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Azhari
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Editorial Address
JL: MEDAN-BANDA ACEH, DESA LAM ILIE TEUNGOH, INDRAPURI, ACEH BESAR, ACEH, INDONESIA
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Kab. aceh besar,
Aceh
INDONESIA
Journal of Society Innovation and Development (JSID)
Published by Relawan Endorse
ISSN : -     EISSN : 27469107     DOI : -
Journal of Society Innovation and Development (JSID) is an all-science, open access journal . Any paper reporting scientifically accurate and valuable research, which adheres to accepted ethical and scientific publishing standards, will be considered for publication. As such, the journal also publishes manuscripts reporting negative/null results, incremental advances, and replication studies. A multidisciplinary journal.
Arjuna Subject : Umum - Umum
Articles 106 Documents
Foreign Language Capability as a Strategic Resource for Strengthening MSME Marketing Competitiveness Yeni Artanti; Lusi Nurhayati; Sudarmaji Sudarmaji; Nur Hidayanto Pancoro Setyo Putro; Shafira Alyssa Difiputri; Syafina Azalia; Ruth Fenandha Pramasita
JOURNAL OF SOCIETY INNOVATION AND DEVELOPMENT Vol 5 No 2 (2024): JSID: May 2024
Publisher : Winaya Inspirasi Nusantara Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63924/jsid.v5i2.283

Abstract

Micro, small, and medium enterprises play a central role in fostering inclusive economic growth, yet many continue to face constraints in accessing wider markets. In increasingly globalized and digitalized business environments, limited foreign language capability has emerged as an underexplored barrier that restricts MSME marketing effectiveness and competitiveness. This study aims to examine how foreign language competence, developed through a structured training and mentoring program, contributes to strengthening MSME marketing practices within a community empowerment context. Adopting a qualitative dominant mixed methods design, the study drew data from participating MSME owners across multiple sectors, including interviews, observations, questionnaires, and analysis of marketing materials produced before and after the intervention. The findings reveal that foreign language capability enhanced participants’ confidence, improved the clarity and functionality of marketing communication, and fostered greater strategic awareness in presenting products to broader audiences. Rather than serving merely as a symbolic attribute, foreign language use functioned as an applied strategic resource that supported more professional branding and customer engagement. However, the results also indicate that capability development was gradual and shaped by contextual constraints such as limited time, digital literacy, and concerns over accuracy. The study contributes to literature by positioning language competence as an intangible form of human capital and strategic capability relevant to MSME competitiveness. Practically, the findings suggest that empowerment programs aligned with sustainable development objectives should integrate foreign language training with applied marketing practice and sustained mentoring to achieve meaningful and lasting outcomes.
Language Training as a Driver of Community Empowerment and Sustainable Heritage Tourism: A Case Study from the Yogyakarta Royal Palace Yeni Artanti; Sudarmaji Sudarmaji; Andy Bayu Nugroho; Jihan Afifah Syafitri; Heri Septian Munggaran; Irham Ramadhan
JOURNAL OF SOCIETY INNOVATION AND DEVELOPMENT Vol 7 No 1 (2025): JSID: November 2025
Publisher : Winaya Inspirasi Nusantara Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63924/jsid.v7i1.284

Abstract

Cultural heritage tourism increasingly requires skilled human mediation to ensure meaningful intercultural exchange and sustainable development. However, many heritage tour guides, particularly those operating within traditional cultural institutions, face limitations in foreign language competence that hinder effective communication with international visitors. Responding to this challenge, this study investigates a foreign language training program implemented for tour guides at Kawedhanan Hageng Panitrapura, Karaton Ngayogyakarta Hadiningrat, Indonesia, and examines its role in community empowerment and local realization of the Sustainable Development Goals. The study aims to analyze how contextually grounded multilingual training contributes to guides’ communicative competence, professional confidence, and cultural representation. A qualitative case study design was employed, drawing on data from post training questionnaires, non-participant observations, and participant reflective feedback involving 22 active heritage tour guides. Data were analyzed thematically using an interpretive framework informed by communicative competence theory, empowerment theory, and education for sustainable development. The findings reveal that the training enhanced participants’ basic communicative abilities in English, French, and German, increased their confidence in interacting with foreign visitors, and strengthened their perception of multilingualism as cultural and professional capital. Contextual and communicative learning activities were identified as particularly effective, while online delivery-imposed constraints on oral interaction and sustained engagement. Beyond linguistic outcomes, the program fostered a stronger sense of professional identity and cultural responsibility among participants. The study concludes that foreign language training embedded within a traditional royal institution can function as a meaningful empowerment mechanism and contribute to multiple Sustainable Development Goals. It highlights the importance of culturally grounded, institutionally legitimate, and partnership-based approaches to language education in heritage tourism contexts.
Choice Bracketing and Environmental Policy: A Behavioral Economics Perspective on Influencing Decisions for Sustainable Consumption Amirah Ulfah
JOURNAL OF SOCIETY INNOVATION AND DEVELOPMENT Vol 7 No 2 (2026): JSID: May 2026
Publisher : Winaya Inspirasi Nusantara Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63924/jsid.v7i2.278

