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West Science Interdisciplinary Studies
Published by Westscience Press
ISSN : 29871042     EISSN : 29858895     DOI : https://doi.org/10.58812/wsis.v1i07.121
Core Subject : Economy, Social,
Economics, Econometrics & Finance Environmental Science
Journal that publishes multidisciplinary research articles, which include: Humanities and social sciences, Business Economics, Cooperatives & Banking, Sharia Economics, Development Economics, HR Development, Taxation and Commercial Insurance, Communication, Technique, Informatics, Information Systems, Public Health and Healthcare, Electrical Engineering, Agriculture, Law, Marketing. This journal is published by West Science Press.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 1,031 Documents
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The Relationship Between Credit Accessibility, Financial Literacy, Loan Payment Behavior, and MSME Business Performance in Indonesia Rudin, Rudin; Baresi, Irfan Sepria
West Science Interdisciplinary Studies Vol. 3 No. 01 (2025): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v3i01.1685

Abstract

This study examines the relationship between Credit Accessibility, Financial Literacy, Loan Payment Behavior, and Business Performance in Micro, Small, and Medium Enterprises (MSMEs) in Indonesia, employing Structural Equation Modeling (SEM-PLS) for data analysis. A sample of 170 MSME owners was surveyed using a Likert scale (1-5). The results reveal significant positive relationships between Credit Accessibility and Financial Literacy, Loan Payment Behavior, and Business Performance. Financial literacy and loan payment behavior also showed positive influences on business performance. The study highlights the importance of improving credit accessibility and financial literacy to enhance MSME performance in Indonesia. These findings offer valuable insights for policymakers, financial institutions, and MSME owners, suggesting that improving access to credit and fostering financial literacy can positively impact MSME growth and sustainability.
The Influence of Health Education on Increasing Pregnant Women's Knowledge About the Benefits of Mch Books During Pregnancy at Jambi City Puskesmas Lolonda, Olga; Kamariyah, Kamariyah; Mutmainnah, Muthia; Mawarti, Indah; Imran, Suryadi
West Science Interdisciplinary Studies Vol. 3 No. 02 (2025): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v3i02.1689

Abstract

Public understanding in Indonesia about the benefits of MCH books is still low, so there is a lack of knowledge among mothers to recognize the signs and dangers of pregnancy due to low resources resulting in bleeding, malnutrition, hypertension, infection, rupture of membranes, lack of fetal movement and other complications suffered by mothers before pregnancy. One of the government's efforts to overcome this problem is by issuing a maternal and child health guidebook so that it can be read and other programs such as outreach related to KIA books. This study aims to determine the effect of health education on increasing pregnant women's knowledge about the benefits of KIA books during pregnancy at the Kenali Besar Community Health Center, Jambi City. This research uses a quantitative method with an experimental questionnaire approach with a one group pre test and post test design. The number of samples in this study was 30 and the population was 868 people. Respondents were taken using a purposive sampling technique. The statistical test used the Wilcoxon test. The results were obtained from the pre test. 16.63 and post test 26.76 results show a p-value of 0.000 (>0.05). Based on these results, it can be concluded that there is a significant influence between the provision of health education about the benefits of MCH books during pregnancy.
The Influence of Green Marketing Campaign, Sustainability Commitment, and Community-Based Marketing on Brand Preference in Bandung FMCG Sector Sudirjo, Frans; Sudarsono , Sudarsono; Usup, Usup
West Science Interdisciplinary Studies Vol. 3 No. 02 (2025): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v3i02.1691

Abstract

This study investigates the influence of Green Marketing Campaigns, Sustainability Commitments, and Community-Based Marketing on Brand Preference in the FMCG sector in Bandung, using a quantitative analysis approach. Data were collected from 150 respondents using a Likert scale (1-5) and analyzed with SEM-PLS 3. The results reveal that all three variables significantly impact Brand Preference, with Community-Based Marketing showing the strongest effect. Green Marketing Campaigns and Sustainability Commitments also demonstrate substantial positive influences. These findings highlight the growing consumer preference for brands that prioritize environmental responsibility, sustainability, and community engagement. Practical implications include the need for FMCG companies to integrate these elements into their marketing strategies to enhance consumer loyalty and brand positioning.
The Effect of Recommendation Algorithms and Provision of Digital Facilities on Purchasing Patterns and Consumer Loyalty on E-Commerce Platforms in Jakarta Sudirjo, Frans; Apriyanto, Apriyanto; Muhtadi, Muhamad Ammar
West Science Interdisciplinary Studies Vol. 3 No. 02 (2025): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v3i02.1692

