cover
Contact Name
Febri Adi Prasetya
Contact Email
febri@apji.org
Phone
+6289682151476
Journal Mail Official
febri@apji.org
Editorial Address
Perum. Bumi Pucanggading, Jln. Watunganten 1 No 1-6, Kelurahan Batursari, Mranggen Kabupaten Demak,59567
Location
Kab. demak,
Jawa tengah
INDONESIA
Transformasi Masyarakat : Jurnal Inovasi Sosial dan Pengabdian
ISSN : 30324424     EISSN : 30324114     DOI : 10.62383
Transformasi Masyarakat : Jurnal Inovasi Sosial dan Pengabdian adalah jurnal yang menerima artikel dalam bahasa Inggris dan bahasa Indonesia . Print ISSN : 3032-4424, Online ISSN : 3032-4114.Focus dan Scope pada bidang pendidikan, Hukum, Ekonomi, Humaniora, Teknik, Pertanian, Komunikasi, Kesehatan, dan Rekayasa. Transformasi Masyarakat : Jurnal Inovasi Sosial dan Pengabdian memuat publikasi hasil kegiatan pengabdian masyarakat, model atau konsep dan atau implementasinya dalam rangka peningkatan partisipasi masyarakat dalam pembangunan, pemberdayaan masyarakat atau pelaksanaan pengabdian kepada masyarakat. Transformasi Masyarakat : Jurnal Inovasi Sosial dan Pengabdian, terbit 1 tahun 4 kali (Januari, April, Juli dan Oktober)
Arjuna Subject : Umum - Umum
Articles 134 Documents
Optimalisasi Promosi Kepariwisataan Melalui Digital Marketing: Pemberdayaan Pokdarwis di Kampoeng Kita Setu, Kabupaten Bekasi Akhmad Wahidin; Yudhistira Wirya Saputra; Tatik Yuniarti
Transformasi Masyarakat : Jurnal Inovasi Sosial dan Pengabdian Vol. 2 No. 3 (2025): Juli: Transformasi Masyarakat : Jurnal Inovasi Sosial dan Pengabdian
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/transformasi.v2i3.1689

Abstract

The advancement of digital technology has revolutionized the way tourism destinations are promoted, particularly by local communities. This article presents the results of a community service program conducted by graduate students of the Master of Communication Science at Universitas Paramadina, Cikarang Campus, focusing on optimizing tourism promotion through digital marketing in Kampoeng Kita Setu, Bekasi Regency. The program aimed to empower local Tourism Awareness Groups (Pokdarwis) through a series of activities such as seminars, workshops, the launch of a digital tourism map, digital content creation training, and the signing of an Implementation Agreement. The primary objective was to enhance the capacity of Pokdarwis in utilizing social media as an effective and sustainable promotional tool. Collaboration among community members, academics, and local government emerged as a key factor in developing community-based tourism. The program outcomes indicate a significant improvement in digital literacy among Pokdarwis members and a growing commitment to independently and professionally manage destination promotion.
Kelompok Sadar Wisata sebagai Motor Penggerak Pariwisata Berbasis Masyarakat Hasbiyadi Hasbiyadi; Abd. Mansyur Mus; Zulfikry Sukarno; Ansir Launtu; Ahmad Anto; Lusiana Kanji; Mursida Abu
Transformasi Masyarakat : Jurnal Inovasi Sosial dan Pengabdian Vol. 2 No. 3 (2025): Juli: Transformasi Masyarakat : Jurnal Inovasi Sosial dan Pengabdian
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/transformasi.v2i3.1692

Abstract

Sanrobone Village in Takalar Regency has promising coastal tourism potential, such as mangrove forests, traditional ponds, and local maritime culture. However, this potential has not been optimally managed by the local community. This community service activity aims to increase the capacity of the Tourism Awareness Group (Pokdarwis) as a driving force for community-based tourism development. The implementation method includes field observation, destination management training, digital promotional content creation workshops, assistance in preparing integrated tour packages, and activity evaluation. The results of the activity showed an increase in Pokdarwis' understanding and skills in managing tourist destinations, promoting local potential through social media, and preparing attractive local wisdom-based tour packages. In addition, this activity also succeeded in encouraging synergy between Pokdarwis, the village government, and MSME actors in developing village tourism. This community service activity is expected to be a model for sustainable community-based tourism development in other coastal areas, while contributing to achieving sustainable development goals (SDGs) in the tourism sector.
Pendampingan UMKM dalam Penggunaan Digital Marketing pada UMKM Barokah Ita Purnama; Fanisyah Aulia Putri; Kurnia Fajrianti
Transformasi Masyarakat : Jurnal Inovasi Sosial dan Pengabdian Vol. 2 No. 3 (2025): Juli: Transformasi Masyarakat : Jurnal Inovasi Sosial dan Pengabdian
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/transformasi.v2i3.1724

