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Contact Name
Febri Adi Prasetya
Contact Email
garuda@apji.org
Phone
+6285642100292
Journal Mail Official
info@lpkd.or.id
Editorial Address
Perum. Bumi Pucanggading, Jln. Watunganten 1 No 1-6, Kelurahan Batursari, Mranggen , Kab. Demak, Provinsi Jawa Tengah, 59567
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Kab. demak,
Jawa tengah
INDONESIA
Karya Nyata: Jurnal Pengabdian Kepada Masyarakat
ISSN : 30470080     EISSN : 30470323     DOI : 10.62951
bidang pendidikan, Hukum, Ekonomi, Humaniora, Teknik, Pertanian, Komunikasi, Kesehatan, dan Rekayasa
Arjuna Subject : Umum - Umum
Articles 155 Documents
Pendampingan Legalitas Usaha NIB (Nomor Izin Berusaha) dan Sertifikat Halal Bagi Pelaku UMKM di Kelurahan Gentong Muhammad Ridwan; Tristan Rokhmawan; Homsah Homsah; Rani Sugiyanti; Izza Afkarina
Karya Nyata : Jurnal Pengabdian kepada Masyarakat Vol. 1 No. 3 (2024): September : Karya Nyata : Jurnal Pengabdian kepada Masyarakat
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/karyanyata.v1i3.561

Abstract

This article discusses the importance of business legality, especially in obtaining Business Identification Numbers (NIB) and Halal Certificates for Micro, Small and Medium Enterprises (MSMEs) in Gentong Village, Pasuruan. Gentong District has many MSMEs that play an important role in the local economy, but face challenges in understanding and managing business legality, which results in limited access to wider markets. This article highlights the mentoring program carried out using the Service Learning method, which involves direct interaction between academics, students and MSME actors. This program aims to increase the understanding and skills of MSME players in managing NIB and Halal Certificates, as well as overcoming bureaucratic obstacles which often become obstacles in managing business legality. Through this approach, MSME players are expected to be able to increase the competitiveness and sustainability of their businesses. This article also examines relevant theories, such as Legitimacy Theory, Social Capital Theory, and Market Access Theory, which support the importance of business legality in building reputation, expanding markets, and reducing legal risks. The results of this mentoring program show that with adequate business legality, MSMEs in Gentong Village are able to expand business networks, increase credibility, and access larger market opportunities, both at the local and international levels. Thus, business legality is not only an administrative fulfillment, but also an important business strategy for the growth and sustainability of MSME businesses amidst increasingly tight market competition.
Pemberdayaan Masyarakat melalui Media Digital: Optimalisasi Smart Digital Marketing Berbasis Aplikasi untuk Penguatan Usaha Lokal Warga Ngampel Kulon Akhmad Choirur Rozikin; Achmad Ziaulhaq; Khoirum Azura; Alfina Fauziyah; Siti Durorun Naja; Abdurrahman Nafis; Retno Anggi Setyowati; Revlia Ailsa Julian
Karya Nyata : Jurnal Pengabdian kepada Masyarakat Vol. 1 No. 4 (2024): Desember : Karya Nyata : Jurnal Pengabdian kepada Masyarakat
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/karyanyata.v1i4.562

Abstract

The advancement of digital technology has revolutionized marketing from traditional methods to online approaches. Digital marketing, leveraging digital media and the internet, including e-commerce and social media, has become a crucial element in promoting products and services. According to Kotler and Keller (2023), digital marketing not only boosts sales but also strengthens brand identity and fosters customer relationships. In Indonesia, Micro, Small, and Medium Enterprises (MSMEs), which significantly contribute to the local economy, can utilize digital marketing to expand their market reach and improve efficiency. This study was conducted in Ngampel Kulon Village, Kendal Regency, Central Java, focusing on MSME operators and aspiring entrepreneurs who have not fully utilized digital platforms such as WhatsApp Business. The research method involved observation, economic potential identification, and training using a Participatory Rural Approach. The training covered four main components: an introduction to digital marketing basics, copywriting techniques, digital marketing strategies, and hands-on practice with guidance. Results showed that 34 local residents and 15 KKN students exhibited high enthusiasm and successfully applied promotional strategies through social media. The evaluation indicated an improvement in knowledge and skills in using WhatsApp Business for product marketing. The conclusion is that the training successfully enhanced MSMEs' understanding and skills in digital marketing, including digital content creation and social media utilization. The program also emphasizes the need for policy makers' involvement in planning and managing local product marketing to compete globally and adapt to ongoing technological trends.
Optimalisasi Pembelajaran di Desa Wungurejo melalui Program Pendampingan Pendidikan oleh Mahasiswa KKN Posko 50 Eriana Salma Rusda; Clarista Marya Ulfa; Uni Zulfa; Ulfatun Tazkiyah; Laila Denianti; Siti Nuriya Ulha Fatiha; Ahmad Irfan; Ahmad Daelal Firoos; Izantri Sepja Tara
Karya Nyata : Jurnal Pengabdian kepada Masyarakat Vol. 1 No. 4 (2024): Desember : Karya Nyata : Jurnal Pengabdian kepada Masyarakat
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/karyanyata.v1i4.563

