cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Harril Brimantyo
Contact Email
harril.brimantyo@unmer.ac.id
Phone
-
Journal Mail Official
harril.brimantyo@unmer.ac.id
Editorial Address
-
Location
Kota malang,
Jawa timur
INDONESIA
Jurnal Bisnis dan Manajemen
Published by Universitas Merdeka Malang
ISSN : 18297528     EISSN : 25811584     DOI : -
Core Subject : Science, Social,
Decision Sciences, Operations Research & Management Social Sciences
Jurnal Bisnis dan Manajemen covers the areas of financial management science, human resource management, marketing management, and strategic management It also covers the field of entrepreneurship.
Arjuna Subject : -
Articles 240 Documents
 20   21   22   23   24 
Clean-Nutrition, Care-Green Marketing, Commit-Loyalty Program: 3C Strategy as a Driver of Customer Satisfaction and Loyalty Rindang Nirmala Trisnaningsih; Khouroh, Umu; Tanto Gatot Sumarsono
Jurnal Bisnis dan Manajemen Vol. 12 No. 2 (2025): Jurnal Bisnis dan Manajemen Volume 12 Nomor 2 Tahun 2025
Publisher : Jurnal Bisnis dan Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jbm.v12i2.15891

Abstract

This study investigates the effects of the 3C Strategy—Clean–Nutrition, Care–Green Marketing, and Commit–Loyalty Program—on customer satisfaction and loyalty in the mass-affordable dairy sector in Indonesia. It also examines the mediating role of customer satisfaction in translating marketing strategies into long-term loyalty, particularly among Bottom-of-the-Pyramid (BoP) consumers. Using an explanatory quantitative approach, the study surveyed 210 respondents from urban and semi-urban areas who had recently purchased affordable dairy products and met age and expenditure criteria. Data were collected through structured questionnaires and analysed using Partial Least Squares Structural Equation Modelling (PLS-SEM). The results reveal that all three strategic elements significantly influence both satisfaction and loyalty, with Care–Green Marketing having the strongest direct effect on customer loyalty. Clean–Nutrition contributes primarily to satisfaction, while Commit–Loyalty Program shows dual effects by enhancing both satisfaction and loyalty directly. Mediation analysis confirms that satisfaction significantly bridges the relationship between the 3C elements and loyalty outcomes. These findings suggest that consumer decisions in low-income markets are not solely driven by price but are increasingly shaped by ethical values, health consciousness, and relational benefits. The results also validate the applicability of Expectation–Confirmation Theory and the Stimulus–Organism–Response framework in the context of functional FMCG products for BoP consumers. The study offers theoretical contributions by integrating ecological and ethical dimensions into consumer value frameworks and provides practical insights for marketers seeking to foster enduring customer relationships through transparent, value-based branding strategies.
The Moderating Role of Profitability: Good Corporate Governance and Company Size on Financial Distress Phania, Fraciska; Maran
Jurnal Bisnis dan Manajemen Vol. 12 No. 2 (2025): Jurnal Bisnis dan Manajemen Volume 12 Nomor 2 Tahun 2025
Publisher : Jurnal Bisnis dan Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jbm.v12i2.16215

