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INDONESIA
JAM : Jurnal Aplikasi Manajemen
Published by Universitas Brawijaya
ISSN : 16935241     EISSN : 23026332     DOI : -
Core Subject : Science,
Decision Sciences, Operations Research & Management
Jurnal Aplikasi Manajemen - Journal of Applied Management (JAM) publishes all forms of quantitative and qualitative research articles and other scientific studies related to the field of functional management (marketing, finance, human resources, and operations) as well as the applied management and a wide range of applications.
Arjuna Subject : -
Articles 20 Documents
 1   2 
Search results for , issue "Vol. 22 No. 3 (2024)" : 20 Documents clear
Exploring the Mediating Role of Attitudes in Enhancing Cultural Awareness Through Knowledge Among Students Apgrianto, Yohanes Yupilustanaji; Pali, Marthen; Handarini, Dany M; Muslihati, Muslihati; Jatiperwira, Stefan Yudana
Jurnal Aplikasi Manajemen Vol. 22 No. 3 (2024)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2024.022.03.02

Abstract

A phenomenon exists among high school students who lack understanding of their cultural awareness and that of others, failing to appreciate ethnic and cultural differences. Consequently, these disparities often become subjects of ridicule or amusement due to each group's varied modes of speech, styles, and customs. To address this issue, cultural awareness is essential, making it pertinent to investigate the impact of knowledge on cultural awareness mediated by attitudes. This study employs a quantitative methodology described as explanatory research. The study used Simple Random sample methodology, whereas the analysis utilized Structural Equation Modelling (SEM). The sample size was determined using the Raosoft sample size calculator with a 5% sampling error rate, resulting in a sample size of 213 students. The study's results indicated that information affects attitudes and cultural awareness, with attitudes potentially mediating the relationship between knowledge and cultural awareness. This study's conclusions pertain to Resource-Based Theory, suggesting that student behavior concerning cultural awareness can be influenced by cognitive expertise, namely in the areas of knowledge, comprehension, application, analysis, synthesis, and assessment. An elevated degree of knowledge can enhance students' attitudes, as seen by behaviors reflecting tolerance, empathy, openness, and respect within the framework of multicultural education. The recommendations for Twelfth-grade high schools to enhance their educational effectiveness with an emphasis on character development.
Gender Interaction: Exploring How Shopee Mobile Technology Shapes Consumer Decisions Through the Lens of Consumer Enjoyment Talita, Febrina; Wahyuningsih, Wahyuningsih; Santi, Ira Nuriya
Jurnal Aplikasi Manajemen Vol. 22 No. 3 (2024)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2024.022.03.06

Abstract

The evolution of e-commerce from simple websites that facilitate sales transactions to integrated mobile apps has been fuelled by a significant surge in user demand. This transformation, marked by the dominance of mobile devices in accessing e-commerce platforms such as Shopee, underscores the importance of understanding consumer behavior and preferences in the context of mobile shopping. The findings of this study provide valuable insights into how perceived usefulness (PU) and perceived ease of use (PEOU), as well as gender, influence purchasing decisions on Shopee Mobile. We conducted an online survey using Google Forms to collect the research data. A total of 210 respondents were successfully obtained and processed the data. The survey respondents are Shopee Mobile application users who live in Palu City. The PLS SEM 3 data analysis method employs the JASP tool for data processing. The study's results show that perceived usefulness and perceived ease of use do not significantly influence purchase decisions. However, when mediated by consumer enjoyment, perceived usefulness and perceived ease of use significantly influence purchase decisions; the moderating effect of gender is not significant. The findings of this study are very useful for managers or company leaders in developing technological application innovations to increase the number of application users and can influence consumer choices in making purchasing decisions.
Job Satisfaction as Mediator in the Effect of Perceived Organizational Support on Employee Engagement: Evidence from SMEs in Indonesia Siregar, Zulkifli Musannip Efendi; Lubis, Tukimin; Syamsuri, Abd. Rasyid; Siregar, Dede Iskandar; Supriadi, Yudi Nur
Jurnal Aplikasi Manajemen Vol. 22 No. 3 (2024)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2024.022.03.11