Abstract

This study evaluates the educational assistance program carried out by KKN Post 50 students from UIN Walisongo Semarang in Wungurejo Village, Kendal, with the aim of improving the quality of education and children's learning motivation. This program includes various activities such as KKN Teaching, Scholar Village, and KKN Edu-Competition, which adopts the Participatory Learning and Action (PLA) method to encourage active interaction between students and the community. Despite the challenges of equal distribution of participants, activities such as calligraphy and smart learning succeeded in attracting the interest of children, who felt that it was helpful in understanding the subject matter and was more motivated to learn. Positive responses from parents and teachers show that the presence of KKN students contributes to overcoming the shortage of educators and increasing children's enthusiasm for learning. The results of the evaluation show that this activity is effective and has a positive impact, and it is hoped that it can continue to be developed to improve the quality of education in the village.
Peran Masyarakat Desa Rejosari dalam Mencegah Stunting pada Anak Nurul Kholillah; Sifana Nur Laila; M. Fauzul Adzim; Ainur Rofiah; Nanda Safitri; Octa Alfiani; Khoirun Nuha; Amelia Maharani; Akhriyadi Sofian
Karya Nyata : Jurnal Pengabdian kepada Masyarakat Vol. 1 No. 4 (2024): Desember : Karya Nyata : Jurnal Pengabdian kepada Masyarakat
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/karyanyata.v1i4.565

Abstract

Stunting is a long-term nutritional problem that severely affects children's physical growth and cognitive development. To address stunting, Rejosari Village has developed various community-based initiatives. The purpose of this study is to find out how the Rejosari Village community functions to prevent stunting in children by using cooperation and participation strategies. Socialization of stunting, nutrition counseling for pregnant women and breastfeeding mothers, routine monitoring of pregnant women's health, and provision of supplementary food for children under five are some of the programs in which the community is actively involved. Village health cadres also play an important role in supporting the implementation of these programs by providing direct instruction and guidance to residents. A qualitative case study was conducted to collect data through field observations and interviews. The results showed that community involvement not only increased awareness of the importance of preventing stunting but also increased active participation in maintaining the health and nutrition of children in Rejosari Village. The village experienced a decrease in stunting rates due to strong community participation, which was supported by the village government and non-governmental organizations. The results suggest that the community-based intervention model used in Rejosari Village can be adapted and applied in other villages facing similar problems in preventing stunting.
Sosialisasi dan Pelatihan Pemasaran Digital serta Edukasi Legalitas Usaha untuk Meningkatkan Daya Saing UMKM di Desa Karangsari Erin Soleha; Ahmad Rasyiddin; Rama Wijaya; Zahra Nayla Darmawan; Nabil Hawari; Nur Fatimah
Karya Nyata : Jurnal Pengabdian kepada Masyarakat Vol. 1 No. 3 (2024): September : Karya Nyata : Jurnal Pengabdian kepada Masyarakat
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/karyanyata.v1i3.570

Abstract

Business legality is a crucial element in the development of Micro, Small and Medium Enterprises (MSMEs) in Indonesia. Karangsari Village, as one of the MSME centers, is facing challenges in adopting Business Identification Numbers (NIB) and implementing digital marketing. This research aims to identify the impact of implementing NIB on MSMEs in Karangsari Village and explore the obstacles and opportunities in its implementation. The methods used are case studies and field surveys. The research results show that although NIB can improve legality and market access, low digital literacy is a major obstacle. It is hoped that the socialization and training carried out in Karangsari Village can increase understanding and adoption of NIB and digital marketing by MSMEs, so as to strengthen their competitiveness in the market.
Penguatan Pemberdayaan Hak Perempuan dan Anak di Desa Tanjung Rambutan Zulfikar Jayakusuma; Ali Syobri; Balqis Sakinah; Ilma Rama Dona; Jerry Wan Beckam; Annum Satya Rahmah Harahap; Grace Blessinka; Anistasya Febriani; Rizka Azzahra; Indah Apriliani; Celfi Anggryani
Karya Nyata : Jurnal Pengabdian kepada Masyarakat Vol. 1 No. 4 (2024): Desember : Karya Nyata : Jurnal Pengabdian kepada Masyarakat
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/karyanyata.v1i4.578

