisfaction variable is the dependent variable. The sample used in this study was 53 employees of CV. Mitra Jaya Company Malang uses the proportional stratification random method. Data collection methods by collecting primary and secondary data. The analysis used includes instrument testing, classic assumption tests, normality tests, multiple linear regression, hypothesis testing and coefficient of determination.The results showed that the Work-Life Balance variable significantly affected the Job Satisfaction of employees of CV. Mitra Jaya Company Malang, while the Burnout variable does not significantly influence the Job Satisfaction of employees of CV. Mitra Jaya Company Malang. Keywords: Work-Life Balance, Burnout, and Employee Job Satisfaction
ANALISIS PENGARUH TINGKAT INFLASI, PENDAPATAN GADAI, HARGA EMAS, DAN PAJAK PENGHASILAN TERHADAP PENYALURAN KREDIT PT. PEGADAIAN (PERSERO) INDONESIA Muhammad Ali Murtadho; Jeni Susyanti; Achmad Agus Priyono
E-JRM : Elektronik Jurnal Riset Manajemen e-Jrm Vol. 07 No. 03 Februari 2018
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

ABSTRACTThis study aims to analyze the influence of variables rate inflation, lien income,gold prices, and income tax on the distribution of mortgage loans PT. Pawnshop(Persero) Indonesia. Hypothesis testing using multiple linear regression analysis,normality test and classical assumption test. The data used is time series data thatis the period 2009-2016. Based on the result of partial analysis of inflation rate(Sig. T equal to 0,104), pawn income (Sig. T sebesasr 0,188), and income tax (Sig.T equal to 0,551) have negative and insignificant effect to mortgage credit. whilegold price (Sig. t equal to 0,040) have a positive and significant effect to thedistribution of mortgage credit. Simultaneously all independent variables affectthe distribution of mortgage loans with Sig value. F of 002.Keywords: mortgage lending, inflation rate, lien income, gold price, income tax,and multiple linear regression.

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