Abstract

The purpose of this community service is to develop MSMEs in terms of digital marketing and also expand the MSME marketing network. MSME Barokah is one example of MSMEs that need digital marketing assistance. The methods used in community service activities are divided into four stages, namely, surveys, digital marketing socialization, digital marketing assistance, and maintenance and evaluation stages. The form of community service is aimed at developing and also in digital marketing assistance for MSME Barokah so that they can have an unlimited marketing network
Pelatihan Produksi Foto Panorama untuk Mendukung Pembelajaran Berbasis VR Tour untuk Guru dan Dosen pada Perkumpulan Profesi Multimedia dan Teknologi Informasi (PPMULTINDO) Sindhu Rakasiwi; Candra Irawan; Cahaya Jatmoko; Lalang Erawan; Suprayogi Suprayogi
Transformasi Masyarakat : Jurnal Inovasi Sosial dan Pengabdian Vol. 2 No. 3 (2025): Juli: Transformasi Masyarakat : Jurnal Inovasi Sosial dan Pengabdian
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/transformasi.v2i3.1728

Abstract

The COVID-19 pandemic has triggered a transformation in online learning, requiring teachers and lecturers to adapt to educational technology, including Virtual Reality (VR) Tour. However, limited understanding and motivation are the main challenges in implementing this technology. This community service aims to provide practical training in developing VR Tour as an interactive learning media for teachers and lecturers at Rumah Diklat Indonesia. The implementation method involves an online workshop using the Zoom application, which includes a tutorial on creating 360° panoramic photos via Google Street View and processing VR Tour via the Theasys.io platform. Participants also receive technical guidance and hands-on practice sessions. The results show that participants are able to produce VR Tour content for learning, as well as improve their understanding of technology integration in education. This training equips participants with basic skills to develop virtual learning media, expand students' learning access creatively and innovatively. In conclusion, the use of VR Tour has the potential to improve the quality of distance learning, while encouraging educators to continue to adapt to technological developments in the digital era.
Pelatihan Seni Tradisi Tari Likok Pulo untuk Siswa Laki-Laki sebagai Upaya Meningkatkan Minat dan Pelestarian Budaya Aceh di SMPN 1 Darul Imarah Cut Zuriana; Yeni Zuryaningsih
Transformasi Masyarakat : Jurnal Inovasi Sosial dan Pengabdian Vol. 2 No. 2 (2025): April: Transformasi Masyarakat : Jurnal Inovasi Sosial dan Pengabdian
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/transformasi.v2i2.1729

Abstract

This community service activity aims to increase the motivation, confidence, and love of male students for traditional Acehnese art, particularly the Likok Pulo dance. This dance is characterized by its energetic and rhythmic nature, making it suitable as a dance teaching material for male students who have previously shown little interest in participating in dance activities. The methods used include demonstrations and peer tutoring, covering training in various dance movements, mastering the lyrics, and accompanying music with the rapa’i instrument. The training was conducted over three days from 2:00 PM to 5:00 PM. The dancers involved were specifically male students who had previously shown little interest in dance practice. The results of the activity showed that male students were highly enthusiastic, as evidenced by their ability to master movement variations, sing lyrics, and play musical accompaniment in a short period of time, despite having never participated in dance extracurricular activities before. This activity demonstrated that selecting appropriate dance material can change students' negative perceptions of dance and serve as a medium for preserving local culture through formal education.
Pengembangan Desain Kemasan Produk sebagai Marketing untuk Meningkatkan Daya Tarik Pelanggan pada UMKM Mie Goreng Zaitun Ita Purnama; Rabiahtun Adwiyyah; Yuwidasari Yuwidasari
Transformasi Masyarakat : Jurnal Inovasi Sosial dan Pengabdian Vol. 2 No. 3 (2025): Juli: Transformasi Masyarakat : Jurnal Inovasi Sosial dan Pengabdian
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/transformasi.v2i3.1733

Abstract

Packaging is one of the spearheads of a product's sales. Packaging has a very important role because it will always be related to the packaged commodity and at the same time is the selling value and image of the product. This selling value increases when the resulting product gets added value from attractive packaging. While the product image related to the image of the product in the minds of consumers will be better if the product is packaged well, in other words the product can give a good impression to consumers. The development of product packaging design for UMKM actors in Bima City is to provide insight into new packaging designs and forms that make products more valuable and safe.
Pemanfaatan Minyak Jelantah sebagai Bahan Utama dalam Pembuatan Lilin Aromaterapi: Inovasi Kreatif dalam Mendukung Prinsip Ekonomi Sirkular dan Berkelanjutan Benedicta Bella Puspita Sari; Anggit Dyah Kusumastuti
Transformasi Masyarakat : Jurnal Inovasi Sosial dan Pengabdian Vol. 2 No. 3 (2025): Juli: Transformasi Masyarakat : Jurnal Inovasi Sosial dan Pengabdian
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/transformasi.v2i3.1752

