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Jurnal Pendidikan Ekonomi, Perkantoran, dan Akuntansi
Published by Universitas Negeri Jakarta
ISSN : 27229750     EISSN : 27229750     DOI : https://doi.org/10.21009/jpepa
Core Subject : Economy, Education, Social,
Economics, Econometrics & Finance Education Social Sciences Other
Jurnal Pendidikan Ekonomi, Perkantoran dan Akutansia (JPEPA) is a research base journal published by the Faculty of Economics, State University of Jakarta Indonesia. The scope and focus are related to research in the fields of economics, accounting, administration and also the study of economic education such as microeconomics, macroeconomics, development studies, behavioural economics, office administration, finance, leadership management, marketing, accounting and research on education in economics. The journal also publishes articles related to banking studies, small and medium enterprises, the stock market, teaching models for economic studies. It also publishes studies on development policies. According to its scope, Jurnal Pendidikan Ekonomi, Perkantoran, dan Akuntansi (JPEPA) welcomes multidisciplinary articles related to economic research, office administration, accounting, and economic education. The journal focuses on economic research and education with a quantitative and qualitative approach. There are many more problems related to economic studies and educational issues. Therefore, Jurnal Pendidikan Ekonomi, Perkantoran, dan Akuntansi (JPEPA) only publishes original research on economics, Office administration, accounting and economic education in Indonesia and abroad. The journal aims to publish scientific articles from researchers from Indonesia and other countries.
Arjuna Subject : Ilmu Sosial - Pendidikan
Articles 299 Documents
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LEARNING MOTIVATION: ANALYSIS THE INFLUENCE OF FAMILY AND PEER ENVIRONMENT ON ONLINE BUSINESS AND MARKETING STUDENTS Rahayu, Dian; Faslah, Roni; Fidhyallah, Nadya Fadillah
Jurnal Pendidikan Ekonomi, Perkantoran, dan Akuntansi Vol. 5 No. 3 (2024): Jurnal Pendidikan Ekonomi, Perkantoran, dan Akuntansi
Publisher : Faculty of Economics and Business, Universitas Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21009/jpepa.0503.07

Abstract

This study aims to examine the influence of family environment and peer environment on the learning motivation of students majoring in Online Business and Marketing (BDP) at SMKN 44 Jakarta. This study uses a quantitative approach. The population consists of all students majoring in Online Business and Marketing (BDP) in the 2023/2024 academic year totaling 174. From this population, a sample of 121 students was taken randomly using the probability proportional random sampling technique. The analysis in this study used SPSS 25 which includes classical assumption analysis, multiple regression, and coefficient of determination. The findings show a positive and significant influence between family environment and learning motivation, a positive and significant influence between peer environment and learning motivation, and a positive and significant influence between family environment, peer environment, and motivation to learn simultaneously.
BOOSTING LOCAL SKINCARE SALES: THE POWER OF CONTENT MARKETING, INFLUENCERS, AND ELECTRONIC WORD OF MOUTH (E-WOM) Salsabila, Audrey Safa; Wibowo, Setyo Ferry; Monoarfa, Terrylina Arvinta
Jurnal Pendidikan Ekonomi, Perkantoran, dan Akuntansi Vol. 5 No. 3 (2024): Jurnal Pendidikan Ekonomi, Perkantoran, dan Akuntansi
Publisher : Faculty of Economics and Business, Universitas Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21009/jpepa.0503.06

Abstract

This study examines the influence of content marketing, influencer endorsement, and electronic word of mouth on purchase intention of local skincare products among Generation Z in Jabodetabek. In the digital era, the rapid development of information and communication technology has changed business and marketing strategies, creating new opportunities and challenges. This study involved 250 respondents who were active users of the TikTok social media platform and had been exposed to local skincare product marketing content. Data analysis was conducted using the Structural Equation Model (SEM) method. The results showed that content marketing and electronic word of mouth had a positive and significant effect on purchase intention, while influencer endorsement had no significant effect. These findings highlight the importance of an effective digital marketing strategy in attracting consumer interest and providing insight for companies in developing more adaptive and innovative marketing strategies amidst increasingly fierce competition.
RASCH MODEL ON ECONOMICS MATHEMATICS BELIEF SCALE Zakiah, Rizka; Artino, Adi
Jurnal Pendidikan Ekonomi, Perkantoran, dan Akuntansi Vol. 5 No. 1 (2024): Jurnal Pendidikan Ekonomi, Perkantoran, dan Akuntansi
Publisher : Faculty of Economics and Business, Universitas Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21009/jpepa.0501.24

