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Jurnal Ilmiah Manajemen Dan Kewirausahaan
Published by Lembaga Pengembangan Kinerja Dosen
ISSN : 28092406     EISSN : 28092392     DOI : 10.55606
Core Subject : Economy,
Economics, Econometrics & Finance
Jurnal Ilmiah Manajemen dan Kewirausahaan (JIMAK) : ISSN: 2809-2392 (cetak), ISSN: 2809-2392 (online) adalah jurnal yang ditujukan untuk publikasi artikel ilmiah yang diterbitkan oleh Sekolah Tinggi Ilmu Ekonomi Trianandra. Jurnal ini adalah jurnal studi ilmu manajemen, bisnis dan Kewirausahaan. Jurnal Ilmiah Manajemen dan Kewirausahaan diterbitkan 3 kali setahun: Januari, Mei dan September Adapun ruang lingkup Jurnal Ilmiah Manajemen dan Kewirausahaan (JIMAK) adalah: 1. Ilmu Manajemen 2. Ilmu ekonomi 3. Manajemen Pemasaran 4. Manajemen Sumber Daya Manusia 5. Manajemen Bisnis 6. Manajemen Informatika Terapan 7. Ekonomi Bisnis 8. Kewirausahaan
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 279 Documents
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Oniomania dan Literasi Keuangan Milenial : Kajian Sistematis atas Perilaku Konsumsi Digital Dhiptya Ratri Anggraheni
Jurnal Ilmiah Manajemen dan Kewirausahaan Vol. 4 No. 3 (2025): September: Jurnal Ilmiah Manajemen dan Kewirausahaan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimak.v4i3.4741

Abstract

Digital transformation is reshaping the way today’s consumers manage their finances, encouraging spending patterns that mirror compulsive buying behaviour oniomania. This study therefore examines how financial literacy influences such compulsive consumption in the context of an increasingly technology‑driven era. Guided by the PICOC framework, this review systematically analyzed six relevant academic articles using a Systematic Literature Review (SLR) approach. Findings indicated that a combination of psychosocial factors such as stress along with a need for social validation, coupled with incentivized digital engagement like tailored ads, online shopping deals, and BNPL payment options contributed to oniomania. Additionally, the components of financial literacy such as knowledge, attitudes towards finance and budgeting skills contributed positively by reducing the likelihood to engage in compulsive consumption. These findings underscored the need for immediate action towards policy change focusing on providing integrated tech-based financial education and developing more responsible digitized financial tools. The review lays down useful concepts for programmatic strategies directed at legislation meant to nurture healthier and sustainability-oriented regimes of digital consumption.
Pengaruh Motivasi, Pengetahuan Investasi, dan Internet of Things terhadap Keputusan Investasi Pasar Modal pada Masyarakat di Kabupaten Jember Safa Natasha Aurellya; Hafidzi, Achmad Hasan; Nursaidah Nursaidah
Jurnal Ilmiah Manajemen dan Kewirausahaan Vol. 4 No. 3 (2025): September: Jurnal Ilmiah Manajemen dan Kewirausahaan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimak.v4i3.4743

Abstract

The development of information technology and the growing public awareness of the importance of financial planning have driven increased participation in capital market investments, particularly among the people of Jember Regency. However, low financial literacy and unequal utilization of technology remain challenges in making wise and sustainable investment decisions. This study aims to analyze the influence of motivation, investment knowledge, and the Internet of Things (IoT) on capital market investment decisions among the community in Jember Regency. The research method used is quantitative, employing a survey approach and multiple linear regression analysis. A total of 227 respondents, all members of a beginner investor community, were selected using purposive sampling with specific criteria. The results of the study indicate that all three independent variables motivation, investment knowledge, and the Internet of Things have a positive and significant influence on investment decisions. Investment knowledge was found to have the most dominant effect, followed by IoT and motivation. These findings highlight the importance of improving financial literacy and digital technology adoption in shaping rational investment behavior among local communities.
Pengaruh Modal Sosial, Literasi Digital dan Orientasi Kewirausahaan terhadap Keberlanjutan Usaha Mikro Kecil di Kelurahaan Sitirejo Kecamatan Medan Amplas Feni Damayanti; Julianto Hutasuhut; Toni Hidayat; Yayuk Yuliana; Wan Dian Safina
Jurnal Ilmiah Manajemen dan Kewirausahaan Vol. 4 No. 3 (2025): September: Jurnal Ilmiah Manajemen dan Kewirausahaan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimak.v4i3.4750