Abstract

The phenomenon of financial distress is increasingly drawing attention due to its capacity to serve as an early warning sign of potential corporate failure. This research investigates the moderating role of profitability in the association between good corporate governance (GCG) and company size and the chances of encountering financial distress, focuses on healthcare entities traded on the Indonesia Stock Exchange from 2020 until 2024. A quantitative methodology was adopted, utilizing Moderated Regression Analysis and panel data regression, using data analyzed through EViews 12 software. This research involved 21 purposively selected firms, resulting in 105 firm-year observations. Financial distress levels were calculated using the Altman Z-Score model. The findings reveal that while GCG and company size jointly influence financial distress, their individual influences are statistically insignificant. Profitability plays a significant moderator in the correlation between GCG and financial distress, but not between company size and financial distress. This study provides actionable insights for corporate decision makers and regulators, particularly in developing governance frameworks and profitability-based strategies to mitigate financial vulnerability. Moreover, it offers contextually grounded implications for strengthening financial sustainability within Indonesia’s healthcare sector an industry where stability and ethical stewardship are vital to maintaining public trust.
The The Effect of Work Discipline, Work Motivation, and Compensation on Employee Productivity: A Case Study at Z Hospital Rahmat, Abdul; R. Jokosugiharjo; Bakhour, Alyssa Edwina Imad Khalid
Jurnal Bisnis dan Manajemen Vol. 12 No. 2 (2025): Jurnal Bisnis dan Manajemen Volume 12 Nomor 2 Tahun 2025
Publisher : Jurnal Bisnis dan Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jbm.v12i2.16338

Abstract

This study aims to examine the effect of work discipline, work motivation, and compensation on employee productivity at Z Hospital. The study employs a quantitative approach using both primary and secondary data. The population consists of permanent employees of Z Hospital, with a sample of 178 respondents selected through probability sampling. Data were collected through questionnaires, observation, and literature review. The data analysis techniques include descriptive analysis, instrument testing, classical assumption testing, hypothesis testing, and multiple linear regression analysis using SPSS version 27. The regression results indicate that work discipline does not have a significant effect on employee productivity, work motivation has a negative and significant effect on employee productivity, while compensation has a positive and significant effect on employee productivity. These findings suggest that compensation plays a dominant role in influencing productivity, whereas motivation and discipline function more as baseline behavioral factors within the organizational context of the hospital.
The Pengaruh Logistic Operation Service Quality, Logistic After Sale Service Quality dan Customer Satisfaction Terhadap Customer Trust E-Commerce Sayur Box Amril, Atiqa Firani Balfas; Santosa, Wahyuningsih; Dewayana, Triwulandari Satitidjati Dewayana; Amril, Masniarara Aziza Balfas
Jurnal Bisnis dan Manajemen Vol. 12 No. 2 (2025): Jurnal Bisnis dan Manajemen Volume 12 Nomor 2 Tahun 2025
Publisher : Jurnal Bisnis dan Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jbm.v12i2.16340

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh Logistics Operation Service Quality (LOSQ) dan Logistics After Sales Service Quality (LASQ) terhadap Customer Satisfaction (CS) dan Customer Trust (CT) pada pengguna platform e-commerce Sayur Box di Indonesia. Penelitian ini juga menguji peran kepuasan pelanggan sebagai variabel mediasi dalam hubungan antara kualitas layanan logistik dan kepercayaan pelanggan. Pendekatan penelitian yang digunakan adalah kuantitatif dengan desain survei cross-sectional. Sebanyak 200 responden dipilih menggunakan teknik purposive sampling. Pengumpulan data dilakukan melalui kuesioner daring dengan skala Likert 1–5. Analisis data dilakukan menggunakan Structural Equation Modeling – Partial Least Squares (SEM–PLS) dengan bantuan perangkat lunak SmartPLS 4.0. Hasil penelitian menunjukkan bahwa Logistics Operation Service Quality berpengaruh signifikan terhadap kepuasan dan kepercayaan pelanggan, sedangkan Logistics After Sales Service Quality hanya berpengaruh signifikan terhadap kepuasan pelanggan namun tidak terhadap kepercayaan. Selain itu, kepuasan pelanggan berperan penting sebagai mediator dalam membangun kepercayaan pelanggan terhadap platform Sayur Box. Implikasi penelitian ini menunjukkan bahwa peningkatan kualitas layanan logistik operasional merupakan strategi kunci dalam memperkuat kepercayaan dan loyalitas pelanggan di sektor e-commerce berbasis produk segar. Penelitian ini juga memberikan kontribusi konseptual dengan memperluas penerapan Commitment-Trust Theory dan Expectation-Confirmation Theory pada konteks manajemen rantai pasok digital melalui pengujian empiris peran kepuasan pelanggan sebagai mekanisme mediasi antara kualitas layanan logistik dan pembentukan kepercayaan pelanggan. Penelitian selanjutnya disarankan untuk menambahkan variabel seperti brand image, perceived risk, dan adopsi teknologi guna memperoleh pemahaman yang lebih mendalam terhadap perilaku pelanggan.
Exploring Innovation Capability to Enhance Marketing Performance of Culinary MSMEs in Pekanbaru City rosmita; Paman Ismail, Ujang; Mardatillah, Annisa
Jurnal Bisnis dan Manajemen Vol. 12 No. 2 (2025): Jurnal Bisnis dan Manajemen Volume 12 Nomor 2 Tahun 2025
Publisher : Jurnal Bisnis dan Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jbm.v12i2.16356