Abstract

Women and children are vulnerable to violations of their rights. Therefore, the state through the government must provide efforts to empower the rights of women and children. The role of the government in providing this effort must also be supported by all circles, including students, in providing education and understanding for the parties involved so that the information reaches them. The purpose of this study was to find out how much implementation of efforts to empower women and children's rights has been carried out in Desa Tanjung Rambutan. The method carried out in the study was a quantitative method with filling out a questionnaire survey. The process of data analysis process is carried out by analyzing the responses from the audiences and presenting the data that has been obtained for drawing conclusions.
Pengaplikasian Inovasi Ecobrick Solusi Berkelanjutan dalam Pengelolaan Limbah Botol Plastik pada Siswa SDN 026 Rambah Samo Kabupaten Rokan Hulu Adrina Takifa; Arya Desmitra Wicaksono; Fauzan Kamil; Intan Nuraini; Jetro Valinus Sembiring; Muhammad Haekal; Mun Holidah; Muthia Safitri Ritonga; Nadia Syahraini; Nur Hasnah AR; Riswanda Riyani Basuki
Karya Nyata : Jurnal Pengabdian kepada Masyarakat Vol. 1 No. 3 (2024): September : Karya Nyata : Jurnal Pengabdian kepada Masyarakat
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/karyanyata.v1i3.596

Abstract

The use of plastic waste and used bottles in Lubuk Napal Village was innovated into Ecobricks which were implemented at SDN 026 Rambah Samo. The aim of this activity is to foster sensitivity, awareness, concern and creativity to use and process waste as best as possible. This activity produces benches and tables that can be used by students in the reading garden at SDN 026 Rambah Samo.
Peningkatan Citra Desa dan Penguatan Pendidikan Karakter Melalui Literasi dan Sosialisasi Anti-Bullying di Desa Simpang Tiga Daratan Jumili Arianto; Hamad Alfarizi; Diana Gustia; Muzaffar Mohan; Marsha Fanni; Jumadi Maulana Yoga; Desmiyati Syafitri; Nurjannah Nurjannah; Yunia Afrioni Wulandari; M. Alvin Ramadhan; Zhinda Lestary
Karya Nyata : Jurnal Pengabdian kepada Masyarakat Vol. 1 No. 3 (2024): September : Karya Nyata : Jurnal Pengabdian kepada Masyarakat
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/karyanyata.v1i3.598

Abstract

Real Work Lectures (KKN) is a community service program that students must take part in as part of the higher education curriculum in Indonesia. The aim of this activity is to develop students' abilities to apply the knowledge and skills they have acquired during lectures in real contexts in society. KKN activities were carried out in Simpang Tiga Daratan village, Enok District, Indragiri Hilir Regency for 40 days, with a focus on the Literacy Work Program in the form of the Anti-Bully movement. The methods used include counseling and training. The results of this activity show an increase in public awareness about the importance of bullying prevention, as well as the existence of sustainable programs that can be implemented by the community independently. This activity also provides direct experience for students in interacting and contributing to society. In conclusion, KKN is an important means for students to apply academic knowledge in everyday life and have a positive impact on the local community.
Sosialisasi Pengaruh Lingkungan Sekolah terhadap Proses Pembelajaran Peserta Didik Donal Donal; Dinda Mayana; Masna Ayu Lumban Toruan; Nikita Putri Marsanda S; Dwi Dara Yonita; Firda Nur’aini; Uthia Tri Andani; Nurul Azizah
Karya Nyata : Jurnal Pengabdian kepada Masyarakat Vol. 1 No. 3 (2024): September : Karya Nyata : Jurnal Pengabdian kepada Masyarakat
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/karyanyata.v1i3.614

Abstract

This research examines the influence of the school environment on students' learning processes within the context of educational psychology. The school environment, including physical factors such as noise, lighting, and classroom conditions, as well as social factors like student-teacher interactions, significantly impacts the quality of learning. These factors can affect students' concentration, motivation, and academic performance. In educational psychology, a conducive environment has been proven to support effective learning and improve educational outcomes. This study aims to identify school environment aspects that influence the learning process and provide recommendations for creating optimal conditions for both academic and psychological development of students.
Kegiatan Perbaikan dan Pengecatan Tembok di Lingkungan Madrasah Diniyah Aljauharotunnaqiyyah Bait Dwi Christianto; Surachman Surachman; Umi Prasasti; Dimas Fajrian; Mauliya Fitriani
Karya Nyata : Jurnal Pengabdian kepada Masyarakat Vol. 1 No. 3 (2024): September : Karya Nyata : Jurnal Pengabdian kepada Masyarakat
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/karyanyata.v1i3.618

Abstract

School educational institutions are institutions that provide teaching and learning processes that must be supported by good facilities and infrastructure. Not only that, you also need a sense of security and comfort in the classroom so that it is hoped that there will be a feeling of enthusiasm for learning. The aim of Community Service (PKM) in the social, cultural and environmental fields by the Student Work Lecture (KKM) group 40 of Cikerai Subdistrict is to increase students' enthusiasm for learning through repairing and painting classroom walls both inside and outside the classroom. The method used is the ABCD (Asset Based Communities Development) approach which emphasizes an inventory of existing assets in the community. The PKM results show that there are changes in the atmosphere produced before and after painting, this is expected to make students enthusiastic and feel at home studying at the school. Long-term efforts need to be made to maintain and preserve the school environment so that the program becomes even more perfect.

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