Abstract

Environmental challenges are increasingly shaped by individual decision making which consist of small and repeated choices whose cumulative impacts are often overlooked. Despite rising public awareness, a persistent gap remains between knowledge and actual behavior, indicating limitations in policy approaches based on rational choice assumptions. This study aims to examine how choice bracketing, a concept from behavioral economics, can be used as an analytical framework to better understand environmental behavior and inform environmental policy design. The study employs a narrative literature review drawing on peer reviewed journal articles in behavioral economics, environmental economics, and environmental policy. The analysis synthesizes theoretical and empirical studies that examine how individuals evaluate decisions, perceive risk, and respond to policy interventions in environmental contexts. The findings reveal three key patterns. First, environmental behavior is frequently shaped by narrow bracketing, as individuals tend to evaluate small and repetitive decisions separately, leading to underestimation of cumulative and long-term impacts. Second, many existing policy interventions implicitly operate through broad bracketing by providing aggregate information, framing cumulative risks, or emphasizing long term economic consequences. Third, narrow bracketing is not inherently detrimental, as heuristics and narrow goal setting can reduce cognitive load and support consistent behavior under complex decision environments. These findings highlight the importance of aligning policy design with how individuals evaluate decisions. By positioning choice bracketing as a unifying mechanism, this study contributes to behavioral economics by offering an integrated perspective on environmental decision making and identifying flexible policy pathways for promoting sustainable behavior.
Empowering Women, Enhancing Essential Oils: Gender-Responsive Patchouli Seedling Enterprises in Aceh, Indonesia Suraiya Kamaruzzaman; Irfan Zikri; Ernawati Ernawati; Friesca Erwan
JOURNAL OF SOCIETY INNOVATION AND DEVELOPMENT Vol 7 No 2 (2026): JSID: May 2026
Publisher : Winaya Inspirasi Nusantara Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63924/jsid.v7i2.279

Abstract

Desa Teuladan in Aceh Besar has significant potential for patchouli (Pogostemon Cablin Benth.) production. However, the development is constrained by limited access to quality local seedlings, weak institutional structures, and low women’s participation. This study aims to promote inclusive entrepreneurship through gender-responsive approaches, focusing on strengthening technical skills, establishing seedling enterprises, and fostering local economic institutions. Using Participatory Action Research (PAR) and gender mainstreaming principles, this study conducted training on seedling cultivation, organic composting, and basic business management, while facilitating the formation of women-led entrepreneurial groups and developing operational tools, including training modules, SOPs, and digital record-keeping systems. The initiative produces 1,500 high-quality seedlings with a 95% survival rate and establishes the Desa Teuladan Inclusive Patchouli Enterprise. The initiative also increases women’s empowerment, improves household income, and encourages more sustainable agricultural practices. These outcomes demonstrate a replicable model of gender-inclusive entrepreneurship that contributes to local development and university-community collaboration.
Training and Development as a Strategic Pillar of Human Resource Development: Integration, Impact, and Innovation in Modern Organizations Yulianto Surya Adhi
JOURNAL OF SOCIETY INNOVATION AND DEVELOPMENT Vol 7 No 2 (2026): JSID: May 2026
Publisher : Winaya Inspirasi Nusantara Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63924/jsid.v7i2.285