Abstract

Small and medium enterprises (SMEs) have become a cornerstone of Indonesia's economic growth, yet employee engagement remains a significant challenge that often hampers their performance. Enhancing employee engagement is crucial for driving business success and achieving optimal results. Employee work engagement is very important in enhancing a company's success. This research constructs the relationship model that shows how employee engagement, job satisfaction, and perceived organizational support relate to employees. The study was carried out at SMEs and employees as respondents. The research used a quantitative approach. Data was collected through online questionnaires, and the data was collected from 141 respondents. Sample selection was carried out using the snowball sampling method. The data that has been successfully collected were processed by using SEM Smart PLS. The results of this study show an influence between perceived organizational support and job satisfaction. Employee work engagement is positively influenced by job satisfaction, and perceived organizational support positively impacts employee work engagement. In addition, studies have demonstrated the critical role that job satisfaction plays as a mediating factor in the relationship between employees' perceived organizational support and worker engagement. This research has implications for improving organizational support, such as appreciation, respecting employee ideas and opinions, and paying attention to employee job satisfaction to increase employee engagement.
From Underestimated to The Most Respected: The Transformation Steps Siahaan, Andriyuda; Ratnawati, Kusuma; Susilowati, Christin
Jurnal Aplikasi Manajemen Vol. 22 No. 3 (2024)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2024.022.03.13

Abstract

This study focuses on spare part management within the context of a maintenance service company, with a case study on one of the largest State-Owned Enterprise (SOE) subsidiaries in Indonesia engaged in port maintenance services. Spare part management has unique characteristics that distinguish it from other inventory management types, such as irregular demand patterns, a wide variety of items, obsolescence risks, and a close connection to maintenance activities. Failure in spare part management can trigger significant operational and financial problems. This research aims to explore the steps taken to improve and assess the effectiveness of these measures. A phenomenological approach was used to deeply and contextually explore the phenomena. Data was analyzed using qualitative methods with the NVivo application. The study results reveal five main gaps in spare part management, including the lack of clear SOPs, ineffective financial control, inconsistency in spare part naming, weaknesses in inventory control, and manual request processes. The transformation undertaken includes the implementation of a centra application, training, and socialization, the establishment of clear business processes, good inventory management, and increased transparency and accountability. These improvement steps have proven effective in enhancing operational efficiency, cost savings, real-time billing, accurate recording and monitoring, effective evaluation, and increased customer satisfaction. This transformation demonstrates the importance of cross-functional collaboration and good management of information flow. This study emphasizes that good spare part management can improve company performance. The novelty of this research lies in its comprehensive analysis of spare part management improvements in a large SOE context and its practical recommendations for optimizing such systems. Enhanced operational performance and strategic insights for other organizations facing similar challenges in spare part management. The study contributes to the literature by exploring the complexities of spare parts management.
Man vs Woman: Exploring Organizational Support, Job Satisfaction, and Trust in Travel Industry Employee Commitment Renggi, Theresia Salsa Purnama; Yudhistira, Putu Gde Arie
Jurnal Aplikasi Manajemen Vol. 22 No. 3 (2024)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2024.022.03.05