Abstract

This study aims to explore innovation capability in enhancing the marketing performance of culinary Micro, Small, and Medium Enterprises (MSMEs) in Pekanbaru City. Shifts in consumer behavior and increasing competition require MSMEs to develop innovative capabilities in order to survive and grow. The study adopts a qualitative approach using a case study method on selected culinary MSMEs chosen purposively. Data were collected through in-depth interviews, field observations, and documentation, and subsequently analyzed using data reduction, data display, and conclusion drawing techniques. The findings reveal that the innovation capability of culinary MSMEs is reflected in three main dimensions: product innovation, process innovation, and digital marketing innovation. Product innovation is manifested through menu diversification and taste adjustments tailored to local market preferences. Process innovation is reflected in the efficiency of production management and the adoption of technology-based services. Meanwhile, digital marketing innovation is evident in the utilization of social media and e-commerce platforms to expand market reach. These findings indicate that enhancing innovation capability not only improves competitiveness but also strengthens the sustainability of culinary MSMEs amid dynamic market conditions. The implications of this study highlight the importance of training support, access to technology, and collaboration among MSME actors and local government in strengthening innovation capabilities.
Job Satisfaction: The Role of Job Characteristics, Job Involvement, and Organisational Commitment At PT Adimulia Palmo Lestari Batang Hari: inggris Mudrikah; Kurniawan, Ignatius Soni Kurniawan
Jurnal Bisnis dan Manajemen Vol. 12 No. 2 (2025): Jurnal Bisnis dan Manajemen Volume 12 Nomor 2 Tahun 2025
Publisher : Jurnal Bisnis dan Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jbm.v12i2.16362

Abstract

The purpose of this study is to examine the extent to which job involvement and job characteristics influence job satisfaction, with organisational commitment serving as a mediating variable. The research employed a sample of 85 employees from the entire population of PT Adimulia Palmo Lestari located in Batang Hari. The appropriate sample size was determined based on calculations using the Slovin’s formula. Information was gathered through the distribution of survey forms to 85 respondents and subsequently analysed using the Partial Least Squares (PLS) method, processed with the assistance of SmartPLS software. The results indicate that job involvement does not have a significant impact on organisational commitment. Conversely, job characteristics were found to have a significant effect on organisational commitment. Additionally, job involvement has a significant influence on job satisfaction, and there is also a significant relationship between job characteristics and job satisfaction. Furthermore, organisational commitment significantly affects job satisfaction. However, the mediation analysis showed that the linkage between job involvement and job satisfaction, mediated by organisational commitment, is not significant. Conversely, the connection between job characteristics and job satisfaction, mediated by organisational commitment, is significant. These results suggest that companies need to carefully manage job involvement to avoid excessive levels that could potentially decrease employee commitment. Moreover, maintaining and enhancing good job characteristics—such as providing clear responsibilities , autonomy, and feedback—are crucial, as they have been proven to improve both commitment and job satisfaction. Strengthening organisational commitment can be achieved through reward programmes and career development initiatives, ultimately leading to increased employee job satisfaction and reduced turnover rates.
Analisis Dampak Corporate Governance Dan Growth Serta Banking Competition Terhadap Kinerja Keuangan Bank Konvensional Lianus, Jothsia; Risal Rinofah; Pristin Prima Sari
Jurnal Bisnis dan Manajemen Vol. 12 No. 2 (2025): Jurnal Bisnis dan Manajemen Volume 12 Nomor 2 Tahun 2025
Publisher : Jurnal Bisnis dan Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jbm.v12i2.16366