Abstract

This study aims to analyze the influence of social capital, digital literacy, and entrepreneurial orientation on the sustainability of micro and small enterprises (MSEs) in Sitirejo Village, Medan Amplas District. MSEs are important pillars in the local economy, but still face various challenges such as limited access to capital, low utilization of digital technology, and lack of innovation and market adaptation. The approach used in this study is a quantitative approach with multiple linear regression analysis techniques. The population in this study were all MSE actors in Sitirejo Village totaling 85 respondents, where the sampling technique used the saturated sampling technique. Data were collected through questionnaires and analyzed using SPSS software versions 30 and 25. The results of the study are expected to show that social capital, digital literacy, and entrepreneurial orientation, both partially and simultaneously, have a significant influence on business sustainability. This study provides an important contribution to MSE actors, academics, and the government in designing sustainable business development strategies through strengthening social networks, increasing digital literacy, and strengthening entrepreneurial orientation.
Pengaruh Kualitas Layanan, Harga, Desain Interior terhadap Keputusan Pembelian di Dkings Kafe Banyuwangi Wilaga, Brian Ady; Hafidzi, Achmad Hasan; Izzudin, Ahmad
Jurnal Ilmiah Manajemen dan Kewirausahaan Vol. 4 No. 3 (2025): September: Jurnal Ilmiah Manajemen dan Kewirausahaan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimak.v4i3.4764

Abstract

The culinary industry in Banyuwangi is experiencing significant growth with the emergence of many new cafes, leading to increasingly fierce competition among businesses. DKINGS Café, as one of the players in this industry, faces challenges in maintaining and increasing its customer base. This study aims to analyze the influence of service quality, price, and interior design on customer purchasing decisions at DKINGS Café Banyuwangi. The research method used is quantitative with a survey approach. Data were collected through questionnaires distributed to DKINGS Café customers who had visited and made transactions more than twice. The sampling technique employed purposive sampling with a minimum number of 77 respondents, determined using the G*Power 3.1.9.7 software. Data analysis was conducted using multiple linear regression tests with the assistance of SPSS 27 software. The results of the study indicate that service quality does not have a significant effect on customers' purchasing decisions. In contrast, the price variable has a significant negative influence, meaning that the higher the price, the lower the customers’ purchasing decisions. Meanwhile, interior design is proven to have the strongest influence on purchasing decisions, where the more attractive the interior design, the higher the customers’ interest in making purchases.
Pengaruh Cita Rasa, Kualitas Pelayanan, Desain Interior, dan Digital Marketing Terhadap Kepuasan Pelanggan : Studi kasus pada kafe hachi Dusun Sidomulyo, Gitik, Kecamatan Rogojampi, Kabupaten Banyuwangi Fitra Nahar Rizky; Suharto, Akhmad; Sari, Maheni Ika
Jurnal Ilmiah Manajemen dan Kewirausahaan Vol. 4 No. 3 (2025): September: Jurnal Ilmiah Manajemen dan Kewirausahaan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimak.v4i3.4769

Abstract

This study aims to determine the Influence of Taste, Service Quality, Interior Design, and Digital Marketing on Customer Satisfaction case study at cafe hachi. The method used in this study is quantitative. The data collection method was carried out by distributing questionnaires to 120 respondents who had visited cafe hachi. The data analysis method used is the multiple linear regression analysis method using SPSS Version 26 software. The results of the analysis obtained indicate that Taste, Service Quality, Interior Design, and Digital Marketing on Customer Satisfaction case study at cafe hachi, with a contribution level of influence of 0.962 or 96.2% of the results of the R2 Determination Coefficient Test. The results of this study indicate that the variables Taste, Service Quality, Interior Design and Digital Marketing partially have a positive and significant effect on Customer Satisfaction.
Pengaruh Jiwa Kewirausahaan, Dukungan Keluarga dan Akses Modal terhadap Keberlanjutan Usaha pada UMKM Ritel Tradisional di Kecamatan Wuluhan Rosma Hani Febrianti; Fatimah, Feti; Nursaidah Nursaidah
Jurnal Ilmiah Manajemen dan Kewirausahaan Vol. 4 No. 3 (2025): September: Jurnal Ilmiah Manajemen dan Kewirausahaan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimak.v4i3.4770

Abstract

The sustainability of traditional retail MSMEs (Micro, Small, and Medium Enterprises) has become a critical issue in maintaining local economic stability amid the growing pressure from modern retail chains and shifting consumer behavior. This study is motivated by the need to understand both internal and external factors that influence the resilience of micro-enterprises in semi-rural areas such as Wuluhan District. The purpose of this research is to analyze the influence of entrepreneurial spirit, family support, and access to capital on the sustainability of traditional retail MSMEs. A quantitative approach was employed using multiple linear regression analysis on data collected from 60 MSME actors selected through simple random sampling. The findings indicate that, simultaneously, the three variables have a significant impact on business sustainability. Partially, entrepreneurial spirit and access to capital were found to have significant effects, while family support did not show a statistically significant impact, although it remains socially relevant. These results highlight the importance of strengthening entrepreneurial character and improving access to financing as key strategies for sustaining traditional retail MSMEs in the long term.
Pengaruh Pengetahuan Kewirausahaan, Kemampuan Manajemen, Digital Marketing, dan Motivasi Kewirausahaan terhadap Keberhasilan Usaha pada Coffee Shop di Kecamatan Gambiran dan Genteng Banyuwangi Maeyana Kurnia Anggraini; Wahyu Eko Setianingsih; Ira Puspitadewi S
Jurnal Ilmiah Manajemen dan Kewirausahaan Vol. 4 No. 3 (2025): September: Jurnal Ilmiah Manajemen dan Kewirausahaan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimak.v4i3.4771