Abstract

This study investigates the effect of recommendation algorithms and the provision of digital facilities on purchasing patterns and consumer loyalty in e-commerce platforms in Jakarta. Using a quantitative approach, data was collected from 180 respondents through a structured questionnaire utilizing a Likert scale (1-5). The data was analyzed using Structural Equation Modeling with Partial Least Squares (SEM-PLS 3). The results show that recommendation algorithms have a significant positive impact on both consumer loyalty and purchasing patterns, with path coefficients of 0.454 and 0.419, respectively. Additionally, the provision of digital facilities also influences consumer loyalty (0.360) and purchasing patterns (0.405). The study found that enhancing both personalized recommendations and digital infrastructure can significantly improve customer retention and sales, emphasizing the importance of these factors for e-commerce platforms in Jakarta. The model’s R² values suggest that it explains a substantial portion of the variance in consumer loyalty (0.567) and purchasing patterns (0.580), with high predictive relevance. The findings provide practical insights for e-commerce businesses to optimize user experience and strengthen consumer relationships, contributing to improved competitive advantage in the digital market.
Analysis of the Impact of Talent Retention and Competency Development Programs on Turnover Intention and Organizational Effectiveness in Banking Companies in Central Java Komariyah, Imas; Tadjie, Gilang Sekar
West Science Interdisciplinary Studies Vol. 3 No. 02 (2025): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v3i02.1693

Abstract

This study examines the impact of Talent Retention and Competency Development Programs on Turnover Intention and Organizational Effectiveness in banking companies in Central Java, utilizing a quantitative analysis with a sample size of 140 respondents. Data were analyzed using Structural Equation Modeling (SEM-PLS 3). The results show that both Talent Retention and Competency Development Programs positively influence Organizational Effectiveness, respectively. However, an unexpected positive relationship between Competency Development Programs and Turnover Intention suggests that employees may feel more competitive in the job market, prompting higher turnover intentions despite enhanced skills. Moreover, Talent Retention significantly reduces turnover intention. The findings emphasize the importance of a strategic approach to talent management that aligns competency development with employee satisfaction and organizational culture. The study provides actionable insights for banking companies seeking to enhance organizational performance while mitigating turnover risks.
The Influence of Live Streaming Features And "Check First" COD Services on Promotion and Buying Interest of Shopee E-Commerce Consumers in Denpasar City Candra Dewi, Putu Febri; Surya Astitiani, Ni Luh Putu; Carla Rettobjaan, Vitalia Fina
West Science Interdisciplinary Studies Vol. 3 No. 02 (2025): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v3i02.1695

Abstract

Tight competition in the E-Commerce industry causes E-Commerce companies to compete to carry out promotions by creating various new features on their platforms to attract consumer buying interest. This research was conducted to determine the direct and indirect influence of the Shopee Live Streaming feature, the "Check First" Cash on Delivery service and promotions on consumer buying interest. This research uses a purposive sampling technique. Purposive sampling technique is a sample selection technique used when the identity and population size are unknown. This research uses qualitative data. The data analysis technique used is the multiple linear regression analysis method which is carried out using the SPSS program. The results of this research show that the Shopee Live Streaming feature has a positive effect on promotions and consumer buying interest. The “Check First” Cash on Delivery service has a positive effect on promotions and consumer buying interest. The Shopee Live Streaming feature and the "Check First" Cash on Delivery service simultaneously have a positive effect on Promotions. Promotions have a positive effect on buying interest. Promotion positively mediates the influence of Shopee Live Streaming on consumer buying interest, and the influence of the "Check First" Cash on Delivery service on consumer buying interest. This means that the better the implementation of the Shopee Live Streaming Feature and the "Check First" Cash on Delivery service accompanied by good promotions, the more consumer buying interest will increase.
The Influence of Social Media Tourism Campaigns and Influencer Partnerships in Building Brand Equity of Destinations in East Java Rosalina, Tita; Respati, Rella Dwi; Kartini, Raden Asri
West Science Interdisciplinary Studies Vol. 3 No. 02 (2025): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v3i02.1700