Abstract

Perbankan memiliki peran strategis dalam menopang stabilitas ekonomi nasional, namun dinamika kompetisi, tata kelola, dan pertumbuhan aset sering kali memengaruhi kinerja keuangan lembaga perbankan. Penelitian ini bertujuan untuk menganalisis pengaruh Corporate Governance, Growth, dan Banking Competition terhadap kinerja keuangan bank konvensional di Indonesia. Jenis penelitian ini adalah kuantitatif dengan data sekunder yang diperoleh dari laporan keuangan dan hasil self-assessment Good Corporate Governance pada 36 bank konvensional yang terdaftar di Bursa Efek Indonesia (BEI) selama periode 2020–2022. Analisis dilakukan menggunakan regresi data panel dengan pendekatan Random Effect Model (REM) yang dipilih berdasarkan Uji Chow (p = 0,0000) dan Uji Hausman (p = 0,3346). Hasil penelitian menunjukkan bahwa secara simultan ketiga variabel independen berpengaruh signifikan terhadap kinerja keuangan dengan nilai Prob (F-statistic) sebesar 0,0220, sedangkan secara parsial hanya variabel Size (ukuran bank) yang berpengaruh positif dan signifikan terhadap Return on Assets (ROA) dengan koefisien 0,010668 dan p = 0,0496. Adapun Corporate Governance (p = 0,1074), Growth (p = 0,3173), dan Banking Competition (p = 0,4038) berpengaruh positif tetapi tidak signifikan. Nilai Adjusted R² sebesar 0,0657 menunjukkan bahwa ketiga variabel independen mampu menjelaskan 6,57% variasi kinerja keuangan bank. Berdasarkan hasil tersebut, dapat disimpulkan bahwa ukuran aset masih menjadi determinan utama dalam meningkatkan profitabilitas perbankan, sementara penerapan tata kelola, pertumbuhan, dan intensitas persaingan perlu diperkuat agar memberikan dampak nyata terhadap kinerja keuangan sektor perbankan di Indonesia.
Corrective Action Analysis of GMP Implementation in the Fried Shallot Agroindustry (Case Study at CV Dua Putri Sholehah) Dhuha, Ahmad; Taufik Setyadi, Taufik Setyadi; Risqi Firdaus Setiawan, Risqi Firdaus Setiawan
Jurnal Bisnis dan Manajemen Vol. 12 No. 2 (2025): Jurnal Bisnis dan Manajemen Volume 12 Nomor 2 Tahun 2025
Publisher : Jurnal Bisnis dan Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jbm.v12i2.16378