Abstract

Attention to employee welfare is a significant focus in human resource management. Companies that pay attention to employee welfare often see increased employee commitment. This study aims to analyze the direct and indirect effects of perceived organizational support on affective commitment in conventional travel agents in Bali, considering the mediating roles of job satisfaction and employee trust and the moderating role of gender. Data for this was collected through a questionnaire and a sample of 411 conventional travel agent employees in Bali. Sample selection was carried out using the purposive sampling method. The collected data will analyzed using SmartPLS 4. This study shows that perceived organizational support positively affects employees’ affective commitment at conventional travel agents in Bali. In addition, job satisfaction positively influenced employees’ affective commitment, but employee trust did not affect affective commitment. This finding also identified that job satisfaction partially mediates the relationship between perceived organizational support and affective commitment, while employee trust does not mediate the relationship. An interesting difference was seen between male and female employees. Perceived organizational support had a significant impact on female employees’ trust. This research implies that companies and management of conventional travel agencies should improve employee support, satisfaction, and well-being of male and female employees without discrimination.
The Influence of Perceived Quality, Value, Satisfaction, Trust, Commitment on Loyalty and Strategies to Increase Loyalty Yuliati, Lilik Noor; Taryana, Asep; Anggraini, Zunika Dwi
Jurnal Aplikasi Manajemen Vol. 22 No. 3 (2024)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2024.022.03.10

Abstract

The manufacturing sector, including the automotive industry, is vital to the Indonesian economy. The research was conducted at a company engaged in automotive components. In increasingly fierce competition, companies foster long-term relationships to win customers. This research aims to analyze the effect of relational marketing variables on loyalty using quantitative methods and then design strategies to increase customer loyalty using qualitative methods. The initial stage of the research is to identify the existing relationship marketing implementation, then analyze the influence using the PLS-SEM quantitative method involving 100 respondents, and then the analysis is used to formulate strategy priorities using the SWOT matrix qualitative method involving 3 respondents. The results showed that perceived quality has a significant effect on perceived value. Perceived quality has a significant effect on customer satisfaction. Perceived value has no significant effect on customer satisfaction. Customer satisfaction has a significant effect on trust. Perceived value has a significant effect on commitment. Trust has a significant effect on loyalty. Commitment has no significant effect on loyalty. Then, the managerial implications carried out as a result of strategic prioritization are improving product quality to reduce customer complaints, creating wider market opportunities, and increasing customer loyalty.
Relationship of Perceived Overqualification and Turnover Intention: The Role of Job Satisfaction and Transformational Leadership Permatasari, Araminta; Nugroho, Sukmo Hadi
Jurnal Aplikasi Manajemen Vol. 22 No. 3 (2024)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2024.022.03.12

Abstract

Employees with perceived overqualification have a strong need for self-actualization and development, which, if not met, can lead to frustration and increase turnover intention. This study examines the complex relationship between perceived overqualification and employee turnover intention, with job satisfaction as a mediating factor and transformational leadership as a moderating variable. This research type is quantitative, using a questionnaire with a Likert scale. Data was taken from 160 employees of startup marketplace companies in the Special Region of Jakarta who are members of Generation Z. The data sample was selected using a purposive sampling approach. The data processing results using SEM-PLS indicate that perceived overqualification positively predicts turnover intention, with this relationship partially mediated by decreased job satisfaction. It is also known that transformational leadership can weaken the relationship between job satisfaction and turnover intention but strengthen the relationship between perceived overqualification and job satisfaction. These findings provide an empirical concept that in carrying out commitments to manage employees with perceived overqualification (especially Generation Z), companies need to focus on channeling excess qualifications by setting a platform and developing leadership.
The Synergy of Work Allowances, Sports Facilities, and Motivation in Enhancing Athlete Achievement Qomariah, Nurul; Suryandari, Andriana; Martini, Ni Nyoman Putu; Sari, Mutiara Dwi
Jurnal Aplikasi Manajemen Vol. 22 No. 3 (2024)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2024.022.03.08