Abstract

The growth of the micro, small, and medium enterprises (MSMEs) sector, particularly in the coffee-based culinary field, has shown significant dynamics in various regions, including Gambiran and Genteng Districts of Banyuwangi. Coffee shops have evolved not only as venues for beverage consumption but also as social spaces and integral parts of modern lifestyles. However, the success of coffee shop businesses is influenced by various complex internal factors, including entrepreneurial knowledge, managerial capability, digital marketing, and entrepreneurial motivation. This study aims to examine the influence of these four variables on the success of coffee shop businesses. The research employed a quantitative associative method with data collected through questionnaires distributed to 70 coffee shop entrepreneurs and analyzed using multiple linear regression via SPSS software. The results indicate that all independent variables significantly influence business success, with digital marketing being the most dominant factor, followed by entrepreneurial motivation and management capability. Meanwhile, entrepreneurial knowledge shows a negative influence, suggesting that the accumulation of knowledge without practical implementation may hinder business success. These findings underscore the importance of integrating knowledge capacity with adaptive business practices to achieve sustainable MSME success.
Strategi Kepemimpinan dan Pengembangan Human Capital dalam Menghadapi Dinamika Organisasi Modern: Studi pada PT Telkom Indonesia Al Sambak Odie Karim Amrulloh; Meisya Amanda; Raehan Putra Setiawan; Putri Wulandari; Muhamad Dimas Maulana; Rony Edward Utama
Jurnal Ilmiah Manajemen dan Kewirausahaan Vol. 4 No. 3 (2025): September: Jurnal Ilmiah Manajemen dan Kewirausahaan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimak.v4i3.4777

Abstract

This research aims to explore how human capital (HC) strategies and adaptive leadership styles contribute to improving organizational performance at PT Telkom Indonesia. By utilizing a qualitative approach based on literature review and secondary data, this study presents an integration between visionary leadership and strategic human resource management as key drivers of corporate success. The findings reveal that synergy between inclusive leadership, continuous employee training, and digital transformation in HRM positively impacts the company's competitiveness in the era of Industry 4.0. The study recommends sustainable HC strategies and active leadership involvement in designing progressive and human-centered organizational change.
Pengaruh Kepercayaan dan Keahlian Streamer terhadap Minat Pembelian Konsumen Pengguna TikTok di Kota Samarinda Khairun Mubarak; Marsha Anindita; Istimaroh Istimaroh
Jurnal Ilmiah Manajemen dan Kewirausahaan Vol. 4 No. 3 (2025): September: Jurnal Ilmiah Manajemen dan Kewirausahaan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimak.v4i3.4789

Abstract

This study aims to analyze the influence of trust and streamer expertise on consumer purchase intention among TikTok users in Samarinda City. A quantitative approach was employed using a survey method involving 102 respondents who were active TikTok live users. Data collection was carried out through questionnaires using a 1–6 Likert scale. The data were analyzed with the aid of SPSS version 26.0, through a series of statistical tests including validity and reliability tests, classical assumption tests (normality, multicollinearity, and heteroscedasticity) to ensure regression assumptions were met, and hypothesis testing (multiple linear regression, partial, simultaneous, and coefficient of determination tests). The results showed that both trust and streamer expertise have a positive and significant effect on consumer purchase intention, both partially and simultaneously. These findings indicate that the higher the level of trust and expertise possessed by the streamer, the greater the consumer’s tendency to make a purchase. The implications of this research may serve as a strategic reference for business practitioners in utilizing the TikTok live feature as an effective digital marketing medium tailored to the characteristics of local consumers.
Integrasi Sistem Informasi Manajemen Dan Business Intelligence Untuk Mendukung Strategi Bisnis B.R.E. Yunanda; Abdullah, Aprizal Rahmat; Adia Sarifah; Netha Ardina
Jurnal Ilmiah Manajemen dan Kewirausahaan Vol. 4 No. 1 (2025): Jurnal Ilmiah Manajemen dan Kewirausahaan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimak.v4i1.4798

Abstract

In the digital era, data has become a strategic asset that greatly determines business success. Management Information Systems (MIS) have been widely used for recording operational data, but have not been fully able to provide analytical support for strategic decision making. Business Intelligence (BI) is present as a complementary solution to process data into strategically valuable information. This article discusses the integration of MIS and BI in the context of increasing the effectiveness of business strategies, with a case study on retail sector MSMEs. The research method uses a qualitative descriptive approach, involving observation, interviews, and documentation. The system is designed web-based with MIS modules and BI dashboards using Google Data Studio. The implementation results show increased operational efficiency, data accuracy, and strategic analysis capabilities. This research contributes to the development of integrated information systems to support the competitive advantage of small and medium-sized businesses.

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