Abstract

This study examines the root causes of failures in the implementation of Good Manufacturing Practices (GMP) in small and medium-sized enterprises (SMEs), with a focus on human resource factors and employee work behavior. Although GMP implementation has been widely studied, research that positions behavioral aspects as the primary root cause of GMP non-compliance at the SME level remains limited. This study aims to analyze corrective actions based on the root causes of GMP non-compliance that do not meet established standards. The study employs a qualitative analysis method using interview and questionnaire approaches, with data analyzed using NVivo version 12 Pro software. The assessment of GMP implementation at CV Dua Putri Sholehah was conducted based on eleven aspects and involved ten informants from the production, packaging, and peeling sections. The results indicate that employee health and hygiene are the most problematic aspects, particularly low compliance with the use of Personal Protective Equipment (PPE). Root cause analysis reveals that failures in GMP implementation are more dominantly influenced by employee behavioral factors related to weak internal regulations and supervision systems rather than limitations in physical facilities. These findings provide a new perspective in the food safety literature by emphasizing that successful GMP implementation in SMEs is highly dependent on the management of employee behavior and compliance. The recommended corrective actions include optimizing regulations and supervision through the improvement of Standard Operating Procedures (SOPs), strengthening supervision systems, consistent enforcement of sanctions, increasing GMP socialization and education, and conducting regular audits and evaluations.
Unlocking International Markets: The Impact of Digital Marketing and Supply Chain Adaptability on Jepara's Furniture Exports Sholikah, Mariatus; Roosdhani, Mohammad Rifqy; Riyoko, Sisno
Jurnal Bisnis dan Manajemen Vol. 12 No. 2 (2025): Jurnal Bisnis dan Manajemen Volume 12 Nomor 2 Tahun 2025
Publisher : Jurnal Bisnis dan Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jbm.v12i2.16440

Abstract

This study examines the effects of digital marketing and supply chain capability on export marketing performance among furniture exporters in Jepara, Indonesia, with networking and corporate reputation serving as mediating variables. The research addresses inconsistencies in previous empirical findings by analyzing how organizational capabilities are translated into performance outcomes within the context of small and medium-sized export-oriented enterprises. Using a quantitative explanatory research design, data were collected through closed-ended questionnaires distributed to 156 furniture exporting SMEs in Jepara Regency, selected using purposive sampling based on specific criteria and measured using a 10-point Likert scale. The data were analyzed using Partial Least Squares–Structural Equation Modeling (PLS-SEM) with SmartPLS software to assess the measurement model, structural relationships, and mediation effects. The findings indicate that supply chain capability, global market adaptability, networking, and corporate reputation have a positive and significant effect on export marketing performance. Digital marketing does not have a significant direct effect on marketing performance; however, it exerts a significant indirect effect through networking and corporate reputation. These results highlight the importance of relational and reputational mechanisms in transforming organizational capabilities into improved performance in international markets. The study suggests that exporters should integrate digital marketing initiatives with relationship-building and reputation management strategies, while policymakers should strengthen digital infrastructure and supply chain support to enhance the global competitiveness of Jepara’s furniture industry.
The Power of Heritage and Agricultural Attractions in Driving the Development of Agri-Tage Tourism Destination Windhyastiti, Irany; Khouroh, Umu; Lelly Hana Setyanti, Sri Wahyu; Hidayatullah, Syarif; Waris, Abdul; Ratnaningsih, Christina Sri
Jurnal Bisnis dan Manajemen Vol. 12 No. 2 (2025): Jurnal Bisnis dan Manajemen Volume 12 Nomor 2 Tahun 2025
Publisher : Jurnal Bisnis dan Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jbm.v12i2.16620

Abstract

This research was conducted in a tourist area that combines agricultural and heritage (agri-tage) tourism.This study aims to: 1) analyze the influence of tourist attractions on the development of tourism destination , 2) analyze the influence tourism support facilities on the development of tourism destination,3) analyze the influence of image and promotion on the development of tourism destination, 4) analyze the influence of the role of government on the development of tourism destination, and 5) analyze the influence of community engagement on the development of tourism destination. Sekaran Hamlet, Sekarpuro Village, Malang Regency offers cultural tourism potential, namely ancient sites (pre-Majapahit sacred buildings) and agricultural panoramas. The population was a rural community, and the sample size was 373 respondents. The data were analyzed using multiple regression. The result show: 1) Tourist attractions have a significant effect on the development of tourism destination, 2) Tourism support facilities don’t have a significant effect on the development of tourism destination,3) Image and promotion have a significant effect on the development of tourism destination, 4) The role of government have a significant effect on the development of tourism destination, and 5) Community engagement on the development of tourism destination. Heritage and agricultural attractions have a dominant influence on tourism development, as most respondents considered the Sekaran Site and its history to be the primary draw for tourists. Furthermore, the natural scenery, including expansive rice fields and agricultural activities, directly accessible to tourists, creates a very different atmosphere from many other tourist destinations that prioritize modern entertainment. These factors offer a more in-depth experience and foster educational aspects and awareness of the importance of sustainability. Supporting tourism facilities are not as influential as cultural and agricultural attractions in the development of tourism destination in Sekarpuro Village. This can be explained because educational tourism based on culture and agriculture prioritizes direct experience and interaction with nature and local culture and does not rely entirely on physical facilities such as parking or restaurants. While adequate facilities are still necessary, the primary appeal of this tourism lies in the educational experiences offered by the Sekaran Site and the surrounding agricultural areas