Abstract

This study aims to apply the Rasch Model to the Economics Mathematics Belief Scale (EMBS) instrument involving 144 student respondents from the Faculty of Economics. Instrument development was carried out by compiling items, testing, and analyzing using the Rasch Model with the WINSTEP application to identify unidimentionality, item fit, person fit, distribution on item/person map, and description of the EMB dimensions, namely self-confidence, belief in the mathematics learning process, and supportive social context during the mathematics learning process in economics. The results of the analysis show that this instrument has a high item separation reliability, which is 0.98 for item reliability and 0.88 for person reliability. In the item fit analysis, there are 5 items included in the unfit category based on the MNSQ and PT-Measure Correlation criteria. Descriptive analysis shows that 73% of students have confidence in their own abilities, 78% of students have confidence in the learning process in learning economic mathematics, and 81% of students have confidence in the role of lecturers and the application of mathematics in everyday life. This study contributes to developing an instrument to measure economics mathematics belief (EMB). Further development of this EMBS instrument is needed for better instrument results.
HOW PROFITABILITY, LIQUIDITY, AND INDEPENDENT BOARD OF COMMISSIONERS INFLUENCE MANUFACTURING FIRM VALUE? Monica, Eva; Fauzi, Achmad; Zulaihati, Sri
Jurnal Pendidikan Ekonomi, Perkantoran, dan Akuntansi Vol. 5 No. 3 (2024): Jurnal Pendidikan Ekonomi, Perkantoran, dan Akuntansi
Publisher : Faculty of Economics and Business, Universitas Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21009/jpepa.0503.12

Abstract

This study aims to determine whether there is a partial or simultaneous influence of profitability, liquidity, and the independent board of commissioners on the company's value. The research method used in this study is a quantitative method, with secondary data sources consisting of financial reports, financial ratio reports, and corporate governance reports accessible through the website idx.co.id and the respective company websites for the research period from December 2020 to December 2022 using purposive sampling technique. The population used in this study consists of 48 companies over 3 periods with a total sample of 117. The data is processed using E-views 12 due to the use of panel data. The results of the study prove that profitability affects the company's value, liquidity does not affect the company's value, the independent board of commissioners affects the company's value, and profitability, liquidity, and the independent board of commissioners together affect the company's value.
EMOTIONAL INTELLIGENCE AND STUDY HABITS ON LEARNING ACHIEVEMENT AT SENIOR HIGH SCHOOL Chairani, Fani; Faslah, Roni; Wahono, Puji
Jurnal Pendidikan Ekonomi, Perkantoran, dan Akuntansi Vol. 5 No. 3 (2024): Jurnal Pendidikan Ekonomi, Perkantoran, dan Akuntansi
Publisher : Faculty of Economics and Business, Universitas Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21009/jpepa.0503.13

Abstract

The purpose of this study was to examine the effect of Emotional Intelligence and Learning Habits on Learning Achievement at SMA Budhi Warman II Jakarta. Data collection in this study used secondary data from the school in the form of student grades and primary data using a questionnaire on the Google Form application with a proportionate stratified random sampling technique. The sample used in this study was 180 students from a total population of 327 students. This study used SPSS by calculating multiple regression analysis to test the data hypothesis. The results of this study indicate that Emotional Intelligence and Learning Habits have a positive and significant effect on Learning Achievement both partially and simultaneously. The contribution of this study is to provide an empirical understanding that emotional intelligence and learning habits significantly affect student learning achievement, so that it can be a basis for schools to design more effective student development strategies.
THE ROLE OF SOCIAL ENVIRONMENT IN SHAPING ADOLESCENTS’ FINANCIAL MANAGEMENT CAPABILITIES Rizka, Chelsea; Marsofiyati
Jurnal Pendidikan Ekonomi, Perkantoran, dan Akuntansi Vol. 5 No. 3 (2024): Jurnal Pendidikan Ekonomi, Perkantoran, dan Akuntansi
Publisher : Faculty of Economics and Business, Universitas Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21009/jpepa.0503.20

Abstract

This study aims to determine the effect of social environment on financial management skills in adolescents. This study uses a quantitative approach with Mann Whitney analysis. The population of this study were adolescents aged 15 to 22 years with random sampling techniques. Primary data were collected through a Likert-scale questionnaire. The results showed that the social environment has a significant effect on adolescents' ability to manage finances. Based on the results of the Mann Whitney test, the value of Asymp.Sig. (2-tailed) <0.05, so H0 is rejected. Therefore, it can be concluded that there is an influence of the social environment on the financial management skills. This study concludes that family, friends, and social media as part of the social environment play an important role in building adolescents' ability to manage finances. Suggestions for future research are to add other relevant variables and use qualitative methods to obtain more detailed data.
ASSESSING VOCATIONAL SCHOOL STUDENTS' WORK READINESS THROUGH INDUSTRIAL PRACTICAL EXPERIENCE AND JOB INTERESTS Rahmah, Rafika Isnanur; Zulaihati, Sri; Sumiati, Ati
Jurnal Pendidikan Ekonomi, Perkantoran, dan Akuntansi Vol. 5 No. 3 (2024): Jurnal Pendidikan Ekonomi, Perkantoran, dan Akuntansi
Publisher : Faculty of Economics and Business, Universitas Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21009/jpepa.0503.14