Abstract

Although often overlooked as household waste, used cooking oil has great potential to produce environmentally friendly products. Fourth semester students of the Business Administration Program were trained to make aromatherapy candles from used cooking oil through this community service activity. The goal was to increase knowledge about the circular economy, encourage creativity, and foster students' entrepreneurial spirit. Socialization, hands-on practice, pre-post test evaluation, and participatory discussion were the methods of the activity. The results showed a significant increase in understanding and recycling skills. This activity shows that innovation based on household waste can support environmental sustainability while producing products with sales value.
Pelatihan Kepemimpinan Ibadah Bagi Siswa-Siswi Kristen SMA: Mempersiapkan Generasi Pelayan yang Siap dan Beriman Roy Stevanus; Ribka Siwalette
Transformasi Masyarakat : Jurnal Inovasi Sosial dan Pengabdian Vol. 2 No. 3 (2025): Juli: Transformasi Masyarakat : Jurnal Inovasi Sosial dan Pengabdian
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/transformasi.v2i3.1756

Abstract

Worship leadership training represents a strategic initiative in nurturing the spiritual character of Christian students from their adolescent years. This program was implemented at SMA Hidup Baru Ciumbeluit in March 2023, with the primary objective of equipping students to lead worship services independently and responsibly. The training employed a hands-on, experiential approach, granting students the opportunity to design and lead complete worship sessions. The outcomes demonstrated notable improvements in self-confidence, coordination skills, and the students’ comprehension of Christian liturgical structure. Furthermore, the program served as a platform for character formation, instilling values such as discipline, collaboration, and servant-oriented leadership. This article explores the theological, educational, and psychological dimensions of student involvement in worship leadership. The initiative proved to be an effective model for preparing the younger generation to actively engage in ministry, both within the school environment and in broader ecclesial and community contexts. As such, similar training programs are recommended to be conducted regularly as an integral part of faith development and discipleship for Christian youth.
Pelatihan Musik Materi Pola Ritme pada Guru TK di TK Fkip Universitas Syiah Kuala Samsuri Samsuri; Yuli Astuti; Ilham Septian
Transformasi Masyarakat : Jurnal Inovasi Sosial dan Pengabdian Vol. 2 No. 3 (2025): Juli: Transformasi Masyarakat : Jurnal Inovasi Sosial dan Pengabdian
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/transformasi.v2i3.1759

Abstract

This music training with rhythm pattern material aims to improve the competence of kindergarten teachers in integrating creative and fun music learning in the early childhood education environment. The training activity was carried out at the FKIP Kindergarten, Syiah Kuala University and involved 15 teachers as participants. The training method includes initial observation, pre-test, and a series of learning stages ranging from the introduction of rhythm and tempo, rhythm composition, to joint exercises using alternative media such as used goods as musical instruments. The results of the training showed a significant increase in teachers' understanding of rhythm concepts, creativity in creating rhythm patterns, and the ability to utilize simple media as musical instruments. This training proves that with creativity and the right approach, the limitations of musical instruments are not an obstacle to organizing effective music learning in kindergarten.
Edukasi tentang Internet agar Terhindar dari Penipuan Jual Beli Online di Desa Patimban Kecamatan Pusakanagara Kabupaten Subang Endang Setiadi Permana; Deny Ernawan; Ade Suparman; Ahmad Burhanuddin
Transformasi Masyarakat : Jurnal Inovasi Sosial dan Pengabdian Vol. 2 No. 3 (2025): Juli: Transformasi Masyarakat : Jurnal Inovasi Sosial dan Pengabdian
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/transformasi.v2i3.1768

Abstract

The purpose of this activity is to find out how much knowledge the local community in Patimban Village has regarding the internet to avoid fraud on online shopping sites or E-commerce. This Community Service Activity uses a field observation method (direct observation) by visiting people's homes through the distribution of information paper. The results of the activity concluded: first, online fraud is in principle the same as conventional fraud through the use of electronic systems (computers, internet, telecommunications devices) as a criminal act of fraud based on Law Number 11 of 2008 concerning Information and Electronic Transactions. Law enforcement officers often experience difficulties and obstacles in ensnaring perpetrators of fraud; and second, this criminal act of fraud can be charged with Article 378 of the Criminal Code as a criminal act of fraud or Article 28 paragraph (1) of the ITE Law concerning the regulation of the spread of false and misleading news that is detrimental to consumers. Or it can be charged based on both articles at once, namely, 378 of the Criminal Code in conjunction with Article 28 paragraph (1) in conjunction with Article 45 paragraph (1) of Law No. 11 of 2008 concerning fraud and/or ITE crimes.

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