Abstract

This study examines the impact of social media tourism campaigns and influencer partnerships on building destination brand equity in East Java. Using a quantitative research design, data were collected from 70 respondents through a structured questionnaire with items measured on a five-point Likert scale. Statistical analysis, conducted with SPSS version 25, revealed that both social media campaigns and influencer partnerships significantly and positively influence destination brand equity, with 68% of the variance explained by these variables. The findings highlight the synergistic effect of these strategies in enhancing brand awareness, perceived quality, and loyalty. Practical implications suggest integrating these approaches for effective tourism marketing.
The Impact of Policy Changes in the Distribution of Subsidized Fertilizers and the Use of Biopesticides on Chili Crop Productivity in Rejang Lebong Regency, Bengkulu Province Gabrienda, Gracia; Yanuarti, Mira; Prisdinawati, Dwita; Arianto, David; Saputra, Jepri
West Science Interdisciplinary Studies Vol. 3 No. 02 (2025): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v3i02.1701

Abstract

This study examines the impact of changes in subsidized fertilizer distribution policies and the use of biopesticides on the productivity of chili plants in Rejang Lebong Regency, Bengkulu Province. A quantitative approach was employed, utilizing a sample of 85 chili farmers. Data were collected through a Likert-scale questionnaire (1-5) and analyzed using SPSS version 25. The results revealed that both subsidized fertilizer policies and biopesticide usage significantly and positively influenced chili productivity, explaining 53% of the productivity variance. Descriptive statistics indicated moderate to high levels of satisfaction with fertilizer policies and biopesticide effectiveness. These findings emphasize the importance of integrated policy measures to enhance agricultural productivity and sustainability. Recommendations include improving fertilizer distribution systems and promoting biopesticide awareness among farmers.
Analysis of Diversity & Inclusion Implementation, Online Training, and Adaptive Leadership on Employee Engagement in Digital Startups in West Java Soelistianto, Farida Arinie; Khristiana, Harrij Mukti; Novitasari, Salwa Aulia
West Science Interdisciplinary Studies Vol. 3 No. 02 (2025): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v3i02.1703

Abstract

This study explores the impact of Diversity & Inclusion Implementation, Online Training, and Adaptive Leadership on Employee Engagement in digital startups located in West Java. The research employs a quantitative approach with a sample size of 170 employees, utilizing a Likert scale (1-5) for data collection and data analysis performed through Structural Equation Modeling (SEM-PLS 3). The findings reveal that all three factors significantly influence employee engagement, with Adaptive Leadership having the strongest impact, followed by Diversity & Inclusion Implementation and Online Training. The study highlights the importance of adaptive leadership in fostering employee motivation and commitment, as well as the role of inclusive practices and continuous learning opportunities in enhancing employee engagement. The implications of these findings are discussed, with recommendations for digital startups to focus on leadership development, diversity initiatives, and training programs to improve employee engagement and organizational performance.
IoT and Retail Management: A Bibliometric Review of Research Contributions and Opportunities Judijanto, Loso; Nasaruddin, Nasaruddin; Syam, Andi Wahyuni
West Science Interdisciplinary Studies Vol. 3 No. 02 (2025): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v3i02.1708

Abstract

The integration of the Internet of Things (IoT) in retail management and supply chain operations has transformed business processes by enabling real-time data collection, automation, and data-driven decision-making. This study conducts a bibliometric analysis using Scopus-indexed literature and VOSviewer to map research contributions, key themes, and emerging trends at the intersection of IoT and retail management. The analysis identifies inventory management, supply chain transparency, automation, and AI-driven analytics as dominant research areas, with growing interest in blockchain-enhanced security, sustainability, and predictive analytics. Citation and co-authorship analyses highlight key influential studies and international collaboration networks, with India, China, and the United States emerging as major research hubs. Despite advancements, challenges remain in IoT security, interoperability, ethical considerations, and regulatory frameworks, necessitating further research on 5G-enabled IoT, edge computing, and resilient supply chains. This study provides a comprehensive overview of IoT-driven retail research, offering valuable insights for academics, industry professionals, and policymakers to drive innovation and efficiency in the digital retail landscape.

Page 46 of 104 | Total Record : 1031

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