Abstract

In the era of globalization, athlete achievement is very important for a country or sports institution, whether in the form of medals, records, or positions in championships, which are also measured by increasing achievement. It is important for institutions or organizations to be able to maintain the achievements of athletes that have been achieved. This study has the following objectives: determine the impact of work allowances and sports facilities on motivation and athlete achievement under the auspices of the Jember Regency Youth and Sports Office. The population in this study was 399 athletes from 35 sports branches in the Jember Regency Dispora. The number of samples was determined by as many as 150 respondents. Data analysis used SEM with WarpPLS 7.0. The results of this study indicate that the work allowance variable has a positive and significant effect on motivation. The sports facility variable has a positive effect on motivation but is not significant. The work allowances variable does not have a significant effect on athlete achievement. The sports facilities variable has a positive and significant effect on athlete achievement. The motivation variable has a positive and significant effect on the achievement of athletes from the Jember Regency Diaspora. The work allowances variable has a positive and significant effect on the achievement of athletes from the Jember Regency Dispora through motivation. The sports facilities variable has a positive effect on the athlete achievement of athletes from Jember Regency through motivation. The practical implications that can be contributed from this study are that sports facilities do not affect motivation but do affect achievement. Work allowances contribute to motivation but do not affect athlete achievement. Therefore, sports facilities must improve their benefits for motivation to achieve more. Work allowances also need to be improved so that athlete retention increases.
Influence of Brand Image on Brand Loyalty Using Brand Trust and Social Media Engagement Mandasari, Nur Fitriayu; Ashdaq, Muhammad; Radjab, Enny; Nadir, Muhammad; Mulatsih, Listiana Sri
Jurnal Aplikasi Manajemen Vol. 22 No. 3 (2024)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2024.022.03.15

Abstract

Several variables influencing student loyalty formation include brand image, trust, and social media engagement. This research aims to understand brand loyalty within private universities in West Sulawesi Province, Indonesia. The study focuses on the influence of brand image and investigates the mediating roles of brand trust and social media engagement in shaping brand loyalty among students and alumni. The sample size of 148 respondents, including active students and non-graduating alums from public universities, was chosen to capture a diverse perspective on brand loyalty in higher education. The research method employed was Structural Equation Modeling (SEM), and the data was gathered from official social media accounts managed by four regional private universities. The aim was to provide a rigorous and comprehensive analysis. The results of this study indicate that the brand image of private tertiary institutions has a positive effect on brand trust, the brand image does not affect loyalty, brand image has a positive impact on social media engagement, brand trust has no effect on brand loyalty, social media engagement has no impact on brand loyalty, and there is no direct relationship between brand image loyalty through the variable brand trust and social media engagement and social media engagement. Brand image, trust, and social media engagement do not affect student loyalty. The company's managers strive through social media to provide information that consumers need anytime and anywhere, in addition to providing services related to advice and physical services offered on bicycle products through particular messages on social media.
Enhancing Growth in Tourism SMEs: A Decision-Making Framework Utilizing the Analytic Hierarchy Process Hermawati, Adya; Sembhodo, Abimanyu Tuwuh; Fatmawati, Endang; Fettry, Sylvia; Wibowo, Teguh Setiawan
Jurnal Aplikasi Manajemen Vol. 22 No. 3 (2024)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2024.022.03.16

Abstract

The urgency of revitalizing Indonesia's tourism sector post-pandemic is critical as the industry continues to face significant challenges in recovery. This research objective is to identify the key variables and specific regions that should be prioritized to enhance national tourism statistics. Employing a cross-sectional survey methodology, data were collected from 1,320 employees across 440 tourism SMEs in 11 regions of East Java, alongside insights from 33 policymakers. The research utilized the Analytic Hierarchy Process (AHP) to systematically compare and prioritize variables, integrating quantitative and qualitative data. The findings reveal that market orientation is the most crucial factor for the success of tourism SMEs in East Java, with Banyuwangi identified as the region with the highest potential for maximizing tourism performance. The novelty of this research lies in the application of AHP as a methodological framework, which facilitates a structured decision-making process informed by the expertise of diverse stakeholders. The implications of this study suggest that by adopting a market-oriented approach and implementing tailored strategies for specific regions, tourism SMEs can enhance their competitive advantage and significantly contribute to the overall growth of the tourism sector. Prioritizing Banyuwangi could unlock substantial economic benefits, reinforcing the region's tourism potential and driving broader economic prosperity.

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