Abstract

Rapid technological change, growing skill obsolescence, and increasing organizational complexity have intensified the strategic importance of Training and Development within Human Resource Development. Despite sustained investment in employee learning, many organizations continue to struggle with translating training initiatives into sustained performance improvement and organizational adaptability. This study addresses this challenge by examining Training and Development as a strategic pillar embedded within an integrated HRD system rather than as an isolated organizational function. The study aims to analyze how Training and Development is implemented, integrated with other HRD components, and transformed through innovation, as well as how it contributes to organizational performance and capability development. This research adopts a qualitative and integrative design based on systematic analysis of recent peer reviewed literature and illustrative organizational evidence drawn from contemporary organizational reports. Data were analyzed thematically to identify recurring patterns related to strategic alignment, system integration, learning transfer, and innovation in Training and Development practices. The findings indicate that Training and Development deliver meaningful organizational value when strategically aligned with future capability needs, integrated with performance management and HR automation, and supported by employee engagement mechanisms. Digital learning infrastructure enhances accessibility and relevance, but its effectiveness depends on managerial capability and data informed decision making. Persistent challenges remain in learning transfer and impact measurement, although emerging technologies show potential to address these limitations. The study contributes to HRD theory by conceptualizing Training and Development as a dynamic organizational capability. Practically, it offers guidance for designing integrated and future oriented development systems that support long term organizational resilience.
Decoding the Cognitive Poetics of the Pantun: Stylistic Constraints, Semantic Mapping, and Cultural Identity Construction Timanta Agustina Br Purba; Rosmawaty Harahap
JOURNAL OF SOCIETY INNOVATION AND DEVELOPMENT Vol 6 No 1 (2024): JSID: November 2024
Publisher : Winaya Inspirasi Nusantara Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63924/jsid.v6i1.88

Abstract

Recognized globally as an intangible cultural heritage, the pantun remains a vital instrument for sustaining social harmony, collective memory, and cultural identity across the Indonesian archipelago. Yet, conventional literary criticism frequently reduces this vibrant oral tradition to its rigid formalistic structures, specifically its alternating rhyme schemes and strict syllable counts. This reductionism ultimately overlooks the dynamic socio-cognitive functions of the genre within contemporary discourse. This study directly challenges these formalist limitations. By deploying a hybrid framework of stylistics and cultural poetics, we investigate how distinct linguistic styles and thematic variations operate as active mechanisms for identity negotiation. Operating within a qualitative, descriptive-interpretative paradigm, we subjected sixty purposively sampled pantun stanzas from verified archival anthologies to a close, granular textual analysis. The empirical findings demonstrate that the pantun functions as a highly contested site of ideological negotiation, systemic social critique, and behavioral modification. Structurally, the deliberate semantic tension between the natural imagery of the sampiran (preparatory couplet) and the didactic weight of the isi (core message) establishes an associative cognitive bridge. This mechanism facilitates non-confrontational communication and the seamless transmission of communal ethics. Ultimately, this study offers a fresh trajectory for understanding how rigid poetic constraints adapt to modern communicative imperatives, providing a scalable framework to integrate traditional orality into contemporary applied linguistics and literary pedagogy.
Elasticity of Oral Tradition: Negotiating Cultural Identity and Linguistic Hybridity in Contemporary Indonesian Pantun Enjel Trisnawati Banjarnahor
JOURNAL OF SOCIETY INNOVATION AND DEVELOPMENT Vol 6 No 1 (2024): JSID: November 2024
Publisher : Winaya Inspirasi Nusantara Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63924/jsid.v6i1.93

Abstract

The rapid expansion of globalization and digital networks within contemporary Indonesia has placed significant pressure on local oral traditions, forcing traditional communicative mediums to navigate intensive cultural flows and shifting modern sensibilities. Rather than sliding into obsolescence, traditional genres serve as active discursive sites where local communities renegotiate their socio-cultural identities. This study aims to investigate the structural and semantic transformations of contemporary Indonesian pantun to understand how cultural identity is discursively projected, maintained, and hybridized amidst modern globalizing forces. Employing a qualitative descriptive research design grounded in interpretive sociolinguistic inquiry, this study analyzed a purposively sampled corpus of 120 pantun stanzas collected from physical regional archives and digital repositories between 2018 and 2024. The findings demonstrate that while core cultural pillars, such as ancestral customs (adat), performing arts, culinary heritages, and religious philosophies, are systematically maintained through traditional metaphorical pairings, a significant portion of the corpus exhibits notable linguistic hybridity. Contemporary speakers smoothly incorporate global pop-culture tropes, modern socio-spatial environments, and foreign loanwords into the classical four-line, alternating rhyme matrix without fracturing its underlying structural or phonetic integrity. This dynamic illustrates that the strict boundaries of the genre act as an elastic creative canvas rather than an inflexible cage. Theoretically, these results challenge pessimistic narratives of cultural erosion by modeling the discursive resilience and glocalization of oral literature. Practically, the study implies that language pedagogy and heritage preservation frameworks must move away from rigid textual purism to support the living evolution of traditional arts in the digital age.
Dynamics of Cultural Values in Modern Malay Literature: An Ethnolinguistic Analysis of Tenas Effendy’s Didactic Poetry Deby Dame Riani Hutauruk
JOURNAL OF SOCIETY INNOVATION AND DEVELOPMENT Vol 6 No 1 (2024): JSID: November 2024
Publisher : Winaya Inspirasi Nusantara Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63924/jsid.v6i1.96