Page 24 of 24 | Total Record : 240

 20   21   22   23   24 

Filter by Year

2016 2025


Reset
Filter By Issues
All Issue Vol. 12 No. 2 (2025): Jurnal Bisnis dan Manajemen Volume 12 Nomor 2 Tahun 2025 Vol. 11 No. 2 (2024): Jurnal Bisnis dan Manajemen Volume 11 Nomor 2 Tahun 2024 Vol. 11 No. 1 (2024): Jurnal Bisnis dan Manajemen Volume 11 Nomor 1 Tahun 2024 Vol 11, No 1 (2024): Jurnal Bisnis dan Manajemen Volume 11 Nomor 1 Tahun 2024 Vol 10, No 2 (2023): Jurnal Bisnis dan Manajemen Volume 10 Nomor 1 Tahun 2023 Vol 10, No 1 (2023): Jurnal Bisnis dan Manajemen Volume 10 Nomor 1 Tahun 2023 Vol 9, No 2 (2022): Jurnal Bisnis dan Manajemen Volume 9 Nomor 2 Tahun 2022 Vol 9, No 1 (2022): Jurnal Bisnis dan Manajemen Volume 9 Nomor 1 Tahun 2022 Vol 8, No 2 (2021): Jurnal Bisnis dan Manajemen Volume 8 Nomor 2 Tahun 2021 Vol 8, No 1 (2021): Jurnal Bisnis dan Manajemen Volume 8 Nomor 1 Tahun 2021 Vol 7, No 2 (2020): Jurnal Bisnis dan Manajemen Volume 7 Nomor 2 Tahun 2020 Vol 7, No 1 (2020): Jurnal Bisnis dan Manajemen Volume 7 Nomor 1 Tahun 2020 Vol 6, No 2 (2019): Jurnal Bisnis dan Manajemen Volume 6 Nomor 2 Tahun 2019 Vol 6, No 1 (2019): Jurnal Bisnis dan Manajemen Volume 6 Nomor 1 Tahun 2019 Vol 5, No 2 (2018): Jurnal Bisnis dan Manajemen Volume 5 Nomor 2 Tahun 2018 Vol 5, No 1 (2018): Jurnal Bisnis dan Manajemen Volume 5 Nomor 1 Tahun 2018 Vol 5, No 1 (2018): Jurnal Bisnis dan Manajemen Volume 5 Nomor 1 Vol 4, No 2 (2017): Jurnal Bisnis dan Manajemen Volume 4 Nomor 2 Tahun 2017 Vol 4, No 1 (2017): Jurnal Bisnis dan Manajemen Volume 4 Nomor 1 Tahun 2017 Vol 3, No 1 (2016): Jurnal Bisnis dan Manajemen Volume 3 Nomor 1 Tahun 2016 Vol 3, No 2 (2016): Jurnal Bisnis dan Manajemen Volume 3 Nomor 2 Tahun 2016 Vol 3, No 2 (2016): Juni 2016 Vol 3, No 2 (2016): Juni 2016 Vol 3, No 1 (2016): Januari 2016 More Issue