Abstract

The aim of this research is to determine the influence of industrial work practices (Prakerin) and career interests on the level of work ability of class XII students at state schools in the East Jakarta area. This research uses quantitative methods and primary data by distributing questionnaires to National Vocational School students. The sample for this research consisted of 159 respondents using a proportional random sampling technique with a Likert scale size. Data were processed using the SPSS version 29 program with several linear regression analysis techniques. The results of this research indicate that industrial work practices have a significant influence on the level of work readiness of class What is significant is that Industrial Work Practices and Career Interests together have an influence on class XII job preparation at State Vocational Schools. students from the East Jakarta area. This shows that Industrial Work Practice is a skill that students need to have to compete in the world of work and with high work interest, it will encourage students to equip themselves as much as possible with the various competencies needed for work so that their work readiness is increasingly adequate.
INFLUENCE OF SELF-EFFICACY AND ORGANIZATIONAL EXPERIENCE OF STUDENT’S WORK READINESS Dwiriyanto, Muhammad Daffa; Sumiati, Ati; Marsofiyati
Jurnal Pendidikan Ekonomi, Perkantoran, dan Akuntansi Vol. 5 No. 3 (2024): Jurnal Pendidikan Ekonomi, Perkantoran, dan Akuntansi
Publisher : Faculty of Economics and Business, Universitas Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21009/jpepa.0503.18

Abstract

This research aims to analyze the influence of self-efficacy and organizational experience of the work readiness of students at Universitas Negeri Jakarta. The research method implemented in this study is a quantitative method, with surveys as the method of collecting samples. The known population in this study consists of 364 students from the Faculty of Economics at Universitas Negeri Jakarta, representing various study programs as the accessible population. The sample was determined using the proportional random sampling method with a 5% margin of error, resulting in a total of 177 students. The data analysis technique used in this research is multiple regression analysis. The results of this research show that self-efficacy has an influence on a student’s work readiness, organizational experience also has an influence on a student’s work readiness, and self-efficacy and organizational experience simultaneously influence a student’s work readiness.
THE EFFECT OF SOCIAL SUPPORT, SELF-EFFICACY, AND SELF-REGULATION ON ACADEMIC RESILIENCE Marwah, Siti; Eryanto, Henry; Widyastuti, Umi
Jurnal Pendidikan Ekonomi, Perkantoran, dan Akuntansi Vol. 5 No. 3 (2024): Jurnal Pendidikan Ekonomi, Perkantoran, dan Akuntansi
Publisher : Faculty of Economics and Business, Universitas Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21009/jpepa.0503.17

Abstract

Academic resilience is very necessary to face challenges at school so that students can adapt and recover from difficult situations. Various factors can influence a person's level of academic resilience, in this research the factors used are social support, efficacy and self-regulation. So, this research aims to find out whether there is an influence between social support, self-efficacy and self-regulation on academic resilience in students at SMKN 42 Jakarta. This research uses a quantitative approach with SEM-PLS testing with direct and indirect hypothesis testing. Sampling in this study used a proportional stratified random sampling technique with a total sample of 258 students at SMKN 42 Jakarta. Data collection used in this research was based on observation and filling out a questionnaire using a Likert scale. The research results show that the variables of self-efficacy and self-regulation have an influence on academic resilience with a statistical t value > 1.96 and a P-Values ​​< 0.05. The research results also show that social support indirectly influences academic resilience through the self-efficacy variable. Meanwhile, the social support variable has no effect on academic resilience.
UNDERSTANDING ONLINE PURCHASE INTENTION THROUGH ATTRACTIVENESS OF INFLUENCER, BRAND IMAGE, AND PRICE DISCOUNT STRATEGIES Triyani, Winny Viola; Wibowo, Setyo Ferry; Monoarfa, Terrylina Arvinta
Jurnal Pendidikan Ekonomi, Perkantoran, dan Akuntansi Vol. 5 No. 3 (2024): Jurnal Pendidikan Ekonomi, Perkantoran, dan Akuntansi
Publisher : Faculty of Economics and Business, Universitas Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21009/jpepa.0503.16

Abstract

This study aims to examine how attractiveness of social media influencers influence online purchase intention and brand image, brand image influence online purchase intention and price discount influence online purchase intention of Wardah products in Jabodetabek area. This study uses a quantitative method with a purposive sampling technique. Respondents in this study were 200 of female Wardah users in Jabodetabek area. The data analysis technique used structural equation modeling (SEM) with AMOS 24 software. The results demonstrated that: (1) attractiveness of social media influencers had positive and significant influence on online purchase intention, (2) attractiveness of social media influencers had positive and significant influence on brand image, (3) brand image had positive and significant influence on online purchase intention, (4) price discount had positive and significant influence on online purchase intention of Wardah products in Jabodetabek area.

Page 26 of 30 | Total Record : 299

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