Abstract

Modernization and pervasive digitalization have placed unprecedented existential pressures on traditional oral literature, fracturing the transmission of regional ethical codes to younger generations. This study examines how contemporary written adaptations of oral traditions preserve cultural continuity, focusing on the didactic quatrains of Tenas Effendy, a prominent Riau-Malay cultural icon. Specifically, we decode how universal cultural values are structurally reconstructed and negotiated within a selected corpus of Effendy’s Pantun Nasihat. Grounded in an ethnolinguistic paradigm, this qualitative investigation employs rigorous content analysis to examine the text at its finest granularity. Textual observation matrices, constructed from formal linguistic parameters and universal cultural taxonomies, were utilized to evaluate micro-linguistic and cultural frameworks. The empirical findings reveal that these quatrains leverage specific phonological harmony and terminal nasal resonance to recreate an authoritative, oral performance space within the printed medium. Concurrently, dense morphological affixation reframes active behavioral choices as permanent states of social isolation. The corpus updates traditional knowledge systems by shifting from archaic agrarian allegories to contemporary biological frameworks. Moreover, parallel poetic structures syntactically harmonize indigenous custom with orthodox Islamic theology. Ultimately, this research demonstrates that the survival of traditional oral genres within modern literature depends on dynamic structural adaptation rather than static preservation, offering a scalable model for cultural sustainability and character education.
The Economics of Pain: A Conceptual Metaphor Analysis of Self-Commercialization in Ghalib’s Poetry Maaz Jamal
JOURNAL OF SOCIETY INNOVATION AND DEVELOPMENT Vol 8 No 1 (2026): JSID: November 2026
Publisher : Winaya Inspirasi Nusantara Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63924/jsid.v8i1.265

Abstract

Mirza Ghalib’s canonical legacy rests almost exclusively on his Sufi mysticism and existential philosophy. Yet, the profound imprint of his lifelong financial precarity on his poetic framework remains critically under-examined. This study addresses this glaring lacuna in Urdu literary criticism by demonstrating how market rationality and mercantile metaphors fundamentally organize Ghalib’s ontology. Drawing on Lakoff and Johnson’s Cognitive Metaphor Theory, we conduct a qualitative content analysis of purposively selected verses from the Diwan-e-Ghalib, tracking specific economic lexical markers such as qarz (debt), sauda (trade/bargain), and daam (price). The analysis reveals that Ghalib constructs a "Transactional Self." Through deliberate cognitive mapping, he conceptualizes human existence not as a manifestation of divine grace, but as a perpetual state of indebtedness, while simultaneously reframing love as a system of transactional reciprocity. Ultimately, this research recasts Ghalib as an economic realist who effectively secularized the classical ghazal tradition. By displacing spiritual agency with financial anxiety, he provides a critical, historically grounded lens to examine the materialism of the self during India's transition into colonial modernity.
Media as a Political Tool: Comparative Study Between Indonesia and Saudi Arabia Khalid Vikriadi; Ainiyatul Latifah; Riky Ovaliansyah Harahap; Tiara Ramadhani; Aubaidillah Doloh; Nurul Kamaly
JOURNAL OF SOCIETY INNOVATION AND DEVELOPMENT Vol 7 No 2 (2026): JSID: May 2026
Publisher : Winaya Inspirasi Nusantara Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63924/jsid.v7i2.288

Abstract

While media freedom is traditionally framed within a democracy-authoritarianism dichotomy, emerging patterns of digital control suggest that state-media interactions are becoming increasingly complex. This study addresses the background problem of how varied political regimes in Muslim-majority nations instrumentalize media to maintain legitimacy and manage public discourse. The primary research objective is to develop a cross-regime typology by comparing media control mechanisms in Indonesia, an electoral democracy, and Saudi Arabia, an absolute monarchy. Utilizing a qualitative comparative case study design, the methodology involves the thematic analysis of official legal frameworks, international press freedom reports, and digital archive data from 2019 to 2025. The key findings reveal that Indonesia employs "competitive digital manipulation," where democratic legal apparatuses like the ITE Law are weaponized for "soft" repression and self-censorship. Conversely, Saudi Arabia utilizes "legal-institutional control," relying on absolute monarchical authority and pervasive surveillance to systematically dismantle independent dissent. The findings imply that a state’s "digital legal architecture" is a more significant predictor of media autonomy than formal regime labels. This research contributes to the field of political communication and democracy in a Muslim and Muslim majority country by providing a nuanced framework for understanding how power is consolidated through media in diverse institutional configurations, suggesting that democratic backsliding often manifests through the legalistic erosion of the digital public sphere.

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